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TikTok Gets 75-Day Extension: What You Need to Know

Brent Antonio
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TikTok Gets 75-Day Extension: What You Need to Know

Key Takeaways:

  • President Trump extends TikTok’s U.S. operations for 75 days.
  • The extension allows more time for negotiations on a potential deal.
  • The deal aims to bring TikTok under U.S. ownership.
  • China paused negotiations due to new U.S. tariffs.
  • Several U.S. companies are interested in buying TikTok.
  • Security concerns remain over data and algorithm control.

TikTok’s Future in the U.S. Just Got a 75-Day Extension

If you’re a TikTok fan, here’s some good news: President Trump has given TikTok an extra 75 days to operate in the U.S. This extension is part of ongoing negotiations to make sure the app stays available here. The app’s parent company, ByteDance, is based in China, and the U.S. wants to make sure the app is safe and secure for users.

This isn’t the first time TikTok has gotten more time. Back in January, the U.S. government said ByteDance had to sell TikTok’s U.S. operations by January 19, 2025, or the app could be banned. Trump’s latest extension shows that the deal is still in progress.

Why the Extension?

The main reason for the delay is that China stopped negotiations after Trump introduced new tariffs on imports, including those from China. Tariffs are like taxes on goods coming into the country. China wasn’t happy about these tariffs and decided to pause the talks.

Trump said in a post, “The deal requires more work to ensure all necessary approvals are signed, which is why I am signing an Executive Order to keep TikTok up and running for an additional 75 days.” He also shared that Tariffs are a powerful tool for the U.S. and important for national security.

What’s the Deal About?

The U.S. government wants TikTok’s U.S. operations to be owned by an American company. The proposed deal would create a new company where U.S. investors own most of it, but ByteDance would still have a small part. This way, the app can still operate, but the U.S. would have more control over it.

However, the deal hit a snag. ByteDance told the White House that China won’t approve it until the U.S. talks about the tariffs. Trump said, “We were pretty close to a deal for TikTok. And then China changed the deal because of tariffs.”

The President also said that if he lowered the tariffs a bit, China would approve the deal quickly. This shows how important tariffs are in these negotiations.

Who Wants to Buy TikTok?

Several companies are interested in buying TikTok’s U.S. operations. Some of them include:

  • AppLovin: A company that makes apps and games. Its CEO said their offer is stronger than others and would let Chinese investors still benefit.
  • Amazon: The big tech company is also in the race.
  • Reid Rasner: A businessman from Wyoming.
  • Alexis Ohanian: Co-founder of Reddit, teaming up with investor Frank McCourt.
  • Perplexity AI: A search engine startup.
  • Steven Mnuchin: A former U.S. Treasury Secretary.

These companies see TikTok as a great opportunity because of its huge user base and popularity.

Security Concerns Remain

Even with the extension, concerns about data and security are still there. Experts say that if ByteDance keeps control of TikTok’s algorithm, the risks remain. The algorithm is like the brain of the app, deciding what videos you see.

Chris Pierson, a cybersecurity expert, said, “The main reason for all this is the control of data and the control of the algorithm. If neither of those two things change, then it has not changed the underlying purpose, and it has not changed the underlying risks.”

What’s Next?

The 75-day extension gives more time for everyone to negotiate. The U.S. wants to make sure the deal is fair and safe. TikTok users don’t have to worry about the app disappearing soon, but the future is still uncertain.

As the negotiations continue, we’ll keep you updated on what happens next. For now, keep scrolling through TikTok and enjoy your favorite videos!

Walmart Denies Interest in Buying TikTok Amid Ongoing Sale Drama

Brent Antonio
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0
Walmart Denies Interest in Buying TikTok Amid Ongoing Sale Drama

Key Takeaways:

  • Walmart denies reports it was considering buying TikTok.
  • TikTok’s parent company, ByteDance, faces pressure to sell its U.S. operations.
  • Multiple bidders, including Amazon and Oracle, are in the race.
  • The U.S. government is overseeing the sale due to security concerns.
  • TikTok could face a U.S. ban if no deal is reached.

Walmart Denies TikTok Bid Rumors

You might have heard rumors that Walmart was thinking of buying TikTok, but guess what? It’s just not true. Walmart recently denied a report from ABC News that said the company was “actively considering” joining a group of investors to purchase the popular app.

Reuters says Walmart quickly shut down the rumor after ABC News published the story. The report suggested that Amazon’s involvement in the bidding process had sparked Walmart’s interest. But a Walmart spokesperson called the story “incorrect,” and now the article is gone from ABC’s website.

Why Is TikTok’s Sale Such a Big Deal?

TikTok’s parent company, ByteDance, is under a lot of pressure to sell its U.S. operations. This is happening because of concerns that the Chinese government could access data from American users through the app. The situation got more complicated recently when President Donald Trump extended the deadline for the sale by 75 more days.

The delay reportedly happened because China wasn’t happy with U.S. tariffs and blocked the deal. Now, the White House is taking charge of the sale process, with U.S. officials like VP JD Vance and Commerce Secretary Howard Lutnick leading the efforts.

Who Else Is Bidding for TikTok?

Amazon jumped into the bidding last week with a last-minute offer, but The New York Times says its bid isn’t being taken seriously. Other big names in the race include a group of U.S. investors led by Larry Ellison’s Oracle and private equity firm Blackstone.

A newer bidder is Zoop, a social media startup co-founded by Tim Stokely, who also started OnlyFans. Zoop has partnered with a cryptocurrency company called The Hbar Foundation, and they’re positioning their bid as a “creator-first revolution” against big social media companies.

Walmart’s History with TikTok

This isn’t the first time Walmart has been linked to TikTok. Back in 2020, the company considered teaming up with Microsoft to buy the app. But now, it seems Walmart is staying out of the race.

If no deal is reached, TikTok could face a ban in the U.S. because of a 2024 law that cites national security concerns. For now, the fate of TikTok in America remains uncertain as the bidding process continues.

What’s Next for TikTok?

The drama surrounding TikTok’s sale is far from over. With major companies like Amazon and Oracle in the mix, and newer players like Zoop making waves, it’s hard to predict who will come out on top.

One thing is clear: TikTok’s future in the U.S. depends on this sale. If no buyer is found, millions of TikTok users in America could lose access to the app they love.

As the situation unfolds, keep an eye out for more updates. The TikTok saga is anything but boring!

Snapchat Boosts Agency Partner Program: Big Updates You Should Know

Brent Antonio
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0
Snapchat Boosts Agency Partner Program: Big Updates You Should Know

Key Takeaways:

  • Snapchat is expanding its Agency Partner Program to more countries.
  • The program now has two tiers: Strategic Agency Partner and Agency Partner.
  • Agencies get cool perks like special support, training, and access to new ad tools.
  • Snapchat says working with creators can make ads more effective.

If you’re into marketing or love using Snapchat, here’s some big news for you. Snapchat just announced exciting updates to its Agency Partner Program. This program helps marketing agencies work better with Snapchat to create awesome campaigns. Let’s break it all down.

What’s New in the Program?

Snapchat’s Agency Partner Program is getting a fresh upgrade. First, it’s now available in Saudi Arabia and the United Arab Emirates, after already being in the U.S. and the UK. More agencies can now join and benefit from this program.

The program now has two levels, or tiers, to help agencies grow.

1. Strategic Agency Partner

This is the higher level, meant for agencies that already do a great job on Snapchat. It’s like leveling up in a video game! These agencies get extra support and tools to help them succeed even more.

2. Agency Partner

This level is for agencies that are growing and have lots of potential. Snapchat gives them the resources they need to get better at using the platform. It’s like a helpful guide to make sure they do their best work.

Cool Perks for Agencies

Agencies in this program get some awesome benefits. Let’s see:

  • Dedicated Support: Imagine having a personal helper to guide you. Agencies get one-on-one support to plan their campaigns and make the most of Snapchat’s features.
  • Training and Learning: There’s a special hub with training materials and certifications. Agencies can learn new skills and stay updated on Snapchat Ads.
  • Exclusive Offers: They get special deals, like coupons for clients and chances to try new ad features before others.
  • Visibility: Agencies in the program get listed in Snapchat’s Partner Directory. This helps brands find them when they need experts.

Agencies Love the Program

Agencies that joined early are super happy with it. Darren from Wpromote said Snapchat is a great partner that helps them understand the platform and get better results for clients. Mina from Rise, another agency, added that working with Snapchat gives them insights, beta testing opportunities, and support to create better campaigns.

Creators Make Ads Better

Snapchat also shared some cool research. They found that ads made by creators (like popular Snapchatters) work better than regular ads. People pay attention to creator content 12% longer than to regular ads.

Plus, 71% of people think creators’ opinions matter when they’re thinking about buying something. And 70% value creators’ opinions when they’re ready to buy. So, when people see a creator ad before a regular product ad, they’re more likely to check out the product and even buy it.

Why This Matters

Snapchat is clearly serious about helping agencies succeed. By expanding the program and adding more perks, they’re making it easier for agencies to create great campaigns. And with the focus on creators, Snapchat is tapping into what works best for brands and users.

If you’re part of an agency or just love Snapchat, these updates are definitely worth keeping an eye on. Who knows? Your favorite brands might soon be using Snapchat in even cooler ways!

Let us know what you think about these updates in the comments! Are you excited about Snapchat’s new moves?

