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About Cramer-Krasselt
Cramer-Krasselt is one of the largest independent agencies with over $500 million in billing and 74% of our revenue from digital and social. More than integrated, we are totally interconnected to optimize and synergize every marketing communication effort for maximum impact.
With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perceptions and behaviors that significantly move the purchase needle. It’s how we helped Porsche achieve 11 years of consecutive record-breaking sales, how Corona continues to be one of the top imports, how Pacifico grew 19% to become the ninth largest selling beer in just two years and how Tropicana broke all PepsiCo brand testing records, just to name a few.
We have done it by a very different organizational structure, interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, e-commerce, SEM, PR, UX, influencer and more.
Major brands include Alzheimer’s Association, Cedar Fair (Knott’s Berry Farm, Cedar Point and 13 additional properties), Cintas, Corona, Pacifico, Porsche, Spirit Airlines, Cat’s Pride, Naked and Tropicana.
www.c-k.com
PR/Social Coordinator
The PR/Social team is looking to add an entry-level employee to their team. We’re looking for someone who is curious, hardworking and thinks expansively when it comes to strategy and problem-solving. The role will provide opportunity for creative thinking within an integrated environment, with involvement at every step for client work. The right team member will understand how to utilize their skills in a cross-discipline, analytical and innovative agency and strive for work that feeds the client’s strategy and overall business goal.
About the role:
- Demonstrates understanding of and implements social media tools, including but not limited to social listening and influencer database
- Understands influencer marketing; assists in developing and executing multiple programs simultaneously
- Ability to develop and execute flawless community management, following response grids, decision trees and content calendars
- Develops content, channel and social listening conversation audits in a timely fashion
- Ability to deliver campaign reporting and draw insights from data
- Understands the strategic role of social media and public relations within a larger campaign context
- Provide team support by attending meetings on time, meeting deadlines, and proactively troubleshoots problems
- Builds media lists for traditional outlets; identify and work with reporters; demonstrate network of traditional and online media contacts.
- Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles.
- Provide team support by attending meetings on time, meeting deadlines, proactively troubleshoots problems and drafts error-free recaps.
About you:
- 1 – 3 years of experience in social media; previous internship experience is a plus
- Superior written and verbal communication skills
- Detail orientated, ability to coordinate logistics and track communications
- Experience working within hospitality or tourism industries preferred
- You’re proactive and interested in learning all things social media
We have returned to the office 3 days a week and are excited about the opportunity for in-person collaboration, and the value these relationships bring to managing, mentoring, teamwork, and culture. We are also committed to providing an environment that allows for work/life balance and C-Kers work from home on Mondays and Fridays.
Cramer-Krasselt
About C-K:
Cramer-Krasselt is one of the largest independent agencies with over $500 million in billing and 74% of our revenue from digital and social. More than integrated, we are totally interconnected to optimize and synergize every marketing communication effort for maximum impact.
With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perceptions and behaviors that significantly move the purchase needle. It’s how we helped Porsche achieve 11 years of consecutive record-breaking sales, how Corona continues to be one of the top imports, how Pacifico grew 19% to become the ninth largest selling beer in just two years and how Tropicana broke all PepsiCo brand testing records, just to name a few.
We have done it by a very different organizational structure, interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, e-commerce, SEM, PR, UX, influencer and more.
Major brands include Alzheimer’s Association, Cedar Fair (Knott’s Berry Farm, Cedar Point and 13 additional properties), Cintas, Corona, Pacifico, Porsche, Spirit Airlines, Cat’s Pride, Naked and Tropicana.
www.c-k.com
Social Media Director
Are you looking to be part of a fun, dynamic agency where you can make a large impact on current clients and new business? If so, look no further than the Social Director role on our team.
About the role:
- Lead social strategies across clients and be the go-to for knowledge management. This includes developing POVs and presentation decks to share with clients
- Oversee social processes on the team including content development, community management, brand acts, etc.
- Lead and motivate team by providing clear direction, ensure processes and policies are efficient. Managing team members and inspiring them to perform at their best
- Collaborating with senior managers in account management, creative, brand planning, and consumer engagement/media to oversee the development of the strategic approach for the brand
- Annually preparing and regularly updating a forecast of revenue and staffing, providing financial information to finance and the Director of PR/Social. Determining staffing needs for appropriate allocation of personnel
- Reviewing and approving all plans, recommendations and advertising before they are submitted or presented to the client
- Think expansively and creatively about problems and identify effective solutions ad contribute to moving C-K forward to the next level
- Facilitate the communication of any issues between clients and the agency with executive management
- Continue to support Director of PR/Social by refining process and helping to identify thought leadership opportunities
About You:
- 8 – 10 years of experience in Social Media and / or Public Relations within roles of increasing responsibility
- Bachelor’s degree in Public Relations or related field
C-K employees must be fully vaccinated against COVID-19, or eligible under applicable law for a disability or religious accommodation. Successful applicants will need to meet this criteria as a condition of employment by the date of hire. We have returned to the office 3 days a week and are excited about the opportunity for in-person collaboration, and the value these relationships bring to managing, mentoring, teamwork, and culture. We are also committed to providing an environment that allows for work/life balance and C-Kers work from home on Mondays and Fridays.
Cramer-Krasselt