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JAKKS Pacific, Inc., a leading designer and marketer of toys and consumer products, with a wide range of products that feature some of the most popular brands and children’s toy licenses in the world, currently seeks an experienced, energetic, self-starter for the role of Sr. Brand Manager in our Boys Division for our headquarters in Santa Monica, CA. The ideal candidate is responsible for will be responsible for assisting the Director of Marketing in setting the brand strategy, creating and executing the respective marketing plans and overseeing the product development of licensed/non-licensed toys.
Responsibilities include:
- Work with the Director of Marketing to establish overall product strategies and brand plans for approval from both JAKKS management and licensors
- Oversee the implementation of the product strategy – including consumer targeting, product and packaging development, and setting and achieving cost targets.
- Work with cross-functional teams (Costing, Design, Planning, Packaging) to develop a compelling and profitable product line and make sure the team meets the deliverables and cost targets
- Work closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.
- Manage and execute marketing initiatives/strategies as set out in the brand plan for multiple product lines, including all facets of advertising, retail/channel marketing, pricing initiatives, channel distribution strategies, sales support, and promotions
- Take ownership of the business by managing tools such as line lists and P&L’s
- Interface and provide all key information & analysis to licensors/managers on an ongoing basis to keep a positive communication flow between teams
- Provide category and product-specific market research (including competitive analysis and market trend reports) as needed
- Track and analyze sales performance of product lines both in shipments and in POS
- Serve as internal brand champion for product lines and manage, coordinate and attend tradeshows/ internal sales meetings
Skills & Experience required:
- 6+ years of related marketing experience
- Strong analytical and problem solving skills
- Resourceful; able to self start and get things accomplished with minimal oversight
- Strong interpersonal, communication, and presentation skills with experience presenting to all levels of management both within the organization and to external partners
- Work effectively within a team environment
- Ability to work under pressure in a fast-paced environment and prioritize workload
- Highly organized and able to multitask
- Strong computer skills, including Outlook, Word, Excel, PowerPoint, Photoshop etc.
- Have a positive, “can do” attitude
- Proven track record of success in a brand manager marketing role
- Ideally, have experience in the toy industry or working in an industry that markets to retailers, such as Target, Wal-Mart and Amazon
Our Benefits:
- Health and Wellness: Medical, dental, vision, disability, life & accident insurance and employee assistance program
- Savings: 401K matching, pre-tax spending accounts, and employee discount programs
- Compensation: JAKKS Pacific offers a competitive salary. Compensation for this role commensurate with experience, qualifications, location, and education and typically ranges from $70,000-$100,000.
Company Overview
A leading designer and marketer of children’s toys and consumer products, JAKKS Pacific® is always on the lookout for talented, bright and creative individuals to join our ever-growing team.
Best known for our toy and entertainment products, JAKKS produces impressive and innovative products across multiple categories spanning from action figures, collectibles, and dolls, to high performance activity toys and vehicles, and let’s not forget our deep portfolios of beloved licensed characters. In other words, we work hard to make play more fun, and we believe it has paid off.
Included in Fortune’s 100 Fastest Growing Companies for four years in a row, and Forbes’ 100 Best Small Companies for three years, JAKKS is an aggressive and passionate company, with a commitment to customers and a dedication to growing our business.
Our goal is to continuously cultivate a talented and diverse workforce while providing a safe and productive work environment and an excellent career growth opportunity while working with a dynamic team who loves what they do and for a Company that ultimately makes children smile, play and succeed!
Jakks Pacific, Inc is an Equal Opportunity Employer.
No Recruiters Please.
Jakks Pacific
POSITION SUMMARY:
A strong self-starter with experience managing top-tier video and mobile games. The Sr. Manager of Digital Product Marketing is responsible for developing and implementing product marketing plans for all gaming digital titles in various business models including F2P with Live Ops. Candidate should have solid business acumen, cross functional leadership skills, experience working with licensors, ability to multi-task numerous projects, be highly organized and be a team player and desire to manage the digital titles for one of the most successful TCGs in the world.
RESPONSIBILITIES:
• Develop comprehensive strategies and execute all aspects of the marketing plans for the launch and post launch such as major updates and anniversaries of digital game portfolio. This includes, but not limited to, target market identification and analysis, budgeting, category and competitive analysis, with a focus on new user acquisition and strong ROI.
