Log InSign Up
HomeSenior Integrated Marketing Program Manager

Senior Integrated Marketing Program Manager

$$$

Senior Integrated Marketing Program Manager

We are seeking a Senior Integrated Marketing Manager to lead programs for the Education and Government vertical. The Senior Integrated Marketing Manager will support the Senior Manager, Integrated Marketing Strategy – Education and Government in planning and owning the execution of integrated marketing campaigns, including reputation, demand, engagement and enablement.

This role will combine planning with hands-on program creation, and the ideal candidate will own goals, strategy, and programs, as well as supporting the day-to-day tactical needs of a busy team. You will work closely with solution marketing, content marketing, digital, creative, customer advocacy, field marketing, and paid media teams while optimizing the marketing mix across channels to drive conversion into the pipeline.

Responsibilities:

  • Produce integrated marketing campaigns from inception to optimization with a cross-functional marketing team including demand generation, project management, web and online marketing, corporate communications, content marketing, social media, creative services, events, field and partner marketing, sales teams, and third parties.
  • This will include:
  • Working with cross-functional groups including solution marketing to develop the overarching strategy, including appropriate messaging, content, and stories from which to build campaigns; and then using the content in appropriate channels;
  • Crafting tailored programs for the key decision makers and influencers in a buying decision;
  • Managing and monitoring program spend to ensure budget decisions are optimized and meet quarterly and yearly targets;
  • Working with project managers to develop and monitor project plans and schedules;
  • Coordinating the various external/internal teams working on the campaign;
  • Working with corporate sales development on effective follow up and sales plays;
  • Ensuring programs are set up properly in various marketing tools including Salesforce.com, Marketo, Demandbase, Drift, Integrate, Tableau, Workfront and SalesSPOT (Highspot);
  • Monitoring campaign effectiveness, goal attainment, and providing recommendations for optimization;
  • Monitoring and communicating progress toward goals, and adjusting where needed to stay on target to meet company goals;
  • Presenting key programs and assets to internal constituents including product marketing, sales teams, and third parties.
  • The ideal candidate is analytical and results driven and has experience in B2B marketing, enterprise software and SaaS.

Requirements:

  • 7-10 years of integrated marketing experience in B2B software industry, planning and driving impactful demand generation programs
  • Proven track record to effectively execute integrated marketing programs on both a strategic and tactical level
  • Ability to work across groups and get results with external and internal constituents
  • Ability to lead project related budgets and track and monitor campaign performance and spend
  • Ability to carefully analyze program results and performance trends and make data-driven decisions
  • Collaboration and team coordination skills required
  • Outstanding written and verbal communications skills
  • Enterprise software/B2B marketing experience required
  • Bachelor’s degree required

Compensation:

  • $36.29/hour – $48.39/hour

Cypress HCM

Related jobs:

Film Crew and Interns – Production Studio Hiring

Job Description
A growing film production studio is looking for passionate and talented individuals to join its creative team. This opportunity is open to both experienced professionals and aspiring interns eager to gain hands-on experience in film and media production. The studio is dedicated to producing high-quality content and seeks team members who are motivated, dependable, and collaborative.

Job Responsibilities

  • Collaborate with production teams on various film and media projects

  • Support departments including wardrobe, makeup, editing, and sound design

  • Assist in production logistics, coordination, and on-set preparation

  • Maintain a professional and positive attitude in a fast-paced creative environment

Requirements

  • Open to professionals and interns across all departments

  • Must be creative, reliable, and passionate about film production

  • Strong communication and teamwork skills required

  • Based in or able to work in Milwaukee, Wisconsin

  • Previous experience is a plus but not required for interns

Compensation

  • Paid and internship opportunities available

  • Hands-on experience working with a professional production team

  • Opportunity for growth within the studio’s expanding network

Model Recruiters for Fashion and Talent Agency

Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.

Job Responsibilities

  • Identify and recruit potential modeling talent through online platforms and personal networks
  • Build and maintain a pipeline of qualified candidates for agency representation
  • Conduct initial outreach and guide talent through the application process
  • Attend weekly calls and monthly virtual meetings for team updates and support
  • Stay informed on trends in the modeling and entertainment industries

Requirements

  • Must be 18 or older
  • Familiarity with the fashion or modeling industry preferred
  • Self-driven, organized, and results-oriented
  • Smartphone and/or computer required for daily communication
  • Able to work independently with minimal supervision

Compensation

  • Commission-based pay structure with unlimited earning potential
  • 90% remote flexibility
  • Access to an established network within the Atlanta modeling market
  • Ongoing mentorship and brand-building opportunities

Share this job:

Job overview

Location:
Job type:
Ethnicity:
Body type:
Expiration date:
06-02-2023

Job skills

Are you ready to get discovered?

Gain access to thousands of jobs and appear higher in the search results now!

Stay Safe in the Industry

Simple steps to protect your career and avoid scams.