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GENERAL PURPOSE
Schwan’s is growing and hiring several Associate Marketing Managers to join our marketing teams. We’re looking for marketers who have a passion for building brands, for work that is both analytical and creative, for collaboratively leading and working with cross-functional team members and agency partners, and who can be a driving force to help our brands win with our consumers and customers. You may work on our Enterprise Marketing or Consumer Brand Marketing Teams. You could be working on our billion dollar pizza category, or our Corporate/Enterprise Marketing teams which have high growth goals and high internal visibility.
Strategic Brand Management
- Contribute to the development of the brand’s annual operating plan and long-term strategic growth plans through analysis of consumer trends, competitive intelligence, syndicated consumption data, and secondary research
- Monitor brand performance and overall business health against our internal and external KPIs/goals; be the subject matter expert of your brand/portfolio line’s volume, profit, and share performance
- Analyze external consumption and internal P&L data; creates and presents brand performance reporting decks to senior leadership through monthly business performance reviews
- Provide on-going analytical insights into consumption trends, demand planning, budgeting, and brand profitability in collaboration with key cross-functional partners; assists in volume forecasting and planning
Brand Building
- Be the voice of our consumer and the champion of our brand; ensure brand consistency and standards across all products, packaging, marketing communications, and initiatives
- Collaborate with brand team and agency partners on the creation and execution of integrated, omni-channel marketing plans based on our consumer target and brand goals
- Develop and maintain internal and external brand materials, including presentation decks, in customer-facing marketing materials and/or communications on the strategy, insights, and purpose of our brand and product portfolio
Innovation
- Support the commercialization of new products in collaboration with cross-functional partners; can include innovation, renovation, and line extensions
- Brand lead for new item commercialization; can include writing business cases, volume forecasting, concept refinement, consumer research, packaging design work, go-to-market support plans, sales material creation, and post-launch performance analysis
- Lead the creation of marketing plans for new item launches in collaboration with agency partners and the Senior Marketing Manager
- Identify global insights, market trends, competitive activity and whitespace opportunities to contribute to our brand’s innovation roadmap in support of our strategic growth plans
Education & Experience:
- MBA required; will consider part-time MBA students close to graduation
- 3+ years experience in a marketing role
- Experience performing business analysis and synthesizing multiple sources of data into actionable insights and strategic implications
- Experience leading cross-functional teams through complex projects
Knowledge, Skills & Abilities:
- Consumer-first mindset
- Passion and accountability to drive growth
- Intellectually curious and passionate “self-starter”
- Excellent verbal and written communication skills, including strong presentation skills
- Ability to work collaboratively, lead, and influence cross-functional teams, all levels of management, and external agency partners to deliver results
- Personal initiative and willingness to deal with ambiguity in a rapidly evolving environment
- Thorough understanding of general business principles, including effective analytical skills
- Project management skills including strong attention to detail
The employing subsidiaries of Schwan’s Company are Equal Employment Opportunity Employers. All qualified applicants will receive consideration for employment without regard to disability, age, race, color, religion, gender, vet status, national origin or other protected class.
Schwan’s Company
SUMMARY
The Pelican E-Commerce team is looking for an experienced Email Marketing Manager to oversee email strategy and initiatives for our online store. This person will be responsible for creating and executing both promotional and automated/behavior-triggered email campaigns to drive ecommerce revenue, conversion, and average order value. (S)he must be able to quickly and effectively analyze user activity/behavior and email performance using the Pelican email platform and will own all email reporting and KPIs.
The right candidate is proactive, organized, and extremely analytical. (S)he must have excellent communication skills and attention to detail, plus demonstrated experience using an external Email Service Provider platform to drive results in an ecommerce environment. The Email Marketing Manager reports to the Director of E-Commerce.
PRIMARY DUTIES
- Identify trends and opportunities to improve email open rates, clicks, and click-through rates through the implementation of email best practices.
- Own and regularly update email reporting metrics and KPIs at a detailed level.
- Synthesize email performance data into clear insights and provide actionable recommendations for optimizing the email channel.
- Design, execute, and analyze A/B tests for the email channel and implement results.
- Work with the content team to create segment-specific, brand-appropriate content for emails, and enforce brand standards on all email assets.
- Work with the Director of Ecommerce to create and execute special email promotions in support of strategic objectives or seasonal purchasing behavior.
- Identify and implement strategies to grow the active email list.