Creator Economy Jobs Rebound in Q1 2025

Brent Antonio
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4
Creator Economy Jobs Rebound in Q1 2025

Key Takeaways:

  • Creator economy jobs grew by 36.8% year-over-year in Q1 2025.
  • New York became the top location for creator jobs, beating San Francisco and LA.
  • Companies are hiring more experienced workers, with executive roles up by 36.7%.
  • Engineering jobs are still in demand, but sales and marketing roles are growing fast.
  • Layoffs dropped significantly compared to previous quarters.

The creator economy job market is bouncing back strong in 2025. After a tough end to 2024, things are looking up for creators and professionals in this space. Let’s dive into what’s happening.

Jobs Are Coming Back Fast

In the first quarter of 2025, creator economy jobs saw a big jump. Open roles went up by 11.9% compared to the last quarter of 2024 and grew 36.8% compared to the same time last year. This is great news after a rough Q4 2024, when job listings dropped by 34%.

Why the comeback? It’s partly because of something called hiring seasonality. “At the end of the year, companies slow down hiring during the holidays,” says James Creech, CEO of Creator Economy Jobs. “But in Q1, things pick up as new budgets kick in.”

This recovery follows two strong quarters in 2024. In Q2, jobs grew by 66.1%, and in Q3, they went up by 11.5%. Even though Q4 was slow, the market is clearly bouncing back.

New York Takes the Lead

For the first time ever, New York City is the #1 spot for creator economy jobs. It now accounts for 6.3% of all open roles, beating out San Francisco (4.2%) and Los Angeles (3.6%). This shows that the creator economy is spreading beyond the traditional West Coast tech hubs.

Other cities like London (3.3%) and Bengaluru (2.0%) are also becoming major hubs. James notes that New York’s creator scene has been growing for years, with events like Creator Economy NYC and the NYC startups map.

Global Growth Continues

North America is still the biggest player, making up 45.4% of all creator economy jobs. But Asia (22.7%) and Europe (21.4%) are close behind. The U.S. alone accounts for 37.7% of all job listings.

Some countries saw huge jumps in Q1 2025. Portugal’s job listings grew by 78.7%, Singapore by 71.2%, and India by 56.0%. These numbers show that the creator economy is becoming a global phenomenon.

Who’s Getting Hired?

Companies are looking for experienced workers. Executive roles grew by 36.7% compared to the last quarter, and manager and director-level positions also saw gains.

Most jobs (44.9%) are for mid-level talent, followed by management roles (25.8%) and experienced positions (18.2%). Entry-level jobs make up just 3.5% of listings.

Top Skills in Demand

Engineering roles are still the most in-demand, making up 26.8% of all job listings. But sales (17.9%) and marketing (16.5%) jobs are growing fast, too.

There’s also a rise in specialized roles like creator partnerships, talent management, and content licensing. This shows that companies are looking for people with unique skills to grow their brands.

More Flexibility in Work

Most creator economy jobs (96.7%) are full-time, but part-time roles grew by 103% compared to last year. Remote work is still an option for 6.6% of jobs, though it’s less common than before.

This shift might mean companies are offering more flexibility, even if most roles are still in-person or hybrid.

Layoffs Are Dropping

Good news for workers: layoffs in the creator economy are way down. Only two major companies, ShareChat and Meta, made significant cuts in Q1 2025. This is much better than Q4 2024, when five companies laid off 622 people.

Top Companies Hiring Now

Coda Payments is hiring the most, with 73 open roles. Other big hirers include Impact, Electrify Video Partners, Udemy, and ElevenLabs. New companies are joining the list, showing the diversity of the creator economy.

What’s Next?

The creator economy job market is back on track after a slow end to 2024. Companies are hiring more experienced workers, and roles in sales, marketing, and specialized skills are in demand.

New York and international cities are becoming hubs, showing the global reach of this industry. While most jobs are full-time, part-time and remote options are growing. Layoffs are down, and companies are ready to invest in talent.

2025 is shaping up to be a great year for creator economy jobs. Stay tuned to see how this exciting space continues to grow!

YouTube Shorts Rolls Out New Tools for Creators This Spring

Brent Antonio
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0
YouTube Shorts Rolls Out New Tools for Creators This Spring

Key Takeaways:

  • YouTube Shorts is adding five new creation tools this spring.
  • The tools include enhanced video editing, templates, stickers, and more.
  • YouTube Shorts now has over 2 billion monthly users.
  • The platform is expanding monetization opportunities for creators.
  • Brands can benefit from increased trust in creator recommendations on YouTube.

YouTube Shorts Rolls Out New Tools for Creators This Spring

If you’re into making YouTube Shorts, there’s some exciting news for you! YouTube is rolling out five brand-new tools this spring to make creating content easier and more fun. These updates come after listening to feedback from creators like you. The goal is to help YouTube Shorts stay ahead in the competitive short-form video space. Let’s dive into what’s coming!

1. Enhanced Editing Capabilities

Creating cool YouTube Shorts just got a whole lot easier. The platform is introducing an upgraded video editor that’s more powerful than ever. Johanna Voolich, YouTube’s Chief Product Officer, says this new editor is a game-changer. With it, you can make precise timing adjustments, zoom in on clips, and even rearrange them to tell your story better.

One of the coolest features? A new beat-syncing tool! This means your video clips will automatically align with the rhythm of your music. No more manually syncing—YouTube’s got your back.

Voolich also mentioned that you can import clips and time them perfectly with music from YouTube’s massive library. It’s easier now to find the perfect moment in your short video and make it stand out. “You can pinch and zoom to find the right moments,” she explained. This is great for creators who want to tell deeper stories or make tutorials that keep viewers hooked.

2. Template and Sticker Innovations

Templates are getting a major upgrade too! Uploading templates used to be a one-by-one process, but now you can upload all the pieces at once. This makes it faster and easier to create content. Plus, the platform will automatically give credit to the original creator of the template. That’s fair and respectful to everyone involved.

Stickers are also getting some love. First, there’s “image stickers,” which let you import photos straight from your gallery. This is perfect for fashion creators who want to show off outfit inspirations or for anyone sharing their favorite memes.

But that’s not all—YouTube is introducing AI-generated stickers! Imagine being able to type a prompt like “a pink jacket” and getting a custom sticker made just for you. Voolich gave an example: “Say I wanted a sticker of a pink jacket. I could use a prompt to make one.” This feature opens up endless possibilities for personalizing your videos.

3. Platform Growth and Monetization Opportunities

YouTube Shorts is growing fast. According to a recent report, Shorts now has over 2 billion monthly logged-in users worldwide. In the U.S., the number of daily viewers has jumped by more than 25% in just a year. That’s a lot of eyes on your content!

To give creators more flexibility, YouTube has extended the maximum length of Shorts to three minutes. Voolich says this has been a hit: “We’re seeing a lot of videos over 60 seconds now. Creators are doing deeper stories, longer tutorials, and more.” But don’t worry—if you prefer shorter videos, there’s still room for those too.

For brands, Shorts is becoming a goldmine. People trust creator recommendations on YouTube more than on other platforms—by a whopping 98%! That’s huge. If you’re a creator, this could mean more opportunities to work with brands and earn money.

4. Changes in How Views Are Counted

YouTube is also updating how it counts views on Shorts. Before, a view was counted when a video played for a few seconds. Now, it’s counted as soon as someone sees the content. This change came after creators asked for a more accurate way to measure their reach. It’s a small tweak but could make a big difference for creators tracking their progress.

Why This Matters

These updates show that YouTube is serious about making Shorts the best short-form video platform out there. With better tools, more users, and new ways to earn money, now’s a great time to dive into creating content on YouTube Shorts. Whether you’re a seasoned creator or just starting out, these changes are designed to help you succeed.

So, what are you waiting for? Grab your phone, try out these new tools, and start creating! With YouTube Shorts, the possibilities are endless.

David Fincher’s Cliff Booth Movie: What We Know So Far

Brent Antonio
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0
David Fincher’s Cliff Booth Movie: What We Know So Far

Key Takeaways:

  • A new Cliff Booth movie starring Brad Pitt is in the works.
  • David Fincher is set to direct the film, which is connected to Once Upon a Time in Hollywood.
  • The movie is not a direct sequel but a follow-up set in 1977.
  • Filming is expected to start in July with a $200 million budget.

A New Adventure for Cliff Booth

Exciting news for fans of Once Upon a Time in Hollywood! A new movie centered around Brad Pitt’s iconic character, Cliff Booth, is reportedly in the works. This time, director David Fincher is at the helm, and the project is set to land on Netflix.

The movie isn’t a direct sequel to Quentin Tarantino’s 2019 film but rather a follow-up that explores Cliff Booth’s life eight years after the events of the original story. Think of it as a standalone adventure that expands on the character’s journey.

What’s the Story About?

According to sources, the film will be set in 1977, a time of significant change in American culture and cinema. Cliff Booth, the tough and charismatic stunt double, will face new challenges in this post-1969 world. While Tarantino wrote the original screenplay for Once Upon a Time in Hollywood, this new project is being developed by Fincher, who has a long history of collaborating with Pitt.

Fincher and Pitt have worked together on films like Se7en, Fight Club, and The Curious Case of Benjamin Button. Their partnership has always delivered standout performances, so expectations are high for this project.

How Is This Connected to the Original Film?

While the new movie isn’t a sequel, it’s deeply connected to the world Tarantino created in Once Upon a Time in Hollywood. To better understand this connection, think of it like this:

Imagine two books featuring the same character but written by different authors. They’re part of the same universe but tell entirely different stories. For example, Raymond Chandler’s The Big Sleep and the 1975 film Farewell, My Lovely both feature Philip Marlowe, a iconic detective, but they’re separate tales with different tones and styles.

