Duties:
• Engage in consultation with clients to determine their needs and ultimately establish the overall look, graphic elements and content of communication materials
• Generate strategically sound ideas and concepts solo, or in tandem with a Copywriter, considering the cultural nuances of both Spanish and English
• Determine the medium best suited to produce the desired visual effect and the most appropriate vehicle for communication, considering bilingual audiences
• Prepare sketches, layouts, story boards, art layouts, and graphic elements based on approved concepts using various tools and software
• Use existing photo and illustration banks and typography guides to produce images
• Oversee consistency, compliance with regulatory bodies, and manage evolution of brands from creative perspective
• Understanding our clients’ marketing and business strategy and target audiences
• Responsible not only for developing visual styles, and guides, but designing final creative as well
• Able to delegate responsibilities to designer(s), as well as provide clear direction on final artwork
• Develop guidelines for illustrators and/or photographers
• Responsible for collaborating, presenting and selling work to clients and internal team members
• Responsible for keeping on top of all trends, insights and best practices across related cultures
• Work in a multidisciplinary environment
• Perform any other reasonable duties as required
Requirements:
• 3-5 years of experience in an art director role within a marketing or advertising company, with fluency in English and Spanish
• Proven ability to develop and translate brand identities across multiple platforms considering bilingual audiences
• Solid understanding the production process including casting, partnering with production
• A conceptual thinker with a friendly, positive, can-do attitude
• A keen eye and technical ability to create well-crafted layouts and artwork using Photoshop, Illustrator, InDesign, PowerPoint
• Creative and conceptual while remaining focused on the client’s objectives and goals, as demonstrated by a portfolio of bilingual work
• Results-focused, self-starter, highly motivated and detail-oriented with a high level of energy/high sense of urgency, with an understanding of time-sensitivity
• Strong organizational skills to manage multiple projects in a timely manner and flexibility to adapt to changing workload in a fast-paced collaborative environment
• Strong interpersonal, communication and problem-solving skills
Doner
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