Rebel Who?
Why Rebel, Why This Job. Some people like the status quo, the safe and the mundane. Others challenge every convention in the book, create new values and expectations, and change their world. They are the Rebels. They are the Challengers. If this is you, read on.
Rebel Athletic is a classic Challenger Brand. Established in 2013 by Ernst & Young Entrepreneur of the Year 2020, Karen Aldridge, to challenge the lowly conventions of the All-Star Cheer apparel market. Rebel is now the undisputed All-Star Cheer market, thought and style leader.
Over the past 8+ years, Rebel has turned heads quicker than any other manufacturer, and expanded into School and Sideline Cheer, Dance, and everyday athletic wear – all with a trademark sparkle. Rebel’s cutting-edge designs, technological innovations and unstinting focus on service, quality, choice, and value have set a new standard in an industry that was starving for something new. Rebel is the brand that everyone else follows. So, if you want to be a follower, go and work for them. If not, become a Rebel.
Summary of Position: The Art Director will collaborate with Rebel Athletic’s In-House Creative team. They will assist in the development, refinement, and execution of inspiring creative designs for various print and digital marketing projects. Passion for design in all media, attention to detail and ability to deliver work at the highest quality standards is essential. The position exists as part of the overall marketing team.
Candidate must possess strong design sensibility, excellent time management skills, and a flexible self-starter mentality. They will assist our team in establishing new digital design languages while working within existing ones and support the Creative Director to develop cohesive marketing messages for seasonal product launches and campaigns. They need to have a comprehensive understanding of typography and image, current fashion, art and branding trends, and a luxury aesthetic. This candidate’s artistic eye and intellectual curiosity are what separate them from other fashion enthusiasts.
Duties and Responsibilities:
- Concept and design across all print and digital channels, including but not limited to fully integrated marketing campaigns as well as individual projects to include websites, emails, print collateral, direct mail, social media, multi-media, and more
- Perform general production work including formatting, photo editing and processing, and resizing existing work
- Work closely and collaboratively with creative director, other art directors/designers, and sales team
- Produce work that demonstrates a strategic approach to all concepts and designs at all stages of a project
- Possess an enthusiastic willingness to be involved at all stages of project development, from creating concepts, to making changes, and releasing final files
- Adhere to brand standards across all media
- Design of e-commerce and retail marketing emails
- Participate in the creative brainstorming process with the team
- Assist in the development of marketing materials for seasonal product launches and campaigns
- Support creative needs for social media marketing
- Support on-set photoshoot and post-production needs
- Branding and packaging design
- In-store signage/visual communication design
- Catalog/Lookbook design, execution and production
- Ability to work some weekend/after-hours events
Qualifications:
- Bachelor’s Degree in Advertising, Fine Art, Graphic Design or a similar area of focus
- 3+ years of professional design experience, preferably with a marketing/advertising agency, or corporate marketing department
- Expert skills Adobe Cloud including InDesign, Illustrator and Photoshop in a Mac OS environment
- Basic understanding of Microsoft Office, including Word, Excel and PowerPoint
- Strong design aesthetic using color, typography and graphic elements
- Strong organizational and communication skills (both written and oral)
- Ability to absorb and apply constructive criticism from peers and clients
- Deadline focused and flexible under fluctuating workload
- Ability to work independently and collaboratively in a fast-paced, creative environment
- Ability to manage own workload, and follow projects from inception to completion
- Ability to work under tight deadlines and manage multiple projects at a time
- Excellent attention to detail
- Knowledge of social media platforms
- Working knowledge of print design and production
- Ability to travel to various out of office locations around DFW
- Portfolio of work samples provided through a link or PDF attachment
- Publication experience a plus
- Experience in or knowledge of the cheer industry a plus
Working Conditions: Enjoy a flexible schedule in a fun, relaxed, creative office environment with a team of driven, passionate Rebels.
REBEL ATHLETIC INC
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