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Senior Digital Exec – Influencer Marketing
Fashion and Beauty Comms Agency
London, Flexi WFH
£25-£28K
Salt have partnered with a boutique comms agency, based in the heart of London, that specialises in Fashion and Beauty clients. My client works with some of the biggest names in fashion and beauty across the globe, working on PR and digital campaigns.
They are looking for a Senior Digital Exec to work join the team and work on client liaison, and paid Influencer activations. In return you’ll be working in a highly rewarding environment that is meritocratic and has clear career progression.
The Role:
- Support the Digital Manager on campaign management, and tracking of delivery
- Run paid Influencer campaigns from creation, execution, through to reporting.
- Provide support on campaign planning and brand strategy for clients.
- Manage Digital Execs ensuring Influencer and VIP requests are fulfilled.
- Manage KPI’s and target tracking.
- Support on key client events and activations.
- Own daily, weekly, monthly reporting.
The Person:
- Ambitious and resilient, able to work to speed and tight deadlines.
- Excellent problem solving skills.
- Ability to multi-task and ‘roll up your sleeves’
- Proficient across all social platforms.
- Brilliant communicator with ability to build strong, long lasting relationships.
- Team player, with a confident attitude.
- Adobe Photoshop essential, InDesign desired
- Experience with Social Media Management tools.
- Paid Social experience would be a bonus.
- Great copywriting skills.
Apply to find out more!
Salt
My industry leading fashion client is looking for a brand-new Social Media Executive to join their well-established team working across multiple brands. Offering a salary up to £28,000, 4 days a week in office with a huge amount of room for progression, making it the perfect opportunity for a Social Media Executive looking for a route to management reporting directly to the Head of Brand.
You will upload, schedule and publish posts across social media (Twitter, Facebook, LinkedIn). You will provide live coverage and content creation for campaigns, shoots and influencer events. You will assist with both management and research of influencer programs. You will come up with creative ideas to increase social media audience figures and engagement. You will contribute to creative ideation sessions, brainstorm high-performing content and social media campaigns. You will create social friendly graphics , short animations and videos for visual-first platforms.
You will have social experience with popular platforms and experience working with influencers. Experience with Paid social is beneficial and analytical metrics. You will have excellent attention to details, a creative, high-level accuracy, proof-reading and managing multiple tasks to a high level of quality.
Blu Digital
About Us
Miss Circle is an innovative fashion brand based in New York City, founded in 2016 by Isabel Deng. With a focus on quality, every piece in the collection is designed in-house at the brand’s Soho showroom. The brand is dedicated to delivering the highest level of craftsmanship and attention to detail in every piece, from design, to production and packaging.
Visit Miss Circle’s flagship store at 417 West Broadway, Soho, New York!Â
Tasks And Responsibilities
- Generate weekly press reports/press clippings for celebrity categories from both print and online publications
- Assist with fulfill dressing requests and coordinate fittings for womenswear
- Manage social media press reviews
- Sample trafficking for VIP requests for womenswearÂ
- Assist during PR events and fashion shows with RSVPs and putting together dressing lists for alignment and visibility
- Coordinate celebrity/influencer stylings and fittings (VIP)
- Maintain showroom/closet organization and presentation
- Coordinate and track international and domestic shipping of samples/gifts
- Coordinate gifting strategies and send-outs
- Track VIP placements for reports
- Manage logistics including shipping and receiving samples for editorials and celebrity fittings
- Research rising talent and influencers that fit within brand aesthetic and could be of interest for potential collaborations and seasonal activations.
- Assist PR Manager and Coordinator with seasonal gifting initiatives and brainstorming of talents to gift
- Monitor press coverage and clippings
- Maintain organization of sample closet and merchandising of current men’s and women’s collections in the showroom
- Updating of publication, VIP & influencer contacts lists in Launchmetrics
- Manage the ordering of offices supplies needed for shipping and packaging
- Oversee the day-to-day operations of all company social media channels, including posting and community engagement across Instagram, LinkedIn, TikTok & YouTube
Requirements
- Previous Press and Media Relations, 2+ years of marketing, social media, and/or PR related experience in the Fashion industry. With known consumer brands, ideally e-commerce or direct-to-consumer, in a fast growth environment. Beauty or the fashion industry is a plus.
