PR/Social Coordinator

About Cramer-Krasselt

Cramer-Krasselt is one of the largest independent agencies with over $500 million in billing and 74% of our revenue from digital and social. More than integrated, we are totally interconnected to optimize and synergize every marketing communication effort for maximum impact.

With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perceptions and behaviors that significantly move the purchase needle. It’s how we helped Porsche achieve 11 years of consecutive record-breaking sales, how Corona continues to be one of the top imports, how Pacifico grew 19% to become the ninth largest selling beer in just two years and how Tropicana broke all PepsiCo brand testing records, just to name a few.

We have done it by a very different organizational structure, interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, e-commerce, SEM, PR, UX, influencer and more.

Major brands include Alzheimer’s Association, Cedar Fair (Knott’s Berry Farm, Cedar Point and 13 additional properties), Cintas, Corona, Pacifico, Porsche, Spirit Airlines, Cat’s Pride, Naked and Tropicana.

www.c-k.com

PR/Social Coordinator

The PR/Social team is looking to add an entry-level employee to their team. We’re looking for someone who is curious, hardworking and thinks expansively when it comes to strategy and problem-solving. The role will provide opportunity for creative thinking within an integrated environment, with involvement at every step for client work. The right team member will understand how to utilize their skills in a cross-discipline, analytical and innovative agency and strive for work that feeds the client’s strategy and overall business goal.

About the role:

• Demonstrates understanding of and implements social media tools, including but not limited to social listening and influencer database
• Understands influencer marketing; assists in developing and executing multiple programs simultaneously
• Ability to develop and execute flawless community management, following response grids, decision trees and content calendars
• Develops content, channel and social listening conversation audits in a timely fashion
• Ability to deliver campaign reporting and draw insights from data
• Understands the strategic role of social media and public relations within a larger campaign context
• Provide team support by attending meetings on time, meeting deadlines, and proactively troubleshoots problems
• Builds media lists for traditional outlets; identify and work with reporters; demonstrate network of traditional and online media contacts.
• Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles.
• Provide team support by attending meetings on time, meeting deadlines, proactively troubleshoots problems and drafts error-free recaps.

About you:

• 1 – 3 years of experience in social media; previous internship experience is a plus
• Superior written and verbal communication skills
• Detail orientated, ability to coordinate logistics and track communications
• Experience working within hospitality or tourism industries preferred
• You’re proactive and interested in learning all things social media

We have returned to the office 3 days a week and are excited about the opportunity for in-person collaboration, and the value these relationships bring to managing, mentoring, teamwork, and culture. We are also committed to providing an environment that allows for work/life balance and C-Kers work from home on Mondays and Fridays.

Cramer-Krasselt