The National Association of Broadcasters (NAB) just announced something big for creators! They’ve launched the NAB Creator Council, a new group designed to help creators have a bigger say in the industry. This was revealed at the 2025 NAB Show in Las Vegas, which wrapped up on April 9. Let’s dive into the details!
Key Takeaways
- NAB Creator Council launched to support creators and shape NAB’s engagement with the creator economy.
- Founding members include Dylan Huey, Shira Lazar, Nicki Sun, Travis W. Keyes, and Blair Imani.
- Record attendance at 2025 NAB Show: 55,000 people from 160 countries, with 26% from outside the U.S.
- The council will help improve NAB’s offerings for creators, including future events like the 2025 NAB Show New York (October 22-23).
- The 2026 NAB Show dates are set for April 18-22, 2026, in Las Vegas.
What Is the NAB Creator Council?
The NAB Creator Council is a group of influential creators and thought leaders who will advise NAB on how to better support the creator community. The goal is to help NAB understand what creators need and how they can thrive in the ever-changing media landscape.
Dylan Huey, CEO of REACH, shared that this council is all about bridging the gap between traditional media and digital creators. “We want to make sure creators have a voice in shaping the future of media,” he said.
Shira Lazar, founder of “What’s Trending” and “Creators 4 Mental Health,” added, “Creators have been looking for support, from business resources to protections. This council makes sure we’re heard.”
Who’s on the Council?
The founding members of the NAB Creator Council are some pretty big names in the creator space:
- Dylan Huey (CEO of REACH)
- Shira Lazar (Founder/CEO of “What’s Trending” and “Creators 4 Mental Health”)
- Nicki Sun (CEO, Host, and Creative Director of Nicki Sun Media)
- Travis W. Keyes (Photographer and Filmmaker)
- Blair Imani (Creator and Host of “Smarter in Seconds”)
These creators bring a mix of expertise, from social media and mental health advocacy to filmmaking and photography. Together, they’ll help NAB create programs and resources that actually help creators grow their careers.
Why Does This Matter?
The creator economy is booming, and it’s changing how we make, share, and consume content. According to Karen Chupka, NAB’s EVP of Global Connections and Events, “The creator economy is redefining entertainment and media.”
By launching this council, NAB is showing it’s serious about supporting creators. Instead of just inviting creators to events, they’re giving them a seat at the table to drive real change.
Record Attendance at the 2025 NAB Show
This year’s NAB Show was a huge success, with 55,000 people attending from 160 countries! That’s a lot of people passionate about media and broadcasting.
One cool stat: 26% of attendees were from outside the U.S., showing how global this industry is. Plus, 53% of attendees were first-timers, meaning lots of new faces and fresh ideas at the event.
What’s Next for the Creator Council?
The NAB Creator Council will focus on improving NAB’s offerings for creators. This includes things like:
- Business benefits for NAB members.
- Opportunities at future events, like the NAB Show.
The council’s feedback will help shape how creators engage with NAB events, starting with the 2025 NAB Show New York, happening October 22-23.
And if you’re already looking ahead, mark your calendars for the 2026 NAB Show, set for April 18-22, 2026, in Las Vegas.
Conclusion
The NAB Creator Council is a big step forward for creators everywhere. By bringing together talented individuals from the creator economy, NAB is showing it’s committed to supporting the next generation of content makers.
With record attendance at the 2025 NAB Show and exciting plans for future events, this is an exciting time for anyone in media and broadcasting. Whether you’re a seasoned creator or just starting out, NAB is making sure your voice is heard. Stay tuned for more updates, and who knows? You might just see yourself at the next NAB Show!