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Job title: Marketing Executive (part-time)

Based at: Market Rasen Racecourse (hybrid)

Contract type: Permanent

Hours: 22.5 hours per week

About the role

We have a fantastic part time opportunity for a Marketing Executive to join our team at Market Rasen Racecourse. The role will be responsible for driving revenue through the course through ownership, development and execution of local racecourse and fixture marketing plans.

About The Jockey Club

The Jockey Club stages thrilling sporting occasions and live events nationwide including The Grand National, The Cheltenham Festival & The Derby. Owning & operating 15 course’s, millions of people every year enjoy the special experiences we offer through racing, music, food and entertainment on raceday’s and beyond.

As the largest commercial group in British racing, we are guided by our mission to act for the long term good of the sport. Every penny we make goes back into racing to promote excellence within Britain’s second biggest spectator sport. Our people are what makes this possible

At The Jockey Club people are at the heart of what we do and drive our success. We are inclusive and actively seek to attract people with unique backgrounds and perspectives. Diverse, collaborative teams are pivotal to our success and support the potential and growth of all our people.

The Marketing Executive will

  • Work with the Marketing Manager Small Courses to own the development of local racecourse and fixture-specific marketing strategies and the consequent development of racecourse and fixture-specific marketing plans covering admissions and hospitality.
  • Own the development of and own all local racecourse & fixture -specific marketing spend plans, being mindful of any opportunities to optimise ROI through adopting, where appropriate, local, regional, cross-racecourse or national spend plans.
  • Support the development and execution of C&E marketing plans to drive regional C&E volume and revenue (together with the dedicated C&E team)
  • Support the marketing to local Owners and Trainers
  • Ensure that local-specific website and app platforms stay fresh and relevant by regularly updating content and customer journeys based on the over-arching strategy and direction provided by the Digital marketing and Brand teams.
  • Drive the local eComms as relevant for their specific race day plans.
  • To produce and post local-level content for use on local channels and on some occasions on group-wide channels if required.
  • To execute local Communication/PR in line with local requirements and with guidance from the group wide communications team

About you

¨ Understanding of all key areas of the marketing mix, including proposition development, media planning and digital marketing execution

¨ Good interpersonal and communication skills.

¨ Good relationship-building skills

¨ Competent influencing skills

¨ Be proactive in keeping up to date with current marketing techniques and industry news.

What we offer in return

  • All colleagues can go along to any of our race day or music events free of charge – along with 3 friends or family with our TeamPass Ticket scheme.
  • An award-winning pension scheme provider with a generous employer contribution
  • A healthcare cash back plan enabling you to claim money back on health & wellbeing services.
  • 25 days annual leave
  • Access to a suite of Learning & Development training resources from renowned providers
  • A whole host of other benefits including free eyecare vouchers, a ride to work cycle scheme & discounts across varying retailers & services.

If you think you have everything we’re looking for and more, then we’d love to hear from you. Don’t hang around, our closing date for this vacancy is 6th April but we reserve the right to bring this forward if we have many applications.

The Jockey Club

Senior Community and Social Media Manager – Freelance/Contract

Role Summary:

This is a exciting opportunity to establish the foundations and principles for a luxury womenswear brand’s Community and Social Media strategy. We are seeking a strategically minded Community and Social Media Senior Manager for a newly created role.

The brand has an authentic and unique story to tell, and is seeking a community and social media visionary to deliver this new chapter digitally. We are seeking a candidate who is passionate about crafting compelling storytelling across different social platforms in a way that resonates and engages with our consumer.

By combining big-picture thinking with an analytic mindset and exceptional taste, you will champion and showcase meaningful stories, digital experiences and memorable conversations with our audience.

Key Responsibilities:

  • Global platform expertise, strong strategic and technical understanding of existing and emerging global social platforms across all markets
  • You will provide strategic direction on all things social for the business, and share best in class approaches in this pivotal marketing function, bringing to life our rich story across the social platforms including but not limited to Instagram, Facebook, YouTube, WeChat, Weibo, TikTok
  • Track experience in building and leading top performing social media brands and teams, and thrive in establishing new thinking and approaches to deliver business growth and brand equity.
  • Strategy support: work with marketing and comms teams to advance and refine social strategies for specific campaigns, launches and projects across key brand and product marketing campaigns.
  • Project execution & optimization: drive implementation, localization and optimization of campaigns and seasonal projects.
  • Global brand representation: exemplify brand values and messages across all social activations by demonstrating a considered and sophisticated understanding of the brand and contemporary fashion retail markets.
  • Working closely with other teams to encourage the use of social media to optimize and improve their current activity.
  • Responsible for concept and drive shared brand, product and social specific campaigns, while prioritizing interesting and innovative executions.

