Marketing Coordinator

The Marketing Coordinator will assist the Senior Marketing Manager in managing, planning, and executing all 360° marketing + e-commerce initiatives to help fuel growth for the BYROE brand. The ideal candidate would be a passionate self-starter who is comfortable maintaining various marketing campaigns and has a creative skill set that enables them to brainstorm new brand initiatives.

What You Do

• Assist the Marketing Manager in the development and execution of all marketing materials and 360° campaigns, including but not limited to copywriting, content strategy, and influencer and brand marketing for all new product launches and existing core SKUs. 
• Source, maintain, and pitch innovative influencer and brand partnerships.
• Ship and pack weekly influencer promotional packages, including managing the inventory on a weekly basis.
• Help lead the creation of marketing copy, social media copy, and education materials.
• Liaison with Design Team to maintain daily updates to the website using the Shopify Platform.
• Manage assets between Marketing and other internal parties (i.e., design, marketing agency, developers, and amazon agency).
• Create, pitch, and update marketing and launch calendars.
• Assist in relevant competitive research 

What You’ll Gain

• Experience growing a luxury skincare brand, and shaping its marketing + e-commerce strategy and direction.
• A holistic and cross-functional understanding of the luxury skincare industry
• Unique marketing career opportunity within a female-led, innovation-driven environment.

YOU’LL LOVE THIS JOB IF: 

• You are CREATIVE: You are an innovative, forward-thinking person who is comfortable maintaining various marketing initiatives. 
• You are highly STRATEGIC: You are attuned to the customer and can help shape unique marketing concepts. 
• You are extremely ORGANIZED: You’re not overwhelmed by the thought of tackling multiple tasks simultaneously.
• You are DETAIL ORIENTED: You appreciate the importance of having detailed and precise information.
• You are a strong COMMUNICATOR: You are a people person, a natural leader, and collaborate well with others.
• You are AGILE: You adapt well to changing needs and priorities and can pivot easily to achieve goals and deadlines.
• You are PASSIONATE about beauty: You are eager to learn and absorb everything related to beauty, brand, and marketing strategy.

Qualifications

• 1-3 years experience in a marketing role at a Beauty/fashion/luxury brand with hands-on experience managing marketing plans and strategy.
• Demonstrated experience in sourcing and maintaining influencer relationships. 
• Shopify experience preferred. 

Excellent written and verbal communication skills.

• Strong interpersonal, problem-solving, and presentation skills.
• Ability to take direction from Marketing leadership and provide multiple solutions.
• Ability to prioritize with tight deadlines and follow through.
• Knowledge of all social media platforms, including Instagram, TikTok, Facebook, YouTube, and other emerging platforms. 

BYROE