Entertainment Content Creator Jobs

Our team is made up of folks who go above and beyond, who see solutions where others see problems and who inspire those around them. Exciting growth is on the horizon, and we need talent that can keep up and continue to propel us in the right direction. If you are looking to join a creative, caring, and professional team, we want to meet you!

The Content Marketing Specialist is responsible for presenting products and content on the website and social media channels that will promote and support sales efforts. By partnering with the marketing team, you will work to bring increased brand awareness and growth to Magnets USA.

What you’ll be doing:

• Product merchandising consisting of technical writing and editing, clear and concise product

descriptions, terms of warranty and sale

• Monitoring product on websites for accuracy
• Blog Content – creation, maintenance, SEO results
• Developing social media content and advertisements, engagement and reputation across

several social media platforms

• Assist with monthly web updates
• Conducting research to analyze competitive landscape, market trends and customer behavior

and preparing reports by collecting, summarizing and analyzing data.

• Branding support and implement directives for a unified company vision
• Coordinate with Director of Marketing on development of annual marketing plan
• Work directly with and support the Creative Services Department to provide copy and ensure

consistent marketing

• Coordinate projects with marketing and sales teams to increase profitability and efficiency.
• Communicate and deliver materials to the Sales staff to support all call center activities and provide

compelling marketing strategies to increase sales and revenue, and improve efficiency

What you need to know to succeed at this job:

• 2+ years experience with professional writing and storytelling
• Online marketing and e-commerce experience
• Solid understanding of social media optimization and SEO/SEM/PPC principles
• Experience managing corporate social media sites
• Excellent project and time management aptitude
• Strong communication and presentation skills
• Basic knowledge of HTML and CSS, or a strong desire to learn
• Digital photography skills are a plus
• Adobe Creative Suite competency
• We highly recommend you have active accounts across key social media sites including, but not

limited to, Facebook, Twitter, Instagram, YouTube, LinkedIn, etc.

If you think you’re the right person for the job, please send a cover letter introducing yourself, your resume, including professional references. No phone calls, please. Candidates demonstrating a stable work history in a corporate environment are encouraged to apply.

EOE Employees may be selected at random for drug testing at any time. These tests are unannounced and unexpected by employees.

Work Remotely

• No

Job Type: Full-time

Pay: 45-60k + Perfomance incentives

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Vision insurance
• Wellness benefits

Schedule:

• 8 hour shift

Supplemental Pay:

• Bonus pay

Magnets USA®

Infomedia & the role

Infomedia is a leading global provider of SaaS and DaaS solutions to automotive industry. Headquartered in Australia, Infomedia has been at the forefront of vehicle and customer lifecycle system innovation for more than 30 years. We develop online parts selling systems, service quoting and inspection solutions, data analysis, predictive marketing and eCommerce solutions to help our OEM and Dealer customers grow sales and elevate customer experience.

Our data-driven software solutions are used each business day by over 250,000 dealership personnel, to manage the vehicle and customer lifecycle – they are produced in more than 40 languages and at work in 186 countries. Their powerful search functions and intuitive, user-friendly interface helps boost efficiency, profitability and customer retention for OEM Parts and Service Departments.

Expectations of the role

This position will involve working with the Global Marketing team, and across all US based functional teams to support Infomedia’s Marketing program for the Americas region.

What you will do

• Work directly with project managers, designers, social media, and content teams to design and implement key marketing campaigns.
• Collaborate with the global marketing team in Australia to execute local programs across industry research, product marketing and sales campaigns
• Provide insights to assist in localizing and creating sales materials used for proposals and product presentations
• Work with product team in developing competitive insights across various product categories
• Coordinate attendance at special industry events, projects, and conferences
• Work with the sales team to provide local support for lead generation campaigns, including A/B testing and optimization to drive conversions
• Provide local market insights to support the execution of digital marketing initiatives, including SEO/SEM, email marketing, PPC advertising, and social media marketing
• Identifying marketing opportunities to grow sales and traffic to our website
• Provide sales enablement support to Infomedia’s data partners in the Americas.
• Obtain customer testimonials and coordinate NPS satisfaction surveying
• Contribute ideas for Thought Leadership content that is relevant for the Americas market
• Leadership and coaching of a marketing team located in various regions.
• Strategic GTM planning to support Americas sales activities
• Performance Tracking and management reporting

What you will bring

To perform this job successfully, you will bring a ‘can do’ attitude, be willing to operate in a global setting that is fast paced with great opportunities to learn and grow. The requirements listed below are representative of the knowledge, skill, and/or ability required.

