Los Angeles Dance Casting Calls & Acting Auditions

The Marketing Coordinator will assist the Senior Marketing Manager in managing, planning, and executing all 360° marketing + e-commerce initiatives to help fuel growth for the BYROE brand. The ideal candidate would be a passionate self-starter who is comfortable maintaining various marketing campaigns and has a creative skill set that enables them to brainstorm new brand initiatives.

What You Do

• Assist the Marketing Manager in the development and execution of all marketing materials and 360° campaigns, including but not limited to copywriting, content strategy, and influencer and brand marketing for all new product launches and existing core SKUs. 
• Source, maintain, and pitch innovative influencer and brand partnerships.
• Ship and pack weekly influencer promotional packages, including managing the inventory on a weekly basis.
• Help lead the creation of marketing copy, social media copy, and education materials.
• Liaison with Design Team to maintain daily updates to the website using the Shopify Platform.
• Manage assets between Marketing and other internal parties (i.e., design, marketing agency, developers, and amazon agency).
• Create, pitch, and update marketing and launch calendars.
• Assist in relevant competitive research 

What You’ll Gain

• Experience growing a luxury skincare brand, and shaping its marketing + e-commerce strategy and direction.
• A holistic and cross-functional understanding of the luxury skincare industry
• Unique marketing career opportunity within a female-led, innovation-driven environment.

YOU’LL LOVE THIS JOB IF: 

• You are CREATIVE: You are an innovative, forward-thinking person who is comfortable maintaining various marketing initiatives. 
• You are highly STRATEGIC: You are attuned to the customer and can help shape unique marketing concepts. 
• You are extremely ORGANIZED: You’re not overwhelmed by the thought of tackling multiple tasks simultaneously.
• You are DETAIL ORIENTED: You appreciate the importance of having detailed and precise information.
• You are a strong COMMUNICATOR: You are a people person, a natural leader, and collaborate well with others.
• You are AGILE: You adapt well to changing needs and priorities and can pivot easily to achieve goals and deadlines.
• You are PASSIONATE about beauty: You are eager to learn and absorb everything related to beauty, brand, and marketing strategy.

Qualifications

• 1-3 years experience in a marketing role at a Beauty/fashion/luxury brand with hands-on experience managing marketing plans and strategy.
• Demonstrated experience in sourcing and maintaining influencer relationships. 
• Shopify experience preferred. 

Excellent written and verbal communication skills.

• Strong interpersonal, problem-solving, and presentation skills.
• Ability to take direction from Marketing leadership and provide multiple solutions.
• Ability to prioritize with tight deadlines and follow through.
• Knowledge of all social media platforms, including Instagram, TikTok, Facebook, YouTube, and other emerging platforms. 

BYROE

Our Company

BellRock Brands is a multi-state house of brands and intellectual property focused CPG company operating one of the industry’s broadest branded product portfolios. BellRock is anchored by two iconic cannabis brands, Mary’s Medicinals (a pioneer in the Health & Wellness segment since 2013) and Dixie (a market-leading cannabis-infused edibles brand since 2010). BellRock’s CBD portfolio includes the brands Mary’s Nutritionals and Mary’s Tails. From adult-use confections and beverages to tinctures, transdermal patches and pet-focused balms, the BellRock family of brands is diverse and comprehensive.

BellRock is deeply committed to leading our industry towards a bright and prosperous future, and introducing brands and products beloved by consumers. Our premium house of brands is built on a foundation of trust, efficacy, and higher standards, and our quality products provide a consistent and safe experience. With more than 17 years of combined experience in cannabis, and a portfolio of more than 200 products, we have something for every need, every occasion, and every person.

Job Description

The Marketing Director is responsible for leading and building the Mary’s and Dixie brands. As first and foremost the business and P&L leader, the Marketing Director will set the objectives, strategies and tactics for the Mary’s and Dixie businesses, driving annual revenue by bringing the brand visions to life via regional and trade marketing, establishing BellRock Brands as the retail partner of choice while being a storyteller, a creative problem solver and a champion of the shopper. Naturally curious and a collaborative leader, a true partner to both sales and marketing, the Marketing Director understands the power of consumer driven brands and how critical the retail channel is to the commercial health of those brands. They run their business by the numbers, using data to drive decisions that balance short-term needs with long-term aspirations.