- Strong communications skills, both verbal and written
- Excellent follow-through practices
- Excellent interpersonal skills with the ability to negotiate with both internal and external groups
- Strong time management skills and prioritization with the ability to work under specific timelines and fast-paced environments
- Ability to multitask and demonstrate flexibility
- Experience with rapid response strategies – for general engagement with the community and for navigating crises
- Proven experience with Instagram & TikTok content
- Excellent eye for content, basic editing, and photo skills
- Creative, innovative, and strategic
- Strong knowledge of Microsoft Office programs (ie; Excel, PowerPoint, Word, etc.)
- Research rising talent and influencers that fit within brand aesthetic and could be of interest for potential collaborations and seasonal activations.
- Assist PR Manager and Coordinator with seasonal gifting initiatives and brainstorming of talents to gift
- Monitor press coverage and clippings
- Extremely detail-oriented, with an organized manner of working
- A team player who works very well with others and communicates clearly and articulately
- Able to adapt and multitask in a fast-paced office environment with high-pressure situations, while possessing a strong sense of urgency
- High level of professionalism in emails and day-to-day correspondence
- Genuinely enthusiastic to learn and grow in a positive, collaborative work environment
MissCircle
***Please provide a link to a current and relevant portfolio of YOUR work inside your resume or cover letter. Please ensure that work includes examples of recent video content produced solely by you. Applications without a portfolio will not be reviewed.***
POSITION OVERVIEW:
We are looking for an exceptional social media pro who is an enthusiastic and energetic leader, one who deeply values and actively champions connecting with people through brand building, influence, innovative content, and storytelling via social media. With a genuine passion for thinking outside of the box and staying ahead of trends, this seasoned social media expert will lead, grow and continue to evolve both the Gameday Couture and Shop The Soho brand’s social media presence.
The Senior Manager, Social Media + Content will be responsible for developing the strategy and execution for all organic social media channels. You will be tasked with developing best-in-class programs that grow key channels, engage our community and achieve key brand and business metrics.Â
The ideal candidate comes with extensive social media experience across all major organic social channels, a proven track record in creating and implementing innovative campaigns and a proven track record in driving results. Including managing planning, strategy, content execution, and implementing first class community management strategy.Â
RESPONSIBILITIES
Social Media Strategy & Execution – Be the Social Quarterback (40%)
- Own the Organic social success and growth plan – Lead the overall management, execution, and growth of both brands across all social media platforms nationally.
- Develop and execute a multi-channel content calendar and help shape the overall organic social media strategy, community management, platform tone of voice, audience growth plan, content creation and calendar, and measurement with a focus on TikTok, Instagram, Facebook, Twitter, Pinterest, Youtube, and LinkedIn. Additionally, determine how ambassadors/influencers play a part in each platform strategy.
- Lead the creation, development, and execution of ownable best-in-class social media strategies for channels such as Instagram, TikTok, Facebook, Twitter, YouTube, and emerging platforms
- Strategize and collaborate with creative, copy and ambassador leads to produce premium content in line with brand standards, as well as the product and growth pillars.
- Lead copy editing for all social media copyÂ
- Upload all owned/earned content and copy through a social media scheduling and management tool.
- Work in lock steps with the Buying and Paid Media teams to ensure a 360-degree approach to marketing + execute cohesive social campaigns that drive awareness about new product launches, new retail launches, and events.
- Engage with consumers, micro-influencers, and peer brands on social media platforms. Provide a top level, authentic brand experience in these moments
- Ensure best-in-class community management, providing responsive answers and assistance to the brand’s loyal followers, while partnering with Customer Service, Supply Chain, Buying Team, and Quality to resolve problems quickly. This role requires some community management.
- Present comprehensive strategies and campaign plans to gain senior management alignment and partner buy-in. Communicate out to cross-functional teams.
- Maintain up-to-date knowledge of all platform trends, social media tools, applications, channels, design, and strategy and implement ongoing education for the team.
Content Creation – Bring the Brand to Life (40%)
- Lead and execute daily channel operations: content planning and execution, copywriting, and guidance on community management, outreach, and initiatives across all platforms
- Orchestrate day-to-day content in the form of photos, videos, and GIFs to publish across our social media channels, but also on our website, app and other digital properties
- Manage content creation and curation process, including photo and video shoots, as well as partnering with the Influencer Manager to ideate and collaborate on paid partner content.
- Manage the flow of content creation to ensure content is developed in a timely manner, proactively finding opportunities and efficiencies to maximize content opportunities.
