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- District of Columbia
A Robert Half client is searching for a Social Media Specialist in the Washington, DC area! As a Social Media Specialist, you’ll be responsible for developing and implementing the client’s social media strategy across multiple platforms. You’ll work closely with the marketing team to create engaging content, analyze social media performance, and grow their audience. If you’re passionate about social media, trends, and data-driven strategies, we’d love to hear from you!Key Responsibilities:Develop and execute a comprehensive social media strategy to increase brand awareness, engagement, and audience growthCreate, curate, and manage high-quality content across platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others as relevantEngage with audience, respond to comments and messages in a timely and professional mannerMonitor social media trends, tools, and applications, and apply knowledge to new campaignsCollaborate with the marketing, design, and content teams to align social media content with ongoing campaigns and brand messagingUse social media management and analytics tools to track and report on the performance of social media campaigns and adjust strategies as neededStay informed on social media best practices and emerging trends, experimenting with new formats to increase engagement