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Who we are

Griffin Gaming Partners is a leading venture capital firm singularly focused on investing in the global gaming market. We are founder-friendly, care deeply for our industry and bring decades of investment, advisory and operational experience. Griffin is one of the world’s largest venture funds focused exclusively on gaming, with over $1 billion under management.

The opportunity

Energetic and intuitive Sr. Marketing Manager with exceptional leadership and communication skills. Proven ability to identify opportunities and deliver effective strategies to generate results. You will develop and execute Griffin Gaming Partner’s brand marketing strategy, brand identity, and global campaigns.

The goal of this role is to drive brand awareness, build community and provide networking opportunities for Griffin and its stakeholders. The stakeholders for this role are the Griffin team, especially our Managing Directors, our portfolio companies, and our investors.

Responsibilities

  • Lead branding efforts and execution- including website, toolkit, messaging, visuals, and marketing collateral
  • Lead and execute content strategy and create engaging visual assets for Griffin Gaming Partners’ social media platforms
  • Manage website content and use analytics to drive continuous improvement
  • Plan and organize virtual and in person events
  • Support public relations and media initiatives across digital and in- person medial interactions
  • Manage day-to day publishing and engagements on different social channels (Twitter, LinkedIn, Discord, Email), ensure consistency and adjust best practices as needed to maintain growth
  • Ensure the best marketing practices are compliant with Griffin’s regulatory compliance obligations
  • Ability to work in a fast-paced environment with multiple simultaneous projects
  • You will work with other team members to implement strategic communications initiatives, including marketing efforts and development/execution of communications/marketing plans.
  • Build purposeful brand awareness by creating strategies for: industry associations, external communications/PR and advertising
  • Monthly KPI reviews
  • Develop and write key sections for marketing strategy, market overview, team bios, website content, and company information
  • Experienced with project management and execution of marketing collateral and bring a knowledge of marketing campaigns and innovative solutions to your clients
  • Collect competitive marketing information (styles, platforms, technologies competitors use) from various sources (pitches, websites, social media, ideas, etc.) and continually look for, suggest, and implement new and creative marketing approaches.

Requirements:

  • Bachelor’s degree or equivalent in business, marketing, communications or related field
  • 5+ years’ professional experience in marketing, preferably at a venture capital, financial services, OR start-up game/technology company.
  • Hands-on self-starter who can lead and execute multiple initiatives independently and as part of a team
  • Proven experience in developing and executing content programs and campaigns
  • Strong knowledge of social media platforms; proven success in managing a blog and social media day to day activities
  • Experience with digital marketing systems (e.g. WordPress, Google Analytics, etc.)
  • Strong understanding of content and PR, and the role it can play in an integrated marketing environment
  • Demonstrated ability to generate and manage different types of content — blog posts, email workflows, web pages, etc.
  • Excellent writer and editor who can develop and produce high-quality written content across a variety of formats (print, web media, presentations) with attention to detail
  • Ability to manage virtual and physical events
  • Experience working with business partners to execute co-marketing initiatives and messaging
  • Proactive, motivated and goal driven with a get things done attitude.
  • Impeccable integrity, high ethical standards, and authenticity
  • Exceptional organization and project management skill
  • Experience conceptualizing the big picture goal, while also working hands-on to drive execution and solve problems

Griffin Gaming Partners

About us

VitaHustle is a premium wellness company co-founded by Kevin Hart to bring simple, nutritious, and damn delicious products to market. Our core values are Working HardHaving Fun and Transparency in everything we do. These values guide us in every decision we make; we look for them not only within our own team, but also in everyone who works with us. VitaHustle is rapidly growing our start-up team and looking for “hustlers” who are ready to roll up their sleeves and build a successful business.  

The role

VitaHustle is looking for a Director of Ecommerce & Digital Marketing responsible for the revenue and contribution of the online channel. The position will direct the online marketing and media plan acquisition, search, media buying, web development, email and campaign management. Key to the position’s success is the ability to scale our digital campaigns, while meeting key KPIS for our direct-to-consumer business and retail partnerships.