Similarly, this Cliff Booth movie will offer a fresh perspective on the character while staying true to his essence.

What’s Next?

Production is set to begin in July, with a budget of $200 million. This is a significant investment, indicating that Netflix and Fincher are aiming for a high-quality film. Given Fincher’s reputation for detail and Pitt’s proven acting skills, fans can expect a gripping and visually stunning movie.

Fincher has a long list of unmade projects, but this one seems to be moving forward with momentum.

Final Thoughts

The return of Cliff Booth is a major win for fans of Once Upon a Time in Hollywood. With Fincher directing and Pitt reprising his role, this movie has the potential to be a standout in 2024. Stay tuned for more updates as production unfolds!

Hilary Swank on Freezing Her Eggs and Embracing Motherhood Later in Life

Denise Shaine A. De Borja
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Hilary Swank on Freezing Her Eggs and Embracing Motherhood Later in Life

Takeaways:

  • Hilary Swank had twins at 48 after choosing to freeze her eggs earlier in life.
  • She shares how waiting allowed her to be a more patient, present, and fulfilled parent.
  • The Oscar winner offers encouragement to women navigating both career and family planning.

Oscar Winner Hilary Swank Opens Up About Motherhood After 40

For many in the entertainment industry, juggling career demands with personal milestones like starting a family can feel overwhelming. For two-time Academy Award winner Hilary Swank, timing was everything—and she’s now sharing how freezing her eggs empowered her to become a mother when she was truly ready.

Swank, who welcomed twins Aya and Ohm at the age of 48, spoke candidly with Women’s Health about her journey, offering valuable insight for fellow professionals who may be delaying parenthood for career or personal reasons.

“I would have had kids earlier. I’m not saying I actively waited until 47. But that was a magical time in my life, when it all culminated,” Swank revealed. “Thankfully, I had that ability to freeze eggs for later… It takes some of the pressure off.”

Why Egg Freezing Was the Right Choice

Swank’s story highlights a growing trend among women in Hollywood and beyond: proactive fertility planning. With the demanding schedules of acting, filmmaking, and creative work, many are opting to preserve their fertility options for when life feels more aligned.

By freezing her eggs, Swank gave herself the gift of flexibility—something invaluable in an industry that doesn’t always cater to traditional timelines.

“I’m a very different parent than I would’ve been, even in my early 40s. I’m much more patient… I have my career that’s already established, so I’m not divided.”

Finding Joy in Late Motherhood

Despite concerns about the physical demands of parenting later in life, Swank has embraced motherhood with open arms—and a sense of wonder. Speaking to Page Six, she described life with twins as more joyful and fun than she ever imagined.

“It’s way more joyful. It’s way more fun, it’s way more exciting than I ever imagined. I always thought it would be extraordinary, but it’s way more.”

While the sleepless nights are real, Swank doesn’t see age as a defining factor in parental fatigue. “You can be in your 20s and still be exhausted being a new mom. I think it comes with the territory.”

A Career-Focused Life Made Room for Family

Swank’s journey resonates with many entertainment professionals who feel pressure to “do it all” in their prime. Her success shows that it’s possible to prioritize both passion and parenthood—just not always at the same time.

“I’m really interested in their brains. I’m fascinated about what makes them tick… I’m able to really sink in and be present with them and be a hands-on parent.”

Her reflections offer hope to actors, producers, and creatives who worry that starting a family later in life might mean missing out.

Takeaways for Entertainment Professionals

If you’re an aspiring actor or filmmaker wondering whether you have to choose between your career and starting a family, Hilary Swank’s story is a reminder that you can do both—on your terms. Here’s what you can take from her journey:

  • Plan Ahead: Consider options like egg freezing if you think you may want kids later.
  • There’s No “Right Age”: The best time to start a family is when it feels right for you emotionally, physically, and professionally.
  • Being Present Matters More Than Being Perfect: Swank’s ability to focus on her children came from establishing her career first.
  • Joy Can Surpass Expectations: Late motherhood doesn’t mean less joy—it might even mean more.

Final Thoughts

Swank’s path to motherhood challenges outdated norms in the entertainment world. Her honesty, resilience, and sense of timing make her story an inspiration to those pursuing a career in Hollywood without sacrificing personal dreams. Whether you’re in front of the camera or behind it, knowing you have options can help you build a future that includes both artistic success and a fulfilling family life.

Influencers Drive Huge Returns for Beauty Brands, New Report Reveals

Brent Antonio
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0
Influencers Drive Huge Returns for Beauty Brands, New Report Reveals

Key Takeaways:

  • Influencer content delivers up to 19x higher Earned Media Value (EMV) than brand-owned channels.
  • Partnerships with creators boost impressions by 26x and engagement by 83x.
  • Skincare and fragrance brands see major success through influencer collaborations.
  • Authentic connections and trustworthy partnerships are key to brand growth.

If you’ve ever wondered why brands are obsessed with influencers, here’s the answer: they work! A new report called the “2025 State of Influence” by WeArisma reveals that influencer and creator content blows brand-owned content out of the water in the beauty industry. Let’s dive into the details.

Why Influencers Are a Game-Changer

Imagine this: when beauty brands work with influencers, their returns can go through the roof. The report shows that influencer content can generate 19 times more EMV than what brands achieve on their own. That’s like comparing a small sparkler to a fireworks explosion—there’s no contest!

But why does this happen? It’s simple: influencers have a super strong connection with their followers. Their audience trusts them, and when they recommend something, people listen. For example, skincare brands like CeraVe and Garnier have seen massive success because influencers rave about their products. It’s like getting a personal recommendation from a friend, but on a much bigger scale.

Here are some mind-blowing stats:

  • Impressions jump by 26x when influencers are involved.
  • Content creation gets a 73x boost.
  • Engagement rates soar by 83x compared to brand-owned channels.

That’s what WeArisma calls the “Ripple Impact.” It’s like dropping a stone in water—the waves spread far and wide, reaching way more people than a brand could on its own. And the best part? This impact varies across different beauty categories and brands, so some companies are crushing it more than others.

Winners in the Beauty Industry

So, which brands are killing it right now? Let’s look at the leaders:

1. Skincare Giants

  • Garnier, CeraVe, and La Roche-Posay are at the top. These brands focus on ingredients and real results, not just fancy packaging. For instance, Garnier’s skincare lines are praised for their effectiveness, and dermatologists on social media can’t stop raving about them.
  • L’Oréal’s portfolio dominates this category, with Garnier leading in almost every metric. They’re like the superheroes of skincare!

2. Fragrance Frenzy

  • Dior and Jo Malone are the big names here. Their strategy? Partnering with ambassadors like Rihanna and K-Pop star Jisoo. Luxury brands like Prada and Mugler are also top performers, proving that fragrance loves a star-studded campaign.
  • Jo Malone stands out for its affordable prices and smart collaborations, like working with model Olivia Culpo. Talk about a winning combo!

3. Makeup Magic

  • Sephora and L’Oréal Paris are the makeup queens. They’ve got massive communities of beauty lovers who can’t stop talking about their products. For example, Sephora’s “Hot on Social” feature keeps fans hooked by showcasing trending products.
  • Brands like Fenty and Rare Beauty, founded by celebs, use their founders’ fame to reach more people. It’s like having a direct line to thousands of adoring fans!

4. NARS’ Huge Success

NARS is a standout in the makeup category. A whopping 89% of their EMV and 97% of their mentions come from influencers. How? They partnered with big names like Xiao Zhan, a Chinese actor, and Jools Lebron, the creator of the viral “very demure” movement. That’s some serious star power!

The Power of Partnerships

So, why are these brands winning? It all comes down to partnerships. When brands team up with influencers who have credibility and a strong connection with their audience, magic happens. For example, Sephora joined forces with the Paris Olympics, creating buzz through on-the-ground activations. It’s all about making authentic connections.

But here’s the thing: just throwing money at influencers doesn’t always work. The report suggests that brands need to focus on building real relationships. It’s like the difference between a quick shoutout and a long-term friendship. The latter builds trust and loyalty, which is gold for brands.

Changes in the Game

The beauty industry is evolving, and so are consumer preferences. These days, it’s not just about how much you spend on partnerships. It’s about how well you connect with your audience. Brands that focus on authenticity are the ones that succeed.

For instance, La Roche-Posay became the official sunscreen of the U.S. Open for the third year in a row. Their strategy? Sharing informative content rather than chasing trends. It’s like teaching your audience something valuable instead of just selling to them.

What Does This Mean for Brands?

The takeaway? Influencers are here to stay. But it’s not just about numbers; it’s about the right numbers. Brands need to find voices that truly resonate with their audience. It’s like finding a friend who gets you—when they recommend something, you listen.

The report also shows that categories like skincare and fragrance are booming, while makeup is struggling a bit. So, if you’re a makeup brand, it’s time to rethink your strategy. Maybe it’s time to find that next big influencer or create a campaign that really speaks to your audience.

The Future of Beauty Marketing

One thing is clear: the beauty industry is all about connections. Brands that build real, authentic relationships with their audience—and leverage influencers who do the same—will come out on top. It’s not just about the money you spend, but the trust you build.

So, if you’re a brand looking to grow, here’s your playbook:

  • Focus on authenticity. Partner with influencers who truly believe in your products.
  • Invest in long-term relationships. A one-off shoutout isn’t enough. Build a community.
  • Leverage category strengths. Skincare and fragrance are hot right now—jump on those trends.

And if you’re a consumer, get ready to see more of your favorite influencers working with brands you love. It’s a win-win for everyone!

