Marketing Coordinator
Aktiv Solutions is seeking a well-organized, resourceful, creative, and self-motivated Marketing Coordinator who is enthusiastic about fitness and design. Your role is a unique opportunity to make an impact with the Aktiv marketing team while also expanding your skills in creative, digital, social media, email, advertising, event coordination, asset management, and much more. The ideal candidate will excel in our fast-paced environment, have a full working knowledge and experience within all social media channels, be a savvy copywriter, skilled at creative content development, and possess general understanding of marketing, ideally related to both B2B and B2C enterprise. Candidates should be prepared and excited to contribute to marketing discussions regularly and thoughtful additions that will leverage our growing enterprise within the fitness industry.
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What You’ll Do:
·        Responsible for developing, designing, and implementing B2B and B2C social media strategies, including creative and copy writing, to increase online presence and improve marketing and sales efforts.
·        Collaborate and support the design and development of digital creative content and collateral.
·        Create high-quality digital and video marketing content that aligns and elevates the Aktiv brand and suite of products.
·        Lead day-to-day management of social calendar and planning to ensure successful deployment and execution across various channels.
·        Manage and nurture affiliate marketing program.
·        Stay current on social platform updates impacting copywriting, community management and social media strategy.
·        Prepare, analyze and distribute reports on social media performance to internal stakeholders and make recommendations, updates and improvements based on findings on a regular schedule.
·        Support Marketing and Sales teams through ad hoc projects.
·        Assist with the development of Case Studies composure, blog, and website SEO optimization.
·        Assist in management of event logistics.
·        Maintain and update departmental shared files/materials.
·        Manage inventory of marketing collateral and promotional items.
·        Assist in maintaining product display in Showroom at HQ.
·        Conduct competitor research and market analysis studies.
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Desired Skills & Experience:
·        A minimum of 4 years of experience in coordinating social media, digital advertising, event management, and general marketing/admin experience.
·        3+ years of experience using Canva and Adobe Creative Suite
·        Excellent verbal and written communication skills are required
·        Exceptional attention to detail with strong project management and organizational skills
·        Understanding of marketing strategy and planning for B2B
·        Team player that is reliable, flexible, resourceful, and helpful with an up-beat can-do attitude
·        Creative thinker with an innate visual aesthetic and resourcefulness that thrives in a dynamic, collaborative & fast paced team environment
·        Must be able to take direction and work autonomously
·        Video creation/editing skills highly preferred
·        Ability to problem-solve, be forward thinking and anticipate needs
·        Experience supporting organic and paid social media campaigns
·        Proficient in navigating Social Media Business platforms and publishing tools for Linkedin, Instagram, Facebook, Twitter, and Vimeo/Youtube
·        Experience in Microsoft 365, Google Drive, Dropbox and Project Management software (Clickup, Basecamp, Asana, or similar)
·        Comfortable with Google Analytics, SEO, and other digital marketing metrics
·        Strong technological skills and open to learning new apps & services.
·        Must be able to exercise initiative, professionalism, and confidentiality·
·        Strong digital marketing + e-commerce / WordPress background preferred.
·        Experience in e-mail marketing is a bonus.
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Education:
Bachelor’s Degree in Marketing / Business, Communications or related area, or equally relevant work experience.
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Personal Interest:
A passion for health and wellness including functional or movement-based training modalities is helpful and encouraged. An enthusiasm for design and experience creation will help you stand out!
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Working Conditions/Physical Requirements:
This position is hybrid (part time work from Corporate HQ in Santa Monica, CA required) and will require a suitable work from home environment. You will partake in light travel to customers, trade shows/events, and Corporate HQ.
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Why Work Here?
- Join an exciting and creative company in one of the most rapidly-growing industries!
- Work with a team of energetic and motivated Marketing & Sales Professionals
- Collaborative, innovative, visionary leadership
- Health Benefits + 401K
- Hybrid and Flexible Position
- Unlimited Discretionary Time Off
- Access to use showroom gym at Corporate HQ
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Who We Are
At Aktiv ®, we amplify training spaces for health clubs, hotels, multi-family fitness centers and home gyms alike. We specialize in crafting energizing and balanced solutions to accommodate today’s explosive dynamic training trends. Our premium training equipment powers today’s most sought after workouts and our team is passionate about creating spaces for exercise that will keep every workout fresh.
www.aktivsolutions.com
Aktiv is a division of Fitness Ventures International: www.fitnessventuresintl.com
Aktiv Solutions
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