• Communicate frequently with the production & promotion teams in Japan to keep your marketing plan updated with the latest Live-Ops schedule & content.
• Collaborate with the Card Business department to improve integration of various programs within official TCG digital channels and events, such as social media campaigns, influencer marketing, and offline Organized Play initiatives and events.
• Work with SVP, product development, Mobile Digital Marketing team (who runs digital ads in-house) and external agencies to ensure that all marketing materials (marketing assets, ad creative, online marketing, etc.) are developed to support marketing plans and sales goals, and are completed on time and within budget.
• Assist with the implementation of cross-promotional opportunities with other licensees.
• Build and maintain relationships with all first party: Sony, Microsoft, Nintendo, and Steam.
• Coordinating with other KDE offices to align marketing strategies and promotions for our digital properties.
• Evaluate the results of all marketing plans by soliciting post-mortem feedback from sales, product development, and external agencies. Shared results will include such items as what worked and what did not, as well as recommendations for future marketing plans surrounding the titles.
• Obtain necessary approvals for all marketing-related activities to ensure compliance with licensors, first-parties, etc.
• Work with Product Manager – Digital on strategy and execution of marketing plans
• Work with Product Manager – Digital on direction for Social Media, Website and Influencer programs to grow our digital brands
• Provide weekly reports outlining the progress of all marketing plans
• Manage content rating board submissions to obtain Rating in a timely manner
QUALIFICATIONS & SKILLS:
• Experience with marketing licensed products.
• Strong understanding of digital marketing tools and techniques using SNS.
• One or more years of work experience in digital marketing for mobile games or Apps.
• Must have good organizational skills and be very detail oriented
• Must be a self-starter, work well in a fast-paced environment, be flexible, and possess a can-do attitude and able to think two steps ahead.
• Personal initiative and sound business judgment required to identify, evaluate and respond to job needs.
• Must possess excellent project management skills to effectively track multiple deliverables across functional areas and timelines in a fast-paced environment
• Ability to think creatively, identify problems, and offer solutions
• Excellent oral and written communication skills to write product copy. Must be comfortable speaking to all levels of management.
• Professional, with exceptional interpersonal skills.
• Must be detail-oriented and demonstrate ability to multi-task in a high-stress environment.
• Proven ability to work with various personality types and work styles in a multicultural environment.
• Speaking multiple languages is a plus. English is required, and Japanese is a plus
• Strong presentation skills
• Passion for video games
REQUIREMENTS:
• Bachelor’s degree or equivalent work experience of at least 10 years.
• 8 to 10 years of experience in marketing video games, including mobile, live, and console games, and/or digital entertainment industries.
ADDITIONAL SKILLS THAT ARE A PLUS
• Experience with esports and influencer marketing activations
• Passion for game brands
• Creative writing skills
Salary: $150,000.00- $170,000.00/Year
P-ST-ANA-001
PEAK Technical Staffing USA
POSITION SUMMARY:
A strong self-starter with experience managing top-tier video and mobile games. The Sr. Manager of Digital Product Marketing is responsible for developing and implementing product marketing plans for all gaming digital titles in various business models including F2P with Live Ops. Candidate should have solid business acumen, cross functional leadership skills, experience working with licensors, ability to multi-task numerous projects, be highly organized and be a team player and desire to manage the digital titles for one of the most successful TCGs in the world.
RESPONSIBILITIES:
• Develop comprehensive strategies and execute all aspects of the marketing plans for the launch and post launch such as major updates and anniversaries of digital game portfolio. This includes, but not limited to, target market identification and analysis, budgeting, category and competitive analysis, with a focus on new user acquisition and strong ROI.
• Communicate frequently with the production & promotion teams in Japan to keep your marketing plan updated with the latest Live-Ops schedule & content.
• Collaborate with the Card Business department to improve integration of various programs within official TCG digital channels and events, such as social media campaigns, influencer marketing, and offline Organized Play initiatives and events.
• Work with SVP, product development, Mobile Digital Marketing team (who runs digital ads in-house) and external agencies to ensure that all marketing materials (marketing assets, ad creative, online marketing, etc.) are developed to support marketing plans and sales goals, and are completed on time and within budget.
