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Manager, Digital Media

At Alchemee, we aspire to inspire by creating science-based solutions that are as effective as they are transformative. Alchemee’s portfolio of brands deliver effective products rooted in introducing wellness options that provide life changing results and empower the world one person at a time.

Our flagship brand, Proactiv, is a leader in treating acne and has helped more than 20 million customers achieve clear skin. Simply put, at Alchemee our vision is to inspire the world to feel comfortable and powerful in their own skin and our mission is to create science-based solutions that provide better skin for life.

We are looking for forward-thinking individuals who are driven with a customer-first approach. Individuals who thrive on challenge and are ready to grasp the opportunity of a lifetime. Because we fundamentally believe every colleague brings unique value to our whole. We are a workplace where each person feels seen, heard, and valued, and can contribute their unique talent to our collective effort.

The Manager, Digital Media for Alchemee (including the Proactiv brand) will be responsible for developing, implementing, analyzing, reporting and optimizing the paid digital media plans in the US and Canada. This analytical leader will leverage multiple digital channels including paid search (e.g. Google, Bing), programmatic display, social media (eg Meta, TikTok, Pinterest) to drive full funnel campaigns at scale. Manager will partner with brand marketing and the DTC team to understand the target audiences, brand positioning and develop strategies and implement campaigns to increase conversion and sales.

The ideal candidate is a self-starter who enjoys a fast-paced environment and is experienced at multitasking projects, assisting in planning-related tasks, and has an eagerness to learn and grow. This person must have strong analytical skills, be comfortable with challenging the status quo of current processes and provide solutions to drive efficiencies, display a strong sense of ownership and be committed to their work.

Essential Functions

  • Develop, execute and optimize the brand(s) digital paid media strategies as part of the broader business growth strategy, including paid search, programmatic, paid social including testing and growing new, relevant digital channels.
  • Partner with marketing team to develop holistic cross-channel marketing strategies to build a cohesive customer journey across paid, owned and earned channels
  • Collaborate with brand, product management, offer and creative teams to develop and test relevant ads and landing page content for various consumer segments. Conduct A/B testing as needed to optimize KPIs (eg CTR, Engagement, CVR)
  • Forecast performance and budget appropriately to deliver reliable results.
  • Leverage analytics tools and key insights to optimize plans and creative while driving near and long-term strategies
  • Develop and maintain productive relationships with internal and external stakeholders across the organization.
  • Form a strong relationship with the internal content team, as well as manage and drive digital specific external creative agencies to ensure each campaign has required assets.
  • Promote a positive environment to lead an effective team that is committed to achieving company goals
  • Stay relevant in digital innovations, competitive environment and overall macro trends
  • Maintain regular communication regarding KPIs and relevant learnings with executive leadership team and senior marketing executives
  • Other duties as assigned.

Education, Knowledge, Skills, & Abilities

  • BS/BA degree in marketing, communications or related field, required
  • 5-8 years of digital media planning/buying experience, with extensive experience in paid social and programmatic, is required
  • Thorough understanding of Direct Response digital marketing, with expert knowledge of optimization tactics, and KPI management for online/digital media
  • Ample experience managing external agencies
  • Creative thinker with the ability and passion for understanding the customers needs and delivering them through the entire acquisition funnel
  • Deep understanding of both multi-touch attribution and A/B testing models and how to optimize channels for best results.
  • Thorough understanding of marketing technology (tools & tech) including analytic packages, DMP’s, Ad Servers, search platforms and data onboarding solutions. (Visual IQ experience a bonus)
  • Demonstrated experience developing cutting edge strategies and leading their cross-functional implementation through an organization
  • Strong analytical skills, intuitive grasp of data
  • Proficiency in MS Office – including Excel and PowerPoint
  • Outstanding communication skills – both written and spoken
  • Experience generating and executing new marketing ideas for all digital channels.
  • Experience with forecasting and budgeting for marketing campaigns

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Note: Please, no external agencies or third parties.

