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Market Development Manager

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JOB TITLE: Market Development Manager | Wine & Spirits

Salary: $80,000 – $100,000

Spirits Market Sales Manager – Los Angeles OR San Diego

The Market Manager is responsible for a go-to market strategy that will ascertain distribution, consumer awareness & trial of products in the designated territories. Manager is responsible for basic revenue expectations and must enhance company profitability by continuing to build relationships within key accounts in the on & off premise segments, distributors, and brokers. The position is responsible for the long-term growth a development of market. Manager actively participates in setting quarterly and annual objectives for the region with executives of the company.

JOB RESPONSIBILITIES:

● Execute short- and long-term sales objectives and strategies for market

● Call on (Core) Key Accounts in the area to ensure distribution, ordering, programming, brand familiarity, staff trainings and proper visibility

● Develop and maintain sales contact with all major customers and new prospects. Maintain and expand existing distribution and volume sales

● Schedule and conduct distributor team meetings to inform and educate sales representatives of brand standards to optimize sales performance

● Manage market work with distributor sales representatives,

● Submit and review a weekly account report, Monthly Calendar and Sales Planner

● Maintain accurate records regarding distributor profiles, retail and on-premise distribution, and competitive activity and pricing

● Manage all sales expenses and budgets for market/region

JOB REQUIREMENTS:

● Bachelor’s degree; business related preferred

● Minimum of 3 years of spirits or wine experience

● Comprehensive understanding of how the beverage alcohol business functions

● Ability to develop brand-building plans that are commercially viable and implementable

● Working knowledge of Microsoft Office products

● Strong communication skills

● Strong analytical skills

● Good written and verbal communications

● Ability to analyze and think strategically

● Attention to detail

#LI-EM1

Nelson Connects

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11-10-2023

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