Account Based Marketing Director/CSM

Ignitium is a data-driven account-based marketing solutions provider that helps B2B organizations identify and close more opportunities by integrating best-of-breed technologies within the ABM ecosystem and orchestrating personalized, multi-channel, multi-touch campaigns at scale. We partner with leading revenue teams at companies like Verizon, Nutanix, and Okta to provide the technology, data, and expertise that produce exceptional results. As a company, we’re as committed to growing careers as we are to building a world-class solutions provider. Learn more about us at: https://www.ignitium.com

Position Location

601 W Riverside Ave 1700 Floor, Spokane, WA 99201

Job Summary

Direct strategy and high-impact experiences across multiple channels to communicate the brand and solution offerings of our customers to target accounts.

Essential Functions

• Facilitate and orchestrate client onboarding process
• Develop timelines, quotes, and scope documents that show how a client’s strategic vision will be delivered across channels.
• Provide thought leadership on the development of platform-specific strategies, including web, mobile, CRM, social, SEM/SEO, digital media, etc.
• Manage and lead the execution of digital marketing campaigns, including paid search, programmatic display, LinkedIn, Facebook, CRM, marketing automation, account-based marketing, and B2B campaigns.
• Collaborates with the account team to execute display, paid search, SEO, display, paid social, web personalization, and email campaigns.
• Perform in-depth customer, people network, and influencer research. Conduct stakeholder research and interviews
• Analyze metrics end-to-end across holistic campaigns utilizing third-party tools
• Manage client relationships
• Manage the contract renewal process and find opportunities to increase the reach of client accounts with upsell and expansion offerings
• Forecast the client revenue growth and identify risk of churn
• Provide insights and recommendations on tactical improvements across marketing channels to drive efficiency toward meeting client campaign goals.
• Effectively champion forecasting throughout client campaigns.
• Demonstrate practiced knowledge of industry standards and best practices across digital and traditional marketing channels
• Liaison between internal teams: strategy, technology, creative operations and project execution, as representative of strategic planning
• Support project and job management for the strategic planning team, including coordination and timeline management.
• Sales enablement: working with sales to increase the adoption of Ignitium’s products
• Designing and Optimizing copy across digital assets like Folloze and LinkedIn
• Presenting Ignitium’s ABX Orchestration framework
• Educating customers on best practices around ABX

Knowledge, Skills, and Abilities

• Strong technical, creative, and analytical mind and background.
• Strong project management skills
• Strong leadership qualities
• Deadline and detail-oriented
• 5+ years of digital marketing experience
• BA/BS or equivalent work experience, MBA is a plus
• Experience in a managerial role
• Sales/Consulting experience

Perks

• Competitive Pay Based on Experience
• Medical, Dental & Vision – Employer Paid
• 401K Retirement Plan- Company Match
• Flexible Paid Time Off
• Paid Parking
• Work Hard, Play Hard- Quarterly Team outings, happy hours, and more!
• Remote Work Flexibility
• Work alongside smart, talented people who will push you and help you grow
• Autonomy to make decisions that help our team grow in both breadth and depth
• Build experience working with innovative tech clients
• Support for professional development from a knowledgeable team
• Access to modern marketing technologies
• Great view of downtown Spokane from the 17th floor

Ignitium: ABX Orchestration