Senior Director, Marketing
Los Angeles, CA
$220,000 – $270,000 (base) + 30% performance bonus + Long-Term Incentives
Join a global powerhouse in Consumer Packaged Goods (CPG), housing some of the world’s most renowned brands. We’re seeking a visionary Senior Director of Marketing to spearhead the creation and execution of pioneering marketing strategies, catalyzing brand recognition, customer engagement, and revenue growth.
Role Overview – Senior Director, Marketing:
As the Senior Director of Marketing, you’ll shape and implement an innovative marketing strategy that aligns with company goals and market trends. Steer the development and maintenance of a compelling brand identity. Oversee impactful product launches, collaborating across teams for seamless market entry. Utilize market research to decode consumer behaviors, competition dynamics, and emerging trends, translating insights into effective strategies. Build, mentor, and lead a high-performing marketing team, fostering growth and collaboration.
Key Responsibilities:
- Develop and implement a forward-thinking marketing strategy aligned with company goals and trends.
- Maintain a strong and captivating brand identity.
- Oversee planning and execution of impactful product launches, collaborating cross-functionally.
- Conduct in-depth market research translating insights into effective strategies.
- Build and lead a high-performing marketing team, fostering growth and collaboration.
- Execute cutting-edge digital campaigns leveraging SEO, SEM, social media, and influencers.
- Define and implement a compelling content strategy for target audience engagement.
- Manage marketing budget, optimizing resource allocation for optimal ROI.
- Establish KPIs and analytical frameworks for data-driven decision-making.
- Collaborate across teams for integrated product development, marketing, and sales.
- Communicate strategies and results effectively to senior management and stakeholders.
Skills and Qualifications:
- Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
- 10+ years’ marketing experience, including 5+ years in leadership roles.
- Expertise in skincare, cosmetics, or personal care industry.
- Strong analytical abilities translating data into actionable insights.
- Exceptional leadership skills, building and guiding high-performing teams.
- Proficiency in digital marketing techniques (SEO, SEM, social media, content strategies).
- Outstanding communication and presentation capabilities.
- Innovative mindset, leading creative marketing campaigns.
- Results-driven history exceeding targets.
If you’re ready to shape the future of iconic brands and lead a dynamic marketing team to new heights, we invite you to apply. Your vision, leadership, and expertise will be the driving force behind this companies continued success in the competitive CPG landscape.
Harnham
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