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Creative Director
At Last Crumb, we pride ourselves for being on the edge of creativity, controversy, and virality. We are in search of a Creative Director who can help us elevate our brand’s identity, offline and online, while ensuring it reflects our values and resonates with our audience. Last Crumb is not about satisfying a sweet tooth. We are a luxury brand that happens to be cookies. How Last Crumb makes you FEEL is as important as how Last Crumb tastes.
“Virality is rooted in unexpectedness.”
Position Overview:
Last Crumb thrives in our willingness to take chances. Last Crumb demands perfection in every aspect of the brand. From the cookies, to packaging, to photography, copywriting, collaborations and activations. As the Creative Director, you will be the guardian of our brand’s visual identity, both online and offline, at all times. Last Crumb is only in our third year of business, but we’ve identified ourselves as the most luxurious player in the field, and we must continue to justify that crown with every activation we do. The ideas we create should not only drive eyeballs to Last Crumb, but also hit our ideal clientele.
What You’ll Do:
⦁ Ideate new concepts and creative ideas that are innovative and align with our brand ethos. You set the tone for forward-thinking, positive, and an industry-leading creative organization.
⦁ Translate business and marketing objectives into clear creative strategies. We must always continue to WOW ourselves.
⦁ Work with the social media team to make sure we are on the absolute cutting edge of viral, fun and engaging content and activations.
⦁ Shoot the moon for elite collaborations. Last Crumb should become a brand luxury companies aspire to work with.
⦁ Manage the creative team and help them guide their functions, which include copy, design, photo, video and creative production.
⦁ Work with the Senior Director of Marketing to prioritize briefs and creative work and find efficiencies in creative workflow.
⦁ Have the ability to roll up sleeves and jump into a project with the understanding of when to delegate.
⦁ Create and oversee the evolution of our brand and voice guidelines and ensure they are adopted throughout the company and with agency partners.
⦁ Provide creative quality control over concepts and execution, assessing creative work to ensure ideas are as powerful in reality as they are in concept
⦁ Work with our digital marketing team and lead the strategy of creating industry leading video and photography content and how to best optimize those assets for brand awareness and paid media.
⦁ Work with the Senior Director of Marketing to oversee the creative budget, with a proven ability to deliver excellence on modest budgets.
⦁ Manage external creative agencies & resources.
Who you are:
⦁ You have a passion for cookies that borders on concerning.
⦁ Your track record is so solid, it makes our base dough look weak.
⦁ You have the innate ability to charm partners and consumers.
⦁ Your wit is sharper than the edge of our luxury signature box.
⦁ You have mastered the art of turning every challenge into a crumb-sized issue.
⦁ 10+ years relevant experience in an agency or an in-house creative team.
⦁ A creative, confident leader with excellent conceptual skills and big-picture thinking.
⦁ Deep understanding of social & content creative solutions and PR-able ideas.
⦁ Natural ability to identify and nurture ideas & talent.
⦁ Understanding of digital, social, PR, experiential, emerging platforms, and the evolving media landscape.
⦁ Experience working with Adobe Creative Suite & other design tools.
⦁ Someone who is a master of understanding our customer archetype and being able to dissect what truly interests them and how to conceptualize ideas with that in mind.
⦁ Someone on the precipice of trends. You pride yourself on being in-the-know.
⦁ Someone that understands the luxury and gifting space.
⦁ Strong understanding and experience with the creative process and how to evaluate creative output in design, art direction, and copy.
⦁ Experienced in managing a department budget. This would include production savviness, knowing how to work within budgetary constraints.
⦁ A people-focused leader who can organize, motivate, and elevate the creative output and skills of the team. You are a strong manager who can demonstrate industry best practices when it comes to leading a department, but also a doer who isn’t afraid to get their hands dirty.
⦁ Positive, self-motivated and have a growth mindset with an high EQ.
⦁ Eager to take on new challenges, introduce and implement new approaches and ideas, grow, test and learn.
⦁ Excellent communication and organizational, both for your department and with peers
⦁ Comfortable working both autonomously and collaboratively with a team.
⦁ Impeccable attention to detail, building clean, well-prepared design files that are easily digestible for all receiving parties.
*******APPLICATIONS WILL NOT BE CONSIDERED WITHOUT A COVER LETTER******
Cover Letter must include:
- Introduction to yourself and why you believe you are the TOP candidate for this position.
- Answer to Thought question #1: Describe or visually represent what ‘Virality is rooted in unexpectedness’ means to you.
- Answer to Thought question #2: Pitch an idea for a viral video that embodies the spirit of Last Crumb and resonates with our brand’s luxury status.
Last Crumb
Benefits
*Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off
*Variable compensation plans
*Tuition, Travel, and Wireless Service Discounts
*Employee Assistance Program to support mental health
*Employee Foundation to financially assist through unforeseen hardships
*Inclusive workplace with DEI committee. DEI is a part of our company’s DNA.
