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PR, Social and Influencer Executive
Better Placed are delighted to be partnering with a large scale entertainment business in their search for a PR, Social and Influencer executive to work across their portfolio of brands.
They are looking for an innovative and dynamic individual to join their North West based team. This role will report directly to the Head of PR and Content and will support in the management of all aspects of PR, with a solid grounding in social channels, with a focus on TikTok and influencer marketing
This is a once in a lifetime opportunity to join a truly dynamic team in the next stage of their journey in entertainment, music and the arts.
The role
- Manage on and offline PR campaigns with new and existing press relations
- Create press releases / communications and manage media relations
- Copywriting and proofreading for external comms (email, web, social, PR etc)
- Identify, create and manage influencer campaigns that feed into the overall business social media strategy
- Keep on top of new social media developments, trends and platforms – Identifying social media influencers, YouTubers and TikTokers, for potential collaborations.
- Liaise with the wider marketing team to ensure all campaigns are fully integrated
- Devise and create TikTok content plans
- Report on successes across PR, social and content.
The person
- Previous experience in PR/Social/Content roles
- A love for all things entertainment – music, arts, events etc
- A self-learner who loves to bring new ideas to the table and keeps up to date with industry trends
- A creative mind who thrives working with designers, photographers and videographers
- Able to multi-task – this will be a fast-paced role!
- A keen eye for detail who enjoys writing copy across multiple platforms
- A real interest in being part of and building online communities
For more information on the role, team and client please apply immediately.
Better Placed Ltd
About Hyve
We believe that when people come together, powerful things happen. Hyve Group plc connects global industry communities through unmissable events, online networking platforms, and hyper-productive meeting programmes.
Our decades of experience put us at the heart of industries, and we are committed to using our influence to shape innovation and drive progress across our customer communities.
Our market-leading portfolio of global brands includes Shoptalk, Spring Fair, Africa Oil Week, Bett, Mining Indaba, and Retail Meetup.
#LifeAtHyve
At Hyve, we are driven by our values: brilliant work, fresh thinking, rich connections, and collective buzz. In practice, this means we value quality, work with passion, celebrate uniqueness, and are our best when we work together.
We value a diverse team and are committed to employing individuals from all backgrounds and creating a culture based around belonging.
Our hybrid working model ensures we respect our peoples’ work/life balance.
Human connections are our specialty, and we offer a jam-packed calendar of social events, inclusion workshops, and professional development opportunities to make sure #LifeAtHyve is always fulfilling and exciting.
About Bett
Bett is a dynamic and engaged online and live community that learns, trades and networks all year round. It is the world’s largest education technology event series and is the global meeting place for the education technology industry. With over 35 years of heritage, Bett provides a platform for innovation, dialogue, networking and global trade – bringing together exhibitors and visitors from around the world, physically and online, to buy, sell and make connections. The Bett global series is comprised of four physical events, in four continents, and an extensive suite of online activities that span the year and the globe. Globally, we welcome over 60,000 educators to our events and over 1200 technology providers.
Ahead is a new event for higher education leaders accelerating disruption. Co-located with Bett – the global community for education technology, Ahead offers the higher education
About you
As a Content Producer for the EdTech portfolio, you will be joining a Content team of four and will be responsible for the programming and onsite delivery of up to three content features for our flagship show Bett UK.
This will include programming across one of our most recent and most exciting launch features: Esports @ Bett. You will also support on the portfolio’s 365 content-marketing campaign and pre-show speaker logistics.
Key Responsibilities
- Responsibility for the day-to-day management of content across your allocated features.
- Content generation: responsible for conducting a research campaign and analysis of key subject areas and trends.
- Accountable for editorial speaker recruitment across allocated features. Bett is committed to producing an inclusive and representative content agenda for our visitors, and your programmes and speaker recruitment should support and reflect this.
- Content development: evolution of themes, topics and formats designed to deliver new audience segments to Bett.
- Collaboration with the Sales team to maximize revenue from each content feature whilst ensuring that the quality of the content is delivered to the highest standard.
- Collaboration with the Marketing team to deliver buyer side visitors by leveraging strong speaker line ups with associated content marketing which may include video, written and social media-based campaigns.
