ABOUT ACCEL ENTERTAINMENT
Accel Entertainment is the largest Gaming Terminal Operator in the country. We provide slot machines, redemption terminals, and amusement devices (pool tables, juke boxes, dart boards, etc.) to bars, restaurants, convenience stores, truck stops, and fraternal and veteran establishments across the country. Our focus is providing unmatched customer support, guidance, and compliance expertise so our partner establishments can grow their businesses and generate more revenue.
SUMMARY
The Field Marketing Coordinator assumes a critical role as the primary advocate for company communication and project management related to in Location Events and Trainings. With our extensive presence in Illinois, we hold a prominent position as a leading provider of video gaming and amusement services to diverse establishments, including bars, restaurants, truck stops, and non-profit organizations. In this capacity, the Senior Field Marketing Coordinator takes on the responsibility of organizing and executing marketing events that not only boost the profitability of our locations but also generate valuable sales leads.
DUTIES AND RESPONSIBILITIES
- Develop a comprehensive understanding of every aspect of the AE Rewards Program and the backend infrastructure known as the Accel Loyalty Engine (ALE), becoming an expert in both.
- Train Locations and Players on all aspects of AE Player Rewards, Accel’s Player Loyalty Program.
- Maintain ongoing accountability for processing down tablet requests and managing the operations of the AE Player Rewards to ensure that this program is implemented successfully and operates smoothly within Accel Locations.
- Collaborate with the Marketing Team to facilitate regular check-ins on the AE Player Rewards program, exchanging competitor information, proposing suggestions and ideas, and contributing to the continuous development of the program.
- Conduct comprehensive Marketing Trainings for both local and remote Accel team members.
- Perform training for both new and existing Accel Locations, focusing on ALE, AE Player Rewards, AEPlayer TV and Social Media Trainings.
- Consistently participate in Brand Ambassador Events for corporate accounts, and Live Locations as needed, ensuring effective recaps and developing familiarity with key accounts and their stakeholders.
- Take charge of event logistics for Field Marketing Events, such as Golf Outings where your presence is required, guaranteeing flawless execution from beginning to end and representing the Accel brand with utmost professionalism and positivity.
- Attend tradeshows and events to set up the booth, coordinate equipment, and run marketing promotions to maximize brand visibility and engagement.
- Attend Prize Patrol Events to interact with player and educate them on AE Player Rewards.
- Review and submit the results of all attended events, initiatives, analyze data if needed, and recommend innovation and improvements to enhance the overall tradeshow experience.
- Continually research the marketplace, specifically new markets and industry trends to identify opportunities for innovation and stay ahead of the competition.
- Undertake other duties as assigned to support the overall success of tradeshows and events
QUALIFICATIONS
- Bachelor’s degree in marketing, advertising, business or related field (other degrees may be considered)
- Tuesday through Saturday schedule required
- Proficient in Microsoft Office Suite and Salesforce
- Knowledge of social media a plus
- Ability to prepare reports and business correspondence
- Excellent written and verbal communication skills
- Ability to understand and follow written and verbal instructions
- Strong organizational, problem-solving, and analytical skills; able to manage priorities and workflow
- Ability to work independently and as a member of various teams
- Versatility, flexibility, and a willingness to work within constantly changing priorities with enthusiasm
- Strong organization skills and ability to coordinate schedules between many parties
- Ability to maintain friendly, cooperative, and professional relationships with customers in a variety of settings
- Excellent client relations skills.
- Commitment to excellence and high standards.
- Time management is crucial and ability to meet tight deadlines.
- Ability to establish and maintain rapport with clients in a professional manner.
- Travel within the state of Illinois is required. Many hours on the road.
- Minimum of 21 years of age
PHYSICAL DEMANDS AND WORK ENVIRONMENT
- Frequently required to stand, sit, walk, talk, and hear
- Frequently required to climb, balance, bend, stoop, kneel, or crawl
- Continually required to utilize hand and finger dexterity, including calculating figures and use of a keyboard
- Occasionally required to lift/push weights up to 60 pounds
- Specific vision abilities required for this job include close, distance, and peripheral vision, depth perception, and ability to adjust or focus
- Noise level in the work environment is usually moderate
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