• BA/BS in Marketing, Business, Communications or equivalent working experience
• Experience working in the automotive industry is ideal – must exhibit a clear understanding of the latest automotive aftersales industry marketing trends
• At least 10 years or more of related professional marketing experience
• Experience in leading a multi-functional marketing team (end to end)
• A solid understanding of ‘integrated marketing’ strategies – you will be responsible for identifying new opportunities to promote and market our products/services to the target audience.
• Excellent ability to communicate in a clear and concise manner verbally and in written form.
• Ability to convey technical concepts to non-technical audience
• Working knowledge of customer relationship management (CRM) and content management system (CMS) platforms
• Research and analytical skills
• An understanding of digital marketing tools and tactics

Prior experience in a high-growth technology company servicing complex industrial customers is essential. A proven record of accomplishment of sales and retention in multi-national industrial accounts with experience in personally developing top line sales in the millions on an annual basis. Record of accomplishment of implementing new business development plans within multi-national industrial accounts which at least meet, but preferably exceed business goals.

Why choose us?

Put simply, we are a business who are a global leader in our industry on the cusp of a period of growth, innovation and evolution and we have no plans to slow down anytime soon. We develop innovatively crafted, data driven cloud software solutions for some of the best and most well-known automotive brands across the globe. The day-to-day varied work coupled with our relaxed, informal, yet high performing environment are the key things that makes our team happy.

Culture and Benefits

Here at Infomedia we take our team members and our service very seriously. We live by our core values of: Accelerating Performance, Driving Innovation & Service, Navigating Global, Steering Locals and Having Fun in the Fast Lane. We work hard but we play hard too. We offer a robust benefits package including paid parental leave, flexible working arrangements, health benefits, growth and career development and recognition.

About Infomedia

Infomedia offers its Microcat® EPC, Superservice™ Quoting & Inspection software, Infodrive™ Data & Analytics, SimplePart™ ecommerce platform as ‘turn-key’ solutions to our OEM customers and their dealership networks.

• 30 years industry experience
• Established global operations throughout 186 countries in over 40 languages
• Our software is used by over 250,000 automotive industry professionals around the world.

Please note that you must have valid identification to work in the United States to be eligible for this role, and only candidates who meet the above criteria will be contacted.

Infomedia is an equal opportunity employer and welcomes all qualified applicants. Infomedia does not discriminate on grounds of race, religion, or belief, ethnic or national origin, disability, age, marital, domestic, or civil partnership status, sexual orientation, gender identity, or any other basis as protected by applicable law.

Infomedia

Searching for a Digital Content Manager to join a leading creative advertising agency! Responsible for publishing creative assets, experiences and digital content across client websites and platforms.

Hybrid role, 3 days per week onsite in Sunnyvale, CA.

Responsibilities:

• Build, edit and publish content for all of the client’s web properties.
• Work collaboratively with business partners to ensure content structure, content, easy accessibility meets with our style guidelines to be published to a wide audience, as well as keeping it meaningful to a specific target audience.
• Ensure accuracy and timeliness of content, self and peer quality assurance, validating appropriateness of content and of content presentation. Problem solve and communicate effectively when standards of web content is not in line with standards.
• Work in staging environment and a set workflow to get business approval before publishing and aligning with specific publish dates. Ensure consistent usage of key vernacular, correct formatting and other communication standards.
• Assist with the design and construction of web pages on updates, new pages and sites, including graphical design, navigational design and page layout.
• Participate in interdepartmental workgroups and activities as appropriate.