Oversight

  • Online Media: Acquisition media strategy, advertising creatives, landing pages
  • CRM: Email, brand ambassador program, refer-a-friend, NPS / Surveys
  • Website: UX, A/B Testing, landing page development
  • Social Media:  Content strategy, paid and organic influencer campaigns

Responsibilities

  • Develop strategic ecommerce marketing and media plans that that drive acquisition, increase AOV, reduce churn, improve LTV, and support the overall goals of the business.
  • Recommend advertising and influencer media channel mix and budget including key performance metrics to drive acquisition at goal CACS.
  • Oversee digital marketing channels, including Email, SMS, Social (TikTok / IG / Pinterest), SEM, SEO, Influencer, Display, Retargeting, Programmatic, Podcast/Audio, etc.
  • Oversee development of a content/social media plan and integrated digital campaigns to launch retail partnership with Walmart.
  • Develop creative advertising testing strategy and develop an ongoing pipeline of creatives including copy, videos, photos, graphics, and animation.  
  • Manage and track paid and organic influencer programs through Instagram, TikTok, YouTube, Podcasts, etc.
  • Manage and optimize front end website including regular A/B testing, promotions and optimizations that strategically drive conversions, sales, and NPS.
  • Oversee email marketing programs including abandon cart, retention, win back, promotional and all related email programs.
  • Manage customer surveys and net promoter scores to help guide product development and customer satisfaction.
  • Prioritize website offer and creative tests through hypothesis driven approach.
  • Utilize consumer insights and analysis of results to develop better consumer experience, conversion and lifetime value. 

Experience and Key Attributes

  • 5-7 years’ digital experience in a direct-to-consumer business
  • Strong analytical skills and experience with web analytics programs
  • Solid understanding of media buying and related KPIs
  • Experience in scaling influencer programs and developing UGC
  • Passion for health and wellness products
  • Enthusiastic and self-motivated 

VITAHUSTLE

Job Title
Director of Marketing & Communications

Job Type
Full-time

Education
Bachelor’s Degree

Location
OCONOMOWOC, WI 53066 US (Primary)

Career Level
Director

Category
Advertising/Marketing/Public Relations

Date Needed By

Shift Type

Travel
0 – 10%

Job Description
Now hiring a Director of Marketing & Communications in Oconomowoc, WI.

In this highly visible role, you will be accountable for developing and implementing marketing strategies and tactics, brand reputation and relevance, segment marketing efforts, and executable strategies to back the business. You will work with senior management and be accountable for providing marketing direction and judgment to maximize business results. Additionally, you will provide data to inform our product innovation and commercialization agenda and back the sales team to develop market and product strategies that will realize a maximum profit for the business.

What we offer you:

Excellent salary. Salary is a base wage, plus a 20% target bonus. Salary will vary on factors like years of experience, education, unique skills, performance, labor market conditions, and location.

Comprehensive benefits including health, dental, vision, life, short & long-term disability, critical care, AD&D, and dependent life insurance.

Add-on benefits include pet insurance, Perks Program for buying power, Hinge Health for customized online workouts, Teladoc, Neujenx, Linvago, and more.

401k with a 6% employer match after 90 days.

15 days of vacation which you’re encouraged to take, plus 10 holidays, annually.

Company-paid relocation package.

Tuition assistance.

Stability in a growing, environmentally conscious, publicly traded company.

Opportunity to work alongside America’s most respected brands and food manufacturers.

What you’ll do: (A comprehensive list of tasks is provided in the job description)

Develop and implement marketing strategies and tactics.

Manage brand reputation and relevance, segment marketing efforts, and executable strategies to back the business.

Work with senior management and be accountable for providing marketing management, direction, and results to maximize business results.

Provide data to inform our product innovation and commercialization agenda and will also back the sales team to develop market and product strategies that will realize a maximum profit for the business.

