WFLA (NBC affiliate)/ WTTA (CW affiliate) located in the Tampa Florida, is seeking a motivated and experienced Digital Marketing Specialist to sell our Nexstar Digital products & services throughout the Southeast. If you are a professional Digital seller desiring an outstanding opportunity with uncapped commissions this position is for you.
Job Responsibilities:
- Sell Nexstar’s Digital & Streaming products/ services directly to local and regional businesses operating in multiple markets.
- Sell Nexstar’s White-Label digital products/ services to boutique and regional agencies.
- Develop and execute go-to-market marketing and advertising strategies and tactics that result in meeting and exceeding customers goals campaign goals.
- Research client products, services, and current strategies to identify new opportunities for marketing and advertising campaigns
- Establish, maintain, and grow meaningful relationships with internal teams and client teams.
- Ability to articulate benefits of various advertising platforms including Programmatic, OTT/CTV, Streaming, Search and Social, and other emerging ad tech tactics and platforms
- Proven ability to work in a fast paced and deadline-oriented business.
Requirements & Skills:
- BA or BS in Business Marketing, Advertising or Communications preferred
- 3+ years of digital media sales preferred
- Proven ability to meet and exceed sales goals
- Significant knowledge of the digital marketing product/ services offering and effective use for clients
- Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
- Effective communication and client presentation skills
- Ability to interact with high-level decision makers
- Solid Knowledge of web analytics tools like Google Analytics, Adobe Analytics, etc.
- Ability to execute in an organization through collaboration and a consultative process
- Excellent follow-up, strong organizational skills and attention to detail
- Meaningful contributor in sales meetings on digital marketing topics (ex. best practice sharing, industry trends)
Related jobs:
WHAT YOU DO AT AMD CHANGES EVERYTHING
We care deeply about transforming lives with AMD technology to enrich our industry, our communities, and the world. Our mission is to build great products that accelerate next-generation computing experiences – the building blocks for the data center, artificial intelligence, PCs, gaming and embedded. Underpinning our mission is the AMD culture. We push the limits of innovation to solve the world’s most important challenges. We strive for execution excellence while being direct, humble, collaborative, and inclusive of diverse perspectives.
AMD together we advance_
THE ROLE:
In this highly collaborative role, you will work cross-functionally across business segments within the company to plan and develop online training modules and supporting materials for internal and external clients. This role will help coordinate, manage and execute all aspects of producing training materials including, but not limited to, researching, planning and designing content. Training content will extend to eLearning training, video, PPT, infographics, and printed materials.
THE PERSON:
The ideal candidate loves the details, has strong instructional design/digital literacy skills, and can work on multiple projects in a fast-paced environment. You are creative, collaborative and have a passion for developing adult-learning experiences that are engaging, effective, and efficient. You have strong time management and organizational skills, and a knack for project management. You’re an excellent communicator, writer, media developer, and designer. Attention to detail, flexibility, and problem-solving are also important.
KEY RESPONSIBILITIES:
- Plan, design, and build engaging, informative, and visually compelling learning materials: eLearning modules, curriculum plans, job aides and other materials.
- Define and document learning objectives and content in accordance with business objectives and needs in mind.
- Conduct research and collaborate with content owners (SMEs) to secure product messaging, demos, selling details, and features.
- Collaborate with cross-functional teams on the development of content for salespeople and partners to enable valuable customer conversations and aid in advancing the buying process.
- Develop and maintain project schedules including content creation SLA timelines, legal approvals, localization, and with creative teams.
- Build online learning modules and learning assessments using authoring tools such as Articulate 360, Adobe Creative Suite and Camtasia.
- Act as a learning consultant to understand the business’ needs around learning and help connect learning strategies.
- Continually work to ensure all training and job aid materials are consistent, up-to-date and in line with products and larger training goals and initiatives.
- Ensure that initiatives are measurable in terms of improving the capabilities of sellers and crafting learning experiences.
- Support the creation of standardized metrics and evaluation processes across training to ensure an analytical approach when evaluating and addressing learning needs.
PREFERRED EXPERIENCE:
- Previous experience in instructional design, curriculum/courseware development
- eLearning technologies: Articulate 360 suite and Microsoft Office software
- Adobe Creative Suite: Photoshop and InDesign preferred
- Expertise in needs assessment design for various delivery options, evaluation strategy, and implementation
- Proven understanding of adult learning and instructional design theory
- Knowledge of the semiconductor industry a plus
- Strong interpersonal skills and the ability to work cross-functionally
- Demonstrated messaging and editing skills
- Interest in continuous improvement and dedication to maintaining skills
- Audio and video editing skills preferred
ACADEMIC CREDENTIALS:
- Bachelor’s degree in business, marketing, communications, or related field preferred
LOCATION:
Austin, TX
#LI-BS1
#LI-HYBRID
At AMD, your base pay is one part of your total rewards package.  Your base pay will depend on where your skills, qualifications, experience, and location fit into the hiring range for the position. You may be eligible for incentives based upon your role such as either an annual bonus or sales incentive. Many AMD employees have the opportunity to own shares of AMD stock, as well as a discount when purchasing AMD stock if voluntarily participating in AMD’s Employee Stock Purchase Plan. You’ll also be eligible for competitive benefits described in more detailhere.
AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law.  We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.