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Yun Hai Taiwanese Pantry 雲海嚴選

February 27, 2023

$$$

Digital Producer

New York NY

Job Type:

Skills:

Digital Producer

Yun Hai Taiwanese Pantry (yunhai.shop) is a distributor and retailer of artisanal pantry ingredients from Taiwan. We are mission-driven to bring awareness to Taiwanese identity, culture, and products, and have been featured in publications such as Bon Appetit and Eater. We started as an e-commerce business in 2019 and opened our first brick-and-mortar store in Brooklyn in 2022.

We are hiring a Digital Producer to assist our CEO with the production of marketing assets and storytelling content about our products, vendors, Taiwanese ingredients, cooking, and culture. This person will be responsible for content creation for all our marketing channels, including social media, newsletter, email, and in person events. Our digital producer is also responsible for product launch planning and execution.

You are a content specialist with a strong visual sense. You are organized, detail-oriented, adaptable, a quick learner, mindful of deadlines, and able to exercise sound creative judgement. You have an expert level of knowledge of creative production tools, such as Adobe CS and Figma. You are also deft at managing creative projects to timeline and budget, while producing highly original creative work. You are resourceful–with a knack for problem solving on a dime–and future forward–with a strong aptitude for planning long-lead projects. Your verbal and written communication skills are excellent, and you have a knack for creating positive, collaborative, creative work environments. You are also tech-savvy, with an ability to adapt to changing systems, as well as create them.

This is a full-time position based in Bushwick, Brooklyn. It’s an in-office role with flex time, to be discussed. Salary range is $50-60k, based on experience.

Responsibilities

Product Launches

Plan and coordinate the creation and delivery of launch assets according to timeline and budget (photoshoots, social media content, video, copy)
Input into go-to-market content strategy
Provide web and store teams with new launch material
Audit and QA content and asset applications

Social Media and Email

Plan and execute social media calendar throughout the year
Commission and create posts and reels as needed, in collaboration with the team
Coordinate with external creators to ensure high quality content is produced in a timely fashion
Input into social media strategy across all channels, in accordance with company goals
Assist with the planning and production of newsletters
Ensure brand voice and standards are upheld

Asset Production

Coordinate photography and video shoots
Duties include booking photographer, finalizing shot list, ensuring samples are ordered and delivered, and coordinating stylists and props
Run in house photo and video shoots from time to time
Maintain digital asset database according to naming and organizational conventions, including initial overhaul

Project Management

Take briefs from internal teams
Coordinate cross-functionally to uphold workflow, documentation and design standards
Communicate content production status to entire team
Prepare project proposals, budgets, and timelines
Ensure all content is on brand and meets business goals and guidelines

Qualities

The ideal candidate…

Has a strong sense of design and aesthetics
Has a creative background
Is familiar with a variety of creative production tools
Has a high level of familiarity and facility with social media channels
Is detail and timeline oriented, but also adaptable to the changing needs of evolving creative projects
Loves to get (and stay organized), creating efficient and rewarding workflows for empowering fast and high quality creative work
Is comfortable and quick with project management and creative software such as Asana, Airtable, Figma, Slack, Adobe, and Notion
Is an excellent verbal communicator and listener, with an ability to frame and present work within different contexts, from internal planning reviews to external design reviews
Has strong written communication skills
Is flexible and can adapt to changing needs, requirements, and project pivots
Is able to work independently and take ownership of work within a fast-paced entrepreneurial environment
Is comfortable executing tactical daily tasks and contributing to big picture goals
Has an interest in storytelling through food, culture, and design

Required Qualifications

3+ years of similar digital production work experience
Knowledge of Google Suite and Microsoft Office (including Microsoft Excel)
Profiency in Asana, Airtable, Figma, Slack, Adobe CS, and Notion (or similar)
Ability to lift 20lb+ boxes with a handtruck (for samples)
Ability to work in-person in Bushwick, Brooklyn based on business needs
Authorization to work in the United States

Bonus Qualifications

Passion and interest in Taiwanese food
Working knowledge of Mandarin or Taiwanese
2-4 years of experience at an e-commerce or retail company

To apply, please email a resume and cover letter to [email protected].

Yun Hai Taiwanese Pantry 雲海嚴選

Gucci

February 27, 2023

$$$

GUCCI – Digital Content Manager

New York NY

Job Type:

Skills:

Summary

If you are a Dream-maker, this is the place for you. Together, we’ll create the real fabric of Gucci. A community of people united by the same passion: breaking new ground in the fashion world and beyond.

Job Description

Role Mission

The Gucci Digital Content Manager will support the digital team for Gucci Americas in executing, identifying, and integrating site content strategies to drive engagement and meet financial goals, in alignment with brand standards. The Digital Content Manager ensures that the site content on Gucci.com is accurate, current, and supportive of sales conversion goals.

