Copywriter and Content Manager

This role is 100% remote.

Bookmap is a cutting-edge data visualization and trading software platform for stocks, futures, and crypto currency traders. We are seeking a seasoned copywriter and content manager with previous financial services experience and/or trading background.

Job requirements:

Develop a thorough understanding of our products, customers, market/industry trends, and competition. Use this positioning to develop messaging and content for products/platform, web pages, emails, white papers, and other marketing or sales collateral.

• Manage copy initiatives for emails, website, marketing collateral, PR, search, and social media.
• Refine copy workflows, owning end-to-end project management.
• Manage copy deliverables and meet deadlines.
• Provide regular status reports, timelines, and delivery calendars to key stakeholders. Measure and report on the impact of content and gather insights that will help optimize content.
• Partner with our UX/product manager, designer, and content creators to develop clear and effective user experiences. Oversee the creation of various landing pages, pillar pages and coordinate assets with these various stakeholders.
• Act as the Email/CRM owner from the Marketing team and lead all email initiatives including on-demand, lifecycle, digest, action triggered and drip campaigns. Be responsible for all data pulls and analysis of email campaigns to gauge performance.
• Manage website content through WordPress including creating new pages, optimizing content on existing pages, implementing content updates, or coordinating complex changes and tests directly with the development team.
• Manage and keep track of all copywriting and editing project requests through Jira. Centralize copy assets so they are easily accessible to various stakeholders. Complete copy request tasks in a timely manner.

Bookmap