• Assist with the implementation of cross-promotional opportunities with other licensees.
• Build and maintain relationships with all first party: Sony, Microsoft, Nintendo, and Steam.
• Coordinating with other KDE offices to align marketing strategies and promotions for our digital properties.
• Evaluate the results of all marketing plans by soliciting post-mortem feedback from sales, product development, and external agencies. Shared results will include such items as what worked and what did not, as well as recommendations for future marketing plans surrounding the titles.
• Obtain necessary approvals for all marketing-related activities to ensure compliance with licensors, first-parties, etc.
• Work with Product Manager – Digital on strategy and execution of marketing plans
• Work with Product Manager – Digital on direction for Social Media, Website and Influencer programs to grow our digital brands
• Provide weekly reports outlining the progress of all marketing plans
• Manage content rating board submissions to obtain Rating in a timely manner
QUALIFICATIONS & SKILLS:
• Experience with marketing licensed products.
• Strong understanding of digital marketing tools and techniques using SNS.
• One or more years of work experience in digital marketing for mobile games or Apps.
• Must have good organizational skills and be very detail oriented
• Must be a self-starter, work well in a fast-paced environment, be flexible, and possess a can-do attitude and able to think two steps ahead.
• Personal initiative and sound business judgment required to identify, evaluate and respond to job needs.
• Must possess excellent project management skills to effectively track multiple deliverables across functional areas and timelines in a fast-paced environment
• Ability to think creatively, identify problems, and offer solutions • Excellent oral and written communication skills to write product copy. Must be comfortable speaking to all levels of management.
• Professional, with exceptional interpersonal skills.
• Must be detail-oriented and demonstrate ability to multi-task in a high-stress environment.
• Proven ability to work with various personality types and work styles in a multicultural environment.
• Speaking multiple languages is a plus. English is required, and Japanese is a plus
• Strong presentation skills
• Passion for video games
REQUIREMENTS:
• Bachelor’s degree or equivalent work experience of at least 10 years.
• 8 to 10 years of experience in marketing video games, including mobile, live, and console games, and/or digital entertainment industries.
ADDITIONAL SKILLS THAT ARE A PLUS
• Experience with esports and influencer marketing activations
• Passion for game brands
• Creative writing skills
Salary: $150,000.00- $170,000.00/Year
P-ST-ANA-001
PEAK Technical Staffing USA
About Bonhams
Bonhams is a global auction house with an 18th century heritage poised for transformative change. Our global operations are based in London, Paris, New York, Los Angeles and Hong Kong where we sell in over 60 categories, including motor cars, paintings, jewelry, and entertainment memorabilia.
Our employees are passionate about their work, and we pride ourselves on a bespoke approach that aims to make every client feel important. It is an exciting time for our business and our global leadership team of art world professionals are now ready to for a People focused team to help them develop their talent strategy, strengthen our people brand globally, build organizational capability and drive process improvement.
We are seeking a passionate and enthusiastic Marketing Manager to support the Bonhams Collector Car business—both our live auctions and our online auctions at The Market by Bonhams. This role will be based out of our New York or Los Angeles office. The role of marketing manager will be responsible for the oversite of all marketing activity including digital campaigns and tactics, strategy, social media, content production, events, and more. Bonhams Collector Cars US have 5 key auctions per year, as well as a busy always-on website selling cars each day. This role will have one direct report, a coordinator, and be under the supervision of the US Deputy Director of Bonhams Collector Cars as well as a dotted line report to the US Marketing Director. You will work very closely with the motorcar department in the US who are based in both New York and Los Angeles.
Key Tasks and Responsibilities
- Establish and maintain a close working relationship with key stakeholders and departments and keep ongoing knowledge of business goals.
- Own a regional budget for the US live and online business of more than $250,000.
- Set and hold regular catch ups with the department to understand the pipeline of cars for each auction to coordinate all content production for ongoing campaigns.
- Execute on all marketing campaigns inclusive of collateral, digital campaigns, partnerships, and live events, and content creation both online and offline — with goal of driving brand awareness, auction registrations, and consignments for sale.
- Work with internal and external design teams on asset creations for digital and print and all visual output for the brand.
- Maintain working relationships key external production teams (photo and video) for content creation – as well as source new ones.
- Manage a pipeline of editorial content including working with external writers, and publishing content to the website.