*Nursing Student Loan Debt Repayment and Tuition Assistance
Restrictions apply based on collective bargaining agreements, applicable state law and factors such as pay classification, job grade, location, and length of service.
Join our team as the Recreation Director where you will develop, implement and supervise nursing center activities services with the goal of improving patient/resident’s quality of life.
Position Highlights
*Report to Nursing Home Administrator
*Plan individual and group programs in accordance with patient/residents’ needs, preferences, interests, abilities, and consistent with treatment goals and interventions
*Lead, guide and direct recreation staff and volunteers
*Maintain required documentation; participate in budget planning
*Develop positive relationships with patient/resident’s family and the community
*Use community resources to create or enhance recreation programs
Genesis HealthCare is a leading provider of healthcare services from short-term to long-term care and a wide variety of living options and professional clinical services. We are changing how care is delivered by bringing together people like you — passionate, highly skilled and motivated to make a difference.
Our mission: We improve the lives we touch through the delivery of high-quality healthcare and everyday compassion.
*We Care Deeply about YOU! Guided by our Core Values, Code of Conduct and Ethics program, we foster a culture of care and compassion. We focus on improving the quality of care through creativity and innovation, honesty and integrity in all we do.
*We Develop YOU! We provide career ladders, education and training opportunities so you can build a long and successful career with Genesis.
*We Appreciate YOU! We value your contributions to the Genesis mission and vision and instill an environment of teamwork and enjoyment in working together. We recognize and celebrate our shared successes.
*We are Committed to YOU! We know you are the vital link between Genesis, our patients and residents! We inspire you to be your best self.
*We Protect YOU! We take great pride in meeting or exceeding CDC and CMS standards.
Genesis
60-70 years old, open ethnicity. A warm man with kind eyes and a gentle smile. While his exterior may be weathered by decades of community service, his old soul still sings with relentless optimism. A beacon of light within the firehouse. The kind of man everyone wishes was their grandfather.
Casting Call: Makeover Show Participant
Job Type: Temporary (1-2 days)
Location: Tri-State Area (specific location TBD)
Job Description: We are currently seeking enthusiastic individuals in the Tri-State area who are ready for a transformative experience! This is an exciting opportunity to be a part of a dynamic makeover show that aims to revamp your style and enhance your confidence.
Job Responsibilities:
- Willingness to undergo a complete style transformation, including hair, makeup, and wardrobe changes.
- Collaborate with our talented team of stylists, makeup artists, and fashion experts to achieve a fresh and updated look.
- Share personal style preferences and provide input during the makeover process.
- Engage with the production team and host in a positive and cooperative manner.
Requirements:
- Must be 18 years or older.
- Must be a resident of the Tri-State area (New York, New Jersey, Connecticut).
- Open to trying new styles and embracing change.
- No previous experience in modeling or television required.
- Must be available for the shoot date(s) as specified by the production team.
Compensation: Participants will receive:
- A stipend for their time and participation in the makeover process.
- Access to high-quality professional photos showcasing the new look.
Casting Call: Cracker Campaign in Toronto
Role 1: Grandpa/Male Senior
- Age Range: 55 to 75
- Ethnicity: Black or Hispanic descent
- Language Skills: Bonus if bilingual in Spanish and English, but not mandatory
- Additional Information: We are also open to non-Spanish speakers for this role.
Role 2: Mom
- Age Range: 30 to 40
- Ethnicity: Black or Hispanic descent
- Language Skills: Must be fluent in both Spanish and English
Role 3: Neighbour Woman
- Age Range: 30 to 40
- Ethnicity: Black or Hispanic descent
- Language Skills: Must be fluent in both Spanish and English
Job Details:
- Project Type: Non-union
- Location: Toronto, Canada
- Compensation: $4,675.00 per selected person
Job Responsibilities:
- Engage with the script and deliver lines naturally and convincingly.
- Portray the assigned character with authenticity and emotion.
- Collaborate with the director and fellow cast members to bring the campaign to life.
Requirements:
- For the Grandpa/Male Senior role, age must be between 55 to 75.
- All actors should have a natural ability to speak Spanish and English, as per their respective roles.
- Grandpa role: Bonus if bilingual, but not mandatory.
- Mom and Neighbour Woman roles: Must be fluent in both Spanish and English.
- Grandpa role: Open to non-Spanish speakers.
Casting Call: Music Video Model
Role: Love Interest (Acting)
Job Details:
Orlando Talent is seeking a dynamic and charismatic individual to portray the love interest in an upcoming music video project. This is a paid gig with a shoot duration of approximately 5 hours.
Job Responsibilities:
- Portray the character of the love interest with authenticity and emotional depth.
- Collaborate closely with the director and fellow cast members to bring the storyline to life.
- Act out scenes in a natural and compelling manner, conveying the intended emotions and chemistry with the lead artist.