- Continue to segment the email audience based on performance data and create segment-specific email marketing tactics.
- Continually optimize existing templates and use the email marketing platform to build templates for new emails.
- Identify ways to personalize email campaigns to different customer segments and user behaviors.
- Ensure email designs are optimized across multiple platforms and devices.
- Monitor and maintain the brand’s overall email reputation.
- Work closely with other members of the ecommerce and marketing teams to generate ideas for new campaigns.
- Maintain all SPAM compliance standards and email list health.
MINIMUM QUALIFICATIONS
- Bachelor’s degree in business, marketing, communications, or related field
- 3+ years of experience in email marketing
- 2+ years working in an ecommerce/direct-to-consumer environment
- Excellent analytical skills
- Excellent communication skills, both written and verbal
- Technical proficiency and the ability to pick up new technologies (experience with the Emarsys email platform is a plus)
- Ability to build and maintain relationships with people throughout the organization
- Project management skills and a commitment to consistently meeting deadlines
- Ability to pivot as needed in a fast-paced, dynamic ecommerce environment
ADDITIONAL INFORMATION:
- Actively supports and complies with objectives, guidelines and commitment to Quality and Safety, with an emphasis on continual improvement
- Must be able to interact effectively and cooperatively with employees at all levels
- Must be local to the Los Angeles Area and be willing to work in a Hybrid work environment that requires at least 3 days a week in office.
- Emphasizes ethical leadership and decision-making to protect the Pelican brand and reputation
PHYSICAL REQUIREMENTS AND WORKING CONDITIONS
- While performing the duties of this job, the employee will be occasionally required to execute standard physical activities within the facility areas (i.e. stand, walk, sit, use hands/fingers).
- While performing the duties of this job, the employee will be occasionally required to execute non-standard physical activities within the facility areas (i.e. climb or balance, stoop, kneel, crouch).
- Ability to lift and/or move up to 5 pounds and occasionally lift and/or move up to 5 pounds.
- This position requires repetitive hand/wrist activities.
Pelican Products, Inc. is an Equal Employment Opportunity/Affirmative Action employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
Pelican Products, Inc.
Vonage is a global cloud communications leader that helps businesses accelerate their digital transformation through our fully programmable Unified Communications and Contact Center Applications.
Our Marketing Mission: We are a highly creative, energetic and results-oriented organization that produces and delivers the content Vonage needs to entice, educate, engage with and sell to customers around the world. We connect with the external marketplace through all media including print, digital and social. Our team leverages deep industry, market and customer data into actionable insights and marketing strategies. We are creative and collaborative, striving to translate how Vonage’s products and services can meet the needs of our current and future customers.
SOUND INTERESTING? CONTINUE READING BELOW…….
Why this role matters
As an SEO Manager, you will leverage SEO, drive automation, and build marketing strategies to engage with and attract targeted audiences. You will apply a deep understanding of company products, the competitive industry and Vonage’s position in the marketplace to intelligently drive interest and demand from potential customers. This role will create, optimize, and manage organic search programs that drive qualified leads and direct them to the sales team for follow-up and close. This role will work closely with our organic search agency, demand generation, web and content teams to jointly drive strategy, develop SEO roadmaps, and deliver continuous improvement to Vonage’s organic search initiatives.
Where you will work
Hybrid: You will have home based days, but will be required to commute to the office as and when necessary (To be agreed with your line manager).
We are considering candidates that are based in any of our US hub locations (Atlanta, NYC, Holmdel, San Francisco, and Austin)
What you will do
- Contribute to the development of multi-channel marketing and demand generation programs and initiatives through SEO.
- Identify opportunities for long-tail optimization for upper funnel content types and long-form thought leadership, like blogs, ebooks and whitepapers
- Capture and ensure daily review of inbound SEO leads.
- Perform keyword research and competitive analysis.
- Understand and implement technical SEO audits and changes.
- Execute on-page, off-page and technical optimizations including internal linking, external backlinking, Sitemaps/href-lang updates, etc.
- Collaborate with the Content Marketing team to help define content roadmap through keyword research and competitive analysis.
- Devise and execute methods to track, report, analyze and improve SEO performance.
- Develop new SEO tests and strategies.
- Present and communicate SEO strategies and projects to clients and/or internal stakeholders.
- Serve as the key SEO expert/advocate.
- Keep up-to-date with latest SEO trends, strategies and algorithm changes.
- Generate leads through SEO and ensure effective follow up to incoming contacts and queries.
