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Later Acquires Mavely to Boost Creator Marketing Data

Key Takeaways: - Later has acquired Mavely for 250 million dollars. - The merger adds 120000 creators to the Later network. - The new platform connects every...

Indian Creator Economy Soars With Major Growth

Key Takeaways: - The number of influencers in India grew a lot from 2020 to 2024. - Gaming influencers saw huge growth with a 213% rise...

Creators Ditch Algorithms for Direct Fan Connections, Says Patreon Report

Key Takeaways: 78% of creators say algorithms influence their content. 56% feel algorithms limit their creative freedom. 70% report unpredictable incomes on major platforms. ...

Trump vs. Harris: Who Did Social Media Better?

Key Takeaways: - During the 2024 election, more posts were made about Donald Trump than Kamala Harris. - Most coverage on X platform was right-leaning while...

Luka Dončić Trade: How Content Creators are Changing Sports Media

Key Takeaways: - Content creators are playing a transformative role in professional sports narratives. - Greenlight Group secured extensive creator access featuring Jordan Howlett in response...

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