Casting Real People for Financial Company Campaign
Job Description: An upcoming campaign for a major financial institution is seeking real people from the Greater Toronto Area to feature in a non-union project. We are looking for authentic stories that reflect the diverse lives and communities in the region. The campaign aims to highlight personal journeys, family dynamics, and unique contributions to society. If you fit the description of one of the stories listed below, we encourage you to submit a video introducing yourself and sharing your story.
Types of Stories/People We Are Looking For:
- Cyclists: Individuals who either have a disability or cycle for charity/good causes.
- Father/Daughter (or Grandfather/Grandchild): Sharing their love of fly fishing or other outdoor activities.
- Families with a Child with a Disability: Featuring milestones like learning new tasks or family activities.
- Parents/Single Parents: Business owners with a strong support network, balancing work and family life.
- Friends Group: A group of 3-5 friends who play sports, have game nights, or travel together.
- Barbers: Those who donate services to youth or adults with special needs.
- Veterans with Pets or Animal Shelter Volunteers.
- South Asian or East Asian Families: Ideally, three generations.
- Parents Supporting Their Child’s or Teenager’s Creative Journey: Funky hair, fashion choices, etc.
- Coaches and Kids Who Play Hockey or Football (American).
- Charity Workers: Those dedicated to charitable organizations like Habitat for Humanity, Food Banks, etc.
Job Responsibilities:
- Participate in the filming of personal stories that capture your unique experiences or contributions.
- Work closely with the production team to create authentic, relatable content.
- Submit a video introducing yourself and sharing your story (required for consideration).
Requirements:
- Must be real people fitting one of the categories listed above.
- Must be available for shoot dates and flexible with schedules.
- Must be comfortable being filmed and sharing personal aspects of your life on camera.
- Talent must reside in the Greater Toronto Area.
Compensation:
- $600 per session (10-hour day).
- $90/hour overtime.
- $75 for wardrobe fitting (2 hours).
- $37/hour overtime for wardrobe fitting.
- $5000 for a 2-year usage buyout (must appear in final edit).
- Option for an additional 2-year buyout at $6000.
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Represent real, everyday beauty through natural poses and genuine expression
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Women, age 40+
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Optional: Short video introducing yourself and answering basic questions
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Paid opportunity (rate provided upon selection)
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Job Responsibilities
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