- Consistently meet established weekly and monthly contact, lead generation, capture and other measures.
- Maintain and expand the company’s prospect database.
- Help design and ensure execution of new and enhanced SEO strategies by collaborating across the organization (SEM, Content, Web, Business Insights, Marketing Operations, Integrated Marketing, etc).
- Support team efforts to assess the effectiveness of current research efforts and identify improved methods, information sources and strategies.
- Monitor reports and information to identify trends, issues and challenges, preparing reports for management and recommending areas for improvement.
What you will bring
Required
- Bachelor’s Degree in Communications, Marketing, Business or related discipline.
- Prior experience (5-7 years) in Marketing, SEO, Demand Generation or related position.
Desirable
- Demonstrated ability in driving successful SEO campaigns
- Strong understanding of the full range of products and services offered by Vonage Business.
- Detailed project management and organization skills across multiple tasks and timelines.
- Strong proficiency with Vonage systems, Search engines (Google, BING, etc), Salesforce.com and other performance/insights tools (Brightedge, Adthena, SEMRush, Adobe Analytics, Adobe, etc.)
- Demonstrated impeccable integrity and commitment to customer satisfaction.
- Demonstrated proficiency in marketing customer support and sales administration within the technology sector. Excellent interpersonal and communication skills, including writing, speaking and listening.
- Ability to:
- Create convincing proposals and documentation.
- Create and conduct effective proposal demonstrations that identify and address prospects’ key business issues and, at the same time, highlight Vonage solutions.
How you will benefit
- Medical, Vision, and Dental Coverage
- Health Savings Account (HSA)
- Income Protection
- Maternity & Paternity Leave
- 401(k) Contributions: Pre-Tax, Roth, or After-Tax Roth Options
- Unlimited Discretionary Time Off
- Three Paid Volunteer Days a Year
- Tuition Reimbursement
- Voluntary Legal Plan
- Optum Employee Assistance Program
- Discount on Auto, Home & Pet Insurance
Note: The purpose of this profile is to provide a general summary of essential responsibilities for the position and is not meant as an exhaustive list. Assignments may differ for individuals within the same role based on business conditions, departmental need or geographic location.
Vonage
Vonage is a global cloud communications leader that helps businesses accelerate their digital transformation through our fully programmable Unified Communications and Contact Center Applications.
Our Marketing Mission: We are a highly creative, energetic and results-oriented organization that produces and delivers the content Vonage needs to entice, educate, engage with and sell to customers around the world. We connect with the external marketplace through all media including print, digital and social. Our team leverages deep industry, market and customer data into actionable insights and marketing strategies. We are creative and collaborative, striving to translate how Vonage’s products and services can meet the needs of our current and future customers.
SOUND INTERESTING? CONTINUE READING BELOW…….
Why this role matters
As an SEO Manager, you will leverage SEO, drive automation, and build marketing strategies to engage with and attract targeted audiences. You will apply a deep understanding of company products, the competitive industry and Vonage’s position in the marketplace to intelligently drive interest and demand from potential customers. This role will create, optimize, and manage organic search programs that drive qualified leads and direct them to the sales team for follow-up and close. This role will work closely with our organic search agency, demand generation, web and content teams to jointly drive strategy, develop SEO roadmaps, and deliver continuous improvement to Vonage’s organic search initiatives.
Where you will work
Hybrid: You will have home based days, but will be required to commute to the office as and when necessary (To be agreed with your line manager).
We are considering candidates that are based in any of our US hub locations (Atlanta, NYC, Holmdel, San Francisco, and Austin)
What you will do
- Contribute to the development of multi-channel marketing and demand generation programs and initiatives through SEO.
- Identify opportunities for long-tail optimization for upper funnel content types and long-form thought leadership, like blogs, ebooks and whitepapers
- Capture and ensure daily review of inbound SEO leads.
- Perform keyword research and competitive analysis.
- Understand and implement technical SEO audits and changes.
- Execute on-page, off-page and technical optimizations including internal linking, external backlinking, Sitemaps/href-lang updates, etc.
- Collaborate with the Content Marketing team to help define content roadmap through keyword research and competitive analysis.
- Devise and execute methods to track, report, analyze and improve SEO performance.
- Develop new SEO tests and strategies.
- Present and communicate SEO strategies and projects to clients and/or internal stakeholders.
- Serve as the key SEO expert/advocate.