Key Responsibilities

Annual Business Planning and Execution

• Build and gain alignment to annual business plan including objectives, strategies and tactics
• Build and gain alignment to annual brand revenue forecast and budget recommendations
• Build and gain alignment to national promotional plans by brand with clear revenue targets and KPIs

Define the Tasks to be Done

• Utilize commercial and consumer data to develop a comprehensive understanding of market, category, and segment dynamics
• Understand portfolio strategy and brand profitability as the basis for rational resource allocation decisions
• Develop a deep understanding of the competitive landscape in each state, becoming the go-to source for competitor insight
• Develop a deep understanding of the retail landscape in each state to identify priority / lighthouse accounts and commercial opportunities
• Develop a deep understanding of the company’s product portfolio, features and benefits, how they differ from direct competitors, and why retail partners should care

Craft the Stories

• Utilize comprehensive market and product knowledge to craft differentiated and compelling selling stories across the company’s portfolio
• Develop and deploy a seasonal activation calendar and related programs to capitalize on key holidays and selling windows
• Own the company’s Partnership program, ensuring selection criteria, partnership tools, and tactics are optimized for an evolving retail market
• Collaborate with the Digital Marketing Manager to build and deploy a robust trade email calendar and content plan (national / state / local)

Build the Toolkits

• Translate selling stories into highly effective sales presenters (traditional and digital) with a focus on continuous improvement
• Develop and maintain POP marketing catalogs and toolkits including POSM, display material, merchandise, digital assets and partnership tools
• Work with relevant internal and external partners to develop retail promotional programs and related tools
• Lead the development and maintenance of the company’s digital shelf with key retail and delivery service partners
• Manage and optimize relationships with relevant external vendors and agency partners including promotional staffing, retail display, digital asset and POD, etc.

Communicate and Collaborate

• Be the point of contact (and filter) for all sales support requirements and requests
• Support sales team training and induction programs
• Work with Brand Marketing and Consumer Insights to provide market intelligence that drives evolution on a brand, communication and NPD level
• Marketing lead for trade and consumer event creation, planning and execution
• Work with R&D, commercialization and sales to launch new innovation into the marketplace
• Drive and support geographic expansion of successful “single market” products

Supervisory Responsibilities

• Manages, recruits, interviews, hires, and trains marketing staff
• Sets the vision and goals/objectives for the brands
• Direct daily workflow of the marketing department
• Provides constructive and timely performance evaluations

Required Skills

• Strong P&L management experience
• Experience working within a high growth, fast moving startup environment
• Agency and partner management
• Engaging, charismatic, and able to conduct difficult conversations
• Analytic and creative, balancing short and long term commercial and brand needs
• Demonstrated ability to analyze, synthesize and formulate data-based recommendations and presentations
• Exceptional interpersonal and communication skills
• Ability to balance multiple priorities, projects and workstreams
• Excellent organizational and project management skills with a high attention to detail and follow through
• Basic Adobe Suite skills a plus

Physical Demands

• Prolonged periods of sitting at a desk and working on a computer
• Must be able to lift up to 15 pounds at times

Travel Required

• Up to 15% travel

Education and Experience

• BA/BS degree marketing
• 8+ years of experience in marketing
• Cannabis industry experience

Other Responsibilities

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

BellRock Brands Inc. is proud to be an equal opportunity workplace. All aspects of employment decisions will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for our colleagues.

BellRock Brands

WHO ARE WE?

The Brand Amp is an integrated marketing agency, offering Public Relations, Social Media, Content Production, Influencer Marketing and Event Marketing services.

At our core, we are creative problem solvers. We’ve built our agency from a sole competency in Public Relations to being experts in multiple, interconnected fields as a way to solve problems our clients continuously run into. We take pride in being a trusted part of our client’s team and that mentality has built long-standing relationships across every major industry.

WHAT ARE WE LOOKING FOR?

We are looking for a passionate and motivated social media practitioner.