The Ideal Candidate :

  • Creative thinker who can brainstorm and articulate innovative concepts, content, and strategies suitable for a luxury brand.
  • A strategic thinker who can work with leaders to develop best-in-class ideas, while easily pivoting to oversee detail-oriented tactical execution and realization.
  • Successful candidates will have a can-do approach, agility to move quickly, a desire to create with collaboration at its heart; and a network of creative industry partners to aid the delivery of memorable work.
  • Extensive knowledge of global social media channels, management platforms and analytics tools, whilst keeping abreast of developments in tech and culture are fundamental for consideration.
  • A proven track record of supporting or leading delivery in this capacity, and producing measurable ROI beyond impressions.
  • This role requires an ability to work seamlessly across multiple levels, demonstrating flexibility in working simultaneously across global and local projects that span various cross-functional initiatives.
  • Strong understanding of local social and marketing landscapes as well as a good understanding of the wider operations of a retail business.
  • Deep understanding of social analytics with an emphasis on social sentiment and content performance

Qualifications, Skills & Experience:

  • Proven experience within social media management
  • Some experience with a major fashion brand (agency experience acceptable)
  • Experience managing social communities and influencer programs.
  • Experience of implementing bespoke platforms strategies by leading multiple publishing teams within a global structure
  • Live event experience interacting with models and celebrities.
  • Exhibits an innate passion for fashion, pop culture, new technology and entertainment industry
  • Organized, detail oriented, deadline driven with an ability to work in a fast-paced and ever-evolving environment
  • Experience of working with in-house with creative delivery team and/or collaborating with external partners on innovative projects
  • Excellent written and oral communication and presentation skills
  • Must have active accounts across key social media networks

Confidential

Who We Are: 

Anonymous Content is a visionary global media company that produces multi-platform premium content and boasts an exceptional client roster which includes many of the world’s most renowned and innovative directors, writers, and actors. The company’s award-winning Film & TV division encompasses many commercially successful and critically acclaimed works. Current Anonymous Content films include the recently released and critically acclaimed THE STRANGER (Netflix) starring Joel Edgerton, SWAN SONG (Apple TV+), WORTH (Netflix), STILLWATER (Focus Features) and THE MIDNIGHT SKY (Netflix) as well as the highly anticipated upcoming film, FOE (Amazon) starring Saoirse Ronan, Paul Mescal and Aaron Pierre that is currently in post-production. The company is also behind the three-time Academy Award winning film THE REVENANT, Best Picture Academy Award winning film SPOTLIGHT, and Academy Award winning film for Best Original Screenplay, ETERNAL SUNSHINE OF THE SPOTLESS MIND. The company’s TV credits include the recently released SHANTARAM (Apple TV+) starring Charlie Hunnam, THE LAST DAYS OF PTOLEMY GREY (Apple TV+) starring Samuel L. Jackson and Dominique Fishback, as well as the recently released second season of RANDOM ACTS OF FLYNESS (HBO). Upcoming series include TIME BANDITS (Apple TV+) from Taika Waititi and SAINT X (Hulu) directed by Dee Rees, season four of TRUE DETECTIVE (HBO) starring Jodie Foster as well as many award winning and critically acclaimed series including MR. ROBOT (USA Network), HOMECOMING (Amazon), 13 REASONS WHY (Netflix), DICKINSON (Apple TV+), HOME BEFORE DARK (Apple TV+), and DEFENDING JACOB (Apple TV+). In 2018, Anonymous Content created The Lab, a creative incubator designed to push the boundaries of how brands tell stories by engaging emerging filmmakers and diverse storytellers. Through its Commercial work, Anonymous Content is also the driving creative force behind countless leading global brands. For more information, visit www.anonymouscontent.com.

We are looking for an experienced Second Assistant to support the Chief Creative Officer who has a genuine passion for being a part of our mission. This position will be located in our Culver City office. 

 

In this role you will:

 

  • Work with the first assistant, be the preliminary point of contact for all administrative inbound and outbound aspects for the Chief Creative Officer that include: calendar management, setting and scheduling meetings, rolling calls, travel, managing and submitting expense reports, etc.
  • Rely on sound judgment and knowledge of the business priorities to ensure relevant meetings and tasks are scheduled appropriately prioritized in a timely manner.
  • Collaborate with the entire Studio and Management divisions to achieve business goals
  • Coordinate with other departments (People/HR, Finance, Accounting, Business Affairs, and Operations) to ensure that the Studio needs are being met and communicated
  • Build processes and systems that will assist the Chief Creative Officer and First Assistant in running the creative slate of the company across multiple projects and initiatives that the team will be spearheading

 

We are excited about you because you are:

 

  • An experienced Assistant who has spent a minimum of 1-2 years at an agency, management, or entertainment company
  • Interested in a career in Studio and/or Production
  • Self-directed, highly organized, and able to balance competing priorities
  • Attentive to detail, with strong conflict resolution, and decision-making skills

·        Able to manage up and one’s own time and prioritize tasks when given clearly defined goals and objectives

  • An excellent communicator with a charismatic personality
  • A college graduate with a bachelor’s degree (preferred)

 

Anonymous Content is an equal opportunity employer and does not discriminate against otherwise qualified applicant on the basis of race, color, gender, religion, sex (including gender identity and sexual orientation), national origin, disability, veteran status, age, marital status, pregnancy, or any other protected group status as defined by the law.