- Scheduling photoshoots, building shot lists and arranging needed resources in regard to talent and necessary environments and accessories to create ideal content captures – collaborating with the Design, Video and Athletes and Influencers Teams where necessary
- Curate photos, videos, behind-the-scenes footage, and other supporting assets for our editorial shoots and campaigns – You will support product launches, brand partnerships, store events, and influencer activations
- Develop and maintain an elevated and cohesive social media aesthetic, persona and creative voice that is ownable to the brand
- Comfortably works with a wide range and quality of video and static imagery (a collection of photographs, short video clips, animations) to create dynamic assets built for specific social media platforms and audiences
- Create compelling, engaging, useful, and delightful content across all formats and channels, with a strong focus on video
Analytics + Growth: (20%)
- Drive growth, engagement, and performance through social media strategy and content while expanding social media reach and maintaining favorable consumer sentiment (views, engagement, impressions, sales)
- Become a consumer expert – Establish and manage social listening efforts, including working with internal/external teams and consumers to crowdsource insights about products, campaigns, and general content.Â
- Measure and analyze to establish ROI determined by KPIs (Audience Growth, Audience Profile, Audience Engagement, Content Reach, Engagement by Content Type, Leads, Response Rate and Quality, Negative Feedback, etc.)
- Develop and manage annual organic social budget, resources, and timelines; make recommendations and optimize spend based on business objectives
- Establish and monitor effective benchmarks best practices for analyzing campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media strategy.
- Drive weekly, monthly, and quarterly analytics reporting process for social media results and work closely with the Director of Digital Marketing to provide insights, recommendations, and track against KPIs
SKILLS & EXPERIENCE REQUIREMENTS:
- Bachelor’s Degree or equivalent experience
- 5-7 years in Social Media Marketing or equivalent experience preferred for an e-commerce brand
- Knowledge of College Sports teams + Passion for the fashion industry and strong interest in the digital space.
- Deep understanding of social media platforms: Instagram, TikTok, YouTube, Facebook, Twitter, Pinterest etc + proven track record an experience working across digital media and creative: drawing connections between the brand identity and marketing objectivesÂ
- Extensive experience with Social Media Management Systems and Social Listening/Analytics tools. (examples: Sprout Social, Listen First, Traackr, Dash Hudson, Curalate, Social Flow, Tweetdeck, Hoot Suite, etc).
- Exceptional time and project management skills; able to toggle between creativity & execution. This role requires a lot of both.
- Strong project management skills including the ability to prioritize, manage, and execute complex projects across multiple initiatives, channels, workstreams and deadlines.
- Strong analytical skills, including the ability to develop/analyze KPIs and make data-driven decisions.
- Experience with community management, customer service, and social engagement.
- Exceptional writing skills with strong attention to detail, grammar, brand tone, and voice.
- Qualitative research skills, including the ability to interpret social insights and data and translate it into actionable business results.
- Budgeting and organizational skills
- Ability to manage up and communicate effectively on projects
- Capable and driven to quickly learn new technologies and continually upgrade current skill set.
- Understanding of startup mentality and willingness to deviate from stated workplan when needed.
COMPANY OVERVIEW:
Gameday Couture + Social House (GC + SOHO Brands, LLC) are two brands under one House playing a game-changing role in the online women’s apparel shopping and social experience.
GAMEDAY COUTURE – THE BRAND:
Gameday Couture is an independent brand steeped in the independent traditions of sports and its fans. We make premium, officially licensed apparel that defies seasons and represent some of the most iconic sports powerhouses. Proudly one of the first Female-owned and Female-Led companies to produce thoughtfully designed and ethically sourced female-focused fan apparel. Our highly curated collections celebrate and exemplify the culture, style, and authenticity of every campus, sport, or team we represent. Premium fabrics, expert styling, and thoughtful design. Gameday Couture – Modern Sports Fashion.
SHOP THE SOHO – THE BRAND:
Style strategy is the cornerstone of a curated closet. But we believe a curated style should be inspiring, not overwhelming. At ShopTheSoho.com, it’s our never ending pursuit to provide access to a community driven, social marketplace of curated style that reflects your personal experiences, your passions, your taste, and personality.
We design for authenticity and for style that’s effortless with collections that help people make more reflected decisions with confidence. We are committed to offering thoughtful choices, thoughtful design, responsible sourcing, and fostering the connection of both our online and offline communities.
Gameday Couture, LLC
PENSACOLA, FL OPEN CALL
Our 2023 Miami Swim Week search continues!