Work with internal and external stakeholders to maintain, build, and protect the “best in class” Silgan brand.

Oversee external communication for conformance to branding standards.

Serve as a key contributor to trade association marketing campaigns.

You will love it here if you:

Enjoy working in partnership with clients, prospects, creative and content partners, and the company management team to build and maintain an effective marketing strategy, focused on growing the brand, sales, and profits.

Have a keen sense of all relevant marketing metrics and tracking tools to provide market research, forecasts, competitive data, and consumer trends.

Are eager about setting an innovation strategy, identifying the future product pipeline, and developing the roadmap to funding profitable growth.

We need you to have:

Bachelor’s degree in business administration, Marketing, or related field required.

10+ years of experience in a marketing management capacity within a CPG business.

Solid business and financial skills including the ability to examine complex data sets.

Experience with e-commerce, digital, and social media marketing.

Experience with IRI/Nielson syndicated data.

Effective communication skills, both verbal and written.

Taskmaster with meticulous follow-up.

Ability to travel up to 20% travel.

Appetite to work in the office daily.

Who we are:

The largest subsidiary of Silgan Holdings and a foremost manufacturer of metal food containers in the US.

A company that strives toward sustainability by reducing our carbon footprint, selecting like-minded suppliers, and providing recyclable products.

Apply today!

Job Requirements

LIMITATIONS AND DISCLAIMER The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position.

All job requirements are subject to possible modification to reasonably accommodate individuals with disabilities. Some requirements may exclude individuals who pose a direct threat or significant risk to the health and safety of themselves or other employees.

This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to follow any other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State Laws.

Requirements are representative of minimum levels of knowledge, skills and/or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently. Continued employment remains on an “at-will” basis.

Silgan is an Equal Opportunity Employer. We consider applicants for all positions without regard to race, color, religion, sex, national origin, age, marital status, or the presence of a disability, which would not prevent the performance of essential job duties with, or without reasonable accommodation of any other protective status.

Silgan is a drug-free workplace.

EEO/M/W/Vet/Disability
Silgan Containers LLC

Senior Marketing Coordinator

The S/L/A/M Collaborative (SLAM) is seeking a Senior Marketing Coordinator with a primary focus of supporting the marketing and business development efforts for SLAM Construction Services (SLAM CS). The successful candidate for this position will lead proposal responses, interview preparation and business development efforts. Working with the marketing team and Construction Services leaders, the Senior Marketing Coordinator will develop and implement communications, business and marketing strategy to help acquire and retain clients.

Responsibilities include, but are not limited to:

Development of RFQ & RFP responses and other marketing collateral
Development/maintenance of sector focused boiler plate to be used as master in proposals
Track top prospects and information related to probability for prospects
Preparation of interview materials and support of SLAM CS team during the process
Develop & assist with graphic content for client meetings, presentations, and reports
Track, coordinate, and manage events, trade shows, speaking engagements & marketing efforts
Support, prepare and coordinate events & trade show sponsorship or attendance
Maintain calendar of events, and collection of data used in marketing and reports
Promote firm through outreach, publications, news releases, social media and creative ways to expand brand in our markets.
Ensure marketing materials reflect firm-wide message/values
Identify leads through professional networking and web-based research
Utilize firm-wide graphic standards to assure consistent image in the marketplace & firm

Ideal Candidate Skills

Strong graphic design skills in digital media
High proficiency in Microsoft Office Suite and Adobe InDesign and other photo editing software
Experience with marketing database, Deltek CRM system a plus
Creative thinker who is a quick study (interest in exploring new ideas, trying new things)
Energetic & enthusiastic self-starter who is self-motivated
Demonstrated attention to detail and commitment to producing high-quality work
Good written and verbal communication skills (This position requires writing and frequent communication via phone, email and in person)
Ability to work under pressure, to multi-task, and to stay ahead of deadlines
Ability to work effectively alone and as part of a team
College degree required/3-10 years prior marketing support experience preferred

Apply: [email protected]

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee.

