Area Manager – Colorado, New Mexico, Kansas, Missouri
BLUE RIDGE SPIRITS & WINE MARKETING
GROWING BRANDS, BUILDING LEGACIES
Blue Ridge Spirits & Wine Marketing (BRSWM) is a sales and marketing company representing a diverse group of premium wines and spirits from around the world. www.BlueRidgeSpirits.com
Our portfolio is comprised of brands created and developed by BRSWM as well as supplier partners selected for their growth potential. The Blue Ridge team brings to the table a strong sales force with established distributor and retailer relationships nationwide.
The team has decades of experience in the industry and is committed to fostering and promoting quality brand-building nationwide. We value our partnerships and personal relationships with suppliers, retailers and distributors and see these as key to achieving success. Our vision: Growing brands, building legacies.
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AREA MANAGER (Colorado, New Mexico, Kansas, Missouri) POSITION SUMMARY
Founded in 2015, Blue Ridge Spirits & Wine Marketing has grown quickly and is now responsible for managing ~800,000 cases and ~$80 million in revenue. This rapid development requires an increased focus in key markets with localized opportunities to expand brand awareness and further develop and nurture key account networks for our brand partners. This position will be strategically placed in Denver, Colorado metro area. Only candidates living within this region will be considered. Please submit any further inquiries to TJ@BlueRidgeSpirits.com.
JOB DESCRIPTION:Â The Area Manager oversees all facets of the business for assigned states. The role is responsible for a go-to market strategy that will increase distribution, volume growth, and company profitability. The Area Manager reports to and works directly with the Division Vice President in the development of an annual forecast, budget, and sales plan. The position will actively call on retail and on-premise accounts to accomplish distribution and volume goals, conduct tastings, promotions, and staff trainings. The Area Manager actively manages quarterly and annual planning with each wholesaler to execute company objectives while maintaining financial budgets.
Responsibilities
- Execute short- and long-term sales objectives and strategies for each market
- Sales calls in retail and on-premise accounts to ensure distribution, ordering, programming, brand familiarity, staff trainings and proper visibility
- Develop and maintain sales contact with all major customers and new prospects. Maintain and expand existing distribution and volume sales
- Schedule and conduct distributor meetings to educate sales representatives of brand standards to optimize sales performance
- Schedule and conduct market blitzes and work with wholesaler teams to maximize sales and wholesaler share of mind
- Manage market and work with distributor managers and sales representatives
- Manage all sales expenses and budgets for the assigned statesÂ
Qualifications
- At least 5 years business/sales experience or equivalent education
- Minimum of 5 years of wine or spirits sales experience
- Comprehensive understanding of how the beverage alcohol business functions
- Ability to develop brand-building plans that are commercially viable and implementable
- Working knowledge of Microsoft Office products
- Strong communication skills
- Strong analytical skills
- Able to travel 20%+
- Professional written and verbal communications
- Ability to analyze and think strategically
- Bachelor’s degree preferred, not required
- Attention to detailÂ
BENEFITS
Competitive base salary + annual bonus
Expense coverage (travel, entertainment)
Monthly car allowance
Mobile phone allowance
Home internet allowance
Health insurance (medical, dental, vision, life)
401k Plan
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TARGET LOCATION
Denver, Colorado
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TARGET START DATE
ASAP
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Blue Ridge Spirits & Wine Marketing, LLC is an equal opportunity employer committed to a diverse and inclusive work environment.
Blue Ridge Spirits & Wine Marketing
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