The bottom line? Influencers are the future of beauty marketing. And if brands play their cards right, the ripple impact could be huge.

Will China Ban Hollywood Films Over Trump Tariffs

Brent Antonio
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0
Will China Ban Hollywood Films Over Trump Tariffs

Key Takeaways:

  • Rising U.S.-China tensions could lead to a ban on American films in China.
  • A ban would significantly impact Hollywood’s access to the world’s second-largest box office.
  • China’s box office is expected to grow by 30% in 2025, highlighting the stakes.
  • Major upcoming blockbusters like Mission: Impossible and Superman could be at risk.
  • China controls all foreign film imports, making Hollywood vulnerable to policy shifts.

Rising Tariffs, Rising Tensions: Hollywood at Risk

The global entertainment industry is no stranger to politics, but recent developments in the ongoing U.S.-China trade war could have serious consequences for Hollywood. As U.S. tariffs on Chinese goods escalate—potentially jumping from 54% to 104%—China may respond with retaliatory measures that strike directly at American soft power: its films.

According to posts on Chinese social media by influential figures, including Liu Hong of the state-run Xinhuanet and commentator Ren Yi (also known as “Chairman Rabbit”), Chinese authorities are reportedly considering a range of countermeasures. One of the most significant? Reducing or entirely banning the import of American films.

What’s Driving This Threat?

China’s response comes on the heels of President Donald Trump’s latest tariff threats. On platforms like Weibo, both Liu and Ren shared identical posts citing unnamed insiders familiar with the matter. Among the proposed retaliatory steps: curbing the flow of U.S. movies into Chinese cinemas.

This is not just idle talk. The posts were timed just hours after China publicly declared it would “fight to the end” against U.S. trade aggression—suggesting that these ideas may already be under serious consideration by policy makers.

Why This Matters to Hollywood

China is the world’s second-largest movie market, and for Hollywood, it’s a goldmine. In 2024, the Chinese box office earned $5.8 billion. That number is expected to jump 30% in 2025, reaching an estimated $7.6 billion. But if Chinese regulators block American films from entering the country, studios could lose hundreds of millions in potential revenue.

Upcoming tentpole releases—like Mission: Impossible – The Final Reckoning starring Tom Cruise and a new Superman reboot—stand to miss out on a massive audience.

How Film Distribution Works in China

To understand just how vulnerable Hollywood is, it’s important to look at how foreign films enter the Chinese market:

  • Quota System: China allows only 34 foreign films per year under the “revenue-share” model, where studios receive a portion of box office earnings.
  • Flat-Fee Imports: Other films are bought outright by local distributors for a fixed fee, with no ongoing revenue share for the studios.
  • Government Control: All foreign films must go through two state-run distributors, giving Chinese authorities full control over what reaches audiences.

This centralized control gives Beijing the power to block films entirely—or selectively approve titles that align with political goals.

Past Precedents and What They Mean

This isn’t the first time political tensions have affected entertainment. In 2017, during heightened diplomatic tensions between China and South Korea, Beijing unofficially blacklisted Korean entertainment content. The result? Korean films and K-pop acts virtually disappeared from Chinese media for years.

A similar move targeting the U.S. would mark a dramatic shift in entertainment diplomacy—and significantly damage Hollywood’s global distribution strategy.

What’s Next?

For now, Hollywood is watching and waiting. While there’s been no official statement from the Chinese government, the coordinated posts from state-affiliated figures suggest real deliberation is underway.

Studios may need to start planning for alternate international markets to offset potential losses. Meanwhile, industry professionals—actors, producers, and filmmakers—should pay close attention to how geopolitics might shape their next big project.

Final Thoughts

In an interconnected entertainment landscape, political decisions in Washington and Beijing don’t just impact diplomats—they can change the course of careers, productions, and box office results. For now, Hollywood’s future in China hangs in the balance.

Benny Blanco Embraces Oscars Mix-Up with Bad Bunny

Denise Shaine A. De Borja
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0
Benny Blanco Embraces Oscars Mix-Up with Bad Bunny

Takeaways for Entertainment Professionals:

  • Benny Blanco was mistaken for Bad Bunny by the Oscars’ official X account—an error he found flattering.
  • Blanco and Selena Gomez are engaged and planning a future together, including hopes for children.
  • Selena’s off-screen personality reveals a love for kids and a quiet demeanor, offering insight into her personal life.
  • Real-life examples of industry attention show how even small mix-ups can generate big buzz in entertainment.

Benny Blanco Reacts to Oscars Mistaking Him for Bad Bunny

In a moment that sparked both laughter and headlines, Grammy-winning producer Benny Blanco found himself at the center of a viral mix-up. The official X (formerly Twitter) account for the Academy Awards mistakenly identified Blanco as global superstar Bad Bunny in a photo from the 97th Oscars.

Appearing on The Jennifer Hudson Show, Blanco addressed the case of mistaken identity with humor and humility:

“They did? I like that. What do you mean? He’s so hot! I’ll take it, I’ll take it. Look at how pretty he is—are you kidding? Yeah, I’m Bad Bunny now.”

For many in the entertainment industry, this is a reminder that unexpected moments—whether intentional or not—can lead to major visibility.

How the Oscars Mix-Up Happened

The mix-up occurred in March, when the Academy posted a red-carpet photo of Selena Gomez and Benny Blanco from the Oscars event. However, the image was mistakenly captioned:

“Selena Gomez and Bad Bunny.”

The post was quickly edited to correctly identify Benny Blanco, reading:

“Selena Gomez and Benny Blanco x 97th #Oscars.”

Still, the moment went viral—serving as a case study in how fast social media moments can spin into larger entertainment conversations.

Inside Benny and Selena’s Relationship

Benny Blanco, 37, and Selena Gomez, 31, made headlines when they announced their engagement in 2024. But beyond the glitz and glamour, their relationship is deeply rooted in shared values and emotional connection.

Selena recently opened up on The Jay Shetty Podcast about her dream of starting a family—despite personal health challenges:

“I don’t know what will happen, obviously, but I love children. I have an 11-year-old sister that I absolutely adore. I love making them laugh; they’re just so sweet. So absolutely, when that day comes, I’m so excited for it.”

Selena’s Quiet Strength Off the Red Carpet

According to Blanco, one of the most surprising things about Gomez is how different she is in private settings:

“When she walks into a room, her main goal is to disappear into the crowd. My mom is very similar. They’ll wait and say one thing throughout the night, and it winds up being the most poignant or funniest.”

But when children are around? That’s when Selena shines.

“Whenever there’s kids at a place, it’s the only time I see her do that. She immediately goes to the kids and has these conversations for hours.”

This glimpse into Selena’s genuine nature and love for children gives fans and industry insiders alike a deeper appreciation for the woman behind the spotlight.

Benny Blanco and Selena’s Creative Chemistry

Beyond their personal bond, Benny and Selena also collaborate musically. Their recent project, “I Said I Love You First”, is a testament to their creative synergy and emotional storytelling.

For artists and producers in the entertainment industry, their collaboration serves as an example of how personal relationships can inspire authentic, compelling content that resonates with audiences.

Final Thoughts: When Public Mistakes Lead to Private Wins

The Oscars’ social media mistake might have caused a brief stir, but Benny Blanco’s response showed how to turn an unexpected moment into a positive one. His good-humored take not only charmed fans but also reinforced his authenticity—something audiences crave in an industry known for its polish.

For entertainment professionals, it’s a great reminder: whether you’re behind the scenes or in the spotlight, every moment is an opportunity to connect, inspire, and grow your presence.

Aimee Lou Wood Opens Up About ADHD, Autism Traits & Overcoming Insecurities

Denise Shaine A. De Borja
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0
Aimee Lou Wood Opens Up About ADHD, Autism Traits & Overcoming Insecurities

Key Takeaways:

  • Aimee Lou Wood was diagnosed with ADHD and autistic traits as an adult.
  • She struggled with severe social anxiety and an eating disorder in her childhood.
  • Fame reawakened old insecurities despite her acting success.
  • She shares the emotional challenges of body image in the entertainment industry.
  • Her story is a powerful reminder of embracing vulnerability and authenticity as a performer.

From Silence to Spotlight: Aimee Lou Wood’s Journey with Neurodivergence

Aimee Lou Wood, known for her standout roles in Sex Education and The White Lotus, is opening up about her childhood struggles with neurodivergence, social anxiety, and body image issues—bringing much-needed visibility to mental health in the entertainment industry.

In a recent interview with The Sunday Times, the 31-year-old actress revealed that she was “almost mute” and “very socially anxious” as a child. Eating at the dinner table was nearly impossible due to overwhelming anxiety. Her mother would instead leave food around the house so she could snack in her own time—a behavior Aimee now understands as part of her neurodivergent traits.

“Now I know it was neurodivergence,” she shared. “I got diagnosed a few years ago with ADHD with autistic traits. But then it’s been advised that I should go for an autism assessment. They think maybe it’s autism that’s leading the charge, and the ADHD is almost a by-product of the masking.”

Finding Her Voice Through Acting

Despite her early struggles, Aimee found a sense of liberation in acting. School plays became a safe space where she could express herself without judgment. That passion eventually led her to global recognition through Netflix’s Sex Education, where she captivated audiences with her vulnerable and layered performance.

But with fame came new—and familiar—challenges.

“When I was younger and I was dealing with my eating stuff, it was my worst nightmare to get my body out. But I’d worked through that stuff—and then I was back to covering up.”

