Our association client, located in the Washington DC metro area, is looking to add a Director of Content Strategy to it’s team. This role is primarily remote with a possibility of 1 monthly in office meeting.
The ideal Director of Content Strategy MUST HAVE:
* Compelling storytelling skills with ability to ideate, research, generate and publish content
* Platform expertise to plan, develop and execute messaging for the medium – social, email, website, print
* Content optimization techniques and data analysis – experience with SEO, keyword optimization, Google analytics, WordPress experience
Director of Content Strategy Responsibilities:
– Develop a content strategy and a clearly defined content roadmap.
– Conduct regular content audits to measure effectiveness and engagement impact.
– Align content development and execution schedules to ensure brand and message consistency across all platforms.
– Work with creative team to manage design and production of creative assets related to social, web and email content.
– Manage and oversee 1-2 team members in the execution of content and optimization for the organizations digital platforms.
– Support events by managing event related content including speaker engagement and developing/obtaining event marketing collateral any other event related activities.
– Will manage agencies and vendor partners.
Director of Content Strategy Requirements:
– 7+ years experience developing content for digital platforms.
– Media and entertainment industry experience a huge plus.
– Experience working with WordPress ( or other CMS), SEM and SEO, metatag strategies, social and email marketing and analytics platforms such as Google Analytics.
– Bachelors Degree
Creative Circle
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