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The Company
Rescue is a full-service marketing agency with a mission to make healthy behaviors easier and more appealing. Since our founding in 2001, Rescue has been exclusively focused on researching, developing, and implementing positive social change campaigns in public health. We provide research, strategy, creative, production, web, traditional media, social media, policy change, youth engagement and experiential marketing services to government, non-profit, and healthcare clients in over 25 states and provinces, as well as to federal government agencies.
Rescue’s health behavior change marketing campaigns focus on topics such as tobacco, obesity, substance and alcohol prevention; the promotion of exercise, eating healthy foods, early childhood development, and after school programs; and other topics that promote healthy living. Rescue’s behavior change campaigns focus on diverse populations within teen (13 – 17), young adult (18 – 26), and adult (18+) populations in both rural and urban areas, resulting in a wide variety of campaign styles and strategies.
We believe that marketing can do more than sell goods, it can create good, and we are looking for team members that are ready to work hard to create a healthier world.
The Job
Rescue is looking for an experienced Influencer and Partnership Manager to focus on forming essential partnerships with influencers in the early childhood development space, as well as leverage existing community relationships across California to grow a unified statewide brand. This role will serve to increase awareness of California’s early childhood development messages amongst new and low-income parents, develop engaging, experiential influencer/parent-focused events, and will assist in influencer and partnership growth efforts. As an on-the-ground representative for the brand, the Influencer and Partnership Manager plays a crucial role in elevating the messages and resources of the California-focused early childhood development brand.
Day-to-Day Activities:
Brand Experience and Support
- Serve as the California early childhood development brand expert
- Create, plan, and execute unique event experiences to engage Influencers and motivate parents to support the development of their young children
- Collaborate with Campaign Lead to create, plan, and execute unique Cultural Influencer and/or Brand Ambassador experiences (ex. Meetups, Sponsorships, Events)
- Work with Lead to Identify event opportunities and new ways to activate at them – including venue recruitment, contracts, security, talent, ECD integration and more
- Support Campaign Programs and continuously look for ways to improve brand experience and message integration
Outreach & Engagement
- Work with Campaign Lead to Identify, recruit, and onboard Influencers/Brand Ambassadors
- Collaborate with Lead Content Manager and Social Content Specialists to provide incentives and review Cultural Influencers/Brand Ambassadors content
- Help audit and manage Cultural Influencers/Brand Ambassadors training tool kits and materials
- Conduct ongoing influencer networking and serve as the liaison to key community groups in the local market
- Develop scopes of work in partnership with the media team to maximize Brand Ambassador activity online and via traditional media sources
- Work with the PR team to identify earned media opportunities to further amplify Brand Ambassador activity
- Develop and maintain an ongoing database of celebrity and sponsorship opportunities for the brand
- Work with in-house counsel to draft influencer and sponsorship contracts, as needed, to support influencer efforts
Reporting
- Maintain weekly reporting to internal and client teams regarding influencer and partnership programs
- Report trends relating to local influencers, event experiences, and early childhood development initiatives
- Review and understand which on the ground experiences drive the most significant online activity; constantly identify ways to optimize experience amplification balancing effort and cost with digital outcome
Preferred Qualifications:
- Creative thinker with the ability to create and plan events that bring the brand to life in a captivating, innovative way
- Ability to build and maintain relationships with local community groups
- Organizing, planning and coordinating skills
- Ability to manage multiple priorities
- Strong initiative, self-starter
- Experience working with early childhood development programs
- Experience with public health efforts
- Experience with multicultural initiatives
- Ability to travel to specific events to ensure flawless execution when needed
- Non-tobacco-use is highly preferred because we only have tobacco-free environments and also to be consistent with our tobacco prevention campaign goals
Location: Sacramento, San Diego or Los Angeles CA
Status: Full-time
Benefits: Learn more about the benefits of working at Rescue here: http://rescueagency.com/careers/
Travel: Potential for monthly travel to locations around California, depending on public health safety guidelines
If you’re ready to join our team of mission driven talent challenging the status quo, we’d love to meet you! Check out our Careers page at rescueagency.com/careers for more information about what it’s like to work at Rescue, and the benefits that we offer to our team members.
The Fine Print
Environment:
All business-related environments are tobacco-free. Must have valid driver’s license, reliable transportation, and computer and Internet access. Must be available to work non-traditional hours such as late nights and weekends.
Physical Requirements:
Able to remain in a sitting position for prolonged periods of time and stoop, bend, reach, climb stairs, and move freely throughout the building for the performance of duties. Able to read from a computer or laptop monitor for several hours at a time including fonts of various sizes from a variety of sources. Able to travel nationwide as needed to meet with clients, coworkers, or attend meetings and seminars. Must be able to move boxed work documents (surveys & materials), up to 40 pounds, in and out of office for travel by car and by air.
The Application
All applications must be submitted through Rescue’s online careers system (unless you qualify to request a reasonable accommodation, as detailed at RescueAgency.com/careers). We do not accept applications via email, mail, fax or in-person delivery. Please send questions to [email protected].
PLEASE NOTE: All email correspondence that you receive from Rescue Agency will be sent through an ‘@rescueagency.com’ email address. We recommend that you disregard any emails posing as authentic Rescue Agency accounts (e.g. @rescueaggency.com or [email protected]). If you receive a message from a Rescue employee, you can verify the legitimacy of the message by contacting us at [email protected].
Rescue | The Behavior Change Agency is an EEO/Minority/Female/Disability/Protected Veteran Employer
Rescue Agency