SLAM is an Equal Employment Opportunity / Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.
The S/L/A/M Collaborative

$$$

ABOUT US

We’re a young company that has achieved great things so far by creating a best in class styler range that is loved by hair stylists and consumers alike. We remain fiercely ambitious, with big growth plans, exciting new innovation in the pipeline and geographic expansion. We pride ourselves on remaining true to our founding ethos – the spirit of transformation – and have established a position at the forefront of the competitive fashion styling sector, where we are renowned as one of the leading hair styling brands around the world and synonymous with style and sophistication.

We are expanding our Northern American team – come be a part of our future organization!

POSITION OVERVIEW

We are looking for a Senior Manager, E-commerce who will be responsible for developing E-commerce merchandising and digital media strategies for ghdhair.com/us/.com/us. This role will own the delivery of Revenue, Retail Sales, and P&L targets, as well as require hands on work with agency partners. The Sr. Manager, E-commerce will be a key leader in the organization, driving the total E-commerce growth strategy. This role will own the customer journey on across all mobile/desktop platforms and will require partnerships with internal Marketing teams (Acquisition & Retention and Data Analytics), Merchandising, and IT to implement a best in class customer experience. Key areas of focus include UX/UI design, site merchandising, digital marketing, web analytics, personalization, A/B Testing and all aspects of conversion rate optimization (CRO) across ghdhair.com/us/.com/us and e-retail partners. This fast-paced, highly visible role will report directly into the Head of Digital and E-commerce NA.

JOB ROLE & RESPONSIBILITIES:

  • Drive online revenue growth by optimizing site experiences, increasing conversion rates & average order value (AOV) across both e-retail partners and ghdhair.com/us/.com/us
  • Monitor, analyze and report on daily/weekly business performance.
  • In partnership with ghd global team, identify A/B testing and CRO for ghdhair.com/us/.com/us with emphasis on increasing revenue per visit, and improve customer experience.
  • Test new site functionality and features across ghdhair.com/us/.com/us: identify, recommend, and oversee implementation of approved, new functionality or solutions to drive conversion to ghd
  • Develop and implement strategic initiatives to positively impact KPI using site analytics (i.e. conversion rate, abandoned cart rate, average order value, units per transaction etc.).
  • Develop best-in-class customer journey across mobile/tablet/desktop platforms.
  • In partnership with internal stakeholders, maximize all onsite optimization opportunities with e-retail partners with strong emphasis on sales performance channels.
  • Ensure all site content across both ghdhair.com/us/.com/us and e-retail partners serves to meet channel goals, customers’ expectations and eCommerce best practice.
  • Direct efforts to optimize existing site features across both ghdhair.com/us/.com/us and e-retail partners including reviews, on-site search, navigation, and taxonomy.
  • Responsible for managing effective merchandising and product stock levels strategy (in partnership with Merchandising) of core product, best sellers and product promotions.
  • Lead, develop, and mentor site merchandising via UX/UI team.
  • Drive performance media channels to support ghdhair.com/us/.com/us sales growth, with emphasis on SEM, SEM, Affiliates, CRM, re-targeting.
  • Partner with Brand Marketing and Creative teams leads to ensure alignment with our brand strategy.

QUALIFICATIONS & SKILLS:

You thrive at building strong customer relationships and delivering customer-centric solutions. You are committed, conscientious and always lead with integrity. You recognize the value that different perspectives and cultures bring to an organization. You believe in the value of teamwork. You bring a high level of knowledge and know-how plus creativity and enthusiasm to your work and to everything you do.

  • 5+ years’ previous experience with large or premium ecommerce brand.
  • Bachelor degree; advanced degree a plus.
  • SEO, SEM, Affiliates, CRM experience and knowledge.
  • Analytical experience: Google Analytics, ARAP or Omniture.
  • Previous hands on experience of best in class ecommerce platforms and CMS systems, such as SalesForce, Hybris, Adobe, Magento or Amplience.
  • Affinity with Beauty. Prior beauty category experience is a plus, but not a pre-requisite.
  • Prior experience of e-Retail partnership/trade marketing acceleration.