- Ensure all auctions and non-sale related events signage is up to brand standards and that collateral is distributed appropriately.
- Own implementation, scheduling, and monitoring of organic social content for the Bonhams motoring social channels for US across Instagram, Facebook, LinkedIn, Twitter, YouTube, etc. and possible development of TikTok.
- Work closely with the press and communications team to ensure alignment in messaging and timelines for distribution of materials.
- Review and report back on marketing KPIs monthly, as well as sale by sale.
In addition to the tasks and responsibilities listed, you may be required to perform other duties as assigned by your manager.
Requirements & Qualifications
- Bachelor’s or master’s degree in marketing or related field
- Strong interest in the collector car marketing or experience working in collector car field
- Proven ability of campaign management
- Proven ability of managing large and global budgets and analytical reporting
- Good understanding of luxury arena
- Highly organized and able to juggle and meet deadlines
- Excellent communication and written skills
What we offer
In addition to an active and progressive work environment, Bonhams offers a competitive benefits package, including medical, dental and vision insurance, retirement plans with a company match, flexible spending accounts and commuter benefits. We encourage a healthy work/life balance and offer a generous vacation policy.
We thank you for your interest in this position but please note that we will only contact candidates chosen for further consideration.
Bonhams is an Equal Opportunity Employer. As part of our commitment to fight for equality, we work to ensure a fair and consistent interview process. We celebrate diversity and we are committed to an inclusive work environment.
Bonhams
Role Title: Product Marketing Manager
The Company:
At impact.com our culture is our soul. We are passionate about our people, our technology, and are obsessed with customer success. Working together enables us to grow rapidly, win, and serve the largest brands in the world. We use cutting edge technology to solve real-world problems for our clients and continue to pull ahead of the pack as the leading SaaS platform for businesses to automate their partnerships and grow their revenue like never before. We have an entrepreneurial spirit and a culture where ambition and curiosity is rewarded. If you are looking to join a team where your opinion is valued, your contributions are noticed, and enjoy working with fun and talented people from all over the world, then this is the place for you!
impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics and Levi’s, visit www.impact.com.
Why this role is exciting!
- You represent the Voice of the Customer as we develop product value propositions
- You will play a centrol role in commercializing our software products and services
- You shape our product narratives and how we talk about our product.
- You get to flex all of your marketing muscles in a fast-paced environment
What you will be doing:
- Become a domain expert in performance marketing, influencer marketing, strategic partnerships, performance tracking, marketplace technologies, etc., to help establish the Partnership Cloud as a pre-eminent leader in partnership automation
- Own internal and external product communications deliverables to drive user education and feature adoption such as release notes; feature primers, blogs, videos, and FAQs; product walk-throughs; and user documentation and tactics such as one sheets, client emails, case studies, whitepapers, blog posts, bylines, webinars, videos, microsites, and the impact.com website
- Monitor the industry for key events; formulate messaging/positioning in response; and ensure communication to the internal organization, customers, publishers and creators, and/or the public
- Partner with sales, marketing, product management, revenue enablement, partnerships, customer success, and onboarding teams to ensure product success
- Support the ongoing development and distribution of sales enablement and marketing tools
- Conduct Competitive Intelligence research, asset creation, and maintenance on a continued basis, including monthly meetings with global commercial teams and bi-quarterly deliverables
- Leverage product-led, marketing-led, and sales-led growth motions to educate prospects, drive customer adoption and expand usage of products and services
- Know the users, the technology, and the competition, and be an informed voice to help drive product development and marketing decisions
- Monitor and contribute to impact.com positioning and messaging on the website, email, social media, client communications, sales decks and sales enablement trainings, release notes, and digital marketing efforts; ensure press and market opportunities are realized; drive and analyze traffic through those efforts
Does this sound like you?
- A story-teller who has a passion for technology
- A great communicator that can leverage multiple communication platforms and mediums
- A person that can see / paint the big picture and is unafraid to roll up your sleeves
- A great project manager who is proactive and flexible
- A person who can break down complex ideas and explain it to others
- A team player
- Nice to have taken the Free Affiliate & Partnerships Industry Fundamentals Certification by PXA.