Qualifications:

• Bachelor’s degree or equivalent experience.
• 4+ years experience in a web publishing environment.
• Working knowledge of content management systems, Drupal a plus.
• Working knowledge of internet and web technology, including HTML, CSS and JavaScript Understanding of client-side code quality as it relates to semantic web, accessibility and SEO Familiarity with user-centered design, mobile/responsive design and use of videos on the web Experience in agile development is a plus.
• Proven track record on successfully leading projects.
• Strong innovation, creativity, and problem-solving skills.
• Excellent communication skills, both written and verbal.
• Attention to detail and strong client service skills are a must.
• Quality assurance of one’s own work as well as peers.
• Strong decision making skills with the ability to prioritize work and negotiate compromises with business and technology partners as needed.
• Ability to communicate issues, root cause and resolutions to both technical and non-technical levels of the organization.
• Ability to work in a fast-paced, product-focused, team environment involving technical and non-technical individuals.

Synergy Interactive

SET ACTIVE is looking for a Social Media Manager to join our team. This role will be responsible for developing and maintaining strategies across all of SET’s social platforms. The right candidate will be able to multitask across all platforms while hitting our target market and work cross-functionally with all creative teams. This is an incredible opportunity for someone looking to work within a creative, fast paced environment.

RESPONSIBILITIES:

• Develop and maintain strategies across all social media platforms, including but not limited to Instagram, TikTok, Pinterest, Facebook, and Twitter 
• Work closely with Brand Marketing team to align social strategy with the overall marketing calendar and objectives, including brand awareness, customer acquisition, and engagement/conversions 
• Develop and maintain a monthly social media + posting calendar based on marketing objectives, notable dates, upcoming initiatives 
• Execute the day-to-day management and maintenance of all social media channels, including posting scheduled content 7 days per week, maintaining a relevant highlights section, and updating bios. 
• Conceptualize compelling IG grid posts (1-2 per day), IG stories (5+ slides per day), and TikToks (1-3 per day) that accomplish our marketing objectives, encourage engagement, expand our reach, connect with our audience, convey our brand story/campaign narratives and drive sales 
• Arrange grid for IG; pay impeccable attention to detail, adjust according to feedback, and evolve 
• Change the bio on IG with relevant information leading up to drops, on drop days, and after drops 
• Update IG highlights daily/weekly with relevant slides, and conduct monthly IG highlights audits to ensure highlights stay relevant and compelling 
• Source and manage community UGC 
• Oversee the production, editing, and posting of all TikTok content 
• Maintain a pulse on TikTok trends, pivoting and adjusting strategy in real-time to keep up with the latest happenings 
• Maintain a focus on engagement and KPIs while never straying from delivering an on-brand experience 
• Work cross-functionally with all Creative teams (including Art Director, Graphic Designer, and Copywriter) to oversee the execution of social media content and campaigns; included but not limited to  

-IG story content and creation 

-Sourcing positive comments or tagged photos from community to use 

-Coordinating with members of SET team to answer questions or create content for stories 

-Working with Operations team to identify which products should be featured 

• Work with Art Department to coordinate supplementary Social Media photoshoots as needed: 

-Oversee logistics 

-Ensure the correct models and locations are booked 

-Ensure we have all samples needed, if not in office, pull from the warehouse 

-Work with the creative team to create highly detailed shot lists for photoshoots 

-Support Art Director, models, and photographers on site at photoshoots by assisting with styling and capturing a wide variety of creative behind the scenes photos and videos 

• Monitor social media conversations and trends related to our brand, industry, and competitors. Gather insights, analyze data, and provide actionable recommendations to improve our social media strategies and enhance customer engagement.  
• Work with the Brand Marketing team to Assist with the content creation and execution of paid social media advertising campaigns as needed.  
• Set performance metrics specific to each platform; regularly measure, analyze, performance, and evolve social media strategy; report on statistics monthly 
• Work with Marketing and Operations teams to analyze social insights in relationship to marketing KPIs and sales 

QUALIFICATIONS:

• 3-5 years of experience working in a social media role; DTC e-commerce brand preferred
• Exceptional understanding of the intersection of social media and marketing with the ability to view social media through both a social and marketing lens
• Mastery of all major social media platforms, including emerging ones
• Proven history of conceptualizing and executing effective social campaigns from both a strategic and creative standpoint that meet marketing goals and deadlines
• Understanding of SET’s aesthetic with high aesthetic standards
• Exceptional writing skills with strong attention to detail, grammar, brand tone, and voice
• Deep knowledge of social media measurement tools; ability to use analytics to develop and evolve strategy
• Excellent verbal, presentation, and interpersonal communication skills
• Ability to excel in a fast-paced collaborative environment, multi-task and prioritize under tight deadlines

Salary Range: $100k

SET ACTIVE

Description:

This position is responsible for ideating, coordinating & assisting with digital marketing promotions for a well known content creator/ personality and his umbrella of brands. The candidate will be focused on content creation & execution, social media growth, audience development, and driving growth and revenue across the creator’s properties and e-commerce. The candidate will work closely with the team on the ground in Los Angeles as well as travel to attend activations & events to capture and distribute content on relevant social media properties. Turn around time for mobile content capture is expected to be within 24 hours. 

Candidates must have expertise in all relevant social media platforms; including but not limited to Facebook, Twitter, Instagram, Snapchat, YouTube, Triller, Tik Tok, etc. Candidates must also have expertise in content creation & editing. Daily duties will range from social media management, campaign set up, strategy, content creation, and distribution. 

Roles & Responsibilities:

• Work with the management team to create content at events / activations with creative direction from the content creator / personality 
• Record vertical content for creator’s IG stories and other social properties 
• Provide content in timely manner to team for approval process 
• Manage, optimize, & grow +6 social properties including Tik Tok, Instagram, FB, Snapchat,Yo and Twitch
• Conceptualize and successfully execute social media campaigns to increase fan engagement & reach (giveaways, follow to win, etc) 
• Work with team on influencer marketing tactics, proposal generation, & execution 
• Work with team on growing and developing Twitch brand, including daily stream schedule for the guys
• Create social media assets to support campaigns 

Job Requirements:

• Expert level working knowledge of social media platforms referenced above 
• Organize, prioritize, and execute a wide range of tasks with heavy workloads and tight deadlines
• Creativity and willingness to think outside the box
• Proactiveness 
• Strong teamwork skills and communication abilities with the ability to think quickly in real time 
• Strong interpersonal and teamwork skills, including adaptability, personal effectiveness, and
• the ability to establish quick rapport
• Proficiency in creative programs, including: Premiere, FinalCutPro, Photoshop
• Degree qualified or equivalent

Measures of success:

• Consistent growth of above mentioned social properties 
• Strong execution of campaigns referenced above 
• Maintaining a self starter mindset with tasks / responsibilities
• Creating healthy & consistent flow of content within content creator’s eco-system 
• Communicating well with content creator and other team members 
• Proactive with bringing new opportunities and ideas to the table
• Meet deadlines for internal initiative

Cinematic Music Group

Company Overview: 

Pillow Cube is a rapidly growing ecommerce company specializing in innovative and ergonomic sleep solutions. We’re dedicated to helping our customers achieve better sleep and improved well-being through our unique product offerings. As a Performance Marketing Manager at Pillow Cube, you’ll play a crucial role in driving our digital marketing efforts to reach and engage our target audience effectively.

Position Overview: We are seeking a highly motivated and experienced Performance Marketing Manager to join our dynamic marketing team. The ideal candidate is a data-driven marketer who thrives in a fast-paced environment and possesses a deep understanding of digital advertising platforms, analytics, and conversion optimization. In this role, you will be responsible for developing and executing performance marketing strategies that drive traffic, increase conversions, and contribute to the overall growth of the company.

