PastryClass is an online pastry teaching platform gathering a whole niche of the top pastry artists focused to provide education from experienced home bakers to professional pastry chefs and productions worldwide.
You’re a creative, big-picture thinker with a proven track record in design, copy, brand-building, and leadership. Reporting to the CEO, we are looking for a Creative Director to join our in-house team.
In this role, you will guide creative marketing and brand vision for PastryClass. You will work closely with the CEO to define our brand architecture, vision, and strategy. You will also manage our external marketing teams to develop and execute best marketing practices.
What will you do?
- Develop and manage the company’s brand guidelines and ensure consistent application across all channels.
- Oversee all creative development and delivery.
- Develop, implement and evaluate marketing strategies.
- Work closely with our external marketing teams to improve marketing results (SEO, Google Ads, Targeting Ads Specialists).
- Ensure the marketing team is delivering best-in-class capabilities and partnership across all departments.
- Lead the conceptual development of world-class marketing campaigns across traditional, experiential and digital channels.
Qualifications:
- 4+ years experience in a similar role.
- Strong background in branding, startups, marketing and creative direction.
- Excellent communication and leadership skills.
- Strong conceptual and strategically-led work.
- Proven track record in utilizing data to inform design strategy and decision making.
- Ideas! We want someone who’s excited to share their thoughts and suggestions with the team.
What we are offering:
- Full-time employment in a dynamic, fast-paced team.
- Flexibility to work remotely.
- Periodic review of performance & salary.
- Opportunity to learn & grow in a Vancouver-based company.
PastryClass is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status.
PastryClass
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