Salary range: $104,000.00 – $130,000.00 per year, plus eligible to receive Restricted Stock Unit (RSU) grant and additional variable annual bonus contingent on Company performance.
*This is the pay range the Company believes is equitable for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.
Benefits (Perks):
- Medical, Dental and Vision insurance
- Unlimited responsible PTO
- Flexible work hours
- Parental Leave
- Catered lunch every Friday, a healthy snack bar, and great coffee to keep you fueled.
- Flexible spending accounts and 401(k)
- An employee-led culture team that plans inclusive events- meaning time together and other events to celebrate our many successes!
- An established company with a cool, high-velocity work ethos, where each person can make a difference!
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
#LI-Hybrid #LI-Onsite #LI-Remote
Impact Tech
Murad Skincare has a 30-year legacy of developing clinically proven products that are backed by science and cruelty-free. Founded by dermatologist Dr. Howard Murad, we follow four pillars of wellness to create products and experiences for happier lives: Eat your water, be kind to your mind, nourish your skin, and awaken your body. We’re proud to be part of the Unilever prestige family that works every day towards enhancing sustainability and inclusivity. We stand against discrimination and hate, and actively advocate for inclusion: so much so that one of our core values is respect, connect, and appreciate. Our team members are as diverse as they are talented—each bringing a unique perspective to an environment that encourages coloring outside of the lines, speaking up, and collaboration—and we’re ready for you to join our team!
The Global Art Director, Digital/Social, will collaborate with the Global Creative Director to conceptualize, design and execute high-quality, on-brand creative for all digital/social platforms. This creative renaissance (wo)man will have a deep understanding of the digital/social landscape, with the ability to produce quickly and prolifically, while reacting to trends and helping to continually evolve and elevate the brand’s platforms.
RESPONSIBILTIES:
Digital/e-commerce (40%)
- Conceptualize, design and help execute cohesive digital/e-commerce campaigns across desktop and mobile, including site banners, landing pages, emails and paid media.
- Partner with web/development/digital teams to ensure proper end-to-end execution of all creative elements, from site assets to emails to paid media; collaborate with cross-functional teams to problem-solve for optimal execution as needed
- Lead design of assets for product pages across Murad.com and retailer.com (including Amazon pages), from visualizing product stories/benefits to video graphics.
- Organize and manage recurring digital/e-commerce campaign shoots, including ensuring any talent, product and equipment needs are met when required.
- Oversee retouching of digital/e-commerce campaign photography.
- Perform audits of Murad.com as needed to continually innovate, evolve and elevate the brand to the highest digital creative standards.
Social/influencers (40%)
- Conceptualize, design and help execute critical influencer programs, including high-concept “Instagrammable” box mailings and collateral materials such as invitations and inserts.
- Collaborate with cross-functional and/or external teams on offline influencer activities, such as events and retail/in-store appearances.
- Conceptualize and produce social content (still posts, Instagram/Snapchat stories, GIFs, etc.) as needed, including shooting, retouching and guiding external agencies/creators.
- Contribute to brainstorms with social team to help surface new, innovative ways to create content and engage the brand’s fans/followers.
Management/strategy (15%)
- Manage two designers, partnering with them to define and develop the digital creative function, while providing guidance, learnings and best practices.
- Delegate projects to ensure on-time delivery (often within the same business day), with the understanding that fast turnarounds are critical in digital/social.
- Find creative solutions, including sourcing new vendors and technology when necessary, to address any challenges.
- Push for innovation, drive to explore new concepts/approaches, and position the brand to be an early adopter at the forefront of digital/social trends.
- Voraciously consume digital/social content to help the brand stay ahead of competition.
Additional projects (5%)
- Help lead ongoing development and updates of digital/social creative guidelines to ensure consistent look/feel across platforms and markets.
- Take on various design projects (packaging, renderings, etc.) as needed and when possible, but always prioritizing digital/social programs.
REQUIREMENTS/QUALIFICATIONS:
- 5 years minimum experience with BFA/BA or equivalent.
- First-rate photography, design and motion-graphics capabilities with a keen eye for taste level and unique executions, including concept development and art direction.
- Demonstrated experience conceptualizing and executing impactful, engaging creative for digital/social platforms.
- Deep knowledge of Adobe Creative Suite, Sketch and the latest digital production software/tools.