She explained that she began “desexualizing” herself as a form of self-protection. “Sometimes you just want to put on a sexy dress and be a siren,” she said, “but I denied myself that.”

Fame, Body Image, and Bikini Anxiety

Even after building a successful acting career, Aimee admitted that one of her most difficult on-set experiences wasn’t a sex scene—it was wearing a bikini. Speaking to The Sun, she described feeling more anxious by the pool on the set of The White Lotus than during any intimate scene she’d filmed.

“I was more nervous about bikinis than sex scenes… You’re thinking more about how you look. Whereas in an intimate scene, it’s about the intimacy. But then you just have to let it go.”

Her honesty strikes a chord with many in the entertainment world, where physical appearance is often under intense scrutiny. Aimee’s willingness to share these vulnerabilities is both refreshing and empowering—especially for emerging actors facing similar challenges.

Why This Matters for Aspiring Performers

Aimee Lou Wood’s story is a powerful reminder that vulnerability can be your strength. For actors and creatives in the entertainment industry, dealing with mental health, body image, or neurodivergence doesn’t have to be a barrier—it can be part of your unique voice.

Her journey from silence to screen stardom speaks directly to those navigating personal struggles while chasing artistic dreams. Whether you’re stepping into your first audition or managing life in the public eye, embracing your authenticity might just be the key to your greatest performance.

Final Thoughts

Aimee’s candid reflections challenge outdated norms about what it means to be a performer in today’s industry. By sharing her truth, she opens the door for a more inclusive, compassionate view of what success looks like in Hollywood—and beyond.

HBO’s “DTF St. Louis” Casting Call: Cops & Detectives Needed in Atlanta

Brent Antonio
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0
HBO’s “DTF St. Louis” Casting Call: Cops & Detectives Needed in Atlanta

Key Takeaways

  • Casting Call: HBO is casting cops and detectives for the limited series DTF St. Louis.
  • Location: Filming in East Atlanta, Georgia.
  • Pay: $182/day for up to 12 hours of work.
  • Eligibility: Age 35+, all ethnicities welcome, fresh faces only (must not have worked on this series before).
  • Apply Now: Click here to apply for the “DTF St. Louis” Casting Call

What Is DTF St. Louis About?

DTF St. Louis is an upcoming HBO limited series that delves into the gritty, complex dynamics of law enforcement and crime in a Midwestern city. The series is set to blend sharp storytelling with socially relevant themes, exploring the blurred lines between duty, power, and community in today’s justice system.

With HBO known for prestige drama and high-caliber production values, DTF St. Louis is already generating buzz as one of the most anticipated series in production. This casting opportunity is a chance to be part of a meaningful, dramatic project that will reach a national audience.

Who Is in the Cast of DTF St. Louis?

While the full cast has not been publicly announced, early rumors suggest a mix of acclaimed character actors and rising stars will lead the series. As with many HBO productions, the focus is on talent, performance, and storytelling—giving both leads and background actors meaningful screen presence.

As a background performer portraying law enforcement, you’ll have the opportunity to work closely with the main cast in dramatic, high-stakes scenes that form the backbone of the narrative.

Who Is Casting for DTF St. Louis?

The project is being cast by CL Casting, one of Atlanta’s most respected and active casting companies. Known for its work on hit series like The Walking Dead, Ozark, and Doom Patrol, CL Casting brings extensive experience to HBO productions, specializing in sourcing authentic, camera-ready background talent.

How Does the Casting Process Work?

Here’s how to apply:

  1. Submit via Project Casting – Include a current headshot, measurements, and note any relevant experience.
  2. Meet the Requirements:
    • Age 35+
    • All ethnicities encouraged to apply
    • Must be a fresh face (no previous appearances on DTF St. Louis)
  3. Be Local or Able to Work in Atlanta – This casting is for local hires only (no travel or lodging provided).
  4. Follow Wardrobe Guidelines – Wardrobe will be provided, but professionalism and punctuality are essential.

Where Is DTF St. Louis Filmed?

Though set in St. Louis, the series is being filmed in East Atlanta, a go-to location for major film and TV productions due to its versatile locations and strong film infrastructure. You’ll need to be able to work as a local in the Atlanta area.

When Does Filming Start?

While exact shoot dates have not been disclosed, casting is active now, and production is expected to begin imminently. Applicants should have full-day availability and be flexible on call times, as they may shift with the production schedule.

Where Can You Find DTF St. Louis Casting Calls and Auditions?

Apply for the “DTF St. Louis” HBO Casting Call Here

Project Casting is your trusted source for up-to-date casting notices for TV, film, commercials, and more—especially for projects filming across Atlanta.

Best Audition Tips for Landing a Role on DTF St. Louis

Even as a background actor, your professionalism and preparation can get you noticed. Here are a few essential tips:

  • Be Expressive, Not Over-the-Top: Even in non-speaking roles, body language and facial expressions can elevate a scene.
  • Follow the Brief Exactly: Make sure you meet the age, appearance, and availability requirements to avoid being disqualified.
  • Show Authority in Photos: If you’re applying to play a detective or cop, submit photos where you look serious and composed.
  • Stay Flexible: Productions move quickly. Being responsive and available can make all the difference in getting booked.
  • Stay in Character On Set: Once on set, stay focused and committed to your role—directors and ADs notice!

Final Thoughts

This is a rare chance to work on a premium HBO limited series with a powerful narrative and a respected production team. Whether you’re a seasoned extra or stepping into the background acting world for the first time, DTF St. Louis is a project worth adding to your résumé.

With great pay, solid exposure, and the opportunity to work on a socially relevant drama, this casting call is an ideal fit for Atlanta-based talent looking to break into high-end TV production.

How to apply?

Join Project Casting to access jobs you can apply to right now.

Related: How to Find Acting Auditions and Casting Calls

More Project Casting Casting Calls & Acting Auditions:

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Verizon Commercial Casting Real Multigenerational Families in Atlanta

Brent Antonio
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0
Verizon Commercial Casting Real Multigenerational Families in Atlanta

Key Takeaways

  • Casting Call: Verizon is casting real multigenerational families for a new national commercial.
  • Location: Filming takes place in Atlanta, Georgia.
  • Pay: Up to $3,050 per adult and $2,050 per child, including guaranteed print usage fees.
  • Eligibility: All ethnicities welcome; must include at least two generations (children, parents, grandparents).
  • Apply Now: Click here to apply for the Verizon Family Commercial

What Is the Verizon Family Commercial About?

This heartwarming Verizon commercial celebrates real families across generations, highlighting authentic connections and shared moments of everyday life. The campaign is centered on diversity, connection, and family unity, making it an incredible opportunity for real families to be featured on a national stage while representing what matters most—togetherness.

It’s not just a casting call—it’s a moment to shine as your true, authentic family unit.

Who Is in the Cast of the Verizon Commercial?

Rather than actors, this campaign is all about real families. That means the cast will feature genuine parent-child-grandparent groups that reflect the vibrant diversity of modern families. Whether your family is Latinx, Black, Asian, White, multiracial, or from any background, everyone is encouraged to apply.

Who Is Casting for the Verizon Commercial?

This commercial is being cast by Miami Talent Casting, a leading agency renowned for sourcing real people and authentic talent for major brand campaigns. With a track record of successful projects for Fortune 500 companies, Miami Talent has earned a reputation for inclusive, professional casting experiences that reflect real-world diversity.

How Does the Casting Process Work?

Applying is simple but requires a complete family submission:

  1. Submit Your Family through Project Casting with:
    • Names and ages of all members
    • Recent family photo(s)
    • Confirmation that everyone can self-report to Atlanta
  2. Attend a Wardrobe Fitting – All selected family members must be available for fittings in advance of filming.
  3. Shoot Day(s) – Be available for up to three shoot days, dates TBD. All shoots will happen in the Atlanta area.
  4. Compensation:
    • Adults (18+): $250 fitting + $300 session + $2,500 guaranteed print usage
    • Minors (under 18): $250 fitting + $300 session + $1,500 guaranteed print usage

This is a non-union commercial, but the pay is on par with national advertising campaigns.

Where Is the Verizon Commercial Filmed?

The production is based in Atlanta, Georgia, one of the busiest entertainment hubs in the country. Only local families or those able to self-report will be considered, as no travel or lodging accommodations are being offered.

When Does Filming for the Verizon Commercial Start?

Exact shoot dates are not yet confirmed, but wardrobe fittings are expected to be scheduled soon. Interested families should apply as soon as possible and ensure availability for multiple upcoming shoot days.

Where Can You Find Verizon Family Casting Calls?

Apply Here for the Verizon Multigenerational Family Commercial

Project Casting is your destination for family casting calls, commercial opportunities, and industry updates for actors and real people alike.

Best Audition Tips for Booking the Verizon Family Commercial

Want to give your family the best shot at being selected? Here’s how:

  • Use Real Photos: Submit casual, recent pictures that show your family’s natural chemistry—no need for professional headshots.
  • Keep It Diverse & Dynamic: Families that include different generations and reflect real-life diversity are strongly encouraged to apply.
  • Stay Natural: Casting directors are looking for genuine interaction, not scripted performances. Be yourselves!
  • Be Flexible: Your availability for both fittings and multiple shoot days is key to being selected.
  • Show Enthusiasm: In your submission, let your family’s personality shine through—joy, love, and connection go a long way.

Final Thoughts

This Verizon commercial casting call is a rare, high-paying opportunity for real multigenerational families to appear in a national campaign. With up to $3,000 per family member, professional production experience, and the chance to celebrate your family’s bond on screen, it’s a win on every level.

