TITLE:
Associate Influencer Manager
FLSA CLASS:
Exempt
PURPOSE
The Associate Influencer Manager role is driven by the ability to own accounts across organic seeding campaigns, in addition to playing a bigger role in executing paid influencer campaigns as a support role. You know the ins and outs of the creator economy and are thrilled to be a part of the exciting industry.
An Associate Influencer Manager is proactive in crafting well-written, creative pitches and succeeds at securing results. The team member’s ability to grow contact lists and build relationships is key! An Associate Influencer Manager is owning their accounts in regards to consistent coverage and placements and will work on a higher volume of accounts, as we perfect juggling clients dynamics and needs.Â
Key Responsibilities:
- Ability to participate in meetings and conference calls and lead when necessary
- Ability to thrive in a fast paced environment and juggle multiple assignments and changing prioritiesÂ
- Ability to work independently, meeting goals and deadlines with moderate supervision
- Pitch creators, bloggers, influencers and YouTubers
- Daily monitoring of influencer coverage across all social media platforms, blogs, and YouTube channels
- Compile digital influencer outreach lists
- Compile and ensure timely completion of account weekly recaps, monthly reports, strategy guides, status calls and overall plans with attention to goals
- Develop and maintain relationships with key bloggers, influencers and YouTubers
- Display exceptional verbal and written communication skills
- Ensure Be Social clients are represented correctly and consistently across all target digital influencers
- General administrations and housekeeping of brand packs and content briefs
- Lead with influencer outreach and influencer strategy for Be Social clients
- Monitor social media, influencer + general digital trends keeping abreast of the changing landscape
- Responsible for 5-7+ accounts at any given time
- Responsible for securing consistent coverage and significant results from strategic pitching, seeding and influencer relationships to achieve client goals
- Show proactivity, resourcefulness and tenacity in problem solving
- Support management of paid campaigns within prescribed timelines and on budget to reach client KPIs
- Weekly and monthly client reportingÂ
- Know when issues arise and when to escalate either internally or with client to control problematic outcomes
- Serve as key contact person for day-to-day account management requests
- Work with senior team on deliverables, timeline and budget for each accountÂ
- Support management of paid campaigns within prescribed timelines and on budget to reach client KPIs
Skills and Experience:
- College graduate with 5-6+ years of in-house and/or agency experience in media, influencer and communications.
- Collaborative, hardworking and enthusiastic attitude.
- Creative and strategic thinker.
- Discreet, professional and well spoken, with excellent verbal and written communication skills.
- Extremely well-organized, methodical and efficient, with a good dose of common sense and initiative.
- Strong MS Word skills Google Drive, Creator IQ, social media platforms and Mac proficiency.
- Working relationships and knowledge of influencers and the creator economy.
Be Social
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