- Supporting Bett’s 365 Digital Content Campaign: Working with other content team members to commission new pieces of editorial content for newsletters, Bett’s community hub, and social media.
- Project management: working with the show project teams including marketing, sales and operations to deliver to deadline and within budget
- Onsite delivery: managing onsite execution of content features to exceptional standards of customer service.
- Speaker logistics support: Including, but not limited to, sending out speaker instructions, collecting speaker assets, updating speaker profiles and agendas on the Bett website.
- ESG Initiatives: Supporting the team with the generation and development of new ESG content initiatives to ensure Bett is driving awareness into sustainability.
Skills Required
- Established experience of conference production.
- Experience within the technology or education sectors beneficial, but not required
- Excellent communication and presentation skills – able to clearly and succinctly convey information and ideas through a variety of media to individuals or groups in a manner that engages the audience and helps them understand and retain the message.
- A high level of commercial awareness and be target and deadline driven.
- Strongly results-focused, able to clearly demonstrate success via proven metrics.
- Customer-oriented, taking pride in exceeding customer expectations.
- Proven relationship skills – able to build and develop good working relationships across the business to facilitate the accomplishment of goals, leverage learning and share best practice.
Hyve Group plc
Influencer Marketing Strategist Intern
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Contract: Internship
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Job title: Influencer Marketing Intern
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Length: 6 months
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Location: USA – Offices in NY, LA, or remote available
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When: ASAP
About Upfluence
Upfluence helps brands tell their story with powerful influencer & content marketing technology. Upfluence’s software allows brands and agencies to identify and contact millions of social influencers and bloggers at scale to execute comprehensive influencer marketing campaigns, as well as provide detailed reporting metrics. Since the launch of our SaaS software in January 2017, the company has yielded a monthly double-digit growth rate, and we are therefore seeking further expansion for our team and offices. Our rapidly growing global team is currently distributed between our offices in NYC, Los Angeles, Switzerland, and Lyon.
We are open to applicants anywhere in the U.S as we are able to fully support remote work. However, we are headquartered in New York and have an office location offering a hybrid model as well.
About The Internship Program
During your internship at Upfluence, you’ll be immersed within the Digital Entertainment Industry. You will work with your team to provide support to our clients to launch their first Influencer Marketing Campaigns. You will have hands-on experience understanding their needs and come up with creative ideas to launch a successful partnership with their creators in various industries, both B2C and B2B.
You will gain insight into the entire Influencer Partnership processes onboarding with the brand, strategy design according to the client’s objectives, creator brief creation, come up with creator’s email communication templates, and a bespoke set up of each of your client’s Upfluence Software account. You’ll also collaboratively shape what success looks like for the changes you propose. The projects you could work on may be team level or span our entire tech organization.
You’ll be challenged and mentored by our experienced team of influencer marketing strategists in turn to develop the skills it takes to strategize, target, and run highly visible digital influencer campaigns. We’re excited to welcome a new intern for the Spring-Summer 2022 Intern Program, send us your outstanding resume and answer our pre-screening questions.
Responsibilities
Project Management (80%)
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Project management with various clients: understanding their needs, creating project strategies and documents to successfully launch their Influencer Marketing partnerships (campaign briefs, email templates…)
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Follow closely the start and the progress of your client’s influencer marketing projects,
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Conduct analyses, monitor progress, & provide insights and weekly reports on completed projects
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Provide editorial oversight and share new information from the influencer industry and digital media space to clients,
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Participate in strategic thinking in planning influencer marketing campaigns and brand integrations in partnership with Instagram, YouTube, TikTok, Twitter Influencers, and Twitch Streamers.