- Keep up-to-date with latest SEO trends, strategies and algorithm changes.
- Generate leads through SEO and ensure effective follow up to incoming contacts and queries.
- Consistently meet established weekly and monthly contact, lead generation, capture and other measures.
- Maintain and expand the company’s prospect database.
- Help design and ensure execution of new and enhanced SEO strategies by collaborating across the organization (SEM, Content, Web, Business Insights, Marketing Operations, Integrated Marketing, etc).
- Support team efforts to assess the effectiveness of current research efforts and identify improved methods, information sources and strategies.
- Monitor reports and information to identify trends, issues and challenges, preparing reports for management and recommending areas for improvement.
What you will bring
Required
- Bachelor’s Degree in Communications, Marketing, Business or related discipline.
- Prior experience (5-7 years) in Marketing, SEO, Demand Generation or related position.
Desirable
- Demonstrated ability in driving successful SEO campaigns
- Strong understanding of the full range of products and services offered by Vonage Business.
- Detailed project management and organization skills across multiple tasks and timelines.
- Strong proficiency with Vonage systems, Search engines (Google, BING, etc), Salesforce.com and other performance/insights tools (Brightedge, Adthena, SEMRush, Adobe Analytics, Adobe, etc.)
- Demonstrated impeccable integrity and commitment to customer satisfaction.
- Demonstrated proficiency in marketing customer support and sales administration within the technology sector. Excellent interpersonal and communication skills, including writing, speaking and listening.
- Ability to:
- Create convincing proposals and documentation.
- Create and conduct effective proposal demonstrations that identify and address prospects’ key business issues and, at the same time, highlight Vonage solutions.
How you will benefit
- Medical, Vision, and Dental Coverage
- Health Savings Account (HSA)
- Income Protection
- Maternity & Paternity Leave
- 401(k) Contributions: Pre-Tax, Roth, or After-Tax Roth Options
- Unlimited Discretionary Time Off
- Three Paid Volunteer Days a Year
- Tuition Reimbursement
- Voluntary Legal Plan
- Optum Employee Assistance Program
- Discount on Auto, Home & Pet Insurance
Note: The purpose of this profile is to provide a general summary of essential responsibilities for the position and is not meant as an exhaustive list. Assignments may differ for individuals within the same role based on business conditions, departmental need or geographic location.
Vonage
The Marketing Manager is a key part of the Carole Fabrics team, serving as the leader of our marketing strategies and the implementer and executor of our branding and communication initiatives. In this position, the successful candidate will create content that provides consistent and effective messaging through a variety of mediums in both digital and print forms. He / She must be capable of working within a team while also recognizing and solving problems independently. This fast-paced role requires a motivated self-starter, who excels at time management, multi-tasking, project management, and working with a variety of vendors to implement exceptional marketing materials on a limited budget.
Our business relies on strong visuals and graphic design to showcase our products. Therefore, proficiency in several Adobe Suite programs and intermediate photography skills are crucial for this position. In addition, the chosen candidate must show talent at writing copy and communicating clearly with those around them as well as understanding our customer and their needs in order to market effectively. This position serves as an important partner to several departments within the company including Merchandising, Sales, Human Resources and Manufacturing, so adaptability and collaborative spirit are required.
QUALIFICATIONS:
- 4-year college degree (Marketing, Communications, Public Relations, Graphic Design or similar)
- At least 3 years of Marketing experience that includes hands-on understanding of all facets of marketing communication in digital platforms and print material
- Textile or Interior Design experience a plus, but not a must
- Must be proficient in Adobe Creative Suite (Photoshop, InDesign & Illustrator) and Microsoft Office Suite.
- Digital experience with website design, content creation, SEO, and Google Analytics
- Shows a strong passion for creative design including graphic design, photography, and videography.
- Experience developing campaigns that serve both B2C and B2B models.
- Comprehensive understanding of digital marketing in social media, email, and digital advertisements.
- Excellent written and verbal communicator with superior editing and proofing skills.
- Self-starter with strong organizational and project management skills and ability to multitask with strong attention to detail.
- Works well under pressure and manages multiple deadlines, strong analytical and research skills.
- Collaborative team player. A servant-leader attitude with a sense of humor encouraged.
- Exceptional ability to “think on your feet” and solve problems quickly and thoroughly.
PRINCIPLE DUTIES AND RESPONSIBILITIES:
- Identify marketing needs to support sales growth, product launches, and overall brand awareness and lead the implementation from concept to rollout.