WHY JOIN US?

We value a diverse and inclusive workplace and we welcome people of different backgrounds, experiences, skills, and perspectives. We believe that everyone does their best work when they are supported by each other and the company, and we offer a generous set of benefits to make sure the team is happy and healthy. Here is a sampling of the benefits we offer our team:

  • Flexible working hours / Summer Fridays
  • Ability to work with an international beauty brand
  • Friends & Family discount on ghd products
  • Free hair tools during designated time periods

ghd

This large, global software company has a newly created Director of Marketing Campaigns role. Reporting into the CMO, this will be a high visibility, transformational leadership role that will be responsible for leading a cross-functional team in building a global integrated marketing demand strategy for their portfolio to drive new business and grow their customer base. This role will lead them in building and planning high-impact and innovative campaigns for B2B and B2C demand generation and fully integrated marketing campaigns. It will lead a campaigns team and work closely with cross-functional teams, including Brand Managers, Partner Marketing, Performance Marketing, Events Marketing, Marketing Operations, Creative Services, and Sales teams.

Primary Objectives:

  1. Develop the transformation plan that accelerates their journey to becoming a world-class demand generation engine
  2. Lead a campaigns team, overseeing planning, execution and performance
  3. Work closely with senior sales leadership and Brand Managers to understand business objectives and translate those into impactful campaigns. Partner closely with regional marketing teams to support their GTM and pipeline objectives
  4. Develop, document and present global demand generation and branding campaigns plans that show alignment between tops down (revenue) and bottoms-up (trials/demo requests) goals
  5. Design and execute integrated global marketing campaigns across channels including email, social media, digital (paid search, display, retargeting), content syndication, TV, audio, events, and partnerships using a budget provided by the product Brand Managers and with the support of channel managers

What They Are Looking For:

  • Master’s degree in marketing or MBA desired
  • Bachelor’s degree in marketing, Business, Computer Science or related field required
  • 10+ years of marketing experience with progressively more responsibility; B2B and B2C experience preferred
  • People management experience for more than 5 years required
  • Proven successes with implementation of industry best practices for fully integrated marketing campaigns
  • Demonstration of experience and/or training/certification in content marketing, demand generation, campaign planning and execution, performance marketing, and channel marketing
  • Experience with developing and/or managing successful high volume (trials) and ABM strategies
  • Strong tracking and analytical skills, working with tools like Google Analytics, Google Tag Manager, Tableau, Google Data Studio, and similar

What Will Make You Stand Out:

  • 10+ years of B2B and B2C marketing experience
  • Strong leader; has managed global demand generation campaigns
  • Strong project planner; collaborates well with others at all levels

TriSearch

Senior Product Marketing Manager

Cync Software is looking for a Senior product marketer to join our Cync Software team to own and drive go-to-marketing initiatives and launches for our Cync Software Commercial Lending Software offerings. In this role, you will closely work with product management, sales, and advocacy to champion Cync Commercial lending Software Applications. This role will be a great fit for product marketers who can thrive in dynamic environments, are data-driven and eager to jump-in and get things done.

At Cync, we place value in our office culture – the relationships and collaboration it builds, and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Cync can create a work-life harmony that best fits them.