Responsibilities:

• Develop and implement comprehensive performance marketing strategies across various digital channels, including but not limited to paid search, paid social, display advertising, retargeting, and affiliate marketing.
• Manage our external vendors as they optimize and scale paid campaigns to achieve key performance indicators (KPIs) such as ROAS, CAC, and conversion rates.
• Conduct ongoing analysis of campaign performance, leveraging data insights to make data-driven decisions and optimizations.
• Collaborate with the creative team to develop compelling ad creatives and landing pages that resonate with the target audience and drive engagement.
• Stay up-to-date with industry trends, best practices, and emerging technologies to ensure Pillow Cube remains at the forefront of performance marketing innovation.
• Monitor and manage marketing budgets, ensuring efficient allocation of resources across different campaigns and channels.
• Identify opportunities for growth and expansion within existing and new markets, and develop strategies to capitalize on those opportunities.
• Collaborate cross-functionally with other teams, including content, product, and analytics, to ensure alignment and maximize overall business impact.
• Provide regular reports and updates on marketing performance to senior management, highlighting successes, challenges, and areas for improvement.

Qualifications:

• Bachelor’s degree in Marketing, Business, a related field or relevant work experience. 
• Proven track record of successful performance marketing campaigns in an ecommerce environment, with a minimum of 5 years of experience in a similar role.
• Proficiency in utilizing digital advertising platforms such as Google Ads, Facebook Ads Manager, and other relevant tools.
• Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
• Excellent understanding of A/B testing methodologies and conversion rate optimization (CRO) strategies.
• Experience with marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization tools.
• Exceptional communication skills, both written and verbal, with the ability to effectively present insights and strategies to diverse stakeholders.
• Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
• Strategic thinker with a strong business acumen and a passion for driving results.

Benefits:

• Competitive salary range of $90,000 -$120,000 
• Health, dental, and vision insurance coverage..
• Generous vacation and paid time off policy.
• Opportunity for professional growth and advancement within a rapidly expanding company.
• Collaborative and innovative work environment.

If you’re a driven marketer with a passion for performance marketing and an interest in contributing to the success of a thriving ecommerce brand, we encourage you to apply for the Performance Marketing Manager position at Pillow Cube. Join us in revolutionizing the way people sleep and improving their lives through innovative sleep solutions.

Pillow Cube

The Role

Gorilla Commerce is seeking a highly motivated and organized self-starter to join our team as Manager, Creative Marketing. In this role you work closely with graphic designers, photographers, marketing, and advertising to help bring our products and brands to life and drive revenue and positive consumer reviews.

What You’ll Do

· Own the concept and development of new product listings, packaging and advertising/social content utilizing existing marketing guidelines and processes.

· Partner with Creative Operations Manager, photographers and videographers to plan and execute creative vision during in-house photoshoots.

· Craft product listing copy that aligns with our brand guidelines and engages our end consumer.

· Collaborate with graphic designers and cross functional teams to develop creative assets.

· Monitor and strategize performance of creative listings to optimize sales and drive results.

· Support marketing initiatives across multiple platforms.

· Manage workflow across multiple projects at once.

Skills & Qualifications

· In-depth knowledge of creative marketing processes

· Bachelor’s degree in marketing or related field

· 5+ years of experience or as marketing manager for in-house retailer or marketing agency

· Experience with on-set photoshoot production or photo/video projects

· Highly organized with ability to meet deadlines on multiple projects with varying timelines

· Strong ability to collaborate with internal and external partners

· Attention to detail and eye for color/design

· Proficiency in Microsoft Office

· Excellent interpersonal and communication skills

· Familiarity with Amazon Marketplace or experience in a consumer goods environment a plus

· Experience with Adobe Illustrator and Photoshop a plus

Gorilla Commerce

JOB SUMMARY

This part-time role requires a friendly self-starter to jump in and manage the already established brand content for Síol. This person will coordinate with the team on various tasks relating to press requests for information, new marketing materials, company efforts in new market development, coordination with our graphic designer, photoshoot coordination and assistance, social media management and tracking, and newsletter creation. They should have undeniable attention to detail, an orientation toward design, and an ability to develop a deep understanding of the Síol aesthetic and brand. The ideal candidate will thrive in a collaborative environment; our office culture is based on trust, transparency, communication, and humility. We thrive when we all act collectively, pitching in to help each other with whatever’s needed. 