Anonymous Content

Who are we

We’re Warner Leisure Hotels, a member of the award-winning Bourne Leisure family. What began as a holiday village in 1932 is now a collection of 15 hotels showcasing British history, food, music and theatre in stunning locations across England and North Wales. Importantly too, we’re exclusively for adults.

We’re on the search for a CRM Manager to join us at our Hemel support centre and share our passion to make one of the UK’s most-loved hospitality brands the best it can possibly be. Perhaps this’ll be your niche too? We’d love to find out.

What are we looking for?

As part of the Performance Marketing team, the CRM Manager is responsible for owning and leading the management, execution, and performance of marketing activities via the CRM channel. This role is crucial to the achieving key business objectives of increasing our total guest base, building long-term loyalty, and increasing lifetime value.

Reporting to the Senior Channel Marketing Manager, and with two direct you will be the specialist in CRM marketing, bringing expertise in how to effectively use the channel to achieve marketing goals.

What will I be doing?

  • Analyse and optimise performance of all CRM activity and take actions to optimise performance within the campaign plan in order to achieve the guest goals and marketing objectives

  • Determine the best use of marketing budget to spend on CRM channels to reach guests and generate demand via our website and contact centre to achieve annual targets

  • Work closely with and manage both CRM Executives and build strong collaborative relationships and manage activity schedules / workload between the team

  • Collaborate with the Content team to develop a range of reusable templates and toolkits that are appropriate for CRM channels to reduce creative production overhead, and ensuring creative consistency

  • Review past performance of the CRM channels and review channel metrics such response rate, conversion, and ROI

  • Achieve a balance of 80% programme based and 20% campaign-based CRM activity, using workflow and automation functions within the tools

What skills do I need?

  • Experience in developing data-driven and multi-channel marketing and CRM programmes, specifically on email and direct mail

  • Strategic thinker with the ability to articulate complex concepts in a clear and concise way.

  • Commercial thinker with ability to define, identify and prioritise high value initiatives. Ability to create robust campaign plans to deliver growth

  • Proactive and self-driven, you’ll be confident working independently, but have strong team ethics

  • Powerful communicator with excellent presentation skills and ability to clearly articulate ideas

  • Highly organised with a flexible approach and openness to work in a fast evolving market with / for various stakeholders, with proven ability to deliver to deadlines

  • Good understanding of guest behaviour and ability to put the guest first with our communications

  • Experience within Travel & Tourism a plus

The benefits of working with us

  • 22 Days holiday rising to 25 days after 2 years’ service

  • Ability to purchase further holiday allowance through our Holiday Buy Scheme

  • Hybrid working via our Warner offices located in Hemel Hempstead

  • 20% Discount to you, family & friends across our Bourne Leisure brands Warner Leisure Hotels and Haven Holidays (including further discounted breaks within Warner for you, your family, and friends to use)

  • Additional earning potential through the Annual Bonus Scheme

  • Access to fantastic discounts offers with many national brands and retailers through our ‘My Bourne Hub’ page

  • Access to use the Company’s corporate box at the O2 for Music, Comedy, Sport, and Entertainment events

  • A fantastic opportunity for career development through external recognised qualifications in addition to in-house training and development (Degrees and Apprenticeship level)

  • Immediate access to Well-being support through our EAP provider and team pages

Joining Warner

Join us and you’ll be part of one great team, creating superb breaks behind-the-scenes. Whatever role you have, one thing’s for sure: you’ll have our full support to develop yourself, gain skills and qualifications and create the career you’ve always dreamed of. Guests might be our VIPs – but in our eyes, you are too.

Warner Hotels

BODYARMOR Sports Nutrition is a fast-paced, dynamic environment where brand builders work together with the goal of becoming innovative game-changers in the world of sports and active hydration. Extreme passion and teamwork are the essentials of being a successful member of the BODYARMOR Sports Nutrition team – which consists of BODYARMOR and POWERADE brands. BODYARMOR Sports Nutrition exudes an entrepreneurial culture backed by the resources and insights of one of the world’s most iconic companies, The Coca-Cola Company, which acquired BODYARMOR in 2021. This unique environment gives employees the ability to move quickly, exceed expectations, develop valuable relationships, and have fun while we work to achieve our goal of becoming #1 in Sports Hydration.

BASN is a fast paced, dynamic environment where brand builders work together. Extreme passion and teamwork are the essentials of being a successful member of the team. Our group builds camaraderie amongst co-workers and help develop valuable relationships, with common goals in mind.

BASN is looking for a Director, Social Media & Content Strategy to join our team.

Lead the strategy, development and execution of social and content strategy for all BASN brands across BODYARMOR and POWERADE. The Director, Social Media & Content Strategy works collaboratively with all cross functional teams within Corporate Marketing and provides timely insight into the ever-changing social media landscape. Works with Social Media Associate and agency partner(s) to activate strategy for brand social channels, and secure external influencers to promote the brand and create content for brand owned + partner channels. Director owns the social media voice for the company and works closely with internal teams to help curate content and messaging across all social channels including: TikTok, Instagram, Twitter, Facebook, YouTube, LinkedIn (and emerging channels).