- Develop and grow consistent brand strategy and maintain consistent messaging.
- Manage marketing budget and quantify ROI and/or rationale for each initiative.
- Design Digital (Email & Social Media), Print (brochures, advertisements, instruction guides) and promotional marketing materials.
- Serve as a key member to assist Territory Managers with their clients’ marketing needs.
- Maintain and update the public-facing website and Carole App – creating strategies to grow brand awareness, engagement and conversions
- Attend and Direct both photo and video shoots.
- Serve as a critical member of the Product Development committee.
- Conduct trend research and tracking of competitors and industry trends
- Work closely with Merchandising Department on all product or collection launches and produce materials needed for launch.
- Perform other duties as assigned.
PHYSICAL REQUIREMENTS:
- This position operates in a professional office environment
- Must be able to remain in a stationary position 50% of the time
- Routinely uses standard office equipment such as computers and phone
- Occasionally moves about to accomplish tasks
- Repeating motions that may include the wrists, hands and/or fingers
- Frequently communicates with others over the phone or in-person, must be able to exchange accurate information
- Occasionally lift and/or move up to 20 pounds
About Carole Fabrics:
Carole was founded more than 60 years ago, beginning as a small fabric converter for cut yardage, and over time growing to add fabrication of draperies, Roman shades, top treatments, and accessories to its portfolio. A division of Hunter Douglas, Carole Fabrics fabricates hand-made custom window coverings in our 150,000 square-foot facility located in Augusta, GA. We employ approximately 300 associates, and stock nearly 10,000 fabrics to meet the needs of interior designers nationwide.
Carole Fabrics is committed to providing Equal Opportunity in Employment, to all applicants and employees regardless of, race, color, religion, gender, age, national origin, military status, veteran status, handicap, physical or mental disability, sexual orientation, gender identity, genetic information or any other characteristic protected by law.
Carole Fabrics
Our world is transforming, and PTC is leading the way. Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business.
Our people make all the difference in our success. Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow – all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.
Hybrid Role: Pleasanton, CA office or Boston, MA office
The Digital Marketing Manager will work to support and execute key digital initiatives within the global digital channels to support the full-funnel, ABM go-to-market strategy. Digital efforts will focus on increasing website traffic and conversions, targeted account engagement through personalization and overall pipeline.
What You Will Do
- Support ABM go-to-market strategy through digital campaigns and tactics, including website optimization, chat, personalization and advertising
- Work closely with SEO agency and digital marketing team to execute SEO strategy to increase global website traffic
- Keyword and competitor research for SEO/SEM
- Manage Google Analytics and website traffic reporting
- Develop and execute website personalization and testing strategies for website conversion optimization
- Landing page design and optimization
- Update copy and images within landing pages and web personalization platforms
- Work closely with our advertising agency and digital marketing team to create and execute ad campaigns in 6sense, LinkedIn, Google and Bing
- Work closely with creative team on ad design and execution
- Create and manage online chat campaigns through our online conversational marketing and sales platform to increase leads from website traffic
- Create and manage email signature campaigns
- Organize and tag content for content campaigns within the Content Management Platform
- Work with Marketing Operations to help set up programs within marketing automation platforms (Marketo, 6sense)
- Analyze campaign performance within 6sense and Salesforce
- Generate ideas for marketing campaigns
- Provide recommendations for optimizing campaigns
- Group account lists/segments based on use cases, technology, industry, business size, engagement, etc.
- Recommend personalized messaging (email, ads, landing page, chats) for various segments and strategic accounts
What You Bring to ServiceMax/PTC
- 2-4 years working experience B2B go-to-market and digital programs experience (technology industry preferred)
- Bachelor’s degree in marketing, journalism, advertising, engineering or related field
- Proven track record of creating and implementing digital marketing programs with solid results
- Deep understanding of the customer buying lifecycle and ability to create prospect and customer journeys
- Deep understanding of SEO and overall website optimization
- Proficient in Google Analytics or related tools
- Ability to analyze results, visualize results, and communicate the ROI and insights
- Innovator and out-of-the box thinker
- Strong program management skills with a proven track record of on-time delivery
- Excellent written and presentation skills
Additional Qualifications
- Demonstrates strong problem solving and creative positioning skills
- Ability to manage, prioritize, multi-task and will have thrived in a fast-paced, high-growth environment
- Possess outstanding written and oral communications skills and be equally effective in both formal and informal settings with executives, peers, vendors and business partners
- A team player, effectively interacting with the larger marketing team and employees at all levels within the company
- Must be a self-starter with a strong attention to detail and the ability to handle many different projects simultaneously
At PTC, we believe in the power of diverse ideas and perspectives. As a global company that values and respects all identities, cultures, and perspectives, we strive to create an inclusive PTC for ALL through an environment where everyone feels like they belong and are empowered to bring their true, authentic selves to work. Proud to be an Equal Opportunity and Affirmative Action Employer, we welcome applicants from all backgrounds and hire without regard to race, national origin, religion, age, color, ethnicity, ancestry, marital status, sex (including pregnancy), sexual orientation, gender identity, gender expression, genetic identity, disability, veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.Life at PTC is about more than working with today’s most cutting-edge technologies to transform the physical world. It’s about showing up as you are and working alongside some of today’s most talented industry leaders to transform the world around you.