If your family lives in Atlanta or can self-report, and you’re ready to be featured as the face of real connection—now is the time to apply.

How to apply?

Join Project Casting to access jobs you can apply to right now.

Related: How to Find Acting Auditions and Casting Calls

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Verizon Commercial Casting: $2,000+ for Hispanic Girls Who Play Soccer

Brent Antonio
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0
Verizon Commercial Casting: $2,000+ for Hispanic Girls Who Play Soccer

Key Takeaways

  • Casting Call: Verizon is casting Hispanic girls who play soccer for a national commercial.
  • Location: Filming in Atlanta, Georgia.
  • Pay: $2,050 total – including fitting, session, and guaranteed print usage fees.
  • Eligibility: Girls ages 7–12 (minors up to 17 may be considered), must be local to Atlanta, and able to play soccer confidently.
  • Apply Now: Click here to apply for the Verizon Soccer Commercial

What Is the Verizon Soccer Commercial About?

Verizon, a leader in telecom and digital connectivity, is launching a national commercial spotlighting young Hispanic girls in sports—with a specific focus on soccer. This campaign aims to celebrate culture, representation, and the empowerment of youth through athletics. It’s more than just a commercial—it’s an opportunity to inspire and represent on a big stage.

The commercial will feature dynamic, energetic soccer action and authentic portrayals of young girls on the field, making this the perfect role for youth soccer players with screen presence.

Who Is in the Cast of the Verizon Commercial?

Casting is currently underway, and the spotlight is on undiscovered, authentic talent. Rather than known actors, the team is seeking real Hispanic girls who either play or can convincingly portray soccer players. This is your child’s chance to be featured nationally and represent their skills, heritage, and passion.

Who Is Casting for the Verizon Commercial?

The casting is managed by Miami Talent Casting, a trusted agency known for working with top brands and networks across the country. They specialize in discovering fresh talent for commercials, print, and broadcast campaigns. Miami Talent has a strong reputation for promoting diversity and placing young actors in major national campaigns.

How Does the Casting Process Work?

Here’s how young talent can be considered:

  1. Apply via Project Casting – Submit headshots, basic info, and a video of the child playing soccer (if available).
  2. Meet the Requirements:
    • Ages 7–12 (minors up to 17 will be reviewed)
    • Able to self-report to Atlanta (no travel or lodging provided)
    • Must identify as or pass for Hispanic
    • Must be able to play soccer confidently
  3. Fitting and Shoot Days – Talent must be available for wardrobe fittings and up to three shoot days, scheduled in Atlanta.
  4. Earn Competitive Pay – Selected talent will receive:
    • $250 fitting fee
    • $300 session fee
    • $1,500 guaranteed print usage fee

This is a non-union production, but the compensation is significant—especially for emerging youth talent.

Where Is the Verizon Commercial Filmed?

Filming will take place in Atlanta, Georgia, a growing hub for commercial and entertainment production. Talent must either live locally or be able to self-report with no added compensation for travel or lodging.

When Does Filming for the Verizon Commercial Start?

Production dates have not been publicly released yet, but fittings and filming are expected to occur soon. The casting team is moving quickly, so talent should apply ASAP and keep schedules flexible for shoot confirmations.

Where Can You Find Verizon Commercial Casting Calls?

Apply for the Verizon Commercial Casting Call Here

Project Casting is the go-to platform for discovering national casting calls, commercials, and audition opportunities tailored for actors, models, and performers of all ages.

Best Audition Tips for Landing a Role in the Verizon Soccer Commercial

To stand out in this high-profile commercial opportunity, here are some quick but powerful tips:

  • Send in a Video: A short, clear video of the child playing soccer will help show skill level and confidence.
  • Emphasize Personality: Casting directors love kids who are expressive, natural, and energetic on camera.
  • Be Real: Authenticity matters. Show off real soccer talent, don’t force a performance.
  • Follow Instructions Carefully: Include all required materials—photos, age, and performance clips.
  • Confirm Availability: Ensure your child is free for all potential shoot days to avoid conflicts.

Final Thoughts

This Verizon commercial casting call is more than just a role—it’s an opportunity for young Hispanic girls to shine on a national stage, showcasing their talents both on and off the field. With over $2,000 in total compensation, professional exposure, and the chance to be part of a campaign that promotes empowerment through sports, it’s a standout opportunity in commercial casting right now.

If you or someone you know fits the description, don’t miss your shot to apply.

How to apply?

Join Project Casting to access jobs you can apply to right now.

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“By Any Means” Casting Call: Stand-In Needed in Atlanta

Brent Antonio
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0
“By Any Means” Casting Call: Stand-In Needed in Atlanta

Key Takeaways

  • Casting Call: Stand-in needed for new feature film By Any Means.
  • Location: Filming in Atlanta, GA (and possibly Covington).
  • Pay: $175/day, non-union.
  • Eligibility: Female, Black, ages 18–35, with previous stand-in experience.
  • Apply Now: Click here to apply for the By Any Means Stand-In Role

What Is By Any Means About?

By Any Means is an upcoming feature film currently in pre-production. While specific plot details remain under wraps, early industry buzz suggests the film centers around themes of survival, sacrifice, and strength—told through the lens of compelling, character-driven storytelling. The project aims to bring a bold and thought-provoking narrative to the screen, making it a fantastic opportunity for behind-the-scenes professionals and performers alike.

Who Is in the Cast of By Any Means?

The full cast for By Any Means has yet to be publicly announced. However, given the production’s scale and professional casting process, expect a lineup of established talent and promising new faces. As a stand-in, you’ll work closely with principal cast members, mirroring their movements and lighting marks to ensure seamless production.

Who Is Casting for By Any Means?

The casting is being handled by On Location Casting, one of the industry’s most reliable and experienced casting agencies. With a long history of working on major films, TV series, and commercials, On Location Casting brings professionalism and precision to every project. Their Atlanta branch is known for sourcing top-tier talent for everything from blockbuster hits to indie gems.

How Does the Casting Process Work?

Here’s how to apply and what to expect:

  1. Submit Your Application via Project Casting. Be sure to include a recent headshot and a resume detailing relevant experience—especially stand-in work.
  2. Meet the Requirements:
    • Female, Black
    • Ages 18–35
    • Height between 5’0”–5’2”
    • Weight between 100–112 lbs
    • Previous stand-in experience is required
  3. Local Hire Only – You must live in or near Atlanta or be able to work as a local hire (no travel or lodging provided).
  4. Be Fully Available – The role requires weekday availability, Monday through Friday, over an extended period.

Once selected, you’ll be expected to maintain consistency for lighting and camera setup, often standing in for actors while the crew prepares for a take. It’s a vital behind-the-scenes role that requires professionalism and stamina.

Where Is By Any Means Filmed?

Filming will take place in Atlanta, Georgia, with some potential shoot days in nearby Covington. Atlanta continues to be a major production hub, offering aspiring talent plenty of opportunities to break into the industry or build their on-set résumé.

When Does Filming for By Any Means Start?

While specific start dates haven’t been disclosed, the casting call emphasizes full weekday availability for multiple weeks, so filming is expected to begin soon. Interested talent should be ready for flexible call times and potentially long production days.

Where Can You Find By Any Means Casting Calls and Auditions?

You can find up-to-date casting information and apply for this role directly through Project Casting:

Apply for the By Any Means Stand-In Casting Call

Project Casting is your go-to platform for casting opportunities across film, TV, and commercials—whether you’re looking to act, assist, or stand in on set.

Top Audition Tips for Booking a Stand-In Role on By Any Means

Even though this is a non-speaking role, standing out (no pun intended) is essential:

  • Highlight Your Experience: Be specific about your past stand-in roles. Mention height matches and the types of productions you’ve worked on.
  • Stay Camera-Ready: Submit clear, professional photos that accurately show your current look.
  • Emphasize Reliability: Productions value punctuality and professionalism—especially for stand-ins who are integral to pre-shoot setups.
  • Match Measurements Exactly: Double-check that your height and weight fall within the listed requirements before applying.
  • Be Available and Flexible: This job demands commitment and adaptability with weekday shoot schedules.

Final Thoughts

This stand-in casting call for By Any Means offers a great opportunity to gain set experience and build professional industry connections in Atlanta. For those looking to expand their résumé, work closely with top-tier talent, and contribute meaningfully behind the scenes, this could be the perfect next step in your entertainment career.

Don’t wait—submissions are time-sensitive, and this is a high-demand role.

How to apply?

Join Project Casting to access jobs you can apply to right now.

Related: How to Find Acting Auditions and Casting Calls

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Old El Paso SAG Commercial Casting Call: $700+ Pay + Residuals

Brent Antonio
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Old El Paso SAG Commercial Casting Call: $700+ Pay + Residuals

Key Takeaways

  • Casting Call: SAG commercial for Old El Paso Tacos is seeking comedic, musical talent.
  • Location: Filming in Mexico; all travel expenses covered.
  • Pay: $783 SAG scale + potential residuals.
  • Eligibility: African American talent, ages 18–50, who can sing, play guitar, and work with animals.
  • Apply Now: Old El Paso Commercial Casting Call – Apply Here

What is the Old El Paso Commercial About?

This upcoming Old El Paso Tacos commercial is a vibrant, music-infused ad campaign designed to showcase the fun and flavor of the beloved taco brand. Set against a culturally rich backdrop in Mexico, the ad blends humor, music, and character-driven storytelling—making it a standout national spot with high creative energy.