The role reports to the Vice President, Communications and may include additional weeknight and weekend work.

RESPONSIBILITIES:

  • Development and execution of social media plan including social channel content and influencer strategy for all BASN brands – includes creation of brand assets specific for social usage.
  • Responsible for driving real-time identification of trends and opportunities to instigate or participate in brand-relevant conversations on social – for both brand and partner (athlete + lifestyle) channels.
  • Lead team in creation of monthly content calendars and assessment of assets to support content. Lead creation of new assets specifically for social usage where needed.
  • Lead social team to make strategic recommendations to cross-functional team on trends, key cultural moments – including competitor analysis.
  • Analyze and report results.
  • Management of cross-functional team to deliver assets against the social plans for all brands.
  • Management of social media team and external agency partners.
  • Negotiation and planning with external social influencers and social agency to ensure efficient spend and maximum exposure for the brands.
  • On-site content capture, editing and direction at key campaign shoots and athlete appearances for social plan deliverables.
  • Responsible for gaining internal alignment on all social media and content plans with cross-functional counterparts and senior leadership team members.
  • Responsible for the management of external social media.
  • Navigates multiple stakeholders, budget, and timing constraints in a professional, efficient manner.
  • Subject matter expertise required with real time knowledge and strong communications skills to be an influential voice with colleagues and senior leadership.
  • Management of social media, digital content and influencer marketing budget.

REQUIREMENTS:

  • Location – Must work from BASN HQ in Whitestone, Queens
  • Bachelors degree required
  • 8 years relevant experience, including minimum 2 years management experience required
  • Subject matter expert with Sports or CPG industry knowledge, experience, and extensive network of relationships across the business required
  • Must have finger on the pulse of content with strong blend of creativity (includes strong copywriting, visual storytelling, experience with making and/or editing TikTok videos)
  • Tools/Technology experience required:
  • High energy/self-starter
  • Ability to work effectively and efficiently both individually and as a team operating in a fast, complex environment
  • Proven ability to communicate effectively and gain business alignment for strategic initiatives
  • Business judgement & strategic perspective
  • Negotiation acumen
  • Sports & Entertainment industry expertise
  • Relationship management
  • Problem solving
  • Team leadership
  • Financial and budget management
  • Digital editing/photoshop knowledge a plus
  • PowerPoint/strong presentation skills
  • Position requires travel (30%) by car or plane
  • Position requires in-person attendance at bi-annual company retreats/meetings

PERKS TO HIGHLIGHT:

  • 100% PAID for by BODYARMOR Health Insurance Coverage (Medical, Dental, Vision)
  • All Positions are Bonus Eligible
  • 15 days of PTO
  • Fun and casual culture with games in the office
  • In office lunches paid for by BODYARMOR
  • Generous referral program
  • 2 Cases of BODYARMOR Product Options Bi-Weekly
  • In Office Happy Hours
  • Office Events – Food Trucks, Raffles, Workout Sessions

Salary Range:

$155,000 – $180,000 annually

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience.

BODYARMOR Sports Nutrition

Are you a brilliant Senior Social Media Manager? Looking to build a career in a growing digital and creative agency in Leeds?

We manage the social media accounts for some of the best food and drink brands in the UK – from challenger brands to household names, and we’re looking for a Senior Social Media Manager to take them to the next level.

The work can be fast-paced and our expectations and standards of delivery are high, so we’re looking for someone who isn’t afraid of getting stuck in and working hard. Our clients are fantastic and great to work with – they know what good looks like and we aim to please. So if you’re ambitious, don’t need hand-holding and want to work in a driven and creative agency then this could be the perfect role for you.

We’re in a really exciting place as a business and there’s the chance to grow quickly within the company. This role will be challenging, varied and consistently evolving, so we’re looking for someone who thrives in an agency environment and wants to come on this journey with us to grow their own career. We’re a ‘social first’ agency. This means the core of our business is social media on digital marketing – so if you want to work specifically in this sector then this could be the role for you.

You’ll be client-facing and responsible for thinking up and delivering compelling and creative social media campaigns and content, creative briefs and marketing strategies. We’re looking for someone who lives and breathes social media. You’ll be brainstorming ideas for campaigns, writing and publishing creative and engaging content across a range of platforms, including reactive trend-led content.

You’ll need to be comfortable overseeing multiple clients each with their own individual content style, KPIs and deliverables. Organisation of your own time is essential, as is efficiency and a high attention to detail including spelling and grammar.

We’re looking for someone who’ll be a great fit for our team – ambitious and not afraid of hard work and someone who has a real passion for writing, food and social media!  