What You’ll Do:

  • Take a lead role in creating compelling, differentiated messaging and positioning for Cync Software Commercial Lending offerings.
  • Leverage your banking, fintech and marketing expertise to create compelling content and assets that help our customer learn and choose Cync software solutions for their Commercial lending software needs.
  • Develop assets, training and content that communicates the value proposition of Cync Software value proposition to the sales teams and enables them to win in the industry
  • Work with product and marketing operations to measure success of product-led growth programs and feed those learnings into new launches and campaigns
  • As the Senior Product Marketing Manager, you will be responsible for identifying potential customers and all aspects of marketing within our brand guidelines such as: literature, trade show support, campaign designs, social media, videos, etc. You will help examine the needs, wants, and purchasing patterns of our audience as well as keep an eye on how competitors present themselves.
  • You will act as a point of contact, a source of information, and a go-between for multiple departments to convey information quickly and accurately to deliver campaigns in a timely manner for instant analysis.
  • You will create and refine marketing lists for e-mail campaigns and generate leads through social media. As a result, you will be responsible for supplying the sales team with possible leads or for making presentations to groups that could be a good match for the brand

Qualifications

  • 3+ years of product marketing, product management focused roles in B2B tech that demonstrates a comprehensive understanding of product marketing and all of their strategic components
  • Excellent written, verbal, and visual communication skills with a passion for storytelling
  • Strong understanding of pipeline generation activities with the ability to work with demand generation teams and plan campaigns
  • Cloud software familiarity – Salesforce, ZoomInfo, LinkedIn, Vimeo, and e-mail automation software
  • Creativity – Understanding of how creative brainstorming and collaboration leads to exciting cross-media campaigns that grab attention and generate sales leads by creating paths to conversion
  • Fintech – a passion for Fintech and reinventing the banking industry with a willingness to understand the value of Cync Software products and how it dramatically improves the workflow of the end-user
  • Cloud software familiarity – Salesforce, ZoomInfo, LinkedIn, Vimeo, and e-mail automation software
  • Creativity – Understanding of how creative brainstorming and collaboration leads to exciting cross-media campaigns that grab attention and generate sales leads by creating paths to conversion
  • Fintech – a passion for Fintech and reinventing the banking industry with a willingness to understand the value of Cync Software products and how it dramatically improves the workflow of the end-user.
  • It’s preferred that this candidate have experience in banking, financial services or fintech

Cync Software

Digital Marketing Manager-On-site-Rockledge, Florida

The primary purpose of this position is to assist Community Credit Union of Florida in living out our Mission, “Always improve the financial well-being of our members and make a positive difference in our community,” by delivering outstanding service to both internal and external members. The Digital Marketing Manager, under the direction of the VP of Marketing, is responsible for building, growing, and optimizing digital channels, including the website, email marketing, and digital advertising platforms.

Essential Duties:

 

1) Participates in the planning, development and implementation of digital marketing programs or projects which may include paid search, targeted/non-targeted display, and remarketing in support of credit union marketing goals and objectives.

 

2) Develops and manages the credit union website. Optimizes website structure and content for search engines, Search Engine Optimization (SEO) and Search Engine Marketing (SEM).

 

3) Optimizes copy, landing pages, user journeys, and other elements to maximize conversion rate optimization.

 

4) Integrates and maintains tracking codes, tags, etc. required to track and evaluate digital activities. Conducts ongoing QA review and identification of coding/tagging issues. Coordinates with external digital marketing vendors, where appropriate.

5) Measure, analyze, and iterate to maximize campaign performance to meet Key Performance Indicators (KPIs).

6) Collaborates with Content Marketing Specialist to create effective, personalized emails. Uses data and analytics to appropriately segment the membership base for targeted email campaigns. Incorporates A/B testing and control groups as well as other techniques to improve results.

7) Develops and maintains multi-touch automated email campaigns such as new member onboarding. Uploads/manages HTML for third party vendor emails.

8) Proven experience developing and implementing integrated media and marketing programs, including website development, SEM, SEO, social, email marketing, content marketing, video, and display ads.

9) Analyze web traffic metrics, first party data and competitive research to provide real insights to optimize digital customer journey. Works with Business Intelligence and third-party partners to gather analysis information.

10) Follows policy and procedures related to Bank Secrecy Act (BSA), Anti-Money Laundering (AML), Customer Identification Program (CIP) and Customer Due Diligence (CDD) daily to ensure compliance with current regulations.