PRIMARY DUTIES / RESPONSIBILITIES

• Assist in press requests for photography, interviews, and project data
• Maintenance of tracking documents and preparation of quarterly marketing reports
• Assist with in-person photo shoots in the San Francisco / Bay Area as needed for tasks including but not limited to styling/staging assistance and extra hands 
• Develop Instagram posts as directed by the creative team, as well as suggest new
• Coordinate with graphic designer for company marketing materials
• Work with the creative team in developing content, copy, and design for company newsletter
• Coordinate with printing vendors for established brand materials 
• Liaise with the website team for existing website updates
• Assist with team events providing coordination and extra hands
• Assistance with the seasonal gift and holiday card coordination and distribution
• Managing contacts for newsletters, holiday cards, events, etc



KNOWLEDGE / SKILLS / ABILITIES

• 1-3 years related job experience
• Excellent written and verbal communication skills
• Organizational and time-management skills
• Familiarity with Miro, GSuite, and Instagram
• Photoshop and Adobe Suite are a plus
• A keen eye for detail and aesthetics; graphic design and photography skills a plus
• Local to Bay Area required, and San Francisco preferred
• Driver’s license and personal transportation to manage tasks as needed are a plus
• No sponsorship is available for this position

Position Status: Part-Time (6-12 hours/week)

Classification: Non-Exempt

Rate: $20 – 40 / hour – based on experience

Síol

How You Will Make an Impact

• Driving day-to-day brand management for assigned brand(s) and ensuring that key development milestones and financial objectives are being met.
• Marketing Brand Manager will support the Executive Management team to reach financial objectives and by establishing and maintaining brand budgets to drive revenue and brand goals, developing yearly sales forecasts and budgets.
• Marketing Brand Manager will develop, execute, and own the marketing brand plans, which include creating plans & calendars based on brand guides, style sheets, demographic definitions, brand tone/voice, portfolio strategy, and key messaging.
• Analyze brand positioning and consumer data to provide insights on what is working. Understanding trends, preferences, and behaviors, and how consumers will engage with our brands. Conduct competitive and consumer analyses and collaborate with other departments to build specific strategies to grow sales across all global markets.
• Support marketing functions, including advertising/sales, Marketplace management, Operations, pricing, Rewards Programs, social media, Brand Ambassadors, e-mail journey(s), and training updates.
• Marketing Brand Manager will plan and organize workflow against the marketing calendar, including product and campaign launches. Cascade work from overall organizational and departmental goals to ensure all content is executed to hit the goals and KPIs.
• Identify new projects and research needs that support the brand strategy. Complete research into industry trends and aid in the creation of marketing and advertising campaigns.
• Marketing Brand Manager will provide assistance in creating launch and training materials for new products. Coordinate and support activations of marketing programs with agencies. Ensure customer-facing documents are maintained and current, including Claims and Copy Docs, FAQ, etc.

What We Offer

• Amazing opportunities for career progression
• Dynamic, fun, entrepreneurial and diverse culture
• Medical (PPO or HSA) & Prescription Drug, Dental (DHMO or DPPO), Vision and Telemedicine
• Health and wellness are a top priority – committed to self-care
• 401(k) (100% match (dollar-for-dollar) up to 6% of salary deferrals)
• 2 Company-Wide Breaks, Summer & Winter
• Generous Paid Time Off and Paid Holidays
• Sick Time
• Employer Paid Life Insurance
• Health Savings Account (company contributes $40 bi-weekly)
• Voluntary Life and Dependent Insurance, Short-Term Disability, Long-Term Disability, Accident, and Critical Illness
• Employee Assistance Program
• Business casual atmosphere – jeans and sneakers are okay by us

What You Bring to the Table

• Bachelor’s Degree in business, communications, English, marketing, digital communications, or related field.
• 10+ years of experience in a similar position.
• Understanding of the full marketing mix, including experience with planning, management, execution, and measurement of all forms of media (TV, Digital, Radio).
• Strong background working with a larger budget Direct-To-Consumer, CPC role with a CPG e-commerce environment preferred.
• Bilingual in English and Spanish preferred.
• Background in healthcare, wellness, and the supplement industry a plus.
• Ability to be a self-starter that can take on tasks and projects and drive them to completion.
• Creative and analytical thinking.
• Excellent communication skills, with the ability to turn complex ideas into clear narratives for a wide range of stakeholder audiences.