Key Accountabilities

Digital Content Production

Collaborate with all stakeholders to plan the content, brief requirements, and creative asset calendar for Gucci.com with the goal of elevating the brand and improving quality of sales;
Work in close partnership with the Gucci global content team to reinforce the Americas regional strategy and align on wider brand priorities;
Create, update, and maintain product assortments (new collections, special collections, capsule pages, sell-out, cancelled styles, pricing updates) for all categories on the US, Canada, Mexico sites, including content publishing and technical set up;
Determine visual layout of products by leveraging data-driven performance trends, while adhering to guidelines provided by the worldwide content department;
Support with daily quality assurance (QA) to ensure that all guidelines are being followed and navigation links are working on live site.

Site Content Analytics

Identify opportunities and seek new initiatives to maximize sales by leveraging customer behavior onsite, site performance trends, and asset engagement analytics;
Collaborate on defined KPIs, collect results, analyze performance, develop key actions, and communicate to cross-functional teams;
Assist and continuously optimize intra-season remerchandising of all categories, including site refresh, product visual merchandising, and phase-outs;
Partner with merchandising managers, eMerchandisers, brand engagement and cross-functional teams to plan collection and gift guide launches as well as weekly site updates, homepage refreshes and eCard plans;
Establish best practices for reporting of key content results.

UX Experience

Take part in overall site updates including QA process and content management system enhancements;
Partner closely with SEO team to ensure content is optimized for the client experience and site performance;
Assist in planning and executing the site enhancement roadmap via A/B testing and pilots that enhance user experience, remove frictions, and deliver personalized journeys;
Be actively involved in testing, learning, and implementing the new frontend and backend at gucci.com.

Key Requirements

3-5 years of experience in eCommerce, digital content, or similar relevant analytical roles;
Bachelor’s Degree in Business, Marketing or similar;
MBA preferred;
Advanced Excel and PowerPoint skills required;
Strong knowledge of site reporting tools (e.g., Google Analytics, Content Square), and ability to quickly learn internal systems and processes;
Very detail oriented with ability to multitask and achieve deadlines in an efficient, timely, and accurate manner;
Strong analytical skills including evaluation of digital site performance, user experience, and analytics;
Maintain an understanding of and passion for the luxury/retail landscape – both digital and brick and mortar.

Key Pillars for Ways of Working

Execute the mission of the role with a Radically Client-Centric mindset;
Approach activities and relationships with a methodology that promotes Flat, Connected and Fast ways of collaborative working;
Be Relentlessly Creative and approach challenges with an innovative mindset;
Demonstrate that Everyone is an Owner through thoughts, actions, and behaviors.

Key Behaviors to Amplify What We Do

Explore

Considerate Thinker

Sees the big picture and understands how own actions and decisions impact others and the organization as a whole

Solutions Developer

Actively scans the environment for new approaches, blending different ideas to come with creative yet effective solutions

Deliver

Accountable Achiever

Actively gets things done, raising the bar for performance, and taking accountability for own actions

Agile Advocate

Driven by the sense of urgency, promotes change and takes smart risks in pursuit of goals

Connect

Connection Builder

Builds trust-based relationships across boundaries and encourages collaboration
Adapts own style to communicate impactfully

People Enabler

Empowers others by providing autonomy and encouraging self-expression, valuing, and amplifying each person’s uniqueness

Build

Continuous Learner

Is self-aware, curious to learn and seeks feedback from others to continuously grow, always putting improvement over comfort

Talent Builder

Provides constructive and on-going feedback, coaches and helps others to achieve their full potential

Work Authorization

Qualified candidates must have the proper work authorization to work in the United States.

Accessibility

Our Gucci community is committed to providing a culture of inclusivity and accessibility in all aspects of the employee life cycle – starting with the candidate experience. If you are interested in becoming a Gucci Dream-maker and applying for employment and require a reasonable accommodation to assist with any part of the application and/or interview process, please contact us by email at [email protected].

When contacting us, please provide your contact information, the role you have applied to, and the nature of your accessibility issue. Please only send inquiries concerning requests for reasonable accommodations.

Salary Range – New York City

For individuals assigned and/or hired to work in New York City, GUCCI includes a reasonable estimate of the salary or hourly rate range for this role. This considers the wide range of factors that are considered in making compensation decisions; including but not limited to business or organizational needs, skill sets, experience and training, licensure, and certifications. In addition, where a candidate falls within the disclosed range est
imate may be dependent on the applicable geographic differential associated with the location in which the position may be filled.

A reasonable estimate of the current base salary range is $85,000 USD to $95,000 USD.