• Someone for whom this is not merely a job, but something they are passionate about.

Big Plus: Expertise and interest in motorcycles and motorcycle culture.

• They follow, and are subconsciously analyzing, the social media presence of motorcycle, and adjacent industry brands for trends and techniques
• But open to those with an automotive, or motorsports interest with applicable understanding of powersports culture

Strong content creation instincts and skills.

• We are not necessarily looking for a photographer or videographer. But knowledge of quality photography and/or videography and having a sharp eye for what makes a good shot is certainly valuable to this position.

Strong written and verbal communication skills.

Ability to work and collaborate well in a team-oriented environment.

What You’ll Do:

• Work as a community manager for specific motorcycle industry clients, working under the management of a senior social media supervisor
• Manage the day-to-day client interaction and act as primary liaison between client and internal/external team members
• This includes developing strategies and tactics to support specific products and product launches, brand campaigns, events and brand-oriented lifestyle content platforms.
• Plan, curate. manage and measure social media channels for specific clients.
• Ensure social media strategy and tactics are aligned to clients’ business goals and objectives.
• Work on multiple projects with varying deadlines, while adhering to specific agency processes and procedures
• Exercise an ability to follow-through on projects and drive them to completion, strong attention to detail, organization and time management skills
• Think creatively and outside the box to create campaigns and strategies for multiple brands that go beyond just a singular social post
• Work with the internal creative team to develop dynamic social content for a range of initiatives (ex: events, photoshoots, campaigns, recaps, etc.)
• Contribute to team brainstorms as well as assist in special projects and administrative assignments as needed
• Monitor trends in social media technology, tools, applications, channels, design and strategy
• Thrive in a fast-paced environment with changing client direction, goals and deadlines
• Travel for company/client as needed
• Other duties as needed

What Qualifies You:

• Experience, expertise and genuine personal interest in motorcycles and motorcycle culture, with an emphasis in on-road, V-twin motorcycles.
• Interest in, experience with, or significant knowledge about content creation, photography and/or videography
• Interest in social media and understanding of premium brands presence and strategies
• Bachelor’s Degree in Marketing, Communications, Marketing or related field
• Excellent organizational, communication and interpersonal skills
• Strong verbal and written presentation abilities
• Knowledge of all first-party organic and paid social platform features and functions, as well as Google Analytics, Sprout Social and Julius a plus

The Brand Amp

STAUD Clothing, founded and located in Los Angeles, CA, by Sarah Staudinger and George Augusto, is one of today’s hottest up and coming fashion brands. STAUD is a ready to wear and accessories brand offering chic essentials and stand-alone pieces designed and created in downtown LA.

At the heart of STAUD is design. Think: a scrupulous attention to detail, a natural opposition to the typical, and a feminine aura that’s equal parts seductive and self-governing — all whilst leaving room, of course, for the occasional mushroom trip or jaunt to the beach (or both). If fashion is a never-ending pursuit of style, then STAUD is what happens after you’ve found it.

The newly formed Growth & Marketing department is recruiting for a Director, Brand Strategy & Marketing – a critical role that is evolving under the new organization. You’ll have the opportunity to own and lead our brand strategy, marketing planning, press, social and content creation. This is an incredible opportunity for an excited, entrepreneurial marketer and will report into the Head of Growth & Marketing, the first

marketing executive hire at the brand.

Candidate Profile

You are a strategic, ambitious and creative marketing leader. You are able to balance being creative with business insight, product knowledge and operational excellence. You will play a pivotal role in continuing to craft the voice, partnership strategy and creative vision of the brand. You will manage a team of marketers and cross functionally collaborate with growth and art to bring to life innovative and creative marketing campaigns and deliver well-crafted executions.

You are an inspirational, innovative, and seasoned marketer with extensive experience on the brand side, specifically in content creation across various marketing mediums, developing strategic campaigns and ideating / executing thoughtful brand collaborations. You will help define and set the strategy for making STAUD the brand the go-to accessible lifestyle brand.