EOE, DFWP

#LI-Hybrid

Great HealthWorks

Director of Brand Marketing

Richmond and Fairfield, CA

Company Background:

Rubicon Bakers and Just Desserts are two well-loved San Francisco Bay Area brands that recently joined forces. Together we strive to “Bake a Better World” by employing, training, and supporting people who need a second chance. We are a professionally run, rapidly growing, data-driven company, passionate about our products, our customers, and our team. 

Our products are sold at thousands of stores across the country. For additional company details see rubiconbakers.com and justdesserts.com.

Position Overview: 

As the champion of the brand, the Director of Brand Marketing is responsible for defining and managing the company’s overall brand strategy, brand positioning, brand voice, and brand personality to create buzz and drive growth. This is a critical role for an experienced brand strategist who thrives on execution and delivers results, including collaborating on brand creative, content publishing, PR, social media, and brand presence at events.

The successful candidate will be responsible for creating brand campaigns and experiences that build awareness and inspire advocacy. The Director of Brand Marketing works collaboratively with the sales leaders, including publishing, creative, demand generation, and product marketing, and partners with the team to ensure the brand story is reflected in all programs.

This individual is creative yet data-driven and can synthesize the qualitative aspects of brand marketing with the quantitative analysis necessary to track and report the impact of brand spending on revenue growth, awareness, consideration, and customer sentiment. This position reports to the Vice President of Sales and Marketing.

Responsibilities of the Role:

●     Develop, communicate, and maintain a unified brand (positioning and messaging architecture) and application of positioning, creative expression, and voice across all channels.

●     Develop and spearhead brand strategy and execution to increase awareness across all audiences, including customers, prospects, partners, media, analysts, and investors.

Responsibilities of the Role:

●     Collaborate with the team on content strategies that delight customers, prospects, and partners as a core part of the Rubicon Bakers brand strategy

●     Lead the execution of all brand marketing campaigns, including media planning, media mix, channel allocations, and measurement tools

●     Participate in public relations strategy and communications

●     Lead social media and brand reputation management

●     Lead and direct external agencies responsible for the development of creative campaigns and execution of brand initiatives

●     Inspire and collaborate to break through the clutter, reinforce the brand promise, and capture the market’s imagination

●     Build and measure brand awareness/brand health and generate innovative ideas to increase brand affinity and loyalty

●     In partnership with the sales team, develop promotions, partnerships, activation events, and other brand initiatives to drive awareness, sales, and brand reach

●     Lead new product development ideation, development, and cross-functional process in collaboration with R&D

●     Manage Marketing Budget

●     Stay abreast of the latest technological advancements, evaluate applications to company assets, and make recommendations on adoption based on understanding both business and consumer needs

●     Provide continuous analysis and reporting around the competitive environment and consumer trends, including market intelligence and product pricing audits

What We Are Looking For:

●     BS degree in business, marketing, or 10+ years in a related field

●     5+ years leading brand marketing with experience in B2B Sales required

●     Excellent strategic vision, leadership skills

●     Highly analytical and data-driven

●     Demonstrated experience building a brand and managing creative expression

●     Extraordinary storyteller with a passion for creativity, brand, and design

●     Proven experience growing brand awareness with key identifiable metrics and reporting

●     Excellent verbal and written communication

●     Flexibility and nimbleness—no job being too small or too large

●     Experience driving brand awareness and fostering brand loyalty and customer advocacy

Behaviors & Qualities We Value:

●       Initiative

●       Ownership

●       Curiosity

●       Collaboration

●       Optimism

●       Respect

●       Humility

●       Innovation

What We Provide:

●       Opportunity to work on exciting, strategic projects in partnership with key leaders: showcase your technical skills to make a big impact on the profitable growth of Rubicon Bakers and Just Desserts

●       A culture focused on ensuring the health, safety, well-being, and professional growth of its employees

●       Support and mentorship from team members who are authentic, good-natured, and highly skilled

●       Opportunity for career growth with a rapidly growing company

●       Competitive compensation package

Rubicon Bakers, LLC