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Marketing

Poppi Soda’s Influencer Marketing Stir Sparks Online Controversy

Key Takeaways: - Poppi Soda faced backlash for their “Soda Thoughts” campaign. - Critics suggested Poppi’s campaign resources could have been better spent. - Counter claims were...

What is Influencer Marketing?

Understanding Influencer Marketing: Key Resources for Success In the digital age, leveraging the power of influencer marketing has become essential for brands looking to enhance...

MagicLinks Sets Innovative Trend with CreatorCare, Offers Health Stipend for Content Creators

Key Takeaways: - MagicLinks' recently launched CreatorCare is the first to offer content creators a health insurance stipend of up to $300 monthly. - CreatorCare aims...

B2B Marketing: How to Leverage In-House Experts

Key Takeaways: - Conventional outreach marketing methods are yielding diminishing returns for B2B businesses. - Expert-driven content creation through internal influencers can generate more pipeline results. -...

How to Create a YouTube Channel in 5 Easy Steps

How to create a YouTube channel for your brand in 5 easy steps With over a billion users, YouTube is a powerful platform for any...

Popular

TikTok Star Alix Earle Sues Gymshark for $1 Million Over Sponsorship Deal

Key Takeaways: Alix Earle, a popular TikTok influencer, has...

UTA Signs Top UK Creators For Global Expansion

Key Takeaways: UTA signs Jack Edwards, Madame Joyce, and...

Africa’s Creator Economy Gets a Major Boost with Communiqué’s Groundbreaking Insights

Key Takeaways: Communiqué is helping Africa’s creator economy grow...

Cetaphil’s Big Marketing Moves: Building Community Through Science

Key Takeaways: Cetaphil launched a science-focused marketing campaign to...
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