Associate Creative Director – Copy
Responsibilities:
- Contribute to overall general direction of the brand voice and copy
- Determine the conceptual direction of branding, marketing, and ad initiatives
- Drive alignment around design decisions by soliciting, synthesizing and managing design feedback from multiple directions
- Hands-on copy writing and creative execution – from concepting through production to delivery
- Ensure consistent content and communications across channels including digital, social, advertising, and experiential
- Work with other internal teams to develop on-strategy branding and messaging.
- Work with UX team to develop product marketing communications
- Work with in-house Brand Design team to create marketing assets such as product packaging, digital marketing (email, web banners, social media, digital experiences, social assets, etc.), retail displays, internal sales communication, video content, etc.
- Translate creative direction and copy points from creative briefs into engaging and effective copy concepts
- Mentor designers and copywriters
Required Skills:
- In-house CPG experience
- Experience creating clever headlines
- Proven ability to lead, motivate and inspire both internal and external creative teams
- Understanding of all dimensions of communication: business strategy and experience design, with the ability to translate this into effective innovative, but integrated marketing programs.
Compensation: $ 140,000 – $160,000 annually
This role will be onsite in Van Nuys, CA 3 days a week.
Cypress HCM
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