- Extreme attention to detail, including top-notch organizing and multitasking skills
- Ability to understand business objectives to guide timely execution in an extremely fast-paced environment.
- Strong communication skills, including ability to empathize with vastly different cross-functional teams from technical to marketing.
- Fashion, beauty or media/entertainment background a plus
WHAT WE OFFER:
- Unlimited Paid Time Off
- Medical, Dental, Vision Insurance
- FSA/HSA
- Life/Accident Insurance
- Employee Assistance Program (EAP)
- Professional Development Resources
- 401(k) Employer Match Program
This position is based in our El Segundo, CA headquarters, which is currently 40% hybrid onsite/remote work.
Murad is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to race, color, religion, national origin, ethnicity, age, sex, marital status, physical or mental disability, gender identity, sexual orientation, veteran or military status, or any other category protected under the law. Murad is an equal opportunity employer; committed to creating a community of inclusion, and an environment free from discrimination, harassment, and retaliation.
The expected base salary for this position is $100,000 to $110,000. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget. This position is also eligible for participation in the company discretionary bonus plan, based on personal performance and company results. In addition to base salary, Murad offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, paid holidays, discretionary vacation time, and more.
Murad
Cloud Imperium Games is a global publisher/developer in the interactive entertainment industry, building the next generation of immersive games of uncompromising fidelity and scale. Star Citizen, the record-breaking space sim and massively multiplayer online game, is currently in Open Alpha Access but already has over 3 million users. We are also developing Squadron 42, a cinematic single-player adventure set in the same universe. Join us as we break boundaries and make videogame history.
For more information about life at Cloud Imperium Games, check this out – https://www.youtube.com/watch?v=fivfcXexyyU
Why?
We are embarking on the first steps in our paid growth story at Cloud Imperium Games but we are not neophytes to incredible growth. We started in 2012 as a tiny startup with a dream and exploded onto the crowdfunding scene to become the biggest endeavor ever launched by the enthusiasm of the crowd. Today we’ve generated over $300M in revenues, including our crowdfunding roots, as we deliver the most transparent and ambitious gaming project in history.
We have years of data on how our player base has grown, and we are now looking for a leader to come in and build out a Growth Marketing department for us to add paid growth to our trajectory. You are not inheriting a well-oiled machine, you are building the machine from the ground up in your image.
Star Citizen occupies a unique position in the games industry in that it is still actively in development, yet is already playable now by thousands of gamers daily. Our players are also passionate testers whose feedback directly results in improvements and enhancements to the game on an ongoing basis. We, therefore, need a savvy and thoughtful growth leader who understands that we’re not a final product looking for users, but a growing digital movement seeking fellow gamers excited to help us build the next great sci-fi game.
What?
This role requires a heavy mix of both strategy and execution. The Senior Manager, Growth Marketing will concept, plan, and lead omnichannel strategies for paid user acquisition and reactivation, prioritizing sustainable growth that respects the state of the product and community. They will be assisted by and oversee third-party agencies in the execution of our growth marketing campaigns.
The Senior Manager, Growth Marketing will oversee a diverse set of projects and initiatives, including but not limited to:
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Lead paid growth for the company in a holistic manner, overseeing new user acquisition and LTV management of customers across their entire lifecycle journey as a player
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Manage the profitable investment of a growing user acquisition budget to hit KPI targets and achieve user and revenue growth
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Monitor, optimize, and report performance on campaigns across active ad networks on an ongoing basis
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Lead the team in designing and developing an internal performance marketing framework (tools, processes, language, etc) to measure and optimize growth performance
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Collaborate with the Creative Services and Brand teams on ad creative development and ensure production schedules remain on track
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Define and enhance spend and measurement decision-making methodologies
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Be the company expert in current and future multi-platform advertising trends, including proactively introducing new advertising channels, aggressively testing new optimization methods, and advocating for new ad formats.
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Work with Game Development and Live Ops to ensure maximization of acquisition and engagement of live events
Where?
This role is based in Los Angeles and will work with a highly dispersed marketing team based in LA, Texas, the UK, Germany, and Montreal. This is an inherently collaborative leadership role and will require you to interface regularly with our brand and product teams, creative services, marketing production, website and platform, community, and direct marketing depts.
What are we looking for?
