Content Creator
AI Avatars Take Over China’s Livestream Shopping
Key Takeaways:
Over 993,000 digital avatar companies have popped up in China.
Livestream shopping in China hit $691 billion in 2023, growing 35% from...
TikTok Star Alix Earle Sues Gymshark for $1 Million Over Sponsorship Deal
Key Takeaways:
Alix Earle, a popular TikTok influencer, has filed a $1 million lawsuit against Gymshark.
She claims the fitness brand ended their sponsorship...
UTA Signs Top UK Creators For Global Expansion
Key Takeaways:
UTA signs Jack Edwards, Madame Joyce, and Lewis Goodall for global representation.
These creators have a combined audience of over 5 million...
Africa’s Creator Economy Gets a Major Boost with Communiqué’s Groundbreaking Insights
Key Takeaways:
Communiqué is helping Africa’s creator economy grow by providing essential data and insights.
The company focuses on supporting decision-makers to create infrastructure...
Cetaphil’s Big Marketing Moves: Building Community Through Science
Key Takeaways:
Cetaphil launched a science-focused marketing campaign to connect with customers.
They hosted a cool event in California with influencers, labs, and fun...