EOE M/D/F/V

Job Type

Regular

Start Date

2023-03-01

Schedule

Full time

Organization

Gucci America Inc.
Gucci

Stylitics

February 27, 2023

$$$

Director of Product, Personalization

New York NY

Job Type:

Skills:

Who We Are

Stylitics is the leading visual outfitting and styling solution for the world’s top retailers and brands. Our clients include Nike, Macy’s, Kohl’s, Revolve, Puma, Crate & Barrel, Bloomingdale’s, and dozens of others. Founded in 2011, Stylitics uses a powerful combination of algorithms, trend data, and stylist expertise to deliver millions of on-brand outfit recommendations daily across multiple channels such as e-commerce, email, advertising, stores, and social media. About 100 million shoppers use Stylitics content and technology on retail sites each month to find inspiration, discover new products and brands, and gain confidence in how to style their purchases.

About the Role

The Director of Product, E-Commerce sets the roadmap and strategy for how to best engage, convert, and retain shoppers using styling and bundling experiences online, and oversees all aspects of getting it built and deployed.

You will oversee our largest Solution Suite – E-commerce – currently deployed across 100M shoppers and 100+ major retailers, and work to optimize and improve what we have today using performance data, customer feedback, and best practices. Your focus in 2022 and 2023 will be to upgrade and roll-out our expansion and optimization initiatives in our Apparel and Home verticals – including major flagship features that drive loyalty and lifetime value of the customer.

You will build and oversee a team of Product Managers and work in collaboration with UI/UX designers, Data Analysts, Data Scientists, Engineers, and Product Marketing to ensure that Product, Sales, and Client Success teams are equipped with insights that power differentiated and personalized products and quantify their impact for customers.

What You Will Do

You will grow and manage our flagship product suite used by 98% of our customers. Your impact will be felt daily by thousands of employees and customers and millions of shoppers
You will be a member of the company’s Leadership Team, helping to determine company-wide strategy and priorities
What you build will drive not only product and business strategy for Stylitics, but also the strategies of 100+ of the world’s top brands and retailers
You will get to drive the launch of new and innovative experiences that will rapidly become industry-standard
If you do this well, you’ll likely be seen as an architect of the future of retail in the industry

Qualifications

Product Management Experience:

7+ years of experience planning and deploying consumer-facing e-commerce and personalization products and programs for a major brand or retailer, or equivalent product leadership experience
Track record of successfully driving product strategy and execution for large, multi-product, multi-platform solution suites (vs. a single product or platform)
Advanced and current understanding of the workings and best practices UI/UX optimization (especially mobile), A/B test-driven decision-making, and digital commerce
Proven record of successful metric-driven product impact in close collaboration with an engineering team
Experience identifying the needs of customers and prospects and developing product roadmaps to meet those needs
Proven record of translating needs and features into customer-facing messaging and positioning

Project & Team Leadership Experience:

Very strong critical thinking and analysis skills. Ability to take an ambiguous problem, use data-informed brainstorming, identify goals and clear metrics, and drive a team to deliver on those goals
Comfort managing projects with a mix of direct reports and partners from other teams
A collaborative and collegial leadership style with a history of nurturing and growing talent
Strong verbal/written communication & presentation skills
An exceptional ability to ask the right questions and spot issues when looking at data or insights

E-commerce Experience:

Extensive experience in fashion, softlines, and hardlines online retail, understanding what makes retailers successful on the web and how that success is measured in the form of funnels, conversion, AOV, and UPT
Expert-level understanding of what retail merchandising teams care about and what their challenges and roadblocks are today
Current and detailed knowledge of how ecommerce websites operate, what technologies are normally used, and what product trends are emerging in these areas
Comfort and experience presenting to and working with senior executives at large retailers and brands, as a subject-matter expert

Salary

When we find the right person, we try to put our best foot forward with an offer that excites you and is fair on our end. We consider the skills and experience you bring, what similar jobs pay and make sure there’s equal pay for equal work among those you’ll be working with. The base compensation amount for this role is targeted at $140,000.00 – $180,000.00 USD annually. The final offer also takes into account other factors of a total compensation package. Please note that the range is being shared in good faith and is subject to modification based on changing market and business conditions.

Our Benefits & Perks

Vision and dental insurance options that are fully covered by us
Medical plan coverage, with options that start at no cost to you
Competitive salary along with career planning for the future
For this role, stock options in a company that is growing rapidly and successfully
Commuter benefits program
Company matched 401k plan to help plan for your future
Generous paid time off policies
Work events – both virtual and in person
Access to Gympass – a company paid benefit giving you access to numerous physical and mental well being needs
Working with fun, hardworking, nice people who are committed to making a difference

Our Values

Our values reflect what is important to us at Stylitics and serve as the foundation in which we do business. Each core value is best illustrated by actions and attitudes that each Stylitics team member practices. They define what working at Stylitics means and what our teams embody through their time here.