Requirements:
- Age: 18-30
- Gender: Open to all
- Experience: Previous acting or modeling experience preferred but not mandatory
- Appearance: Attractive, expressive, and comfortable in front of the camera
- Availability: Must be available for the entire duration of the shoot on October 29th
Compensation:
- This is a paid gig. Compensation details will be discussed with the selected candidate.
Casting Call: Actor with Down Syndrome for Recurring Role in Television Series
Job Description: We are seeking actors with Down Syndrome for a recurring role in an upcoming television series. This is a unique opportunity to be part of an inclusive project that celebrates diversity and representation. The shoot is scheduled to take place between January and March in Donegal, Ireland.
Job Responsibilities:
- Portray the character with authenticity, bringing depth and dimension to the role.
- Collaborate with the director and fellow cast members to deliver compelling performances.
- Attend rehearsals and filming sessions as per the production schedule.
- Maintain professionalism on set and contribute to a positive working environment.
Requirements:
- Age: Between 25 and 45 years old.
- Location: Applicants must be based in Ireland.
- Accent: Ideally, applicants would have a Donegal accent, although this is not essential.
- Language: Ideally, applicants would have some proficiency in Irish, but this is not essential.
- Gender Identity: The character identifies as male.
- Acting Experience: While acting experience is a plus, it is not essential. We welcome individuals with a passion for acting and a willingness to learn.
Compensation: This is a paid role. Specific compensation details will be discussed during the selection process. Additionally, all necessary expenses related to travel and accommodation for the shoot will be covered.
Casting Call – Women in ATL Charity Gala Event
Job Details: We are currently seeking talented and charismatic women to participate in a charity Gala event in Atlanta (ATL). This event aims to raise awareness and funds for a noble cause. Join us in making a positive impact while showcasing your style and grace.
Job Responsibilities:
- Attend the charity Gala event in Atlanta (ATL) on the specified date.
- Interact with guests, sponsors, and fellow attendees in a courteous and engaging manner.
- Present an elegant and sophisticated demeanor throughout the event.
- Participate in any scheduled activities or photo opportunities as requested by event organizers.
Requirements:
- Female, aged 21-40.
- Reside in or be available to travel to Atlanta (ATL) for the event.
- Must possess a refined sense of style and be comfortable in formal attire.
- Excellent interpersonal skills and a friendly, approachable demeanor.
- Willingness to support the charity cause and actively engage with event attendees.
Compensation: This is a paid opportunity. Compensation details will be provided upon selection and will include a competitive rate for your time and participation.
Casting Call: On-Camera Narrator for Bristol Studio x Uninterrupted Commercial
Job Detail: Samantha Blake Casting is seeking a talented black male actor, aged 65 years or older, to be the on-camera narrator for an upcoming commercial project in collaboration with Bristol Studio x Uninterrupted. This is a non-union opportunity located in Los Angeles, California, and will require the selected individual to be available on Friday, October 27. The compensation for this role is $350, and the usage of the footage will be primarily for social media and the website.
Job Responsibilities: The selected on-camera narrator will play a crucial role in bringing our commercial project to life. Responsibilities include but are not limited to:
- Delivering a compelling and engaging on-camera performance as the narrator.
- Bringing a unique and authentic voice to the project.
- Collaborating with the production team to ensure the project’s creative vision is realized.
- Maintaining a professional demeanor on set and during the filming process.
Requirements: To be considered for this role, candidates must meet the following requirements:
- Black male actor with an appearance and age of 65 years or older.
- Strong on-camera presence and narration skills.
- The ability to engage and connect with the audience.
- Availability to film in Los Angeles on Friday, October 27.
- Willingness to work in a non-union capacity.
- Strong communication and collaboration skills.
Compensation: The selected candidate for the on-camera narrator role will receive a compensation of $350 for their services. Additionally, the usage of the footage will primarily be for social media and the website, allowing for exposure to a wide online audience.
Casting Call: Online Persona vs. Real Life Presence
Job Details: We are seeking individuals aged 23-26 with a substantial online presence and who experience social anxiety in real-life interactions. This documentary-style project aims to explore the contrast between a person’s online persona and their real-life presence. We are specifically interested in individuals based in the USA.
Job Responsibilities:
- Participate in candid interviews and discussions about your online presence and social anxiety.
- Provide insight into the ways you navigate online platforms and express yourself digitally.
- Share experiences and challenges related to transitioning between your online and offline identities.
Requirements:
- Age: 23-26
- Location: USA
- Strong and active online presence, demonstrated by a substantial archive of posted content, online conversations, forum posts, etc.
- Actively engaged on at least 3-4 online platforms (e.g., Gaming, YouTube, Reddit, Metaverse, Second Life, TikTok, Blogs, Twitter/X, Insta, Forums, Discord, etc.).
- Genuine struggle with social anxiety in real-world interactions.
Compensation: This is a well-compensated opportunity. Details will be discussed with selected participants.