Alchemee (formerly The Proactiv Company)

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Job Type:
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Job Description:
We are casting Male and Female Extras, ages 18 to 65, to portray Union Soldiers for an upcoming flashback Civil War scene in a new Netflix comedy series produced by TPS Production Services. This is an exciting opportunity to be part of a unique period piece within a modern comedic project.

Job Responsibilities:

  • Civil War Flashback Scene: Portray Union Soldiers in a reenactment of a Civil War battle scene. You will be required to perform basic tactical maneuvers and follow the direction of the production team.
  • Tactical Movements: Execute basic military-style movements and formations to bring authenticity to the period setting.
  • Physical Activity: Engage in physically demanding actions on set, such as marching, running, and simulating battle sequences.

Requirements:

  • Age: 18 to 65.
  • Ethnicity: Open to all ethnicities.
  • Physical Fitness: Must have athletic abilities and be comfortable performing physically demanding tasks, as the role will involve reenacting battle scenes.
  • Tactical Experience: Prior experience in military drills, reenactments, or other tactical activities is a plus but not required.
  • Costume Fittings (if necessary): Be available for fittings to ensure proper wardrobe alignment with the Civil War setting.
  • Location: Must be able to work locally in Atlanta, GA, or self-report to the set.

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  • Rate: $175 for 12 hours of work.
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Casting Call: Fighter/Gym Type Male for “APOPKA” (Christy Martin Boxing Movie)

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We are seeking Fighter/Gym Type Males to portray athletes in “APOPKA,” a film about the life of Christy Martin, starring Sydney Sweeney. This role requires physically fit men with the look and presence of someone who frequents a boxing gym. You will be featured in gym scenes and other moments requiring an athletic build and a fighter’s demeanor.

Job Responsibilities:

  • Gym Scenes: Appear in gym-related scenes as fighters or athletes training or working out.
  • Athletic Movements: Demonstrate physical fitness by performing simple athletic movements, such as lifting weights, hitting the bag, or shadowboxing.
  • Background Work: Play a key background role as a gym-goer, adding authenticity to the setting.
  • Collaboration: Work closely with the director and team to ensure a realistic gym environment.

Requirements:

  • Gender: Male
  • Physical Fitness: Must have an athletic or fighter’s build, resembling someone who trains regularly in a gym setting.
  • Experience: No professional boxing experience is required, but you must be physically fit and able to perform basic gym activities.
  • Location: Must be local to Charlotte, NC, or the surrounding areas, or willing to self-report to the location.
  • Appearance: Must submit height, weight, clothing sizes, and shoe size. Any visible tattoos or piercings should be noted.
  • Photos: Submission must include 2 current photos (one close-up and one full-length), which can be taken with a cell phone.

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  • Rate: Payment details will be discussed upon selection. Compensation will cover filming days and any additional time required for rehearsals or fittings.
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Casting Call: Experienced Male Boxers for “APOPKA” (Christy Martin Boxing Movie)

Job Description:
We are seeking experienced Male Boxers to portray athletes in “APOPKA,” a film about the life of Christy Martin, starring Sydney Sweeney. Boxers will be featured in training gym scenes and other key moments, adding authenticity and realism to the film’s portrayal of the boxing world.

Job Responsibilities:

  • Boxing Scenes: Perform in various gym training scenes, demonstrating realistic boxing skills and movements.
  • On-Set Boxing: Actively participate in boxing-related action sequences, including sparring, training drills, and possibly staged matches.
  • Collaboration: Work closely with the director, stunt coordinators, and fellow actors to ensure the boxing choreography is executed safely and effectively.

Requirements:

  • Gender: Male
  • Experience: Must have real-life boxing training or experience.
  • Physical Fitness: Must be physically fit and able to perform boxing movements for extended periods of time.
  • Location: Must be local to Charlotte, NC, or the surrounding areas, or willing to self-report to the location.

