Programs/Marketing Manager

Programs/ Marketing Manager

The Program/Marketing Manager is a high-energy, goal-oriented self-starter who is a creative thinker and conscientious individual. The Programs/Marketing Manager facilitates the implementation of all programs, ensures they operate effectively, supports volunteer recruitment, scheduling, training, and recognition. This detail-oriented, organized individual should have a track record of managing programs effectively and efficiently. Interacting well with people at all levels of the organization is necessary and therefore must exhibit a friendly and professional presence. A flexible schedule is very important, as programming takes place on weekdays, evenings and weekends.

Reports To: Executive Director of GiGi’s Playhouse Twin Cities

Essential Job Functions:

Program Management

• Partner with the ED and programs committee to manage the strategic aspects of programming, including new program development, establishing programming goals and performing outcomes assessments for our programming.

• Partner with ED and outreach committee to ensure program participants, leaders and volunteers are working to ensure people across all cultural backgrounds will access to and benefit from GiGi’s programming, events and resources.

• Partner with Outreach/Expansion team to implement and support programs across the metro.

Daily Program Management

• Oversee the development and publishing of the Playhouse programming schedule.

• Serve as key contact for Program Leaders and Volunteers, supporting them as needed. • Manage the program registration, sign-in and survey processes, utilizing our software tools to document and track volunteer activity and all relevant programming information to participants and their families.

• Attend programming frequently to show support for program leads and volunteers, develop relationships with participants and families, and ensure expectations and standards are being delivered.

• Match tutor/participant pairs and manage Teams channel for both literacy and math tutors. Operations Coordinator Job Description

Marketing and Communication

• Collaborate with ED and board of directors to strategically plan and execute marketing initiatives to achieve the following: grow the base of families supported, increase program participation, increase volunteer commitment, and further engage in the community.

• Informs and inspires families, volunteers, donors and other constituents via social media, website, blog and email newsletter campaigns by sharing pictures, news, events, volunteer needs and stories in partnership with Executive Director

• Expands social media footprint by executing and updating all social media outlets including LinkedIn, Facebook, and Instagram

• Develop and execute monthly e-newsletter in collaboration with ED, Operations Manager.

• Conduct quarterly program surveys by age group to gain insights from families to increase participation.

• Continuously gather stories and photos of playhouse programs and activities to effectively demonstrate impact in marketing and development activities.

• Greet and connect with visitors to the Playhouse including families, volunteers, and donors.

Volunteer Management

• Collaborate with Volunteer coordinator to recruit and maintain program leads and volunteers for all programming/events across the metro.

• Ensure all programs, events and activities are fully staffed by volunteers to support the needs of the Playhouse. • Collaborate with volunteer coordinator to facilitate volunteer orientation and training for volunteers from all locations.

• Utilize the talents and interests of volunteers effectively by delegating meaningful, rewarding, and well matched work in order to share the load of the job and keep volunteers motivated.

Administrative / Office Management

• Answer phones, Twin Cities inbox and ensure responses are prompt and professional to all inquires.

• Maintain physical appearance of the Playhouse and schedule appointments with visitors • Assist program leads and volunteers with administrative needs.

Qualifications

• Education and/or Experience: College degree in a field related to project management or special education; two to four years of experience in a field related to program / project management; or experience in a field working with individuals with intellectual and developmental disabilities.

• Language Skills: Ability to effectively develop and present information in one-on-one and small group situations to families, donors, volunteers, and board members of the organization.

• Computer Skills: To perform this job successfully, an individual should be competent in Microsoft Office (Word, Excel, PowerPoint, and Outlook) Proficiency in social media platforms: Instagram, LinkedIn and Facebook.

Salary Range: $50,000 – $55,000

GiGi’s Playhouse Twin Cities