Director Of Public Relations – Fashion, Lifestyle, Tech

Description  

A Director of Public Relations acts as an integral ambassador for SEPR and its clients. Directors should represent the agency with strong leadership and communications skills while inspiring both internal and external teams. Candidates should have exceptional management, interpersonal and organizational skills, as well as the capability to prioritize and manage multiple projects and accounts. They should have the appropriate style and taste with an understanding that they represent the global agency as a whole.

 

Responsibilities Include:

·   Provide support for CEO/FOUNDER with proactive status updates on a regular basis

·   Serve as an agency ambassador and lead a collaborative team of both internal and external resources

·   Act as an agency liaison to develop and maintain relationships with stylists, editors and industry leaders 

·   Provide a consistent, professional and diligent client experience while managing client expectations 

·   Uphold a keen understanding of the client’s image, ideals and goals 

·   Develop, lead and manage clients through seasonal strategy, product and special project pitches

·   Develop and execute feature stories (for both long-lead and short-lead outlets), product placements, editorial reporting and analysis 

·   Brainstorm fresh ideas for client PR campaigns and develop strong angles for pitches and press releases

·   Introduce and pitch both traditional and non-traditional media approaches

·   Understand and identify appropriate strategic partnership opportunities for clients

·   Manage celebrity/VIP dressing and placements  

·   Manage client events while seamlessly collaborating with their in-house teams

·   Manage fashion shows and industry related events 

·   Manage fashion show seating, invites and front and back of house

·   Firmly manage a team of Managers and Assistants

·   Maintain a diverse network of contacts amongst key persons in the media

 

Qualification 

·    Strong work ethic

·    Exceptional verbal and written communication skills

·    Detail oriented

·    Time management skills and ability to multitask – this role requires managing many different areas for several clients simultaneously; candidate should not get stressed under pressure

·    Keen understanding and relevance in industry related matters – this role requires servicing a variety of fashion brands from emerging designers to industry leaders

·    Combination of creative and strategic thinking with the ability to jump from the creative side of marketing to the analytical side

·    Ability to work with clients, understand their needs, and pitch proposals

·    Ability to work in a team environment and actively promote and engage both colleagues and clients in open communication

·    Ability to approach challenges head-on with aptitude to make confident decisions and execute on them

 

Requirements:

·   6+ years of experience working either in house or with an agency in a public relations capacity

·   Worldwide travel required

 

Savannah Engel PR Clients

RETAINER:

Ciao Lucia

Danarys New York

Ivy Getty

Marie Oliver

Markarian

Morgan Lane

PatBO

Naomi Campbell’s Fashion For Relief

Wedding Public Relations

 

About Us:

Founded by Savannah Engel in 2017, SEPR is a boutique PR, VIP and Events Agency based in New York City. SEPR specializes in enhancing the image of brands in fashion, beauty, entertainment, lifestyle, spaces through traditional public relations, Celebrity and VIP relations, influencer marketing, event production, new market launches, and many more. Since launching, SEPR has been entrusted with managing and running lead on brand launches, campaigns, events, runway shows, celebrity endorsements and more for brands including Diesel, Morgan Lane, Markarian, Naomi Campbell’s Fashion for Relief, Zadig + Voltaire, Michael Kors, Moncler, Badgley Mischka, Cult Gaia, Marlo Laz, PatBO, John Elliott, Pyer Moss, Cherry Los Angeles, 11 Honore, Self Portrait, Moussy, Enfold, Ciao Lucia, Marie Oliver, Authentic Hospitality (Georgia Room Bar Calico & Ray’s Bar), Danarys New York, Love Wellness, and many more.

 

Savannah Engel Public Relations