11) Performs other related duties and works on special projects as assigned.

Position Requirements:

These specifications are general guidelines based on the minimum experience normally considered essential to the satisfactory performance of this position. The requirements listed below are representative of the knowledge, skill and/or ability required to perform the position in a satisfactory manner. Individual abilities may result in some deviation from these guidelines.

  • Bachelor’s degree with concentration in Digital Marketing, Technology, or any other related field; or three (3) to five (5) years related experience and/or training; or equivalent combination of education and experience. Work related experience should consist of SEO, SEM/PPC/CPA, conversion rate optimization, Google Analytics, Google Tag Manager, Google Ads, email, and marketing automation.

  • Proven experience developing and implementing integrated media and marketing programs, including website development, SEM, SEO, social, email marketing, content marketing, video, and display ads.

  • Experience using website content management systems, analytics solutions, and customer relationship management systems. Ability to comprehend varying factors as related to the data produced.

  • Hands-on web tech skills (HTML, WordPress, SQL, etc.). Graphic/web design skills. ADA compliance knowledge.

  • Experience with conversion rate optimization best practices, including value proposition development, conversion funnel optimization, A/B testing, and multivariate testing. Experience with email marketing clients, CRM, and automation tools.

  • Advanced organizational and time management skills, with ability to multi-task and the ability to work with minimal supervision while performing duties and be a strong team player. A professional level of self-direction and autonomy is expected of this position. Proven record of independent judgement and self-direction to manage complexity of analytics.

  • Excellent oral, written, and interpersonal communication skills with the ability to apply common sense to carry out instructions, interpret documents, understand procedures, write reports and correspondence, and speak clearly to customers and employees.

  • Proficiency in Microsoft Office 365.

  • Ability to plan and execute marketing programs from concept to completion.

  • Excellent project management skills and comfort with a fast-paced work environment.

  • Fast learner; able to quickly take on new projects.

  • Current Florida driver’s license and a vehicle with appropriate insurance coverage if required to drive in the course of performing assigned duties and responsibilities.

 

Community Credit Union Florida

Job description

Director of Marketing

Company Description: As a leading ag tech company, Heliae strives to create a sustainable impact in the quality of our planet. Heliae is today’s science-backed game changing brand that is 100% focused on a journey to delivering microbial-based products that can be used to change the world in this the un decade of ecosystem restoration Heliae® Agriculture is on the path of understanding how a balanced soil microbiome improves overall soil health, structure, water and nutrient efficiency, and plant vigor and marketable yields, even under stressed conditions, thus helping growers’ transition to more regenerative agriculture practices.

Website: www.heliae.com

Title: Director of Marketing

Department: Sales

Updated: 3/13/2023

Basic Function:

Heliae is currently seeking a Marketing Manager to communicate our efforts in the agriculture industry. The Marketing Manager will be focused on producing and coordinating targeted content to highly segmented core customers based on editorial calendars, crop calendar, product life cycles, customer feedback and other guidelines produced in-house or collected from trusted industry sources. They are responsible for turning the strategic vision into reality, identify all the tasks that need to be completed within a marketing campaign, and then strategically delegate those tasks to the appropriate team members, while updating the sales managers and associates as needed.

Reports to: CEO

Primary Responsibilities and Duties may include but are not limited to:

· Develop innovative marketing solutions and a cohesive plan for building anticipation, education and awareness for Heliae.

· Conceive, develop and implement comprehensive strategic marketing and communication events and campaigns that have quantifiable objectives, methods, outcomes and timelines.

· Communicate, negotiate and manage relationship with advertising, public relations firms and members of the media on behalf of Heliae.

· Create and communicate strategy integrating products into clients’ supply chains.

· Drive growers, distributors and food brands to connect to the philosophy of regenerative agriculture practices.

· Monitor all marketing campaigns and improve as necessary; prioritize marketing projects and allocate resources accordingly.