We care deeply about delivering high quality work
We work to be the best partners possible
We get things done
We believe the right team matters most
We think like customers and act like owners
We relish being pioneers

Join Us

We strive to create a place where all feel safe, empowered, engaged, championed, and inspired. Equal Employment Opportunity has been and will continue to be, a fundamental principle at Stylitics where employment is based upon personal capabilities and qualifications without discrimination because of race, religion, color, gender, national origin, age, citizenship, ancestry, marital status, sexual orientation, gender identity and expression, pregnancy and related medical conditions, veteran status, genetic information, disability or any other reason prohibited by federal, state or local law. This applies to all policies and employment practices relating to recruitment and hiring, compensation, benefits, termination and all other terms and conditions of employment.

Stylitics

London Area United Kingdom

Boons Media

February 27, 2023

$$$

Junior Digital Marketing Executive

Job Type:

Skills:

About Boons Media:

Boons Media is an online publisher that redefines what it means to be a people-driven news and entertainment company. Boons Media has turned digital publishing into a science. We are a rapidly growing start-up based in central London and one of the fastest growing companies in our industry.

We are looking for a Junior Digital Marketing Executive who will be responsible for the advertising activities across multiple markets and channels. Your primary responsibility will be managing advertising campaigns on platforms such as Google Ads, Taboola and Outbrain. You’ll build upon your previous knowledge and experience of digital marketing to take responsibility over the advertising and content strategy for your campaigns.

About the role:

Create and launch paid media campaigns across social and native advertising platforms such as Google ads, Taboola and Outbrain
Analysis and optimisation of traffic and acquisition tactics in order to maximise revenue
Manage internal and 3rd party reporting systems to identify trends and optimise campaign performance
Monitor the company’s main KPIs on a daily basis
Develop test plans, measure performance, and make recommendations based on findings
Manage relationships with social and native advertising platforms

What Success Looks Like

High number of Campaigns are optimised: Campaigns are prioritised and optimised so they consistently exceed financial expectations
Problem-solver: Attention to detail and analytical ability to fix issues quickly and independently
Effective Communication: Strong relationships with key stakeholders established and built on trust; honest feedback about campaign performance and potential is consistently provided
Creative Testing approach: New, exciting and targeted content continuously created and tested. Winning creatives are identified, reiterated and refreshed.
Proactivity: Always driving forward and testing new ideas
Contributes to the vision of the Biddable team by driving successful projects, delivered on time and with actionable results

Our Ideal Candidate:

Genuine interest in online advertising industry
Comfortable working towards ROI and margin based metrics, in a fast moving business environment
A detail-oriented individual with a combination of creative and analytical skills appropriate for running highly-targeted data-driven campaigns
Proficient with Excel
A proactive and independent approach to working life
Fluent in English (additional languages such as Spanish, Dutch, Italian, German, French, Portuguese,… are a plus)

Why work for Boons Media?

Work in a true start-up atmosphere with international, talented and fun colleagues
Growth opportunities
Flexible WFH policy
Drinks on our rooftop terrace with amazing views over London

If you want to be part of a young, dynamic and fast-growing company you are completely right at Boons Media. If you are enthusiastic, motivated and want to move forward, convince us today and apply!

Boons Media

AMC Networks

February 27, 2023

$$$

Integrated Marketing Manager

CA Santa Monica

Job Type:

Skills:

The Manager of Integrated Marketing is a dynamic, creative, and solution-oriented individual responsible for the ideation, development, and fulfillment of custom marketing solutions for AMC Networks advertising partners across all platforms.

Working alongside the AMC Networks Content Room – AMC Networks’ in-house branded entertainment agency – the Manager of Integrated Marketing is also responsible for seeking, developing, and maintaining all in-show brand and product integration opportunities across AMC Networks’ portfolio

JOB RESPONSIBILITIES

· Work closely with the Director of Integrated Marketing to strategically develop Sales sponsorship pitches, packages, and solutions (both proactive and in response to RFP’s) to drive Sales revenue across all platforms including on-air, social, digital, and on-ground events

· Work with your dedicated Account Executives daily to ideate and execute client-centric marketing solutions and fulfill client needs

· Accompany the Sales team on pitch meetings to represent AMC Networks and creatively speak to custom proposals as needed

· Collaborate cross-functionally daily across Sales, Programming, Creative, Production, Digital, Social and Research departments to identify and build out proactive sponsorship opportunities for Sales