Essential Duties

Marketing Strategy

• Create and implement overall marketing strategy ~6 months out across seasonal, capsule, partnership and co-op activations 
• Create and present strategic decks for internal alignment and leadership approval 
• Oversee the master marketing, events, social, holidays, emails and strategize the best way to get all activations into market in an impactful way

Press & Special Projects

• Lead two PR and Special Events consultants to deliver on all SOW expectations for the year and closely bring them into your strategy development 
• Identify opportunities and oversee execution for store marketing, events and special projects in partnership with Special Projects consultant
• Manage consultant to ensure influencer, gifting and press strategy and aligned with brand vision and needs and support on execution as needed

Brand Partnerships

• Ideate, pitch and execute external brand partnerships to grow brand awareness and addressable market with cross functional partners

Content Creation

• Lead brand and content strategy ideation, concept through design and execution 
• Ensure content development aligns with strategic objectives for each target segment.
• Create a strategy for delivering highly relevant and differentiated content that our audience wants to consume and receives value from 
• Lead Social Media Manager to create social first content for all social channels

Brand Management

• Create and maintain STAUD’s brand voice, seasonal marketing concepts and integrated marketing calendar.
• Develop the brand, seasonal and collection storytelling while maintaining and evolving brand tone of voice and narrative arches through the season
• Create a more editorialized site experience with storytelling opportunities throughout the customer journey in partnership with Ecommerce team
• Develop the brand and creative playbook for our internal teams, new hires and external pitching for partnerships and other business initiatives
• Understand our collections and product deeply to bring to life storytelling on site and across all marketing channels, what makes our brand difference, competitor positioning
• Oversee all copy and tone of voice for the brand with PT Copywriter and topline all site, product, ad copy, email, collection notes and press copy

Leadership & Management

• Manage a team that consists of a PR consultant, PT Copywriter, Social Media Manager and Marketing Coordinator 
• Develop and mentor your team and evolve the future of the brand marketing org by recommending full time roles to be brought on
• Nurture creative relationship and help develop marketing POV through graphic design evolution 
• Be a strong mentor, coach and leader and develop actionable growth & development plans for each individual, and support executing on those plans as needed

Prerequisite Knowledge, Skills, and Education

• Minimum 8+ years of brand marketing experience (required)
• Experience leading and directing a junior team (need to have managed at least 2 individuals simultaneously, required) 
• Intellectual skills to include: problem solving and analytical skills, excellent written and oral communication skills, time management, creativity and applicable technical skills
• Ethical, establishes trust with others by keeping commitments, works with integrity and upholds organizational values
• Sets the department’s pace for productivity standards and inspires the team to complete work in a timely manner
• Self-management including planning and organizing department workflow and prioritizing work among competing deadlines while displaying professionalism, quality work and exceptional communication skills
• Adaptability, ability to meet changing work environment, manages competing demands, changes approach or method to best fit the situation
• Demonstrates initiative / self-starter mindset to approach and solve for new challenges with curiosity and a positive disposition
• Experience with budgets and managing marketing expenditures
• Senior level experience in branding and marketing, including: consumer research, brand positioning and building a brand architecture, establishing messaging that clearly communicates the brand points of difference with creative story-telling approach

Physical and Mental Requirements

• Standing and sitting for extended periods of time.
• Lifting up to 25 pounds in a safe and prudent manner.
• Ability to easily move throughout an office with ease.
• Ability to read, write, and understand English.
• Ability to effectively interact with others internally and externally.
• Ability to utilize office equipment in a safe and prudent manner, including a copy machine, fax machine, computer, telephone, and other general office equipment that may be used regularly.
• Ability to work with many different personalities.
• Ability to work in a fast-paced environment.
• Correctable vision and hearing.
• Ability to work on-site, full-time.

Job Type: Full-Time, Exempt

COVID-19 considerations: All in-office employees must be fully vaccinated against COVID-19 and will be asked to provide proof of vaccination upon employment.

STAUD

Company Overview:

Workspend is a modern, leading and innovative MSP provider offering contingent workforce and total talent solutions. Workspend was formed in 2012 and since then has been one of the fastest growing MSP’s offering next generation of total workforce solutions.

