Ad Campaign Casting Calls and Auditions
Find the latest Ad Campaign Casting Calls and Auditions on Project Casting.
Production Types
Job Types
Skills
Real People and Families for Brand Print Campaign
Job Description
A new brand print campaign is seeking real people—not professional models—for a heartfelt and diverse advertising shoot. The campaign highlights genuine lifestyles across Canada, celebrating people from both urban and rural backgrounds. All relationships, identities, and ages are welcome to apply for this inclusive casting. This is an opportunity to be part of a professional photoshoot that reflects the rich diversity of Canadian life.
Job Responsibilities
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Participate in a professional print campaign shoot
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Represent authentic connections such as friends, families, couples, or coworkers
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Pose naturally and interact with others during lifestyle-based photography setups
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Follow creative direction from the campaign’s team
Requirements
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Open to all genders, ethnicities, and ages
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Must be based in Vancouver, Squamish, Whistler, Tofino, Bowen Island, or Vancouver Island
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Comfortable in front of the camera (no modeling experience required)
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Seeking singles, couples, parents with babies, grandparents with grandkids, friends, or coworkers
Compensation
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Adults: $300 (half-day, 5 hours) + $2500 usage (3 years across print, web, social, and brochures)
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Children under 10: $300 (half-day, 5 hours) + $1500 usage
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Total potential compensation: $2800 per person
Young Girl and Female Family Member for Fashion Campaign
Job Description
A leading independent fashion label is casting a young girl and her older female family member to appear in a fashion campaign highlighting generational style and connection. This shoot will take place in either Sydney or Melbourne and is open to family pairs based locally. The campaign will showcase warmth, confidence, and authenticity, with both talents featured in styled wardrobe looks.
Job Responsibilities
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Appear in photo and/or video content for a fashion campaign
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Pose naturally as a family duo, conveying connection and style
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Wear provided wardrobe and follow styling direction on set
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Be available for one full shoot day
Requirements
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Young girl: ages 7–12
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Adult female family member: ages 20s–30s (can be a mum, sister, aunt, or cousin)
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Adult talent must be size small/medium to fit sample size clothing
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Must be based in Sydney or Melbourne
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Must be available for one shoot day between August 15–16
Compensation
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$2,000 AUD for adult talent
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$1,000 AUD for child talent
Tradespeople with Pensions Wanted for Paid Marketing Campaign
Job Description
A marketing campaign is seeking hardworking tradespeople from across Pennsylvania whose jobs provide pensions. The goal of this project is to spotlight real workers whose careers have benefited from pension plans, and how that support has shaped their retirement journey. Participants will be featured in a campaign for a financial institution that champions infrastructure and labor across the state.
Job Responsibilities
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Participate in a filmed interview or photo session highlighting your story
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Share your personal experience regarding pensions and retirement planning
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Represent your trade and community with authenticity
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Be available for a scheduled shoot at the end of August
Requirements
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Must currently live and work in Pennsylvania
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Open to all trades: welders, electricians, masons, steamfitters, etc.
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Must have a job that includes a pension plan
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Comfortable sharing your story on camera
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Must submit 1–2 clear photos and a short blurb about how your pension has impacted your life
Compensation
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Paid opportunity
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Featured in a professionally produced marketing campaign
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Platform to share your voice and profession with a wider audience
Job Description
A nationwide brand is hiring promotional models for a virtual casting call. Talent will represent the brand at tastings, events, and promotional activations in the South Florida area. This opportunity is open to outgoing and professional individuals who are enthusiastic about engaging with the public and representing a leading beverage company.
Job Responsibilities
• Represent the brand at local promotional events and samplings
• Engage with consumers and educate them about the product
• Maintain a polished, professional, and upbeat presence
• Participate in virtual interviews to be considered for event bookings
Requirements
• Must be 21 years or older
• Based in South Florida (Ft. Myers, Key West, Miami, or Naples)
• Comfortable speaking with the public and representing a brand
• Must have access to a device for virtual interviews
• Submit a clear headshot and resume for consideration
Compensation
• Paid promotional modeling opportunity
• Exposure with a nationally recognized brand
Beauty Campaign Casting Real Female Connections
Job Description
A major beauty brand is casting for an exciting new campaign spotlighting authentic female relationships. This opportunity is for real-life pairs of female or female-presenting individuals who share a strong bond—whether they are mothers and daughters, grandmothers and granddaughters, sisters, cousins, twins, or best friends. This is a chance to be the face of a campaign that celebrates beauty, diversity, and connection.
Job Responsibilities
• Participate in a professional on-camera beauty shoot
• Be open to speaking on camera about your relationship and beauty journey
• Demonstrate ease and confidence while applying makeup during filming
• Represent a nationally recognized beauty campaign with authenticity
Requirements
• Ages 18 to 70+, all ethnicities and body types welcome
• Must be a female or female-presenting individual applying as a pair
• Based in the U.S. (Travel to Los Angeles provided if not local)
• Comfortable speaking and applying makeup on camera
• Must be legally eligible to work in the U.S. and able to complete standard employment documentation
Compensation
• Paid opportunity
• Travel accommodations provided for non-local talent
Real People for Major Mobile Payment App Campaign
Job Description
A nationwide commercial campaign is now casting real people from all walks of life to represent the hardworking spirit of everyday earners. This is a unique opportunity to be featured in a major ad for a mobile payment app that empowers individuals managing their money through work, hustle, and dedication. Casting directors are looking for authentic personalities who reflect modern-day working culture.