Specific Responsibilities:

  • Ability to own and manage your client accounts from start to finish 
  • Leading face-to-face client meetings and communicating your plans, ideas and results  
  • Developing campaigns, strategy and creative content plans to meet each client’s goals and KPIs
  • Managing social media accounts for multiple clients (Instagram, Facebook, Twitter, YouTube and TikTok) 
  • Planning out monthly social media activity and content calendars
  • Working collaboratively and briefing the content team
  • Reporting to clients on their social media, marketing and campaign activity, and feeding back analysis and improvements
  • Setting up and runnings social advertising
  • Community management and scheduling
  • Overseeing client budgets and costing and managing them effectively 
  • Being part of new business development and pitches 
  • Planning for and assisting on photoshoots 
  • Developing offline marketing strategies and campaigns
  • Development and execution of influencer campaigns
  • Working on and developing social media strategies

Brilliant Benefits

Includes: Flexible WFH/Office, 4.5 day workweek (later start on Mondays and 3pm Friday finish), subsidised gym membership / wellness / travel or entertainment each month, regular socials, spot bonuses and annual bonus schemes, monthly £50 ‘Being Brilliant’ award, 5 days full sick pay, private health care and 29 days holiday a year (with the chance to build this to 35 days with each year of service), your birthday off – paid.

Is this role for you?

We’re looking for an experienced and commercial social media manager who can hit the ground running. You should have a good understanding of digital marketing and Business Manager and Ads Manager. A positive attitude and strong work ethic is key at Brilliant, we’re looking for someone who is organised, diligent, and ambitious. You should be adaptable and able to turn your hand to different tasks and enjoy working as part of a small, hands-on team.

How to apply

Please follow the ‘apply on company website’ button above and answer the series of questions, attaching an up-to-date CV at the end.

We are looking to fill the role quickly and any great potential candidates we spot will be invited for an interview straight away, so don’t delay on sending in your application.

Should I apply for this job? Please read before applying

 

  • You should be experienced in working within an agency environment at senior account exec or account manager level for at least 2 years
  • A good knowledge of social media, digital strategy and developing creative content is essential
  • You should be able to successfully project manage across multiple clients 
  • This role is office based in central Leeds, please only apply if you currently live within a commutable distance

We will not accept any phone calls, emails or CVs from recruitment agencies or job sites.

Brilliant Agency

This role is intended to be a 10-month contract with the possibility of extension. Please keep that in mind as you consider applying to this position.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19, including having received a booster when eligible. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

At the WNBA, we’re passionate about growing and celebrating the game of basketball. Through the intensity of the game and the amazing athletic skill of our players, we deliver excitement to hundreds of millions of fans around the world.

As a global sports and media business, the WNBA is so much more. While Basketball Operations runs the league’s on-court activities, other departments manage relationships with television and digital media partners, develop marketing partnerships with some of the world’s most recognizable companies, oversee the licensing of WNBA merchandise, and handle a wide range of responsibilities that drive the WNBA’s success.

Position Summary:

This position is part of a growing Fan Acquisition and Engagement team at the WNBA, with the goal of enhancing the fan experience, improving internal processes to make our digital marketing efforts more efficient, growing the overall WNBA fanbase, and acquiring and optimizing fan data. This position’s goal will be to drive growth through data-driven decision-making by analyzing marketing campaign performance and fan behavior. Success in this role requires the ability to close the gap between data and actionable insights and the ability to communicate those insights. Ideal candidates will be highly tactical self-starters with a background in marketing analytics and a passion for sports.

Major Responsibility:

  • Contribute to growing the WNBA fanbase by analyzing marketing campaign performance and fan behavior
  • Track and report on various fan acquisition campaigns (e.g., WNBA All-Star Voting) through Adobe Analytics
  • Provide deep analysis of direct-to-consumer (App, League Pass) marketing campaigns around new acquisitions and attribution
  • Develop understanding of how marketing campaigns drive fan interest, acquisition, and retention across the WNBA’s digital and non-digital platforms
  • Develop new datasets mapping complex data into familiar business terms such as product or customer to offer unified, consolidated views
  • Work with WNBA Data Program Manager in the development of automated dashboards for decision makers, via Tableau or PowerBI
  • Pull together and send weekly CRM performance reports, as well as build an overarching library of best practices and learnings
  • Provide real-time insights and recommendations in a clear and concise manner
  • Develop a rich understanding of the WNBA and its fanbase
  • Assist with A/B test design and analyses aimed to improve fan interest, acquisition, and retention

Required Skills/Knowledge:

  • 1 – 3 years working in an analytical, research, or insights role – preferably in a marketing organization
  • Experience with direct-to-consumer products a plus
  • SQL proficiency is a must
  • Experience with R or Python a plus
  • Experience with data, analytics, and marketing platforms such as Adobe, Branch or Braze
  • Hands-on experience with reporting and visualization platforms like Tableau or PowerBI
  • Strong verbal and written communications skills with ability to convert complex findings and large data sets into insightful, concise, and easily digestible reports and presentations
  • Ability to handle multiple tasks at once with a precise and detail-oriented approach
  • A passion for understanding fan behavior
  • Strong knowledge of WNBA

Education:

  • Bachelor’s Degree

Salary Range:

  • $1200-$1300 per week

The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume.

