Marketing Communications Manager

IAI North America (IAI NA) is a U.S. Company and is a wholly owned subsidiary of Israel Aerospace Industries (IAI), Ltd, Israel. Our parent company is among the largest aerospace and Defense Company in Israel and has an international reputation for quality aerospace and high-technology products and services.

IAI North America is looking for a marketing manager to play a pivotal role in shaping our company’s brand image and driving its success in the market. The role requires a combination of strategic thinking, creativity, leadership, and a data-driven approach to achieve marketing goals and contribute to overall business growth. This role involves planning, executing, and analyzing marketing campaigns, collaborating with the business development team and other departments, our parent company, and our subsidiaries to drive our company’s growth in the U.S. The ideal candidate will have experience with tying various platforms into one strategy with the intent of frequently creating media pieces and messages that all flow within one consistent theme and story.

Key Responsibilities:

• Develop and execute comprehensive marketing plans aligned with our overall objectives.
• Conduct market research and analysis to identify opportunities and threats.
• Define target audiences and segments for marketing campaigns.
• Create and oversee marketing campaigns across various channels, including digital, print, social media, and events.
• Monitor campaign performance and make data-driven adjustments to optimize results.
• Coordinate the creation of marketing collateral, including website content, blog posts, social media content, and email campaigns.
• Ensure that all content is on-brand and tailored to the target audience.
• Oversee the organization’s online presence, including website management, SEO, SEM, and social media marketing.
• Analyze website traffic and user behavior to optimize online campaigns.
• Utilize marketing analytics tools to track key performance indicators (KPIs) and provide regular reports to upper management.

Qualifications:

• Bachelor’s degree in marketing, business, or a related field; a master’s degree is a plus.
• Marketing experience in the field of aerospace and defense.
• Strong understanding of marketing principles, including digital marketing, branding, and advertising.
• Proficiency in marketing software and analytics tools.
• Excellent communication and leadership skills.
• Creative thinking and problem-solving abilities.
• Ability to work under pressure and meet deadlines.
• Ability to travel (travel is about 35% of the time a year)

Benefits:

• Medical, Dental & Vision premium coverage for Employees
• Paid Time Off (Including Holidays)
• 401K Match
• Flexible Spending Accounts
• Healthcare (FSA)
• Dependent Care (FSADC)

AAP/EEO Statement

IAI NA provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, IAI NA complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

IAI NA expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Company Confidential’ s employees to perform their job duties may result in discipline up to and including discharge.

IAI North America