· Work closely with the Coordinator for the Integrated Marketing team to ensure they are properly managing sponsorship inventory for AMC programming, notifying the Ad Sales team of upcoming unsold offerings

· Working closely with the scripted and unscripted development/programming teams for AMC Networks’ brands and targeted SVOD services to identify in-show product integration potential for the purposes of revenue generation

· Creating decks, one-sheets, and other necessary materials with in-show product integration opportunities for use by the AMC Networks revenue organization, including ad sales and integrated marketing

· Alongside the AMC Networks Content Room and the Santa Monica ad sales team, the Manager of Integrated Marketing will build a rapport and work closely with the California-based agencies that specialize branded entertainment and in-show integration in effort to identify new business prospects; the Manager will identify and pitch opportunities for these agencies

· Tracking the status of all available and closed in-show product integrations

· Working closely with the legal and business affairs and post-production teams as it relates to in-show integrations

· Attending and presenting at weekly internal ad sales and integrated marketing meetings

· Keep open communication with the consumer marketing and public relations teams for AMCN in effort to continue to develop

· Create campaign case study decks & reels that can be presented as opportunities for future clients

QUALIFICATIONS (Required & Preferred)

·3+ years’ integrated marketing experience at a media company, agency, or brand with an emphasis on custom marketing solutions for Ad Sales

·Exceptional writing, storytelling, and communication skills with a keen understanding of how to craft and evolve narratives for client pitches

· Strong command of digital and social platforms with a proven track record in driving cross platform monetization

· Outstanding project management skills including organization, planning, multi-tasking, and time management

· Strong communicator, comfortable with presenting in front of groups and/or clients

· Creative thinker – must enjoy the brainstorm and ideation process

· Ability to work independently and with a team in a fast-paced work environment

· Entrepreneurial, self-starter with hands-on approach

· Minimum Bachelor’s degree in related fields, such as Marketing, Business, or a related field

· Upbeat, can-do, proactive attitude, ability to remain calm under pressure

· Ability to adapt, be flexible and solution-oriented in an environment of constant change

The base compensation range for this position is $75,000.00 to $85,000.00 commensurate with experience. AMC Networks additionally offers a comprehensive benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Paid Time Off, Paid Parental Leave and Adoption Services, among other benefit plan options, subject to eligibility requirements. To offer our employees flexibility, AMC Networks is a hybrid work environment with opportunities to work both remotely and in office.

AMC Networks

Starz

February 27, 2023

$$$

Marketing Operations Manager

CA Santa Monica

Job Type:

Skills:

Summary of Position

The STARZ Marketing & Creative Operations team offers long term campaign and creative planning, end to end project management and tracking, and cross-functional support to ensure cohesive, integrated workflows, communication, and strategies throughout the business. As a Campaign Manager, you will be responsible for managing the production process & project management for all promotional asset needed by our cross-functional Global & International teams. This means that you are a nimble, solutions-oriented, production & creative operations expert, and thrive in a fast-paced environment that requires you to bridge contesting priorities amongst global cross-functional stakeholders. All while and allowing and providing marketing and creative teams the room needed to focus on strategy and creative media asset development.

Responsibilities

Lead all aspects of campaign workflows from green light to post-finale responsibilities for original series and acquisitions marketing and promotions for both worldwide and internationally distributed content series.
Support and manage the workflow and logistics of strategy development, asset creation, media localization and delivery to distribution. Coordinate communication and assets across internal teams and agency partners; Assist in the trafficking and organization of all international and global asset-related requests.
Ensure Creative have all the information and resources required to start a project prior to kickoff, following up with and arranging communications with stakeholders as needed.
Coordinate communication and assets across internal teams and agency partners and helping to manage expectations across global efforts.
Maintain Campaign Project Management tools with the latest campaign and project milestones, direction and strategy, and production status as resource for the business.
Set, track, and distribute campaign and production timelines based on established workflows and individual project needs to help manage teams toward key milestones – adjusting to avoid time- sensitive bottlenecks and enable pivots as needed.
Process and manage stock, music and font licenses as needed.
Prepare and distribute weekly status reports. Manage budget, invoice tracking and processing and accruals.
Manage and track deliverables across all internal & external partners through creative, approval, AV, localization and finishing ensuring all assets are delivered on time, on budget.
Develop and maintain key relationships with internal & external partners, driving a culture of collaboration to create obtainable and measurable project plans.

