Program Manager – Digital Marketing

Program Manager – Digital Marketing 

Malvern, PA 
Hybrid – 3 Days a week on-site 

 
 
Position Overview 
Be a part of a nonprofit organization dedicated to increasing philanthropic giving through donor advised funds. In this role you will be responsible for driving organizational growth via brand awareness, qualified leads, and conversions while managing the development of digital promotional growth. 

Responsibilities 

• Partner with Marketing Manager to set strategies in various organic and paid acquisition channels and to identify and convert upsell opportunities with existing clients and to sustain brand loyalty 
• Plan and manage advertising and promotions budget to enable growth 
• Define target audiences and how best to reach them through marketing strategies 
• Promote a test-and-learn approach with digital strategies 
• Measure and report on the performance of growth strategies and assess against organizational goals  
• Manage team sprint planning and evolve process as needed 
• Develop and maintain a strong relationship with Business Development and Client Services to drive shared growth goals for client acquisition, growth, and retention 
• Develop and maintain relationship with vendors and partners  
• Develop and maintain a broad knowledge of donor advised funds, competitors, and industry trends 

 Qualifications 

• Undergraduate degree, or equivalent combination of training and experience 
• 5+ years of demonstrated marketing/advertising experience, nonprofit experience preferred  
• Demonstrated experience working with social media platforms and working knowledge of tools such as SEMrush / Moz. 
• Experience working with a customer relationship management software 
• Excellent attention to detail, strong organization skills, and time management 
• Demonstrated ability to build effective relationships and work collaboratively  
• Technology savvy and ability to learn new emerging technologies 
• Demonstrated experience working in digital agency, financial services, donor advised funds or nonprofits is preferred 

Compensation 

• Salary: $100,000 
• 401k Retirement plan 
• Medical, Dental, and Vision Insurance 
• Generous paid time off 

  
Career Blazers Nonprofit Search maintains a broad focus so that your search can be thorough, and inclusive of all relevant options. We carefully consider your desired outcome, skills, and experience. The professionals at Career Blazers Nonprofit Search maintain your confidentiality and will not send your resume to a client without your approval. 
 
Career Blazers is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender, gender identity, national origin, disability, or protected veteran status. 

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