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Director of Public Relations

$$$

Overview:

  • The Director of PR guides the definition, development, and implementation of the overall PR strategy for North America in alignment with the overarching marketing & communications strategy.
  • Create and nurture strategic partnerships that proactively leveraging a broad set of media touchpoints to maintain and extend prominence in the public dialogue.
  • Craft a cohesive, consumer-facing narrative and drive its delivery through traditional and online media. Additionally identify strategic content led partnerships that drive brand equity.

Core Responsibilities:

  • Lead, develop and implement PR strategy to increase visibility and exposure for Bulgari that represent and elevates brand messaging through the strategic earned media
  • Build and maintain long lasting relationships with (but not limited to) relevant EICs, journalists, tastemakers, institutes, artists and influencers
  • Continuously champion Bulgari through targeted recommendations/advocate new media partners and outlets
  • Create and execute editorial calendar that aligns launches, initiatives and corporate milestones with PR opportunities
  • Spearhead PR events and presentations strategy, acting as lead contact for editors
  • Close partnership with media and celebrity teams to develop 360 approaches to infuse brand strategy and create synergies
  • Cultivate solid working relationship with HQ and other markets
  • Maintain strong position in earned coverage cross Jewelry, Watch and Accessories category
  • Maintain and develop strong relationships with national, trade and regional press, meeting regularly with Editors-in-Chief, director-level editors, social media editors and digital industry leaders
  • Secure impactful feature stories on print, digital and social media outlets supporting new launches and promoting the difference
  • Oversee team to pitch and secure impactful cover placements within key print and digital outlets and social media accounts
  • Oversee team in facilitating pitch letters, press kit distribution, products loans, hi-res visuals, credit checks

Qualifications:

· Bachelor’s Degree in communications, journalism or related field is required

  • 10+ years in public relations with an expertise in luxury retail
  • Proven experience managing a highly professional team
  • Competence in delivering complex content and concepts in a clear, concise and compelling manner
  • Solid understanding of social, digital and content metrics
  • Excellent communications, interpersonal skills with a proven ability to communicate effectively both orally and written
  • Stellar organizational navigation and cross-functional collaboration
  • Motivated self-starter who is able to take both guidance and initiative
  • Strong influencer with skills to persuade and negotiate
  • Excellent organizational, planning and time management skills. Ability to handle multiple projects simultaneously and is comfortable and successful in a fast-paced environment
  • Experience managing large-scale budgets and finances
  • Demonstrates emotional intelligence

· Creative and strategic thinker

Bulgari

Related jobs:

Crew Call: Various Positions for ULB TV Movie

Job Description:
An ultra-low-budget (ULB) TV movie is seeking dedicated crew members for a 13-day shoot in the metro Atlanta/Marietta, GA area. This is a local hire or work-as-local opportunity, with no lodging or travel provided. We’re looking for passionate professionals ready to bring their expertise to a collaborative environment.

Open Positions:

  • Coordinator
  • Production Designer & Props
  • Costume Designer
  • Sound Mixer
  • 1st & 2nd Assistant Directors (AD)
  • Gaffer & Key Grip
  • 1st & 2nd Assistant Camera (AC)
  • Hair & Makeup Artists
  • Production Assistants (PAs)

Job Responsibilities:

  • Collaborate with the production team to execute a high-quality TV movie within budget constraints.
  • Deliver professional and efficient work in your designated department.
  • Maintain a positive and adaptable attitude on set.
  • Follow the production schedule and meet all deadlines.

Requirements:

  • Previous experience in your respective role is highly preferred.
  • Must be local to the metro Atlanta/Marietta area or willing to work as a local.
  • Reliable transportation to and from set.
  • Strong work ethic, attention to detail, and a team-oriented mindset.

Compensation Details:

  • Ultra-low-budget rates in accordance with ULB guidelines. Specific rates will be provided upon offer.

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Expiration date:
01-16-2024

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