Whether you’re a trained performer or a natural entertainer, this commercial is a golden opportunity to bring your personality and talent to a nationwide audience.

Who Is in the Cast of the Old El Paso Tacos Commercial?

As a new production, the commercial is actively casting, and you could be the star. The project seeks African American performers with a mix of charisma, comedic timing, and musical ability. There’s no need to be famous—this casting is all about fresh energy and authentic performance.

Who Is Casting for the Old El Paso Commercial?

Casting is being handled by Miami Talent Casting, a respected agency known for its work on high-profile commercials, film, and television projects. With a national reach and deep industry relationships, Miami Talent has a strong track record of placing diverse talent in union and non-union productions.

How Does the Casting Process Work?

Here’s how to land your shot at this paid SAG commercial:

  1. Submit Your Application via Project Casting with your headshot, resume, and any performance clips (singing and guitar-playing encouraged).
  2. Include Required Details: Make sure your passport is valid and note any experience with horses.
  3. Attend a Fitting: Fittings may be scheduled the week of April 14th or April 21st.
  4. Travel to Mexico: The shoot and rehearsals will take place abroad, and all expenses will be covered.

Selected talent will participate in rehearsals, perform on camera, and potentially receive residuals if the commercial airs extensively.

Where Is the Commercial Being Filmed?

The commercial is being shot on location in Mexico, offering a dynamic and scenic backdrop that enhances the Old El Paso brand story. It’s also a unique opportunity for performers to gain international on-set experience.

When Does Filming Start?

While exact shoot dates have not been released, fittings are scheduled for mid-to-late April (week of the 14th or 21st). Travel, rehearsals, and multiple shoot days will follow shortly after. If you’re interested, now’s the time to apply and make sure your schedule is flexible.

Where Can You Find Old El Paso Commercial Casting Calls?

Click here to apply for the Old El Paso SAG Commercial Casting Call

Project Casting regularly updates its database with SAG commercial casting calls, international shoots, and high-paying opportunities across TV, film, and advertising.

Best Audition Tips for Landing the Old El Paso Commercial Role

To increase your chances of being cast, follow these expert-approved tips:

  • Highlight Musical Skills: Include a video showcasing your singing and guitar playing—even if it’s informal.
  • Show Your Comedy Side: Comedic timing is key. Make sure your reel or performance clip demonstrates your personality and improvisational style.
  • Be Passport-Ready: Ensure your passport is valid and ready for international travel.
  • Mention Experience with Horses: If you’ve worked with animals before—especially horses—note that clearly in your application.
  • Stay Professional and Prepared: Show up to fittings and rehearsals on time, with a positive and flexible attitude.

Final Thoughts

This casting call is more than just a one-time gig—it’s a chance to appear in a national SAG commercial, travel to Mexico, and get residual income from repeat airings. With a $783 base rate, full travel coverage, and the chance to show off your comedic and musical skills, this is the kind of opportunity every performer dreams of.

If you’re ready to step into the spotlight and showcase your unique talent, don’t wait—submit your application today.

How to apply?

Join Project Casting to access jobs you can apply to right now.

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“Mayor of Kingstown” Casting Call: Get Featured as a Business Type

Brent Antonio
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“Mayor of Kingstown” Casting Call: Get Featured as a Business Type

Key Takeaways

  • Casting Call: Paramount+ Mayor of Kingstown seeks non-union business professionals for a photo shoot.
  • Location: Filming in Pittsburgh, Pennsylvania.
  • Pay: Flat rate of $265 for up to 12 hours.
  • Eligibility: Ages late 20s–40s, all genders and ethnicities welcome.
  • Apply Now: Mayor of Kingstown Casting Call – Apply Here

What is Mayor of Kingstown About?

Mayor of Kingstown is a gritty, critically acclaimed drama series on Paramount+, created by Taylor Sheridan (Yellowstone) and Hugh Dillon. The show delves deep into the prison-industrial complex in Kingstown, Michigan, where the McLusky family acts as power brokers between the police, criminals, and prison guards. Known for its raw portrayal of systemic corruption and justice, the series highlights the blurred lines between right and wrong.

This casting opportunity is for an upcoming photo shoot related to the production—providing visual material that enhances the storytelling and promotional assets for the current season.

Who Stars in Mayor of Kingstown?

The series features an all-star cast led by:

  • Jeremy Renner (Avengers, The Hurt Locker) as Mike McLusky
  • Dianne Wiest (Parenthood, The Birdcage)
  • Taylor Handley, Tobi Bamtefa, and Emma Laird

Their performances have been praised for bringing emotional depth to a complex, layered narrative.

Who Is Casting for Mayor of Kingstown?

Casting for this project is being handled by Movie Casting PGH, a reputable casting agency known for staffing productions across Pennsylvania. They specialize in sourcing local talent for major television and film projects, ensuring a professional and streamlined audition process.

How Does the Casting Process Work?

Here’s how to get involved with this unique opportunity:

  1. Apply Online via Project Casting – Include your headshot, resume, and indicate your interest in the business role in the subject line.
  2. Meet the Requirements – You must be aged late 20s to 40s and must not have appeared on camera this season for the same production.
  3. Be Available – The shoot will take place during evening hours, so make sure your schedule is clear.
  4. Show Up Ready – Maintain a clean, professional appearance and follow direction during the shoot to bring your character to life in the photos.

Where Is Mayor of Kingstown Filmed?

The series is filmed in and around Pittsburgh, Pennsylvania, which serves as a gritty and realistic stand-in for the fictional Kingstown. Pittsburgh has become a popular filming location due to its versatile cityscape and tax incentives for film productions.

When Does Filming Start?

The photo shoot is scheduled for an upcoming evening, and the casting team is moving fast. Be prepared for short notice confirmation if selected. The shoot will last just a few hours but may extend up to 12 hours, so flexibility is key.

Where Can You Find Mayor of Kingstown Casting Calls?

Apply to the Paramount+ “Mayor of Kingstown” Casting Call Now

Project Casting offers exclusive listings for casting calls, open auditions, and film crew jobs tailored to entertainment professionals.

Audition Tips for Landing a Role on Mayor of Kingstown

Want to stand out in your submission? Keep these tips in mind:

  • Look the Part: Wear polished, business-professional clothing. Think sharp suits, blouses, and clean grooming.
  • Be Clear in Your Submission: Use the subject line to identify the role you’re applying for, as requested.
  • Follow All Instructions: Include all required materials and double-check your availability before applying.
  • Highlight Relevant Experience: If you’ve done professional photo shoots before, mention it.
  • Stay Professional: Respond promptly to any communications, and show up on time and ready to work.

Final Thoughts

This casting call offers an exciting opportunity to work on a major streaming production from Paramount+. Whether you’re looking to build your portfolio, gain on-set experience, or just step into the world of professional acting, this is a great way to get noticed. With competitive pay, a strong production team, and a short commitment, it’s a no-brainer for local talent in Pittsburgh and surrounding areas.

How to apply?

Join Project Casting to access jobs you can apply to right now.

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Tyler Perry Studios Casting: Get Featured in Upcoming Feature Film

Brent Antonio
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Tyler Perry Studios Casting: Get Featured in Upcoming Feature Film

Takeaways

  • Casting Call: Tyler Perry Studios is casting paid extras for a feature film lounge scene.
  • Location: Filming in Atlanta, Georgia.
  • Pay: $100/8 hours + overtime; professional experience not required.
  • Eligibility: Ages 18–40, all ethnicities welcome.
  • Apply Now: View Casting Call & Apply Here

What is This Tyler Perry Studios Feature Film About?

While the production title is being kept under wraps, this upcoming Tyler Perry Studios feature film promises the compelling storytelling and strong characters fans have come to expect from Perry’s body of work. The casting call hints at an upscale lounge setting—expect scenes rich with drama, elegance, and energy that only Tyler Perry can bring to the screen. This is your chance to appear in a high-profile project helmed by one of Hollywood’s most prolific creators.

Who Is in the Cast of the Tyler Perry Studios Feature Film?

Although the official cast list has yet to be released, past Tyler Perry projects have featured A-list talent including Taraji P. Henson, Tyler Perry himself, Cicely Tyson, and Idris Elba. The new film is expected to follow suit, potentially showcasing both rising stars and industry veterans.

Who Is Casting for This Tyler Perry Film?

CAB Castings—a trusted and experienced casting company in Atlanta—is managing the background talent for this project. Known for working closely with Tyler Perry Studios, CAB Castings has a solid reputation for professionalism and diverse talent sourcing.

How Does the Casting Process Work?

If you’re looking to land a role in this project, here’s how it works:

  1. Submit Your Application through Project Casting with your headshot, availability, and any visible tattoos noted.
  2. Wait for Confirmation – If selected, you’ll receive a call time and filming details.
  3. Show Up Prepared – Expect a 12-hour production day. You’ll portray either a lounge patron or lounge staff member like a server or bartender.
  4. Stay in Character – Once on set, it’s crucial to remain professional and responsive to direction.

Where Is This Tyler Perry Film Being Shot?

Filming will take place in Atlanta, Georgia, home to Tyler Perry Studios’ expansive production lot. Atlanta continues to be a hub for television and film production, offering aspiring actors and crew members excellent opportunities to break into the industry.

When Does Filming Start?

The shoot is scheduled for one full day, with a late morning call time. While the exact date is not disclosed, applicants should remain flexible and ready for potential short-notice confirmations.

Where Can You Find Casting Calls and Auditions for Tyler Perry Projects?