Job Responsibilities
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Participate in a professional photoshoot and/or video campaign
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Represent real-life work situations, from hourly jobs to freelance gigs
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Share your story or lifestyle related to earning and managing money
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Be available for filming and promotional activities in late August or early September
Requirements
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Open to all ages (Millennials, Gen Z, Gen Alpha)
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Must be comfortable on camera and able to authentically portray your lifestyle
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Must represent one of the following categories:
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Movers and shakers
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Hourly wage workers
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Freelancers
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Service and retail workers
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9-to-5 professionals
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Teens learning about finances
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Independent earners and side hustlers
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Nationwide applicants welcome
Compensation
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Paid opportunity (rates discussed upon selection)
Print Campaign Casting Call for Real People and Non-Models
Job Description
A major brand campaign is seeking real people and non-models to appear in a lifestyle print advertisement. This inclusive project highlights a wide range of Canadian experiences and backgrounds, capturing both urban and rural lifestyles. This is a paid opportunity for singles, couples, families, and groups of all types who reflect the diversity of everyday life in Canada. No modeling or acting experience is necessary.
Job Responsibilities
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Participate in a professional photo shoot representing authentic Canadian life
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Work individually or alongside family, friends, or coworkers to portray real-life connections
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Follow the direction of the creative team to capture genuine moments on camera
Requirements
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All ages, all genders, and all ethnicities welcome
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Open to individuals and pairs or groups (couples, grandparents with grandkids, parents with babies, coworkers, friends, etc.)
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Must be located in Toronto/GTA or rural Ontario
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Must be non-union
Compensation
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$300 for a half-day (5 hours) shoot
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$2,500 usage fee for 3 years across print, web, social media, brochures, and pamphlets
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Total compensation: $2,800
Job Description:
A global campaign for a new pet wellbeing brand is casting proud pet parents and their cats or dogs for a paid stills photography shoot. The production seeks diverse individuals, couples, and groups from various generations and backgrounds. No acting or modeling experience is required — just a great bond with your pet and comfort in front of the camera. Americans living in London are especially encouraged to apply!
Job Responsibilities:
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Appear in stills photography with your pet (no spoken lines)
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Participate in a photo shoot for commercial use
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Follow simple creative direction with your pet in a busy studio or set environment
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Ensure your pet is well-behaved and relaxed around strangers
Requirements:
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Open to all genders, ethnicities, and appearances
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Generational targets: Gen Z, Millennials, 45+, and 60+
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Eligible participants include:
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Individuals, couples, families, friends
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Dog/cat co-owners or roommates
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Pets must be cats or dogs only
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Pets must be comfortable in busy settings and around strangers
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Must be based in or able to work as a local hire in London / Greater London
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Americans living in London are a plus
Compensation:
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Paid commercial opportunity (exact rate to be disclosed upon selection)
Job Description
A fast-growing money transfer app is seeking TikTok creators to develop engaging video content for a new account launch. This project offers a unique opportunity to build brand visibility through short-form storytelling, creative hooks, and viral-ready trends tailored to a fintech audience. Creators should be confident on camera, fluent in platform culture, and ready to deliver performance-driven content.
Job Responsibilities
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Create and post 30 TikTok videos focused on brand awareness and user engagement
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Produce original, trend-aligned, and on-brand content for a finance-related product
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Collaborate with the brand team to ensure messaging and visual consistency
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Use creative storytelling and platform-native editing styles to drive video performance
Requirements
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Must be UK-based
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Proven experience in creating TikTok content with strong engagement
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Portfolio of past TikTok work required
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Ability to deliver high-volume content on a set timeline
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Understanding of money, finance, or tech topics a plus
Compensation
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Paid content creation project
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Rate negotiable based on experience and portfolio
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Potential for ongoing brand partnerships
Sister Duo for Lifestyle Tech Campaign
Job Description
A major tech company is casting vibrant and outgoing sister duos for an upcoming lifestyle-focused shoot. This opportunity is perfect for real sisters who share great on-screen chemistry and bring energetic, authentic vibes. The project will include fittings and a professional shoot in London.
Job Responsibilities
• Participate in a wardrobe fitting prior to the shoot
• Collaborate with creative team during the production
• Portray positive, high-energy interactions on camera
• Represent a relatable and diverse sister dynamic for a major brand
Requirements
• Sisters aged 18–27
• Based in London
• Must be sociable, expressive, and confident on camera
• Comfortable working as a duo on set
Compensation
• Competitive paid opportunity
• Professional exposure with a leading tech company