Job Summary:

We are seeking a highly experienced Manager of Marketing to lead our marketing efforts in our search for new customers.. The Manager of Marketing will be responsible for developing and implementing effective marketing strategies and campaigns that drive growth and promote Workspend’s brand, products, and services. You will lead the marketing team in all aspects of marketing including budgeting, campaigns, analysis, creative, and ensuring campaigns meet objectives and outcomes. You will also be responsible for managing the brand, logo, website, and all go-to-market materials, ensuring that they are consistent with the company’s values and goals. This position will require strong leadership skills, strategic planning, creativity, and a comprehensive understanding of marketing principles. The ideal candidate will have a deep understanding of the staffing industry trends and challenges, and be able to develop and implement campaigns that resonate with target audiences.

Key Responsibilities:

Work closely with the executive and sales team to develop and implement effective marketing plans and campaigns that promote the company’s brand, products, and services. Develop, implement, and manage comprehensive marketing strategies and campaigns that align with the company’s business objectives and drive revenue growth.

• Define marketing campaign goals, objectives, and KPIs.
• Monitor campaign performance and provide regular reporting metrics including impressions, conversions, click through rate, cost per click, cost per view, cost per submission.
• Optimize campaigns to improve performance and ROI utilizing A/B testing and other optimization tactics.
• Lead the development and management of the company website, brand, logo and all marketing materials, including brochures, presentations, and sales collateral.
• Collaborate with internal teams, such as sales, to align marketing and business objectives.
• Conduct market research to identify trends, opportunities, and potential threats, to guide marketing strategy and develop strategies to address them.
• Oversee the development of brand positioning, messaging, and visual identity to ensure consistency across all marketing channels.
• Stay up-to-date with industry trends and best practices in marketing to ensure the company’s marketing efforts are always cutting-edge.
• Plan and manage the marketing budget to ensure that all campaigns are cost-effective, meet key performance indicators and provide a positive return on investment.
• Oversee and manage all marketing initiatives including budgeting, creative development, and analysis of campaign performance.

Qualifications:

• Bachelor’s degree in marketing, communications, or related field; Master’s degree preferred
• At least 7 years of experience in marketing, with at least 3 years in a leadership position.
• Strong understanding of marketing strategy, tactics, and best practices across various channels, including digital and traditional media
• Experience in the staffing industry is strongly preferred.
• Strong leadership and team management skills.
• Excellent analytical, strategic planning, and project management skills.
• Strong communication and interpersonal skills.
• Ability to think creatively and outside of the box.
• Proficiency with marketing automation and CRM systems such has HubSpot.
• Understanding of SEO, PPC, social media, and content marketing strategies and tactics.
• Familiarity with web analytics and data analysis tools such as Google Analytics.
• Experience with budget management and financial analysis
• Proven ability to develop and execute successful marketing campaigns that achieve measurable business outcomes
• Excellent communication and collaboration skills, with the ability to work effectively across multiple teams and stakeholders
• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions

Workspend is an EEOE. Workspend offers an entrepreneurial culture and endless opportunity to grow for the right and motivated individuals. Looking for candidates who are driven and are looking to grow to next level in their careers. Should be responsible and take ownership.

Workspend offers an attractive compensation package and benefits that include health/dental insurance, flexible paid time off and other benefits.

Workspend Inc.

YOU ARE A SEASONED PRODUCT MANAGER WITH EXPERIENCE IN THE LEGAL INDUSTRY AND MANAGING SaaS PRODUCTS

Be part of the exciting growth of Law Bulletin Media’s industry-leading products and services targeted to the needs of attorneys and other legal and business professionals. You will be managing our digital flagship service Lawyerport that integrates our unique legal and business information into a single platform. Law Bulletin Media is a diversified information company with deep roots in the legal industry, allowing us to deliver essential news, analysis, legal solutions, events and marketing services that are tailored to meet the needs of our customers.

WHAT WOULD I BE DOING?

The Product Manager will bring their demonstrated SaaS product management success to drive growth based on market research, development and marketing. You will lead cross-functional teams to define and execute the Lawyerport product roadmap. Your prior product management experience will allow you to hit the ground running participating in sprint planning, communicating development requirements, and crafting go-to-market strategies. You excel at market research and have a strong understanding of the legal industry and that allows you to identify user needs and optimize client satisfaction, retention and expansion. Your collaborative and positive approach will enable you to quickly create effective internal and external working relationships. You will report directly to and work closely with the President to help us reach our corporate goals.