For the latest casting calls like this one and many more Tyler Perry Studios opportunities, head over to Project Casting:

Tyler Perry Studios Feature Film Casting Call for Lounge Staff – Apply Now

Project Casting offers up-to-date listings, insider tips, and opportunities across film, television, and commercial work.

Audition Tips to Land a Role on a Tyler Perry Project

Want to stand out and book the gig? Here are a few industry-approved tips:

  • Look the Part: Wear attire that fits the lounge environment—think upscale casual or stylish night-out looks.
  • Be Responsive: Submit your application with clear photos, contact info, and availability. Respond to callbacks quickly.
  • Stay Professional: Even as a background extra, your reliability, punctuality, and attitude matter.
  • Do Your Research: Watch Tyler Perry films or shows to understand his creative style and the atmosphere of his productions.
  • Be Prepared for Long Days: Pack snacks, stay hydrated, and bring your ID and essentials for a smooth on-set experience.

Final Thoughts

Whether you’re just starting your entertainment career or looking to expand your experience, working on a Tyler Perry Studios production is a golden opportunity. With paid roles, on-set exposure, and the chance to be part of a major feature film, this casting call is a must-apply.

So, if you’re in Atlanta and ready to shine under the lights—even just for a day—don’t wait. Submit your application and take a step closer to your big break.

How to apply?

Join Project Casting to access jobs you can apply to right now.

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Kanye West Hints at Marriage Trouble with Bianca Censori in New Song

Denise Shaine A. De Borja
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Kanye West Hints at Marriage Trouble with Bianca Censori in New Song

Takeaways for Entertainment Professionals:

  • New Kanye track “Bianca” fuels breakup rumors amid controversial public behavior.
  • Lyrics reference mental health struggles, public backlash, and personal heartbreak.
  • Timing aligns with past cryptic social media posts about betrayal and emotional distress.
  • Despite speculation, no official confirmation of a split has been made by the couple.
  • This case highlights how celebrity image impacts both personal relationships and career trajectories.

Kanye West Suggests Marital Strain with Bianca Censori in New Track

Kanye West has once again captured the spotlight—this time not for a fashion drop or surprise concert, but for lyrics that hint at deep personal turmoil. In his new song titled “Bianca,” the rapper and fashion mogul appears to reflect on the possible end of his marriage to Bianca Censori, adding fuel to ongoing rumors about their relationship status.

The track, previewed during a livestream hosted by DJ Akademiks on April 2, 2025, is part of West’s upcoming album “WW3.” It comes just months after the pair reportedly tied the knot in a private ceremony in December 2023.

Key Lyrics That Sparked the Buzz

In “Bianca,” Kanye raps:

“My baby she ran away.
But first she tried to get me committed…
Not going to the hospital ’cause I am not sick I just do not get it.”

The lyrics continue to paint a picture of emotional distress:

“She’s having a panic attack and she is not liking the way that I tweeted…
Until Bianca’s back I stay up all night I’m not going to sleep.
I really don’t know where she’s at.”

These bars suggest that Kanye’s controversial social media behavior—especially his past anti-Semitic remarks— may have contributed to a growing rift in the relationship. He also references attempts to “get him committed,” possibly alluding to mental health concerns within the relationship.

Context Behind the Controversy

Just weeks before the song’s debut, Kanye shared a cryptic post on X (formerly Twitter), expressing feelings of betrayal and emotional devastation.

“I took the word love to mean love when it really meant I love the opportunity,” he wrote.
“When my heart is broken it breaks my mind too. That’s why I drank Henny to go to the awards that night.”

Accompanied by redacted text messages, the post raised eyebrows about his mental state and hinted at ongoing legal or personal negotiations.

Social Media Clues Add Fuel to Fire

Kanye and Bianca have both unfollowed each other on Instagram, intensifying speculation that the couple may have separated. In the world of celebrity culture, this digital move often acts as an unofficial confirmation of conflict.

However, not everyone is convinced. Back in February, a rep for Kanye—Milo Yiannopoulos—pushed back against split rumors, stating:

“Ye and Bianca are in Los Angeles, about to enjoy Valentine’s Day together… Announcements about their private life will come from them directly, not unsourced rumor in the tabloid press.”

He added that media outlets have falsely reported breakups “five or six times” before, urging fans to wait for official word.

What This Means for Entertainment Professionals

This high-profile situation serves as a reminder to entertainment professionals about the delicate balance between public image and personal life. Whether you’re an actor, musician, or influencer, how you handle personal matters in the public eye can shape both career opportunities and audience perception.

Kanye’s story also illustrates the interplay between creative expression and real-life experiences—how artists often use their platforms to process pain, seek understanding, or provoke dialogue.

Final Thoughts

While no official announcement has been made regarding the status of Kanye and Bianca’s relationship, “Bianca” adds a deeply personal layer to the ongoing speculation. Whether it’s a form of lyrical therapy or a public statement masked in metaphor, one thing is clear: Kanye’s art continues to be a mirror to his inner world.

As fans, collaborators, or professionals in the entertainment industry, it’s important to remember that behind the headlines are real people navigating real emotions—often under the harsh glare of public scrutiny.

Stay ahead in the industry

Follow Project Casting for the latest entertainment news, casting calls, and industry insights.

Justin Baldoni Fights to Keep Ryan Reynolds in $400M Defamation Case

Denise Shaine A. De Borja
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Justin Baldoni Fights to Keep Ryan Reynolds in $400M Defamation Case

Key Takeaways for Entertainment Pros:

  • Justin Baldoni challenges Ryan Reynolds’ motion to dismiss a $400M defamation lawsuit.
  • Core allegation: Reynolds was a “key player” in a smear campaign tied to sexual harassment accusations from Blake Lively.
  • What’s at stake: A major legal battle involving A-list talent, reputational risk, and industry dynamics.
  • Trial Date: Set for March 2026, this case could shape future legal precedents in entertainment defamation cases.

Justin Baldoni Pushes Back in $400M Defamation Suit Against Ryan Reynolds

In a high-stakes legal battle making waves across Hollywood, Five Feet Apart director and actor Justin Baldoni has filed a motion urging a federal judge to reject actor Ryan Reynolds’ attempt to dismiss a $400 million defamation lawsuit. The case centers on claims that Reynolds played a significant role in an alleged campaign to tarnish Baldoni’s reputation.

The motion, filed earlier this week, argues that Reynolds was far from a bystander and directly contributed to a coordinated smear campaign aimed at damaging Baldoni and his production company, Wayfarer Studios.

“The FAC specifically alleges ample facts to support the Wayfarer Parties’ claims against him,” the legal document states, citing both Reynolds’ direct actions and his role as a co-conspirator.

Behind the Feud: Allegations, Countersuits, and Hollywood Fallout

The roots of this escalating legal drama trace back to December 2024, when actress Blake Lively, who starred in the upcoming adaptation of It Ends With Us, accused Baldoni of sexual harassment and retaliation. Lively’s lawsuit alleged a pattern of inappropriate conduct during filming and a subsequent attempt to discredit her.

Baldoni has vehemently denied the accusations, responding with a countersuit that includes claims of defamation and extortion. He now argues that Reynolds—Lively’s husband—used his influence to amplify false narratives, further damaging Baldoni’s personal and professional reputation.

Ryan Reynolds Responds: “Where’s the Harm?”

Reynolds’ legal team, led by Mike Gottlieb and Esra Hudson, filed a motion to dismiss the defamation claims in March, arguing the case lacked merit.

According to their filing, the defamation allegations are vague and fail to demonstrate actual harm:

“They once again claim defamation without alleging who was defamed, what specifically was said, or how anyone suffered actual harm.”

They also note the primary claim revolves around Reynolds allegedly privately referring to Baldoni as a “predator,” a statement which, legally, is only defamatory if it can be proven false and made without belief in its truth.

In a sharp rebuke, a spokesperson for Reynolds added:

“Unlike Mr. Baldoni, who built his brand pretending to be a man who is ‘confident enough to listen’ to the women in his life, Ryan Reynolds actually is that man.”

Justin Baldoni Fires Back

Baldoni’s attorney, Bryan Freedman, swiftly countered Reynolds’ motion to dismiss, stating:

“His fingerprints have been all over this smear campaign against Justin and the Wayfarer team since day one.”

As part of the evidence, Baldoni’s legal team cited a July 2024 press conference where Reynolds jokingly said:

“I’ve realized that I’m too big to fail at this point, so I just crush my enemies and drink their blood.”
Though intended as humor, the quote is being used to suggest a mindset of domination and intimidation in line with Baldoni’s claims.

Blake Lively’s Motion to Dismiss—and the Next Chapter

While Reynolds fights to be removed from the lawsuit, Blake Lively is also seeking to dismiss Baldoni’s countersuit, describing it as “vengeful and rambling.”

In return, Baldoni’s legal team labeled her motion “abhorrent,” maintaining that the countersuit has substantial grounding and reflects serious reputational damage inflicted by the original claims.

What This Means for Industry Insiders

This case has drawn widespread attention from across the entertainment industry. It involves not just legal complexities, but also branding, power dynamics, and the fine line between personal belief and public defamation. For actors, producers, and creators alike, it highlights:

  • The legal risks of public commentary during disputes.
  • The importance of brand integrity and reputational protection.
  • The growing visibility of gender dynamics and accountability in the industry.

The trial is slated to begin in March 2026, and with A-list names involved, it’s poised to become one of the most-watched legal battles in Hollywood history.

Final Thoughts

As this high-profile case unfolds, it offers a cautionary tale for industry professionals: what you say—and how you say it—matters, especially when public perception and professional relationships are on the line.

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