If you share our passion for problem-solving through innovation, you’ll likely become just as passionate about the PTC experience as we are. Are you ready to explore your next career move with us?
PTC
Upgrade your resume prior to applying with resumeandcareerservices.com.
Our client is a rapidly advancing innovator within the realm of personal health and well-being, with a primary focus on elevating women’s health. In their pursuit of excellence, they seek an exceptional Social Media Coordinator to join their dynamic team.
As the Social Media Coordinator, you will take on a pivotal role in crafting and curating engaging content that resonates with our client’s target audience. You will be the driving force behind their brand narrative and its intersection with women’s health and wellness.
This Role Offers:
- Competitive base salary plus comprehensive benefits package, including medical, dental, and vision insurance, 401k matching, flexible PTO, and more.
- Strong company culture with an emphasis on team building through events such as social hours each month.
- Family-owned company that supports a tight-knit, family-like company culture.
- Ample opportunity for professional growth within a startup experiencing equally rapid growth.
- Hybrid work model with four days in-office, and one work from home day per week.
Focus:
- Conceptualize, create, and curate compelling content that effectively communicates our brand’s message and resonates with our target audience, especially in the realm of women’s health and well-being.
- Collaborate closely with cross-functional teams to manage multiple projects simultaneously, ensuring alignment with brand guidelines and project objectives.
- Develop and maintain an engaging online presence by regularly creating and sharing content on various platforms, taking into consideration the nuances of sensitive women’s health topics.
- Act as a brand ambassador during public-facing appearances, demonstrating a confident and authentic stage presence that captivates and engages audiences.
- Spearhead project management efforts by coordinating tasks, timelines, and communication among various stakeholders, ensuring seamless execution and timely delivery.
- Provide patient and constructive guidance to creative team members as they navigate project briefs, fostering an environment of collaboration and innovation.
- Exhibit strong leadership skills by actively mentoring team members, setting a positive example, and facilitating open communication within the content team.
- Maintain a firm grasp on the evolving social media landscape and advertising technologies, adapting strategies to capitalize on emerging opportunities.
Skill Set:
- Proficiency in presenting in front of the camera, coupled with an in-depth understanding of sensitive women’s health topics.
- Exceptional organizational abilities, enabling successful management of multiple projects with various stakeholders and competing demands.
- Confident and engaging stage presence, with a knack for establishing an emotional connection with diverse audiences.
- Patient and collaborative approach when working with creative individuals, guiding them through project briefs with clarity and understanding.
- Effective multitasking and prioritization skills, ensuring efficient allocation of time and resources across various initiatives.
- Adaptability to emerging social platforms and advertising technologies, staying ahead of trends to optimize content reach and engagement.
- Strong team-player mentality, combined with exceptional work ethic, organization, and goal-driven mindset.
- Previous exposure to startup ventures and/or e-commerce is an advantageous asset.
- Enthusiasm for e-commerce, consumer retail, and digital marketing practices is a valuable bonus, contributing to the enrichment of our brand’s strategies.
About Blue Signal:
Blue Signal is an award-winning, executive search firm specializing in marketing recruiting. Our marketing recruiters place qualified candidates in digital marketing, branding, product marketing, and marketing communications roles nationwide. Learn more at bit.ly/40J2zsU
Blue Signal Search
A small established growing organization is looking for an experienced Email Marketing Manager to help them drive product promotions, engage the right customers at the right time and enhance brand exposure along with offer a better customer experience.