The ideal candidate is an accomplished marketing leader who has driven a team to success in a growth marketing capacity. They understand that optimal growth comes from combining the art of storytelling with the science of performance marketing. They are personable, analytical, responsible, and detail-oriented, with the ability to motivate and direct a team on concurrent projects relating to the management and growth of large-scale advertising campaigns.
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3 years of experience leading growth and user acquisition for successful interactive gaming titles or consumer e-commerce brands
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1 – 2 years managing a team to meet and exceed growth and revenue targets, inspiring innovative, collaborative thinking and maximum output
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Demonstrated experience scaling multi-million dollar annual UA budgets from launch to growth to maturity
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Demonstrated experience in identifying, working with, and maximizing current and new user acquisition platforms, especially in a mobile-constrained environment.
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Proven experience managing differences between diverse global ad markets, including non-Western channels, with input into complex budget strategies across diverse geographies.
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Demonstrated experience building processes and exit KPIs for creative testing at high velocity
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Proven analytical skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations
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Understanding and experience driving holistic growth campaigns where paid performance is just one aspect of the mix; experience with OOO, TV, and influencer marketing highly desired.
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A relentless mindset of optimization
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A high degree of accountability and sense of ownership
Pay Range
This position’s expected annual salary range (not inclusive of other benefits) for candidates located in or relocating to Los Angeles is $140,000.00 – $170,000.00 annually.
The actual base pay offered to a successful candidate may vary depending on individualized factors including job-related knowledge, skills, competencies, and experience. Additionally, CIG offers a generous benefit package to eligible employees including health benefits, paid time off, and both short- and long-term incentives (all subject to the terms of the individual programs).
The company reserves the right to modify the base salary and pay range (or any other discretionary payment, compensation, or benefit program) at its discretion and/or for individual performance, company or individual department/team performance, market factors, and other objective business considerations.
Diversity Statement
CIG is a global company, staunchly committed to cultivating a culture and workplace that celebrates all backgrounds, lifestyles, and perspectives. Together, we are creating a space where authentic recognition, appreciation, and understanding of the importance of diversity is fostered by everyone. As an Equal Opportunity Employer, we strive to build a team that represents all walks of life, and we want every employee to bring all the things that make them unique to the work environment. The universe is as vast and varied as the people in it, and it’s our differences that make it special.
Fraud Statement
We are aware of people receiving job offers that fraudulently allege to be from CIG. These types of fraud can be carried out through false websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal info like bank account numbers, identification numbers, etc through social media or chat-based apps, nor do we request or send money for the purchase of business equipment.
If you suspect fraud, please report it to your local authorities, as well as reaching out to us at info[@]cloudimperiumgames.com with any information you may have.
Cloud Imperium Games
A leading entertainment company is looking for a Publicity Assistant to join their team!
PAY: $20-$24/HR
HYBRID
JOB DETAILS
As a Publicity Assistant, you will be responsible for assisting the publicity/communications department with daily admin duties as well as gathering and distributing press related materials.
Responsibilities
- Revising and maintaining client databases
- Gathering and disseminating press clips
- Answering and directing phone calls
- Scheduling management and coordination
- Administering and processing invoices
- Organizing and arranging travel bookings and expenses
- Compiling and creating budgets
Qualifications
- 2-3 years of relative experience
- Degree in public relations, communications or Journalism – preferred
- Passionate about public relations
- Exceptional organization skills
- Perform various duties concurrently in a rapid-paced workplace
- Highly skilled in using social media, conducting web searches, and working with Microsoft Word, Excel, and Outlook.
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Syndicatebleu
Overview
OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.
Qualifications
We encourage you to apply if the below describes your experience and talents:
- Bachelor’s degree
- Minimum of 4-6 years of experience offline + digital media planning
- A solid understanding of all media types, including Broadcast, Print, Outdoor and Digital
- Strong team management and interpersonal communication
- Ability to collaborate and work as part of a team
- Strong presentation skills
- Excellent skills in MS Office: Excel, Word and PowerPoint
- Knowledge of syndicated research, ad serving, media billing tools a plus
Responsibilities
The Integrated Associate Director (IAD) is responsible for collaborating with clients to help lead the strategic direction with the team. The AD is responsible for communicating with the specialized disciplines, i.e. Activation, Broadcast Traffic, Digital Project Management and Search/Social to develop a holistic campaign strategy (i.e. on/offline implementation), which supports client goals. The AD is also responsible for identifying and educating on emerging market trends and technologies as they relate to specific campaigns.