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  • Rate: Payment details will be discussed upon selection. Compensation will cover filming days and any additional time required for rehearsals or fittings.
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  • Gender: Male
  • Experience: Must have real-life boxing training or experience.
  • Physical Fitness: Must be physically fit and able to perform boxing movements for extended periods of time.
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  • Appearance: Height, weight, clothing sizes, and shoe size should be provided, along with information about any visible tattoos or piercings.
  • Photos: Submission must include 2 current photos (one close-up and one full-length) which can be taken with a cell phone.

Compensation:

  • Rate: Payment details will be discussed upon selection. Compensation will cover filming days and any additional time required for rehearsals or fittings.
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Job Type:
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Skills:
Acting

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We are casting for a variety of background roles in the highly anticipated Netflix limited series “His & Hers”. This is an exciting opportunity to be part of a professional production, working in scenes set in a hotel restaurant environment.

Job Responsibilities:

  • Restaurant Patrons: Portray guests enjoying a meal at a hotel restaurant.
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  • Age: Must be 18+.
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  • Location: Must be able to work locally in Stone Mountain, GA.
  • Availability: Must be available for the entire filming day (which may be up to 12+ hours).
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Job Title:
Casting for IRIS Role

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We are casting for the role of IRIS in an upcoming true crime recreation series for the TVOne Network. The role requires a Black female in her 20s to portray a key character in a recreation of real-life events, including scripted violence and murder content. This is an exciting opportunity to work on a true crime series that involves dramatic and emotional scenes.

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  • Portray the character IRIS, a young Black woman, in a dramatic recreation for a true crime series.
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  • Age: Must be 18+.
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  • Portray Gallery Patrons attending an art gallery event.
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  • Be available for the entirety of the filming schedule (12+ hours commitment required).

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  • Age Range: Males aged 20-70.
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  • Rate: $100 for 8 hours (with an 8-hour guarantee). Time and a half after 8 hours.
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Casting Call: Female Friends for a Major Music Video in Charlotte, NC

Job Description:
We are casting for the roles of Female Friends in a major music video project in Charlotte, NC. This is a fantastic opportunity for models or actresses to be part of a high-profile production, portraying the close and stylish companions of the lead artist.

Role: Female Friends

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    • Two African American or Mixed-Race females, aged 21-35, who will play the artist’s close friends.
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  • Wardrobe: You will work with the wardrobe team to ensure your look fits the sleek, fashionable aesthetic required for the video.
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  • Age: 21-35 years old.
  • Ethnicity: African American or Mixed-Race.
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Casting Call: The Homeboys for a Major Music Video in Charlotte, NC

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Role: The Homeboys

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  • Wardrobe: Arrive on set dressed in your own black suit, prepared for filming.
  • Rehearsal (if needed): Work closely with the director and the lead artist to ensure smooth and natural interactions, portraying the role of trusted friends.
  • Filming: You will appear alongside the lead artist in various key scenes, showcasing camaraderie and loyalty. You will be expected to maintain a confident and polished demeanor throughout filming.

Requirements:

  • Age: 21-35 years old.
  • Ethnicity: African American.
  • Must own and wear a black suit during filming.
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  • Rate: $200/day
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Casting Call: Older Couple for a Major Music Video in Charlotte, NC

Job Description:
We are seeking an African American male and female couple to portray an Older Couple in an exciting, high-profile music video being filmed in Charlotte, NC. This is a fantastic opportunity to be part of a major production and work closely with a professional creative team in a prominent role.

Role: Older Couple

  • Character Description:
    • Male and Female Couple, ages 50-65, African American.
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  • Wardrobe: The couple will work with the wardrobe department to ensure they are dressed appropriately to fit the aesthetic of the music video.
  • Rehearsal (if needed): Collaborate with the director and other cast members to ensure a seamless portrayal of the couple’s role within the story.
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Requirements:

  • Age: 50-65 years old.
  • Ethnicity: African American.
  • Must be a real-life couple or able to convincingly portray a couple on-screen.
  • Ability to take direction well and maintain professionalism on set.
  • No previous acting experience is necessary, but a natural, relaxed demeanor is essential.

Compensation:

  • Rate: $200/day (per person)

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Expiration date:
11-10-2023

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