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.

About The WNBA

The WNBA is a bold, progressive basketball league that stands for the power of women. Featuring 12 teams, the W is a unique sports property that combines competition and entertainment with a commitment to diversity and inclusion and social responsibility. Through its world-class athletes, the in-game fan experience, TV and digital broadcasts, digital and social content and community outreach programs, the league celebrates and elevates the game of basketball and the culture around it.

National Basketball Association (NBA)

At the WNBA, we’re passionate about growing and celebrating the game of basketball. Through the intensity of the game and the amazing athletic skill of our players, we deliver excitement to hundreds of millions of fans around the world.

As a global sports and media business, the WNBA is so much more. While Basketball Operations runs the league’s on-court activities, other departments manage relationships with television and digital media partners, develop marketing partnerships with some of the world’s most recognizable companies, oversee the licensing of WNBA merchandise, and handle a wide range of responsibilities that drive the WNBA’s success.

Position Summary

This position is part of a growing Fan Acquisition and Engagement team at the WNBA, with the goal of enhancing the fan experience, improving internal processes to make our digital marketing efforts more efficient, growing the overall WNBA fanbase, and acquiring and optimizing fan data.The CRM Lifecycle Marketing Manager will be responsible for working on lifecycle communications globally. You will be responsible for leveraging CRM for full-funnel activations, bringing in new fans, cultivating fan engagement across products, and then re-engaging and reducing churn. Successful candidates will be able to develop and execute comprehensive growth strategies to drive fan growth and revenue across email and push. You will also be directly responsible for the execution of the email channel. We are looking for someone who has experience with testing to optimize existing flows and build new flows across CRM channels. Success in this role requires partnering with and influencing cross-functional teams including revenue, product, data, international, and 3rd party agencies. Ideal candidate will also have strong knowledge of the WNBA.

Major Responsibility:

  • Leverage CRM for full-funnel activations, bringing in new fans, cultivating fan engagement, and then re-engaging and reducing churn
  • Build comprehensive lifecycle marketing programs across key CRM channels to drive WNBA’s business objectives (viewership, app downloads, League Pass subscriptions, merchandising, and ticketing sales)
  • Know our data sources and architecture, and understand how they impact fan segmentation and marketing enablement, in order to develop audience segmentation strategies and tactics
  • Partner with internal teams and 3rd party agencies to prioritize opportunities and execute sends
  • Lead end-to-end email execution for all lifecycle, tentpole, and transactional communications– including copywriting, design, scheduling (cadence, frequency), and performing quality assurance tests to ensure messages render/deliver correctly
  • Leverage multivariate testing methodology to quickly test, iterate, and push forward the most impactful efforts
  • Partner with marketing analyst to gain learnings and define areas of improvement and growth
  • Expand reach of channels through fan data acquisition programs
  • Develop expertise in cross-channel messaging and evolve programs to include new channels
  • Communicate complex strategy cross-functionally and upward to key leaders

Required Skills/Knowledge:

  • 5+ years of experiences in CRM and/or lifecycle marketing
  • Deep expertise in all aspects of CRM and Lifecycle Marketing; including channels (email, push, etc.), data management, execution, reporting, tools/platforms/technologies, etc.
  • Demonstrated experience in building testing programs
  • Experience working with Email Service Providers (preferably Braze), as well as related technology providers (e.g., Movable Ink; Wunderkind)
  • Intermediate understanding of HTML and CSS
  • Strong understanding of email compliance and privacy legislation practices (specifically: CAN-SPAM; GDPR; CASL; Apple MPP)
  • Strong understanding of how to leverage APIs to create automations and personalize campaigns at scale
  • Data driven analytical thinker who is comfortable diving into data and pulling insights
  • Ability to thrive in ambiguous, fast-paced setting without ready-made processes
  • Willingness to take on operations/execution, in addition to strategy
  • Strong knowledge of WNBA

Education:

  • Bachelor’s degree required

Salary Range:

  • $100,000-$110,000 per year

The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume.

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.

About the WNBA

The WNBA is a bold, progressive basketball league that stands for the power of women. Featuring 12 teams, the W is a unique sports property that combines competition and entertainment with a commitment to diversity and inclusion and social responsibility. Through its world-class athletes, the in-game fan experience, TV and digital broadcasts, digital and social content and community outreach programs, the league celebrates and elevates the game of basketball and the culture around it.

National Basketball Association (NBA)

Paid Search Manager

About Wavemaker

We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.

Wavemaker Worldwide Activation:

Wavemaker Worldwide Activation is the digital specialist arm of the worldwide hub. It powers the digital thinking for Wavemakers largest global clients and acts as a central planning and buying team for clients who buy multimarket digital campaigns from one location. Our digital thinking brings together media, data and technology to drive business results for our clients and is directly connected to our most senior global management team offering increased opportunity for senior level exposure.