Next stop: Pensacola, Florida
Where: IZON Model and Talent
301 N. Barcelona St
Pensacola, Florida 32501
When: Saturday, April 1st from 11AM-2PM
Looking for:
Females
16+
5’6”+
Males
16+
6’0”+
Social Media Manager – 4 Day Week (5 Day Salary) | Purpose-Led PR Agency | London
Harmonic are proud to be working with one of UK’s fastest-growing PR agencies in the search for a PR Account Director to join their team in the London offices. The agency has strong expertise on creating positive social and environmental impact, working with companies who are looking to make a meaningful change. They are looking for an Account Director with intelligence and ambition who has at least 3 years’ experience in PR, and ideally some experience in the corporate sector. Their work has been regularly acknowledged with prestigious industry awards, where they help brands build awareness to create engaging content and sell across multiple channels.
The agency describes their culture as compassionate and collaborative, with an emphasis on inclusion and a flat structure. All voices are heard, employees feel valued and encouraged to grow professionally to progress in their career. The office space is located in a vibrant and diverse location tailored to promote outstanding performance from employees.
The Role
- Planning, developing, and executing media communication strategies and influencer marketing programs in accordance with the company’s business objectives
- Communicating outcomes and results of the company’s media relations initiatives to the company leadership
- Mentoring Public Relations professionals by teaching them about the best PR practices and helping them gain a better understanding of the communication industry
- Creating social media content strategies to increase brand awareness and boost community engagement
- Preparing press releases and media materials for distribution to local, regional, and national media
- Staying up-to-date with innovations and updates of social media platforms and researching popular content ideas
Required Experience
- Demonstrated experience creating and implementing effective media and communications strategies
- Extensive experience managing social media for business purposes
- In-depth knowledge of Public Relations, Social Media Marketing, Influencer Marketing, Branding, SEO, SEM, and Paid Advertising
- Excellent communication and organizational skills
Start Date: ASAP
Location: London
Salary: £30,000-£40,000
Harmonic Operationsâ„¢ | Certified B Corp
Director Of PR Communications & Marketing – Global Luxury Fashion Brand
London
Six Figure Salary & Package
Exciting opportunity to join this innovative and highly creative luxury brand as Director Of PR Communications & Marketing. The brand is successful globally and celebrated globally for its modern engaging and cutting-edge product offering.
Within this role you will play a pivotal role in raising brand awareness, and customer loyalty whilst driving the overall brand messaging globally. The position will manage create and implement all brand campaigns and activations across all platforms including brand Marketing, E-Com & Social/influencer channels.
Working closely with the CEO & Creative Director, you will manage, and own the full 360 lifecycle ranging from initial concept through to working with Talent and PR agencies to ensure a smooth and commercial execution of comms is delivered for the brand global, consistently and accurately.
Within this role you will also:
- Work closely with the creative director and product teams to build a cohesive brand strategy across all global markets.
- Build a team of Comm’s and Marketing specialists within the brand over the next 12-18 months.
- Manage and liaise effectively with the external agencies globally, whilst setting key KPIs
- Create, execute, analyse, and report on comprehensive innovative campaigns for product launches.
- Oversee concept creation with creative and external consultants managing ideas to execution.
- Crisis management – first point of contact for any international sensitive issues
- Ensure all communications are consistent and in line with the overall brand vision.
- Oversee department budgets
- Manage and develop relationships with media partners, VIP, talent and press partners.
The ideal candidate will
- Be operating at either Director or VP level, preferably within a global luxury brand.
- Have excellent communication and people management skills and strong stakeholder management.
- Proven success in raising a brand’s profile globally across all channels.
In return you will get to work within a diverse and innovative brand that has a clear vision which offers opportunities of progression with great remuneration and benefits.
Fella and Jones
My client is a luxury fashion brand based in West Hollywood, CA. They are seeking a Studio Photo Assistant to join their team!
Job Description
The brand is looking for a Photography Assistant to assist their lead photographer. This is a full-time position working Monday – Friday at headquarters. The ideal candidate should have strong drive and the ability to take direction as well as work independently. You should have a solid understanding of the technical aspect required by a photography position. Your main responsibility is to assist their lead photographer with lighting, setups, workflow and file handling. You will assist in shooting product coming off the line, e-com items, press, as well as product in development. Their products run the gamut from jewelry, clothing, shoes, eyewear, furniture, specialty and one-off items. You may also be pulled to assist creative photography for their social channel.
Qualifications
- Required Education – Associated degree or higher in digital photography or 2+ years of work experience
- 2+ years in Capture One & Adobe Photoshop
- Passionate about photography
- Ability to discuss photography both procedurally and creatively
- Knowledge of photographic techniques including lighting and composition
- Able to lift up to 40lbs
- Canon camera experience
- Proficient using a Mac
- Tethering
- Lay flat and mannequin product photography experience
- Styling experience
- Able to maintain workflow
- Detailed oriented
- Time management skills
- Communicative
- Able to work in a fast-paced environment
NinetyEightConsulting
ACCOUNT EXEUCTIVE
Our client is dynamic Shoreditch fashion and lifestyle PR agency, who is recruiting an account executive to join its busy team and expanding portfolio.
