Hybrid position based in Stamford, CT area; relocation not provided
The Manager Brand Strategy (Private Label) will support the development of brand and marketing strategies and program initiatives to position Daymon Worldwide as the brand-building expert in the Private Brand marketplace. This individual will be responsible for providing strategic brand and marketing support to our retailer partners, helping to build brands that resonate with shoppers, and driving profitable sales. This is a position for an established marketer/strategist who has experience developing effective relationships within client organizations.
Responsibilities:
- Support strategy team, field marketing teams and business leads in the development of proprietary portfolio/brand strategies and marketing programs that drive our customers’ businesses (20%)
- Support strategic planning process at key customers and provide guidance on short/mid/long-term plans (20%)
- Collaborate with manager and account lead to identify and solve business issues (20%)
- Work cross-functionally to interpret data, research and trends that impact the brand and/or marketing strategy and develop actionable insights relevant to our customer’s business (20%)
- Engage directly with customers and business partners to develop meaningful relationships and build plans to improve engagement with key accounts (20%)
Qualifications:
- Problem solver with the ability to push others to think differently, attack issues from multiple angles, and lead/manage through ambiguity
- Ability to work autonomously and cross-functionally throughout the organization and motivate others
- Strategic thinker with demonstrated ability in translating information into insights, strategy, recommendations, and results
- Excellent communicator with strong oral, written and presentation skills with the capability to present to various levels of an organization
- Ability to influence without authority, listen carefully and ask questions to understand needs and expectations, and flex to various styles and personalities
- Self-starter with a positive attitude who consistently delivers projects with excellence
Requirements
- Minimum 3-5 years of experience in a field such as consulting, business strategy, brand strategy, brand management or planning; experience in the food or grocery industry strongly preferred (not required)
- Bachelor’s degree
- Highly proficient user of Microsoft PowerPoint, Word, and Excel
- Some travel may be required
Daymon
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