Amazon Shopper Marketing Manager

GO WITH THE TEAM THAT’S SHAPING TOMORROW WITH NEW IDEAS EVERY DAY.

At the Robert Bosch Tool Corporation, we know that every career matters. Which is why you should conduct yours on a grand scale. Headquartered in the northwest Chicago suburb of Mount Prospect, we are a division of Bosch, a multinational engineering and electronics organization and the largest privately held employer in the world.

Guided by the principles of founder Robert Bosch, we offer a setting where social and environmental responsibility are part of our corporate DNA. Always mindful of our impact on the future, we are committed to sustainability, paying it forward, giving back, and lifelong learning. These are but a few of the reasons why our parent company has more than 400,000 associates and a legacy of success spanning 135+ years.

Play an integral role in a division that drives the success of our large, privately held consumer packaged goods organization. Offering the vast resources to maximize your effectiveness, we provide the support you need to achieve your most important objectives. Featuring such popular brands as Bosch®, Dremel®, and RotoZip®, we offer opportunities to reinforce our strong reputation for quality, grow new business, and expand upon our existing relationships with some of the most influential distributors in power tools.

This is your chance to Go big. Go bold. And use your skills to drive success on a massive scale, with the Robert Bosch Tool Corporation!

GO BOSCH, AND EXPERIENCE BIG REWARDS.

Job Description

This role is hybrid remote with 40% monthly in-office presence in Mount Prospect, Illinois. (2-3 days in office per week)

The Shopper Marketing Manager leads the full funnel brand presence and voice for Bosch Tools across the entire portfolio for North America (US & Canada) with the shoppers on Amazon. This role will be the internal expert on Amazon shopper behavior, merchandising, marketing planning and all requirements and needs. The Shopper Marketing Manager works closely with the brand, digital, integrated marketing, sales and business unit teams to drive tailored marketing plans informed by joint business sales goals and the user journey online at Amazon. This role delivers critical sales-driving plans that improve brand perceptions, encourage action by shoppers, and ensures the brand is reaching our target consumer with relevant content to drive growth.

• Lead Amazon strategic experience plans including budget, development, coordination, and implementation between and among key stakeholders
• Execute consistent brand & category positioning and key marketing messages across assets with specific focus in onsite merchandising
• Lead development of Amazon’s sponsored ads and DSP mid/lower funnel marketing planning, execution, learning plan, analysis & optimization
• Lead partnership, social, event and marketing negotiations, development, and execution with Amazon including but not limited to Prime Day and Cyber Monday

Qualifications

• Bachelor’s degree required
• Degree in Marketing preferred
• 5+ years’ experience in Marketing/Advertising role with strong expertise in Amazon relationships and best practices
• Demonstrated success with Amazon advertising/media co-marketing planning, execution & analysis
• Demonstrated success with merchandising processes and standards
• Success leading external agency relationships (multiple agency models preferred)
• Expertise to problem solving, biases for results, and strong communication skills
• Ability to influence cross-functional decisions and work across a complex organization
• Proven consumer-first mindset
• Familiarity with event and partnership program relationship management and execution
• Demonstrated success with content development and touch point intersection with owned properties

Additional information

By choice, we are committed to a diverse workforce – EOE/Protected Veteran/Disabled.

BOSCH is a proud supporter of STEM (Science, Technology, Engineering & Mathematics) Initiatives

• FIRST Robotics (For Inspiration and Recognition of Science and Technology)
• AWIM (A World In Motion)

Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available.

Robert Bosch Tool Corporation NA