Company profile:
We are an international law firm that serves a broad range of clients around the world in private equity, M&A and other corporate transactions, litigation, white collar and government disputes, restructurings and intellectual property matters.
Position Intel:
We are seeking a seasoned, results-oriented Branding & Creative Services Director to join our dynamic Business Development & Marketing team. The candidate will oversee the Firmwide creative function through ideation, execution and optimization of marketing campaigns and projects. 1 direct report and 4 more indirect reports with various design skills including video and illustration to name a couple with the title Branding & Creative Specialist.
Overseeing and designing print promotions by practice area, recruiting materials, events, internal communications, internal video working with outside agency, collateral, hand in video editing, staff appreciation video (good example). Manage/interface with the website vendor.
Responsibilities:
- Lead its in-house creative agency, working closely with the CMO and other C-suite executives to deliver a consistent brand experience globally
- Manage a growing cross-office team of designers and creatives including one direct report and five indirect reports.
- Develop, mentor and inspire creative team members to conceive and deliver innovative ideas and solutions that advance brand awareness among diverse target audiences
- Evangelize the brand — responsible for the ongoing development and management of brand architecture and visual identity across geographies and practices
- Closely collaborate with the broader, global, cross-functional BD & Marketing teams to develop strategies and execute on marketing and communication initiatives for internal and external audiences
- Oversee the strategy and design of print and digital touch points including video (production + post-production), website and social media, email marketing, microsites, brochures, pitch decks, signage, advertisements, PPT templates, etc.
- Source and partner with creative agencies to deliver world-class media and content to elevate the brand
- Procure and onboard new tools, training, change management, process development, governance for brand initiatives
- Own and administer all aspects of our digital asset management system; collaborate with CRM team on all aspects of email marketing systems/processes
- Manage association memberships/subscriptions – IHAF, AIGA, Brand New, Getty Images
- Provide general creative and brand consulting; serve as brand compliance point for all branded giveaways, building signage, etc.
- Function as a leader within its tight-knit, global PR team as both a strong PR strategist and a hands-on doer. We seek energetic team players who lead by example, are uber-responsive and flexible to handle work as needed outside of standard business hours.
- Requirements:
- 10+ years of experience in professionals services (ideally 15, but open to less if they are a hands on designer with managerial experience)
- Project Management experience in a creative services context
- Design chops is cost of entry -ebb and flow in terms of how much hands on keys, hands on manager position, they will be designing themselves
- Management experience – will manage 1 Marketing Manager direct report, 4-5 indirectly
- Have to be collaborative
- Flexible and can work with many different personalities, interacting with partners and broader marketing group, supports all admin functions of the group
- Professional Services is pretty much a must have, not requiring strictly only legal
Robert Half
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