· Work closely with the Sales team to align sales and marketing strategies.

· Utilize knowledge of the agriculture industry to conduct market analysis to identify challenges and opportunities for growth.

· Supervise a group of marketing employees (2-3 employees).

· Manage marketing budget and spend.

· Prepare regular reports and presentations on marketing metrics for the Leadership Team and Board of Directors.

· Become a subject matter expert on our business products, processes and operations and remain up to date on the emerging field of regenerative agriculture and planet friendly food production

Qualifications:

· Must be legally authorized to work in the United States.

· A background in agronomy, business development, marketing, and project management.

· Minimum 15 years marketing experience.

· Minimum 5 years agriculture experience.

· Experience working with national level public relation firms.

· Exceptional communication and presenting skills.

· Experience working with and presenting to Board of Directors.

· Experience working in large organizations and small or start-ups preferred.

· Graphic Design experience a plus (specifically Adobe Creative Suite)

· Experience designing effective marketing campaigns.

· Ability to quickly understand product and innovate ways for product to benefit clients.

· Strong leadership skills and ability to work under pressure and in new environments.

· Must be located in the Phoenix Metro area.

Heliae is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

Heliae Development, LLC

Position: Marketing & Social Media Coordinator

Are you passionate about hunting, shooting, and the outdoors? Looking to get your hands dirty in a lot of different areas? Then a position at RubLine Marketing is for you! The Marketing & Social Media Coordinator should be an engaging writer who is extremely organized with the ability to multitask. The ideal candidate has a passion for meeting deadlines, is well-versed in the social media landscape, and possesses excellent communication skills. A personal passion for shooting/hunting/outdoors is a plus. If this sounds like you, then we’d love to talk to you!

Social Media:

  • Craft attention-grabbing captions to create exciting & valuable content for our followers across multiple platforms (Tik Tok, Instagram, Facebook, YouTube, Twitter, and LinkedIn).
  • Utilize available analytics to gauge effectiveness of marketing efforts and to make strategic suggestions based on business goals.
  • Schedule social media posts efficiently and with attention to detail.
  • Bring social media trends to the forefront, and always stay ahead of the curve.
  • Monitor, respond to, and moderate social media conversations on managed platforms.
  • Find and engage with partners and influencers to grow brand awareness and reputation.

Email & SMS Marketing

  • Manage end-to-end execution of marketing emails & SMS campaigns, including writing copy, sourcing and designing images, building, and reporting.

Influencer Marketing

  • Assist in recruiting, coordination, and execution of influencer marketing campaigns.

Other marketing/communications projects and duties as assigned.

A well-qualified candidate will possess the following:

  • Highly organized, detail-oriented, and able to manage/execute multiple ongoing projects
  • Highly creative, strategic thinker with the ability to develop fresh, executable ideas.
  • Passion for social media, and the hunting/shooting industry.
  • Superb verbal and writing skills to communicate effectively, and on-brand with consumers.
  • Active and engaged participant in social media (please provide links).
  • Savvy and knowledgeable about current social media trends, innovations, and best practices.
  • Solution-oriented/problem solver.

Required Knowledge, experience, and skills:

  • Bachelor’s Degree in Communications, Marketing, Journalism, Digital Media, or a related field
  • Entry level, 1-2 years of relevant social experience preferred
  • Proficient in Google Suite, light Photoshop editing abilities a plus
  • Knowledge of Sprout Social, ESP, Amazon Seller Account, Facebook Ads, Google Ads a plus
  • Proficient in using social media platforms including LinkedIn, Facebook, YouTube, Twitter, Instagram, TikTok, and Pinterest
  • Exceptional business writing and verbal communication skills are a must-have
  • Familiarity with online marketing strategies and marketing channels
  • Must be proactive and be able to work independently with little or no supervision
  • Solid computer skills, including Google Suite, and DropBox.
  • Solid understanding of digital content, communication, and marketing principles.

RubLine Marketing Official

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