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Find creative solutions for brands in various industries in collaboration with the operational team
Customer Success (20%)
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Collaborate closely with the Customer Success Managers to ensure the delivery of the best client’s experience,
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Stay up to date with our internal Software improvements and new technical features,
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Integrate new Software features into strategic campaigns,
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Become an extension of various clients’ teams: understand each brand’s campaign goals & mission,
Who we are looking for
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You have relevant influencer marketing experience and/or are working towards an Undergraduate or Master’s level degree in a university,
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You have experience in the digital industry and/or project management,
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You know the ins and outs of social media platforms and are always aware of the latest trends,
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You are positive and resilient: you believe that mistakes and failures are learning opportunities and you value feedback as you are always looking to grow,
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Experience working at an agency or for brands where you help with social media and/or influencers is a true plus,
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Mastery of G Suite web tools, social amplification, analytics would be appreciated,
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Curious, you like to take on challenges and find solutions; You have good listening and communication skills; Motivated and sociable, you like teamwork and customer relations.
What we can offer you
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Paid internship
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College credits
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A diverse and international team
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An entrepreneurial environment with room for growth
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New York City Office or Eastern time based remote employment available
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Future opportunity to be a part of a growing team and company
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Join a motivated and growing team!
Upfluence is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
We offer a flexible hybrid work model, providing our employees with an office setting, the option to work from home, and even fully remote structures. We believe in work-life balance and provide access so we can make the best of our workdays.
Upfluence
Production Title: Women’s Wear Clothing Commercial
Job Description: Casting directors are now casting models to work on scenes filming in the United Kingdom from Tuesday, June 19th to Thursday, June 21st. Must be able to work from the said date.
Role: Model
- Female with lots of personalities
- Age range: 30-60 years old
- Must be confident in front of the camera
Covid Test: TBD
Rate: Pay is ₤4500-₤5000
We are admitant that our casting demonstrates authentic diversity, and therefore we would like women of all shapes and sizes, colors, and all million other ways that make us who we are.
Production Title: R&B Female Music Video
Job Description: Casting directors are now casting actors to work on scenes filming in Los Angeles, California, on Wednesday, June 29th. Must be able to work from the said date.
Role: Lead Model
- Male
- Fit, Athletic build
- Height: 5’7
- 18 years old and above
- all ethnicities
Covid Test: Not required
Rate: Pay is $$$
Production Title: Major Financial Company Print Advertisement
Job Description: Casting directors are now casting models to work on scenes filming in New York City, New York, from Tuesday, July 12th to Wednesday, July 13th. Must be able to work from the said date.
Role: Model
- Male or Female
- 20-29 Years old
- Recent graduate
- Male or Female
- 35-55 Years old
- experienced hires
Covid Test: TBD
Rate: Those selected for the final project will be paid $500 for the photoshoot, $3,500 for the buyout, $100 for the wardrobe fitting, and $175 the Covid stipend.
Production Title: Casting Call for Music Video
Job Description: Casting directors are now casting models to work on scenes filming in Los Angeles, California, on Friday, June 17th. Must be available to work on the said date.
Role: Model
- Female
- 6 Models needed
- Age: 19-25 years old
- All ethnicities
- Must have unique faces
- Male
- 4 Models needed
- Age 19-25 years old
- All ethnicities
- Must have unique faces
Covid Test: Not required
Rate: Pay is $150/8 hours
Production Title: Atlanta Music Video
Job Description: Casting directors are now casting, actors, models, and influencers to work on scenes filming in Atlanta, Georgia on Friday, June 24th.
Role: Models
Pool Scene
- Model with great skin
- Female
- All ethnicities
- 18 years old and above
- No visibile Tattoos
- Must be available for 6 hours
Covid Test: Not required
Rate: Pay is $125/hour
Production Title: Casting Call Notice
Job Description: Casting directors are now casting extras filming in Atlanta, Georgia on Wednesday, June 15th
Role: Background Extras
- Fighters
- 4 boxers
- Male
- 18 years old and above
- Kimbo slice look alike
- Crowd of like 10-15
- male or female
- 18 years old and above
- All ethnicities
- Fake DJ
- Male or female
- All ethnicities
- 18 years old and above
- Model
- Female
- all ethnicities
- 18 years old and above
Covid Test: Not required
Rate: Pay is $$
Production Title: Music Video Casting Call
Job Description: Casting directors are now casting models to work on scenes filming in Atlanta, Georgia on Tuesday, June 14th.
Casting:
- Female Model
- who has a black gown
- 18 years old and above
- All ethnicities
- Must not be sick or have a fever
Covid Test: Not required
Rate: Pay is $150/Day