Agency Context:

Our clients in Worldwide Activation are split into 4 specialist category hubs, this role will sit within the Entertainment category hub (ents hub includes clients : Paramount, Viacom, Bungie Games, Riot, Sky). The client for this role is our newly acquired and Wavemaker worldwide’s largest client, Audible. The set up of each team is specific to the client’s needs but is largely dependent on the scope of media channels.

Client Context:

Audible is Wavemaker Worldwide’s largest client and one of the world’s favourite platforms for audio content, from podcasts to audio books to Audible Originals. Audible have ambitious growth targets that we will help them achieve through both branding and performance campaigns across four major markets: France, Italy, Germany and Spain giving the applicate an opportunity to work across market and understand how different markets behaviour and respond to media.

Role Context:

Paid Search Account Manager, you will be responsible for owning the day-to-day execution of paid search activity related to app-store campaigns across iOS and Android for Audible, a part of one of the biggest companies in the world. You will employ strong platform knowledge and manage client/supplier relationships to make sure you and your team deliver flawless operations, experimentation, media plans, performance optimisation, and reporting & analysis. A strong understanding of mobile/app campaign tracking and mobile measurement partners is required.

The role involves overseeing several Account Executives (overseeing their workload and output, as well as managing their development) to successfully execute deliverables and exceed client’s expectations. The MAI Search Account Manager will also act as a key point of contact for the Global Hub, who are a core part of your team.

Key Responsibilities:

  • Campaign Management.
    • Effectively manage you & your team’s designated accounts/campaigns, ensuring ongoing and timely optimisation is delivered; proactively looking for both tactical and strategic optimisation opportunities, whilst working with your Account Director to devise strategy and translate this into campaign delivery.
    • Take responsibility for wider client or team deliverables (such as performance commentary or weekly reporting) and guide Account Executives in how this can be effectively achieved.
    • Ensure adherence to paid search channel best practices for clients and contribute to the development of MAI search best practice.
    • Own elements of performance tracking best-practice.
  • Client & Partner Management.
    • Collaborate with and support your team in the implementation and optimisation of paid search campaigns for clients.
    • Foster a good working relationship across all clients & suppliers to facilitate flawless execution of plans and builds rapport to become a trusted advisor.
    • Make sure that service level agreements are aligned with all relevant stakeholders and that all deadlines are met, with tasks managed through our project management suite.
  • Team Player.
    • Active member of the Paid Search community which includes contributing to internal team meetings, participation in wider GroupM training & events, and more.
    • Oversee, as appropriate, the performance of Account Executives in your team ensuring that you are quality controlling work and advising them on the correct course of action as needed.
    • Train your team. Make sure they continue to develop their careers.
  • People Management.
    • Motivational Manager leading by example whilst coaching several Account Executives in your team, providing constructive feedback at every appropriate opportunity.
    • Delegating and managing the workload and output for your team, including in the Global Hub who ensure daily diagnostics and governance is achieved to the highest standards.
    • Assisting with the recruitment process for the immediate and wider team when required. Attending interviews and acting as an ambassador for the team to potential candidates.
  • Operational Excellence.
    • Ensure that wider client or team deliverables (such as performance commentary and weekly reporting) are prepared, working with other team members on delivery of this information, and ensuring quality of output is maintained.
    • Making full use of the technology available, implementing processes and practices that maximize operational efficiencies whilst identifying opportunities for process improvement, and providing recommendations.
    • Takes ownership of issues when they arise and proactively suggests ways to resolve these and prevent them from happening in the future.

ABOUT YOU:

We are looking for candidates who are self-starters, want to succeed and have a desire to push the boundaries. Passionate about digital marketing, specifically Paid Search and Cross-Platform campaign formats (e.g. Performance Max, Microsoft Audience Network etc.). Successful candidates will have an analytical mindset coupled with creativity.

It’s essential that you have:

  • Deep Appstore search knowledge and experience, with current dated certifications (Google Ads and Apple Search Ads)
  • Strong experience in tracking mobile/app campaigns and the complexities involves across operating systems etc.
  • Strong knowledge of bid management and core PPC technology platforms (Google Analytics, GMP platform, SA360, Adobe for example).
  • Excellent data analysis skills and understanding of the strategic & tactical application of paid search and digital marketing.
  • You are proactive; our mantra is all about ‘Positive Provocation’. We need people who have the confidence to question the status quo.

Wavemaker

The Brand Manager, Channel leads the strategy and development of marketing programs for our channel markets, targeting dealers and distributors. The Brand Manager will drive brand awareness, customer engagement and sales growth through a variety of marketing channels, including digital marketing, field sales enablement and events to achieve company objectives, generate leads and revenue, and increase brand awareness.

We are looking for an energetic, ambitious, and creative individual with outstanding leadership, communication, project management, analysis and business skills. A results-driven team player who can collaborate with stakeholders and prioritize projects to achieve desired outcomes will be most successful. The Brand Manager will be part of the Marketing team and will report to the Senior Channel Marketing Manager.