You will work across key womenswear accounts and must understand the menswear market for unisex clients.
As part of the team, you will work with high profile international fashion clients and have the opportunity to progress your career at a fast pace. The ideal candidate must also have experience in the fashion PR sector
eg relevant PR internships.
Account Executive Role
Account Roles & Responsibilities:
- Work as executive support on key accounts (focus on womeswear)
- Daily pitching to key media e.g. assistants, junior fashion editors, stylists, bloggers (contacts at a junior level essential)
- Oversee all media lists, updating on a daily basis from Fashion Monitor & The Diary
- Design & create relevant trend flashes (ideally on Photoshop)
- Help to manage interns, helping them on a daily basis with their work load, overseeing returns etc
- Event support e.g. working with third party suppliers, helping with logistics etc
- Press Day support e.g. helping with logistics, showroom appointments etc
- Client liaison where appropriate e.g. price checking, couriers, samples etc ​
- Daily monitoring of press for coverage, ideas, new contacts etc
- Compiling monthly written and clippings reports
- Support with general office duties e.g. stationery, keeping kitchen clean etc ​
Key Attributes:
- Excellent communicator
- Strong and proven written skills
- Network of contacts eg press, bloggers etc
- ‘Can-do’ attitude & team player
- Be organised, able to multi-task, pay attention to detail
- Creative & strategic thinker
- Understanding on media landscape
- At least 2 years’ experience essential in fashion PR related environment
- References from PR sector essential
CARE-TO-SHARE?
Who do you know perfect for the role and in return you will be rewarded!
£150 gift voucher awaits you for every successful recommendation.
THIS IS GRATITUDE, NOT ATTITUDE! #recommendation
Email your CV direct at [email protected] to be shortlisted!
CoCo
Fingerprint Communications is a full-service entertainment based public relations and marketing agency with offices in Los Angeles. We are seeking EXPERIENCED PR PROFESSIONALS with 2-3 years industry experience at an agency or in-house.
Fingerprint Communications is looking for a hard-working, motivated PR account executive that is experienced in fashion, luxury hospitality, beauty, wellness, and spirits categories. Team members must have a passion for Hollywood, pop culture and the entertainment industry as well as looking to excel in their career.
Job Description:
Fashion and Beauty Public Relations Account Executive/Los Angeles
3+ Years Mandatory PR Experience (not social media)
Fingerprint Communications is seeking a Account Executive to join our fashion and beauty team in the Los Angeles office. This role will work on across consumer accounts focusing on fashion, beauty, wellness and hospitality. A passion in this area is a plus!
Our ideal candidate will be a strong leader who can achieve agency goals and deliverables, drive earned media campaigns and provide oversight and counsel on client matters. A background in fashion/beauty PR with experience in an agency environment is strongly preferred. Must have strong skills in social networking, generating viral awareness and trade press. Strong writing skills are a must. Looking for a flexible individual with the skill-set to manage multiple accounts and have the ability to travel for business.
This position requires a bachelor’s degree from an accredited college or university.
Duties and Responsibilities:
Manages overall quality of account status work, budgets and client satisfaction levels
Acts as an account manager in conjunction with VP and president
Leads particular account group and/or practice areas
Brings information, experience and industry intelligence
Maintains expertise in one or more facets of the industry
Remains connected to media, influencers, industry players
Promotes and upholds FPC’s core values
Qualifications:
Executive level years of public relations, marketing or related experience
Big picture perspective
Experienced, solid multi-tasker
Creative problem-solver
Industry:
Public Relations & Communications
Employment Type:
Full-time (in person)
Job Functions:
Media relations, Marketing, Public Relations, Pitch Writing/Editing
Additional Information:
Fingerprint Communications: A Brand Culture Agency— FPC is a multifaceted branding, marketing and PR agency that allows us to deliver authentic connections between our clients and their audience. Through innovative strategies we provide unmatched access to an expansive network of celebrities, digital influencers, tastemakers, high net worth individuals and key media outlets. We leverage both traditional media and the power of digital influence to garner maximum exposure for our clients. The current market is one that changes ta a rapid pace and staying ahead of the curve is imperative. FPC holds strategic relationships that provide a competitive edge that allows us to keep our finger on the pulse of pop culture and digital marketing.
Fingerprint Communications