Digital Marketing Manager [73022]

$$$

Onward Search is seeking a Manager of Digital Marketing to join an LA based TV Entertainment Network. This role will be responsible for project management, digital content curation and support of third-party agencies.

Responsibilities:

• Curate, editorialize and update content through a content management system (CMS) across all managed digital platforms

• Support the development of creative digital assets by working with internal departments and external vendors to acquire source materials while overseeing production and export in multiple formats per specifications

• Ensure projects meet defined goals by creating, reviewing, and updating project plans, timelines, estimates, and reporting issues blocking project completion on a day-by-day or week-by-week basis as needed

• Oversee core vendor documents and deliverables including project roadmaps, development timelines, milestones, specifications, and digital asset requests

• Support the development of promotional concepts for digital marketing experiences

• Oversee the development of emails from initial layout through to distribution

• Review and assess analytics for reporting and identify potential areas of improvement

• Ideate and assist in the development of digital activations for integration into events and experiences

• Participate in the development of new and revised website features

Basic Qualifications:

5+ years of related work experience required

• Must be familiar with consumer facing digital products; web, tablet, handheld, and CDO devices

• Must have well-rounded interpersonal skills and experience interacting with diverse personalities in fast pace collaborative working environment

• Must be solution-oriented, highly motivated and a proactive self-starter

• Must have exceptional communication, presentation and negotiation skills

• Understanding of technologies underlying web, mobile and connected devices and thorough knowledge of prevailing and emerging consumer internet-related technologies

Preferred:

Skills in Web Analytics systems (e.g. Omniture), JIRA

• Experience with InDesign, Illustrator or Photoshop a plus

Education:

  • Four-year college degree

Onward Search

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01-14-2024

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