SO WHAT KIND OF FOLKS ARE YOU LOOKING FOR?

• · Proven Product Management. You have enjoyed 5+ years product management experience, preferably with SaaS products and ideally have experience in the legal industry. You have a strong track record of leveraging market research, including customer meetings, focus groups and surveys, to identify development opportunities that drive subscription growth and align with corporate goals.
• · Driven and ambitious. This position is a growth position with tons of potential. You’re driven to always be improving – you know how to identify growth opportunities and effectively manage them throughout the product life cycle. You balance your ambition with your focus on customer success and high standards of ethics and integrity.
• · Great Communicator. An important part of your role is to be a champion for our products and company. You get excited explaining and demonstrating the unique features and content of Lawyerport and our other products. You are curious and listen carefully to understand how we can improve and grow. You are a solid writer and presenter and can hold a professional conversation with anyone.
• · Team Leader. This position is an integral part of multiple teams that need to collaborate. You would be responsible for leading these cross-functional teams to ensure requirements and goals are clearly communicated and shared across all teams. You also recognize the value of teams and seek input from all stakeholders in making decisions.
• · Solid Data Analysis Skills. This goes without saying. Planning, directing and participating in market and sales research leads to data points and you know how to make sense of that data to manage the product roadmap and drive growth.
• · Tech Savvy. Despite our roots as a newspaper, we are now a digital information company, constantly expanding our digital content and services with Lawyerport being the hub for accessing our exclusive offerings. You like technology and have a solid understanding of Atlassian/Jira, content management systems, MS Office/Sharepoint tools, data analysis tools and are ready to learn more.

OK YOU’VE GOT MY ATTENTION! WHAT ELSE CAN YOU TELL ME ABOUT THE PAY AND OTHER PERKS?

• · We offer Competitive Pay, 401(k) with matching and Benefits.
• · Hybrid work schedule.
• · Casual dress except when meeting with clients.
• · You’ll be joining a family-owned business that treats its employees as extensions of that family. Mentoring and friendship are part of our culture.
• · Easy Transportation. We are conveniently located near multiple “L” stations, bus stops and Metra lines. To help with those costs, we have a Pre-Tax Transit program that allows you to dedicate pre-tax dollars to public transportation expenses. While we don’t encourage driving to work, we do have parking next door.
• · Great location downtown in the heart of thriving River North.

AND HOW DO I APPLY?

We look forward to hearing about you. Your application should include:

• Your resume.
• Specific hiring requirements, such as salary.
• Apply online at https://www.linkedin.com/careersite/lawbulletinmedia.

Law Bulletin Media

Graphic Designer/Marketing Manager

Are you a creative, growth-minded, organized, and engaging person who is passionate about graphic design, marketing, and communications? Do you enjoy collaborating and learning? Are you seeking an opportunity to work with a talented team of industry professionals on a variety of projects in a fast-paced environment?

Scorpio is a devoted and seasoned team of construction professionals who build to enliven communities and beautify cities. We are seeking an experienced Marketing Manager who loves what they do and continuously seeks opportunities for personal and professional growth. 

Base Salary ranges from $50K – $70K based on experience, plus performance bonuses of 10%-20% of base salary and additional benefits such as health and life insurance, retirement plan matching, paid time off, and paid holidays.

Key Responsibilities:

• Create marketing collateral that communicates and elevates our brand visually and verbally in print and digital formats.
• Design and layout project proposals and presentations to win work.
• Produce progress videos, final photos, and project sheets that showcase market strengths and offer future clients a snapshot of project details and unique characteristics of the buildings we make.
• Assist in content creation and technical writing.
• Design and layout event marketing displays, award submissions, announcements, signage, swag, and apparel.
• Capture marketing opportunities at project groundbreakings, topping outs, and dedication ceremonies.
• Produce and manage social media content for websites, newsletters, blogs, e-blasts, Instagram, LinkedIn, and Facebook collaboration.
• Design and layout internal company communications, presentations, and event promotions.
• Adhere to the Scorpio brand guide and standards across all marketing platforms.
• Organize and maintain marketing assets, systems, and tools for efficient workflow processes.