Work in a creative, fun, and productive work environment that offers work/life balance. If you work hard but like to play hard too this culture is for you. An affinity for outdoors and functional product (or product with purpose) is a plus.
Summary:
The Email Marketing Manager will manage email marketing campaigns for various brands. This role will be responsible for campaign ideation, email design using Adobe Photoshop, HTML and CSS, managing the email list, setting up weekly campaigns and one-off email journeys, as well as data analysis for optimization and reporting on KPIs (open rates, click rates, revenue, and ROI).
Job Description:
- Manage end-to-end email production to support the eCommerce businesses,
- including coding, development, deployment, and analysis of email campaigns,
- utilizing a major ESP (i.e. Klaviyo, Salesforce Marketing Cloud, etc.)
- Collaborate with departments across the company, including Merchandising,
- Product Development, and Marketing on campaign promotions
- Utilize design tools like Adobe Photoshop to build graphics from scratch as well
- as manipulate images
- Create custom HTML and CSS to build client-friendly email designs.
- This includes reviewing test emails in Gmail and Outlook to ensure
- consistency across various email clients, while building for Mobile and
- Desktop
- Participate in the QA process for email campaigns to ensure all details, links,
- spelling, products, and content are correct
- Set up journeys for Shopping Cart Abandonment, Browse Abandonment,
- Welcomes Series and Winback Series
- Monitor, tracking and reporting on all e-mail marketing campaigns (including
- open rates, conversion, etc.) and provide recommendations towards enhancing
- their effectiveness
- Incorporate UTM parameters into each link to ensure proper tracking
- for Google Analytics, and review attribution loss between the ESP (i.e.
- Klaviyo) and Google Analytics
- Build list segmentation to test emails against different audiences
- A/B testing subject lines and list segments
- Develop strategies to attract and retain subscribers
- Display problem-solving skills to address and solve technical problems
- Manage of third-party collaborators to ensure email assets are delivered in a
- timely manner for special annual promotions
- Organize email content and images with an easy-to-find directory structure
Qualifications:
- B.A. degree in graphic design, or related field, or equivalent professional
- experience
- 4+ years of professional experience in Email Marketing
- Experience with Klaviyo is a plus
- Proficiency with Adobe Creative Suite
- Skills in visual design, information architecture, color theory, and typography
- Strong understanding of web design, including mobile and responsive landscapes
- Solid understanding of current web-based technologies (CSS, video)
- Experience with e-commerce platforms such as Salesforce Commerce Cloud and
- Shopify a plus
- Highly detail-oriented
- Must be able to adapt creative to fit within brand guidelines
- Strong organizational and project management skills
- Self-starter, motivated, and proactive
- Strong verbal communication
- Ability and desire to work in a team environment
- Ability to prioritize multiple projects and meet deadlines
Please include job code when applying- LIR-EMS0323
Midwest Personnel Resource LLC
Akkodis is looking for a Web Coordinator to support our client. This is a HYBRID-2 days onsite a week and long term contract role.
Pay Range: $35/hr – $42/hr W2
Qualifications:
- College degree and 2-4 years of digital or web coordinator/specialist experience
- Knowledge of computer applications: Spreadsheets/Excel and Google Docs
- Basic Internet skills and knowledge
- Web site usage
- Web Content creation
- Well organized – detail oriented, dependable, reliable
- Strong written and verbal communication skills
- Self-motivated; ability to accomplish tasks with minimal instruction
- Adobe is a plus
Equal Opportunity Employer/Veterans/Disabled
Benefit offerings include medical, dental, vision, term life insurance, short-term disability insurance, additional voluntary benefits, commuter benefits and 401K plan. Our program provides employees the flexibility to choose the type of coverage that meets their individual needs. Available paid leave may include Paid Sick Leave, where required by law; any other paid leave required by Federal, State or local law; and Holiday pay upon meeting eligibility criteria. Disclaimer: These benefit offerings do not apply to client-recruited jobs and jobs which are direct hire to a client
To read our Candidate Privacy Information Statement, which explains how we will use your information, please visit https://www.modis.com/en-us/candidate-privacy/
The Company will consider qualified applicants with arrest and conviction records.
Akkodis
We are looking for someone who has experience in sales and social media skills; someone who is high-energy, enthusiastic, and loves fashion!!! We have full and part-time positions available. Must be able to work nights and weekends.
Snappy Turtle Enterprises Inc // Snappy Turtle, Snappy Turtle Home, & Love Shack