Marketing Manager

The Company

We like what we do and who we do it with. We partner with innovative brands on marketing and digital strategy, eye-catching design and wild ideas. We live for the big moments. Our collaborative spirit inspires our work and makes our office a fun place to be. So if you’re down to try bold things, brave things, record-breaking things….come work with us.

The Team

We are looking for a dynamic marketing manager to join the crew. Your focus will be on lifestyle and beverage clients, ranging from a local distillery and brewery to a national non-alcoholic retailer and more.

Objectives of this Role

The marketing manager is proactive and passionate about marketing and innovation. They build long-lasting relationships with our clients, the media and partners, always striving to find opportunities to generate successful campaigns. They are comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. A marketing manager is an advocate for our clients and establishes a shared vision for success to keep a project on track. Most importantly, you will be a part of a collaborative team of creative individuals whose goal is to deliver exceptional work.

Activities related to this position:

● Report directly to the Marketing Strategist and lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

● Act as the main point-of-contact with clients and the liaison between the client and our internal teams, running client meetings and discussions.

● Successfully project manage multiple clients’ deliverables throughout the year for various campaigns and tactics

● Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments

● Handle research and discovery to provide insights for marketing efforts

● Prepare and oversee creation of client documents such as weekly emails, agendas and quarterly/annual reports

● Manage media relations, including the development of media lists, fact sheets, pitching, press release writing, distribution, interview brief creation, and press outreach

● Manage social media accounts and create content across multiple platforms, including the creation of assets and management of community engagement, as well as social media marketing budgets

● Experience with management and creation of influencer marketing campaigns and execution ● Organize and distribute creative files, photos and video assets

● Contribute to the brainstorming process and idea generation on projects

● Maintain work-in-progress deadlines and tasks to keep projects moving

● Have general awareness of marketing industry news, both pertaining to your role and client industries Role Requirements

● Curious, collaborative and creative by nature

● Thrive in a high-energy environment

● Strong organization, project management and time management skills with key attention to detail

● Understanding of all social media channels and best practices for Instagram, Facebook, LinkedIn, Twitter and other emerging platforms

● Experience creating reports and dashboards for quarterly and annual reporting

● Strong relationships with local and regional media outlets preferred

● Experience in project management, social media management, and community engagement ● Experience working with influencers and influencer marketing programs

● Well-versed in content creation across variety of platforms including blogs, emails, social media, press releases and more

● Knowledgeable, passionate storyteller who understands brand voice and tone to disseminate across diverse audiences and platforms

● Ability to manage multiple ongoing initiatives and brands in a strategic and organized way

● Bachelor’s degree in Marketing or a closely related field

● 5-6 years of experience in agency or marketing role

The Benefits

● Unlimited paid time off, including employee birthdays, vacations, and national holidays

● Office closed two weeks at the end of December

● Volunteering encouraged with two paid days off per year

● Company health insurance plan offered to all employees with options for medical, dental, vision, short and long term disability

● Maternity, paternity and primary caregiver leave given to all employees

● Simple IRA program available with the company matching up to 3% of employee contributions ● Company cell phone plan available

● Friday wellness afternoons with truncated working hours

● Flexible remote and hybrid work schedules

● Professional development opportunities

● Laptop provided, as well as other needed technology associated with work

● Office location in the heart of downtown Charleston, dogs are encouraged

● Annual retreat in Charleston, SC for all employees to attend

The Commitment We are committed to being a proactive, anti-racist organization. We believe that a culture of inclusion provides the best work environment for all. We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sexual orientation, gender identification, national origin, age, height, weight, marital status, veteran status, disability status or other legally protected class. This includes a firm policy against discrimination on any of these legally protected categories. We will diversify. We will listen and learn. We will amplify. We will act.

Vitamin T