Qualifications:

• Bachelor’s degree in marketing, graphic design, or a related field.
• 3 or more years of experience with similar responsibilities.
• Proficient in Adobe Creative Suite, specifically InDesign, Illustrator, Photoshop, and Acrobat
• Working ability in Microsoft Office Suite, specifically Word, Excel, and Outlook.
• Familiarity with Word Press, Prezi, and MailChimp is preferred.
• Photography and videography skills are preferred.
• Excellent written and verbal communication.
• Social Media planning and content creation.
• Proactive, organized, and capable of working on a variety of projects simultaneously.
• Excels in a fast-paced environment by exhibiting a positive attitude, demonstrating attention to detail, producing quality work, and meeting deadlines. 

Scorpio

Portobello Job Description 2023 Revision 1.0

JOB TITLE: Brand Manager

EMPLOYER: Portobello America

DEPARTMENT: Marketing

REPORTS TO: Vice President of Marketing

LOCATION: Baxter, TN (Onsite) will discuss relocation as remote positions are not available.

Salary: Confidential information. Salary will be discussed upon initial interview. Please provide salary expectation at the time of application.

EFFECTIVE DATE: 1/9/2023

SUMMARY:

We are seeking a Manager who will be responsible for Portobello America & brand

marketing, creative and communications and building our brand reputation in the market.

DUTIES AND RESPONSIBILITIES:

• Responsible for marketing and creative activities both digital and traditional (planning, directing, and coordinating marketing efforts), including guiding the day-to-day activities of partner agencies. Develop and execute marketing strategies, concepts, and approaches across digital and print platforms/touchpoints (Ecommerce website, partner websites, Content, Video, Web, Social, Influencer Strategy, and Digital PR, packaging, sample boards, Client showrooms etc.).
• Manage external communications / public relations. Support corporate communications efforts including trade, client, and business media management; production of company videos, presentations; and efforts to engage with Clients.
• Owns qualitative and quantitative consumer insights data collection, net promoter scores and reporting as well as actionable insights.
• Manage the portfolio of key agency relationships and service providers necessary for the success of the company’s marketing strategy. Set, execute, forecast and manage marketing budgets to support achieving all financial goals. Allocate resources based upon optimal return on investment.
• Work closely with vendors as needed on the coordination of all tasks and activities including holding them accountable to co-developed goals and metrics.
• Collaborates on participation and execution of events, conferences, and trade shows in support of the brand strategy.
• Ensure all marketing output is aligned with overall business goals, values, and strategies.
• Own the marketing strategy and updates to our websites in partnership with our digital and IT teams as it relates to CRM, visual design, copywriting and content, imagery, videos, and storyline content including PortobelloAmerica.com.
• Research competitors to stay current and ahead of the market trends

• Build process and reporting to measure success of marketing initiatives to inform optimization and scalability.
• Ensure appropriate insights are shared across teams to drive decision making and performance.
• Build and manage the company’s brand strategy, including awareness and positioning.
• Develop brand guidelines and ensure they are adhered to in all marketing activities across the company.
• Collaborate on translating the brand experience.
• Responsible for developing and maintaining all corporate identity efforts, internally and externally.
• Leads the Company’s sustainability communication efforts. Develops appropriate strategies to identify and communicate sustainability points of difference, and to report on our broader ESG accomplishments.
• Drive the early sales cycle, collaborating with Portfolio Management, Product Development and Sales to identify and advance new product launches. Enable them to meet their commercial objectives by providing appropriate tools and materials (ex: trend books, catalogs, room scene images, videos). Work closely with the sales group to develop strong marketing programs.
• Copywriting collaboration and execution from collection naming ideation, storytelling and website copy.
• Owns photography database in partnership with digital team.
• Partner with legal to secure needed IP for brands, logos and collections and other needed registrations.
• Manage marketing, including the use of Salesforce.com and Materialbank.com.
• Performs other related duties as assigned by management.

