$38.50 – $55.00 (est. hourly)
Job Summary:
Our client is seeking a Senior Marketing Campaign Manager to join their hybrid team! Are you an expert at translating data into insightful and effective narratives? Are you passionate about using data to drive smarter business decisions? Are you passionate about brands, advertising campaigns, and sport sponsorships? And most of all, do you want to personally make a big impact? If so, this is the perfect opportunity for you! The selected candidate will join the organization’s world-class research, analysis, and listening function that delivers objective, actionable data-driven insights, and sharp creative marketing strategies.
This role allows for applicants in Atlanta, Chicago, New York, Seattle, and Indianapolis.
Duties:
- Develop deep knowledge of the business, customer, and competitive landscape
- Use knowledge of the business to proactively identify new research opportunities and listening engagements, in addition to fielding stakeholder requests
- Translate business questions into research plans that included mixed method research programs
- Collaborate with peers and other subject-matter experts to analyze results, identify key insights, and generate clear business recommendations
- Influence senior executives to inform business decisions using research-based insights
- Proactively socialize research with other researchers and key stakeholders
- Work within cross functional strategy and measurement teams on ways to understand creative performance and overall campaign effectiveness
- Travel on rare occasion for in-person engagements and/or listening events
- Translate data and insights into powerful, compelling stories that bring customers to life and inspire action
Desired Skills/Experience:
- Bachelor’s degree or equivalent required
- 6+ years experience in market research or a related field
- Expertise in primary qualitative and quantitative research methods as well as analysis of secondary data from various sources
- Must have experience using the following tools: Microsoft Excel, Google Sheets, and Google Slides
- Deep understanding of brand and advertising research and principles
- Experience working with sports marketing or sponsorship campaigns including media valuation, sponsorship impact, and ROI measurement
- Customer-obsessed and relentless in leveraging insights to inform business decisions
- Proven track record of influencing and inspiring cross-functional peers and senior leaders to take action on insights or new opportunities
- Self-motivated and capable of working in a fast-paced, startup environment while managing multiple projects simultaneously
- Strong written communication, verbal communication, presentation and interpersonal skills
Benefits:
- Medical, Dental, & Vision Insurance Plans
- 401K offered
KellyMitchell Group
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