Positions Responsibilities:

Develop Marketing Strategies and Programs

  • Define project objectives; Develop project timeline and provide status updates to stakeholders; Plan and allocate needed resources and budget to complete project.
  • Ensure branding, messaging and design are consistent and effectively represent the company, according to brand guidelines.
  • Provide project management for creative execution of all product launches, brand initiatives and retail marketing programs.
  • Create, design and execute compelling and effective emails, landing pages, ads, blog articles and social media campaigns, maintaining a cohesive story across all channels.
  • Identify, develop and manage programs and sales/marketing tools to help drive leads and generate revenue across all channels.
  • Develop, produce and publish marketing collateral materials including brochures, flyers, emails, ads and videos in collaboration with product management, marketing, graphic artists and other stakeholders.
  • Oversee the pay per click marketing results on trade organization distributor websites. Develop strategies to optimize results.
  • Provide direction for website updates for the channel websites.
  • Develop annual trade show program strategy and plan for the line of business. Recommend new shows to consider based upon target audience and strategic fit, and shows that should be eliminated based upon inadequate results.

Partner with the Business

  • Collaborate regularly with sales and marketing leadership.
  • Regularly share marketing strategies and marketing schedule.

Share Performance & Insights

  • Analyze marketing campaigns and channel effectiveness. Produce and distribute monthly performance results to leadership and stakeholders.Manage the budget for the line of business.
  • Stay informed about trends and best practices for marketing. Share highlights with colleagues.
  • Leverage the voice of the customer regularly and use insights to adjust marketing strategies.

Manage Business Processes

  • Maximize allocated marketing budget to focus on initiatives driving most revenue, profit and brand awareness for the company.
  • Develop processes to standardize and scale cross-functional, repeated tasks.

Required Knowledge, Skills, and Abilities:

The successful candidate will have built a solid track record of increasing responsibilities within their team and be a person who thrives in a dynamic, collaborative and high performing team environment. The ideal candidate will have a strong work ethic and excellent communication skills. In addition, the following capabilities and characteristics are ingredients for success in this role:

  • BA/BS degree in marketing, business, communications or a related field.
  • Minimum of three years of relevant experience in marketing or marketing communications; B2B direct marketing experience preferred.
  • Demonstrated ability to lead cross-functional project teams and collaborate with other departments to achieve shared goals.
  • Proven ability to create successful marketing campaigns from concept to completion.
  • Technical proficiency with a variety of marketing and analytics applications: such as HubSpot, Google Analytics; MS Office tools (Word, Excel, PowerPoint); Adobe Acrobat, and Salesforce.com experience is a plus.
  • Demonstrated strong business judgment, analysis, and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives.
  • Strong analytical background with experience in developing reports and making data driven decisions and recommendations for new opportunities.
  • Experience and comfort in developing original and secondary content for website, online marketing campaigns, emails and blogs.
  • An excellent communicator with strong interpersonal, verbal, written and presentation skills.
  • Flexible and able to embrace change.

Core Competencies:

  • Cultivate Innovation – Creating new and better ways for the organization to be successful.
  • Customer Focus – Building strong customer relationships and delivering customer-centric solutions.
  • Develop Talent – Developing people to meet both their career goals and the organization’s goals.
  • Drive Results – Consistently achieving results, even under tough circumstances.
  • Optimize Work Processes – Knowing the most effective and efficient processes to get things done, with a focus on continuous improvement.
  • Value Differences – Recognizing the value that different perspectives and cultures bring to an organization.

Annual Salary Range:

(Based upon experience)

$78,700-96,500

Benefits We Offer:

  • Day 1 Healthcare Coverage! — medical, dental, vision, life
  • HSA/FSA options
  • 401(k) with company match
  • Short-Term & Long-term Disability Coverage
  • Tuition reimbursement
  • Bonus opportunity!
  • Vacation and Holiday pay (with an extra week purchasable after 1 year!) COMPANY

Company Overview:

Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect people, products and places. Brady’s products help customers

increase safety, security, productivity and performance and include high-performance labels, signs, safety devices, printing systems and software. Founded in 1914, the Company has a diverse customer base in electronics, telecommunications, manufacturing, electrical, construction, medical, aerospace and a variety of other industries. Brady is headquartered in Milwaukee, Wisconsin and as of July 31, 2022, employed approximately 5,700 people in its

worldwide businesses. Brady’s fiscal 2022 sales were approximately $1.30 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. More information is available on the Internet at www.bradyid.com.

Business Overview

The PDC business is a global leader and innovative manufacturer of identification products, and patient safety solutions serving healthcare, government, education, entertainment, events, hospitality, and other business and non-profit organizations. With an unmatched breadth of identification products, distinctive quality, and service accessibility, PDC is the premier source for solutions that provide superior value and enable organizations to operate with greater efficiency, safety, and regulatory compliance.

Brady is an equal opportunity/affirmative action employer. Applicants can learn more about the company’s status as an equal opportunity employer by viewing the federal “EEO is the Law” poster at https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf

#Li-Hybrid

Brady Corporation

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