Responsibilities Include
- Responsible for communicating with management on account and group status
- Identify client goals/objectives and lead the development of strategies and tactics for current campaigns
- Stay current with consumer consumption habits, ‘first-to-market’ opportunities and emerging technologies
- Provide POV for staff and clients on new technologies and vendor partners
- Build strong relationships with senior-level client counterparts and manage day to day relationships
- Manage team of supervisors, planners and assistant media planners in the development, implementation and maintenance of multiple and simultaneous media plans within the offline and online environment
- Manage on/offline budgets for all campaigns across Disney fiscal year
- Analyze competitive activity in the marketplace
- Thorough knowledge of the principles of on/offline marketing and advertising as well as an understanding of media concepts and terms, creative and budget requirements
- Ability to write clearly and concisely and present orally in an articulate and confident manner
- Thorough knowledge of the dynamics of media: how each media element performs alone, how they perform together and how they are constantly changing
- Lead the account and media teams in the development of campaign post reports
- Responsible for facilitating each team member’s development
OMG23
Job Title: PR Manager
Department: Publishing Strategy
Reports To: PR Director
FLSA Status: Exempt
Location: El Segundo, CA
Job Summary:
Square Enix, the company behind some of the world’s most popular action and RPG brands including Final Fantasy, Kingdom Hearts and Life is Strange, is seeking a highly strategic and proactive PR Manager to join our team and help shape the future of several key franchises. The ideal candidate will be a big-picture thinker, with a results-driven approach to crafting compelling PR strategies.
As PR Manager, you will work closely with the PR Director and other members of the Publishing Strategy team to deliver long-term franchise PR plans, as well as craft the overarching PR strategies for specific titles across the Square Enix portfolio of games.
Primary Responsibilities
- Support the PR Director in the development and execution of the overall PR, Communications, and Influencer strategies for assigned titles.
- As needed, support the day-to-day execution of Public Relations initiatives and campaigns across the Square Enix portfolio of games.
- Manage the PR budget, overseeing all PO submissions and tracking expenses.
- Assist in the sourcing, consolidation, and analysis of information from internal stakeholders, then deliver that information to regional PR leads.
- Write press releases, fact sheets, and Reviewer’s Guides for all assigned titles, and handle localization for regional teams.
· Create and manage Activities and Asset Delivery Calendars for assigned games.
· Represent assigned titles in international calls with stakeholders in Europe, Japan and the Americas.
- Coordinate announcement and asset dissemination to regional PR teams.
- Organize kick-offs with regional PR teams.
- Build a detailed understanding of the products you are responsible for, and be able to deliver high-impact presentations as required.
- Compile Square Enix Europe and Square Enix America coverage reports for Square Enix leadership and development teams in Tokyo.
- Develop and nurture excellent working relationships with regional PR teams and wider territory stakeholders to ensure a collaborative approach to PR campaign execution.
- Coordinate approvals for press materials with development teams in Tokyo.
- Monitor and report on trends that may affect Square Enix, and the publishing strategies for our games.
- Represent Square Enix and our games to target audiences, through media relationships and interviews.
Required Experience
- Minimum 3 years Public Relations experience in an entertainment industry, with gaming experience preferred.
- Experience launching AAA programs, with an emphasis on crafting the strategy and overarching PR campaigns.
- Proven track record of building and maintaining media relationships.
- Experience managing media agencies.
- Knowledge of the AP writing style.
- Bachelor’s Degree from an accredited university.
Competencies, Skills and Attributes
- Extremely high confidence presenting, pitching, and representing projects / programs.
- Able to manage multiple projects simultaneously, with meticulous attention to detail.
- Excellent written and oral communication skills.
- Intermediate to Advanced skills in Microsoft Office applications.
- Able to work autonomously.
- Results oriented, outgoing, self-motivated, and well-organized.
- Strong team player in a multi-cultural environment.
- Able and willing to travel internationally for press trips, studio visits, and trade events, and work non-standard hours where required.
- Passion for gaming is a plus.
Salary Range:$85-$125k
Square Enix America