Qualifications & Skills

5+ years of creative project management and creative production experience, preferably at an entertainment studio, network, or agency.
Experience working with various roles across internal teams and agency partners, shepherding a project from intake through delivery
Knowledge of production management, workflow, project life cycles and methodologies
Eager to participate in developing scalable, reliable systems for stakeholders to design global marketing campaigns
Excellent problem-solving and decision-making skills
Excellent verbal and written communication skills
Experience with project management tools (ex. Workfront, Asana)
Proficient in Microsoft Office Suite and GoogleDocs
Understands a strong operational foundation is at the core of great creative
Bi/Multilingual a plus
Production/Project Management for International workflows a plus

About the Company

STARZ (www.starz.com), a Lionsgate company, is a leading global media streaming platform committed to delivering premium content that amplifies narratives by, about and for women and underrepresented audiences. STARZ is home to the highly rated and first-of-its-kind STARZ app that offers the ability to stream or download STARZ premium content, as well as the flagship domestic STARZ® service, including STARZ ENCORE, 17 premium pay TV channels, and the associated on-demand and online services. In 2018, STARZ launched its international premium streaming platform STARZPLAY, now LIONSGATE+, to provide subscribers access to bold, curated storytelling. LIONSGATE+, coupled with the STARZPLAY ARABIA joint venture in MENA and Lionsgate Play in South and Southeast Asia, has a footprint that extends across the globe. STARZ and LIONSGATE+ are available across digital OTT platforms and multichannel video distributors, including cable operators, satellite television providers, and telecommunications companies around the world. In February 2021, STARZ launched #TakeTheLead, a multi-faceted and innovative inclusion initiative expanding its existing efforts to improve representation on screen, behind the camera and throughout the company.

Business Unit Overview

STARZ

With the Company aligning its studio operations behind the growth of its streaming business, STARZ has become one of the pre-eminent modern premium global streaming platforms. Offering subscribers more than 7.500 television episodes, including STARZ original series and provocative documentaries, along with a broad catalogue of first-run movies, STARZ is taking the lead in delivering relatable premium content that makes it the platform of choice among a wide spectrum of female, African-American and other historically underrepresented audiences. Its focused brand, premium content and freedom from legacy relationships position STARZ at the forefront of the new bundles emerging throughout the media ecosystem, a compelling value proposition to complement virtually every kind of subscription platform.

Distinguished by its successful and focused content strategy, top programming, exceptional curation and speed to market, STARZ has quickly scaled its platform to become one of the most widely distributed and fastest-growing OTT services in the world, with OTT subscribers making up more than half of its global subscriber base. The company’s international premium subscription service, LIONSGATE+, offers subscribers access to bold, curated storytelling around the world. LIONGATE+ has a footprint that extends across the globe and continues to expand its network of distribution partners. In addition to its LIONSGATE+ markets, it reaches audiences in the Middle East and North African region through STARZPLAY ARABIA and in South and Southeast Asia with Lionsgate Play. The proprietary and highly-rated STARZ app, a proven hit with U.S. audiences, continues to roll out internationally.

Our Benefits

Full Coverage – Medical, Vision, and Dental
Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
401(k) company matching
Tuition Reimbursement (up to graduate degree)

EEO Statement

Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.

Annual Salary: $85,000-$95,000

Starz

VIZ Media

February 27, 2023

$$$

Digital Marketing Manager

CA United States

Job Type:

Skills:

Job Summary

VIZ Media is the leading publisher of English-language manga from One Piece to My Hero Academia, with other business lines in anime distribution, consumer products licensing, and Japanese entertainment. We are looking for a Digital Marketing Manager to join our Consumer Acquisition & Retention team to help build our growing online manga subscriber base.

The Digital Marketing Manager will report to the Senior Manager, Digital Subscriptions and Consumer Marketing, and they will work closely together to develop, execute, and analyze marketing efforts that support overarching Digital Subscription Service business goals. The Digital Marketing Manager will identify areas of opportunity and execute projects such as paid campaigns and direct messaging programs to drive consumer growth, retention, and engagement across VIZ platforms.

What you’ll do:

Develop consumer growth and retention marketing strategies across all VIZ platforms to achieve key business goals for the company’s manga (Japanese comics) Digital Subscription Service
Develop effective strategies and tactics for new user acquisition (prospecting) and audience development efforts from planning/budgeting through implementation, optimization, and documented measurement of impact based on business KPIs
Strategize, plan, execute, and analyze innovative upper funnel marketing efforts to optimize the performance of key channels, such as SEM (search engine marketing), pay-per-click (PPC), media buys, and/or paid social marketing programs
Keep pace with digital marketing industry trends, best practices and developments, and evaluate opportunities to implement new acquisition channels and campaign ideas to meet KPI goals (cost per acquisition, conversions)
Manage, implement and optimize multi-channel messaging (email, in-app/push) via the company’s consumer engagement platform (Iterable), including onboarding, retention and retargeting efforts
Compile channel-specific reporting (ex. dashboards) and contextualize analyses to communicate insights and recommendations to stakeholders
Manage calendar/plans of growth marketing efforts that creatively leverage available resources, including VIZ Media’s large network of inventory, paid media, and other vehicles
Advocate the creation and activation of marketing assets for paid campaigns, viz.com, VIZ apps and newsletters
Collaborate with a wide variety of functional areas outside the Marketing team, including but not limited to Licensing, Publishing, Editorial, Creative, and Engineering departments to execute specific marketing plans
Support viz.com and VIZ app marketing operations and maintenance, as needed