SUPERVISORY RESPONSIBILITIES:

• May directly supervise employees within the marketing department.
• Carries out supervisory responsibilities in accordance with the organization & policies and applicable laws.
• Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Business, Communications, or related degree required.
• 5+ years’ experience in a marketing role with a record of accomplishment preferable in the consumer products industry. 2+ years of digital marketing experience preferred.
• Excellent written and verbal communication skills.
• Negotiation skills with the ability to manage multiple vendor relationships.
• Knowledge of the digital media space and website management.
• Time management and prioritization abilities.
• Strong PowerPoint and Excel skills required as well as proficiency with the MS Office suite.

COMPETENCIES:

• Experience increasing brand awareness and preference across multiple platforms.
• Brand planning experience, with a broad grasp of digital strategies across Content, Video, Web, Social, Influencer Strategy and Digital PR.
• Ability to take a data-centric approach to marketing strategy. Demonstrated track record of planning, executing, tracking and post-mortem analysis of marketing initiatives.
• Highly organized.
• Strong copywriting skills. Exceptional interpersonal, verbal, written and presentation communications skills.
• Strong understanding of effective PR communications.
• Competence to work independently and with minimum direction.
• Dynamic, polished, high energy, focused, and driven. Very sharp, innovative, and accustomed to “figuring it out”.
• Thrives in a fast-paced environment and is willing to respond to requests with urgency and enthusiasm.
• Must be both hands on and strategic with the ability to navigate between the two.
• Ideally, experience working within a startup / fast growing company in the flooring and/or ceramic tile industry.

PHYSICAL DEMANDS AND WORK ENVIRONMENT:

Physical demands for this position frequently include: the ability to remain in a stationary

position, move about freely inside and occasionally outside of the office, and the

operation of mechanical controls, such as a keyboard.

• Domestic travel Up to 30% – International 5%

Portobello America

• Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets
• Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
• Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
• Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Needs:
SEO, brand creation, graphic design, copywrite, social media.
Vaco

About the Company

We offer customers 30+ years of experience analyzing games/matchups using scientific data. We deliver picks & plays to our clients right to their phone & email so that they can enjoy the game and place bets confidently knowing that we’ve analyzed the game in every possible way.

We also run ECSI Media Group Advertising where our founder, Jeff Dawson, interviews high profile athletes and sports experts like Dave Sharapan, Julian Edlow, Bernie Fratto, and streams them online.

Our office is located in Centerville, MA in Cape Cod. We are a small company with a collaborative environment which allows our interns to work closely with our founder and investment professionals. Being a part of our team means bringing your own skills to the table and getting invaluable experience managing projects.

Applying

Submit a resume, and a cover letter is a plus!

Job Brief

We are looking for a sports-minded Social Media Manager Intern to administer our social media accounts. You will be responsible for creating original text and image content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social Media Manager Intern, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Responsibilities

• Developing social media strategies for our various social media accounts (Facebook, Instagram, Twitter, etc.)
• Generate, edit, publish and share engaging content daily on all our pages, includes creating visuals and original copy
• Responding to and managing comments on posts
• Analyzing success of posts and updating strategies to increase interactions with posts
• Using advertising tools to boost event postings and reach wider audiences
• Collaborating with the Producer & Editor Intern to develop a strategy for the Tik Tok and Youtube Shorts pages

*** We recommend you take a look at our social media channels to have a better understanding of the type of content we create: https://linktr.ee/ecsi 

Qualifications

• Experience using social media sites and a strong understanding of user engagement
• Strong communication skills to present ideas to the team and explain strategies
• Excellent copywriting skills
• Must be a sports-minded individual with an understanding of sports specific culture and trends in social media

Requirements

• College Credit – Our internships are unpaid but we do offer college credit. Applicants must be currently enrolled in college and looking for college credit to apply for this position.
• Part time 15+ hours per week or full-time 30-40 hours per week
• Start date is flexible for May/June, let us know what is best for you!
• We prefer that you can commute to our Centerville, MA office, but offer the option to work remote for some of the time if needed

East Coast Sports Investors