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Marketing Coordinator

$$$

WHO ARE WE?

 

Insomniac produces some of the most innovative, immersive music events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next generation special effects, our events captivate the senses and inspire a unique level of fan interaction. The quality of the Headliner experience is our top priority. Throughout our 30-year history, Insomniac has produced festivals, concerts and club nights for millions of attendees across the nation. The company was founded by Pasquale Rotella, and has been based in Los Angeles since it was formed in 1993.

 

Insomniac’s West Coast Clubs Division is focused on creating a best-in-class experience for our Headliners. Our expanding roster of club partners includes some of the world’s top venues, delivering performances from globally renowned DJs backed by top-notch sound and visuals. The diverse calendar of events celebrates the electronic dance music community and culture, offering an endless range of experiences. Insomniac’s West Coast Clubs Division includes venues such as Exchange, Academy LA, Time Nightclub, and Nova SD.

 

THE ROLE

 

The Marketing Coordinator’s primary role is to support the Marketing department in executing the overall marketing strategy for the venue. This position is responsible for posting across multiple social media platforms, effectively communicating in the company’s voice to its followers, and growing that following. The Marketing Coordinator will play a role in the development and execution of new creative marketing initiatives as well as community outreach programs designed to cultivate relationships to grow the company’s presence and customer base.

                 

RESPONSIBILITIES

·      Maintain a multi-platform social media schedule of content and posts designed to grow our social media reach and followership, while engaging with our customers creatively 

·      Assist with project management of content creation 

·      Creating and updating FB event pages 

·      Oversee in-venue marketing activations 

·      Develop and grow community outreach programs with local businesses, colleges, and organizations

·      Assist with deployment of email newsletters and chat bots 

·      Introduce new ideas, marketing practices, platforms, and applications that will help keep our efforts ahead of the curve from our competitors 

·      Onboard and coordinate teams of third-party promoters and affiliate networks  

·      Oversee social media engagement group activations 

·      Distributing assets to staff members, promoters, and artist teams 

·      Other special projects as assigned

QUALIFICATIONS

·      Four-year degree (Business, Marketing, or Communications Focused)

·      Must be 21 years of age or older (required for working in the venue during operations)

·      Active social media user (Facebook, Twitter, Instagram, TikTok, YouTube, Snapchat)

·      Proficient with Microsoft Word & Excel, Google Docs & Sheets

·      Experience with Facebook/IG Business Manager, Google Adwords, and Analytics preferred but not required

·      Familiar with popular electronic music artists and DJs

·      Have a desire to work in the entertainment industry

·      We require all staff be self-motivated, task-driven, and have the ability to thrive in a fast-paced work environment

Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Insomniac for a visa.

 

EQUAL EMPLOYMENT OPPORTUNITY

Insomniac strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

 

HIRING PRACTICES

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

 

Insomniac recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Insomniac may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.

 

Hiring Hourly: $20.00 – $26.00  USD

Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law. It is estimated based on what a successful California applicant might be paid. It assumes that the successful candidate will be in California or perform the position from California. Similar positions located outside of California will not necessarily receive the same compensation. Insomniac takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California Law, a potential new employee’s salary history will not be used in compensation decisions.

Exchange LA

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11-10-2023

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