The ideal candidate has:

3+ years of digital marketing experience
Demonstrated success in ownership of digital marketing campaigns from planning through execution and reporting
Strong analytical and organizational skills, especially in assessing paid campaign performance or identifying consumer behavior
Strong copywriting foundation across various media (email, push, etc.)
Experience with SEM, PPC, media buys, and/or paid social marketing platforms
Experience with marketing attribution platforms such as Singular or Adjust
Experience with consumer engagement platforms such as Iterable
Familiarity with handling basic CSS Styles and HTML
Proficiency with Microsoft Office and Google Business Suite
Effective communication skills with the ability to interact professionally with culturally diverse staff and in a small organization with an emphasis on teamwork
Bachelor’s degree in Marketing, Business Administration, or a related field, or equivalent experience with a record of success

Additional Preferred Experience:

Experience with mobile app marketing
Knowledge of consumer entertainment such as anime, manga, comics, and/oor video games
Professional understanding of the publishing and/or entertainment market targeted at teens or young adults
Knowledge of graphic design programs, specifically Adobe Creative Suite (InDesign, Photoshop)
Familiarity with content management systems

Work Location, Schedule, and Compensation

Location: Open to candidates within California. This position can be fully remote or hybrid if the candidate is local to the San Francisco Bay Area (approx. 2 days onsite per week). Some business travel is expected for this position.

Schedule: This is a Regular Full-Time position with flexibility in working hours outside of our core hours of 10:00 am – 4:00 pm. The Digital Marketing Manager may occasionally need to work late or on weekends.

Compensation: $90,000 – $110,000 base salary, with additional variable compensation

Who We Are:

VIZ Media has been bringing the finest in manga, anime, and global entertainment to English-speaking fans across the world for 35 years. From classic series like Dragon Ball, Sailor Moon, and Naruto to current hits like Demon Slayer, Chainsaw Man, and My Hero Academia, we continue to offer the best in action, romance, fantasy, and adventure stories for fans of all ages.

We offer our employees a variety of benefits and perks including:

Hybrid Work Model – you’ll work some days in the office and some remotely with commuter stipend
Medical, Dental, and Vision Insurance, Disability and Life Insurance, and FSA Plans
8 Weeks of Parental Leave
401(k) with company match
Generous time off policies including volunteer days and birthday holidays
Annual fitness/wellness fund
Work from Home stipend

VIZ Media

Yamaha Corporation

February 27, 2023

$$$

Marketing Manager

Buena Park CA

Job Type:

Skills:

Introduction

Yamaha employees are committed to helping everyone progress, express and connect through music and sound. We offer innovative, finely crafted and award-winning products for the entire journey. As the world’s largest musical instrument manufacturer, we are known for our quality, customer service and innovation.

Purpose of Role

Lead the communication of a product’s customer value proposition to the market by effectively executing the defined go-to-market strategy. This role is at the center of the hub-and-spoke model and is responsible for gaining the input and expertise out of the other parts of the Integrated Marketing Group (IMG) and the broader organization to deliver the intended awareness, consideration, trial, and repeat goals of a particular product or campaign. This role is also tasked with elevating the Yamaha brand equity with customers by delivering effective and compelling messaging to market. The Marketing Manager is a People Leader therefore has direct reports.

Key Accountabilities Will Include

Ensure growth across key brand dimensions including sales, market share, profitability, customer acquisition, and brand equity through effective marketing materials, media platforms, and campaigns
Ensure that Yamaha maintains a consistent brand image and product positioning in campaigns and communications
Ensure that the category Marcom budget aligns with Yamaha priorities and highest impact activities
Ensure successful execution of the Category’s Go-To-Market strategies to create demand and preference for Yamaha products

Core Functional Competencies

Analytics: Use data to inform marketing strategy and activities
Customer Insights: Ability to understand and interpret customer data, behaviors, and feedback into conclusions that can be used to make marketing decisions
Marketing Communication Integration: Integrate marketing communication campaigns across modes and channels
Marketing Strategy Development: Select a course of action to achieve marketing goals
Sales Alignment and Support: Align marketing work with, and support, sales efforts
Marketing Plan Development: Define, organize, and manage marketing activities and resources to bring about successful execution of marketing campaigns

Core Behavioral Competencies

Customer Focus
Decision Quality
Plans and Aligns
Collaborates
Self-development
Situational Adaptability
Yamaha Way (integrity, will, challenge, initiative, commitment)

Ideal Qualifications

Demonstrated success identifying customer insights and needs for effective marketing communications
Able to build cross-platform traditional, digital, and social marketing programs
Proficient in Microsoft Office with advanced PowerPoint and Excel skills
Budget management

Preferred Qualifications

Demonstrated success writing compelling creative briefs and leading a team of creative / media agency partners
Experience developing marketing strategies and communications with top consumer brands
Experience leading traditional and digital channel strategies, and production processes, including print/digital advertising, digital/social/content marketing, trade shows, PR, and sales support tools
Experience collaborating across multiple geographies and cultures
Experience with creative development tools / software (Workfront, Wrike, Teamwork, Asana, etc.)
Demonstrated success in a high-volume, matrixed organization

Here’s What We’ll Bring

Comprehensive benefits package including Medical, Vision, Dental, LTD, Life-Insurance and 401k with match AND automatic contributions
Performance based bonus program
Robust employee wellness programs including free music lessons
Gym and wellness reimbursement program
Tobacco cessation reward program
Free concerts from award winning artists
Discounted hotel, travel, entertainment, and other attractions
Employee product purchase program
Flexible work options (including hybrid schedule)
Casual dress
Vacation, sick-time and personal floating holidays
Inclusive and passionate culture

Compensation

Up to $133,000 per year
The posted compensation is the base pay. This is the hiring range and does not include bonus potential or the value of benefits. The hiring range does not reflect total earning potential over time

Yamaha Corporation

Starz

February 27, 2023

$$$

Sr. Manager, International Brand Marketing

CA Santa Monica

Job Type:

Skills:

Summary of Position

The Starz Brand Marketing team leads brand strategy and internal & consumer-facing initiatives that drive brand awareness and engagement across all Starz properties and platforms. The International Senior Brand Manager will contribute to high impact, creative brand campaigns across multiple territories for LIONSGATE+, ensuring brand voice, look, and strategies are upheld across business initiatives. The role will work closely with cross-functional teams to optimize strategies and partnerships to meet brand and business objectives.

Responsibilities

Act as a steward of the brand as part of the Brand team, reinforcing our brand voice, tone, and guidelines to facilitate brand consistency throughout the organization
Support the strategic development of consumer marketing brand initiatives and campaigns across multiple territories
Develop and manage innovative tactics that communicate our brand positioning and drive awareness, engagement, and subscriber growth
Work closely with executive and cross-functional teams to optimize brand efforts with an emphasis on brand strategy and consistency
Translate brand strategies into campaign/project briefs that encourage and inform cross-functional collaboration
Ensure brand and strategy alignment across creative assets and all brand deliverables (Video Promotions, Media Buys, Sizzle and Sales Reels, Digital Banners, OOH, Collateral/Premiums, etc.) on and off platform (upper and lower funnel, partner and affiliate, app and stores, etc.)
Manage creative asset approvals across multiple consumer and distribution channels
Manage the development and execution of consumer brand activations, working closely with cross-functional teams to build experiences that engage core consumers
Work closely with content marketing teams to align on opportunities that amplify brand throughout series campaigns
Partner with Human Resources and Diversity, Equity & Inclusion to contribute to internal and industry initiatives
Understand and decipher campaign results to optimize campaigns and equity post launch
Work closely with Marketing & Creative Operations to manage production of creative assets

Qualifications & Skills

Bachelor’s Degree in Business, Communications, Marketing or similar discipline preferred
4+ years’ relevant experience in Brand/Marketing; or equivalent combination of education and experience
Television/entertainment industry experience preferred within studio or agency setting
International entertainment and brand management experience a plus
An eye for detail and organization
Ability to manage projects to deadline
Must be a team player, collaborative, proactive and flexible
Ability to engage with and lead a diverse range of partners
Self-directed, efficient, and able to handle multiple tasks and priorities in a professional and confident manner under tight deadlines
Working knowledge of PowerPoint, Microsoft Word, Excel and Outlook
Exceptional written and verbal communication skills, including ability to effectively present to all levels of the organization, including senior management
Passion for brand and branded entertainment
Bilingual preferred
Working knowledge of Workfront a plus

About the Company

Business Unit Overview

STARZ

Our Benefits

Full Coverage – Medical, Vision, and Dental
Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
401(k) company matching
Tuition Reimbursement (up to graduate degree)

Compensation

$95,125 – $117,495

EEO Statement

Starz